Presents tips for:
Writing for
Business Courses
Over-writing in a business class is…
Like wearing a tuxedo to a business
meeting; people look great in tuxedos
but they are not always appropriate for
the situation.
Scholarly writing differs from
business writing in three main
ways:
! Goals
! Audience/Intent
! Vocabulary
!
This type of writing is processoriented, meaning that the reader
expects the writer to fully explain
HOW she developed her main
point.
! This type of writing focuses on
getting ideas across in a quick and
persuasive manner, so that the
reader will want to learn more
about them.
!
The primary goal of a scholarly ! The primary goal of a business
writer is to prove that his ideas are writer is to make sure his reader
innovative and true.
agrees with him.
!
Scholars are always looking for ! Business writers are always
ways to encourage change and
looking for ways to improve upon
evolution in their field.
proven tactics.
!
Scholars write for other scholars,
! Business writers write for a broad
so it’s important that they quickly earn audience, so it’s important that their
respect by sounding like they belong
language is brief and straightforward.
in the academic community.
!
Scholarly writers rarely get a
chance to expand upon their ideas
with interested readers in person, so
they must explain everything in
writing.
! Business writers hope that their
!
Scholarly writers expect others to
question their ideas and disagree with
them, so they thoroughly present
multiple perspectives.
! Business writers seek to catch the
written information will lead to inperson discussions, so they focus on
their main points and save the details
for later.
reader’s interest, so they focus on
providing only information that is
relevant to their particular audience.
!
Assistance
!
Justification
The Enron corporation’s
deceptive business practices
resulted in the inexcusable
treatment of both employees
and stockholders.
!
! Help
! Reason
! Enron mistreated their
workers and lied to their
stockholders.