List updated 6/11/2013
UM PROFESSIONAL DEVELOPMENT WISH LIST
SMALL BUSINESS ESSENTIALS
 Basics of Business Law
 Records Management
 Customer Service – including customer service recovery
 Social Media Marketing
 Information Literacy
 Financial Literacy
 HR Management topics, such as Hiring Effectively, Performance Management/Improvement,
Employee Relations
 Writing:
o “Refresher” courses in academic topics: spelling, grammar, punctuation
o Writing for clarity in Business
o Professional Technical Writing
 Accounting basics for small Business
 Business Ethics
 Entrepreneurship: From evaluating a business concept to securing Funding
 Accounting basics for small Business
SUPERVISION, MANAGEMENT & LEADERSHIP
 First time supervisors
 Coaching & Mentoring
 Management Excellence
 Tactics for Better Decision Making
 Fostering Creativity in Others
 Interpersonal Skills at work
 Managing for Creativity and Innovation
 Creating a Respectful Workplace
 Process Improvement
 Business Ethics
 Influencing Others
 Managing Conflict
 Creative Problem Solving
 Change Management
 Managing the Generation Gap
 Performance Measurement & Analysis
 Resolving Workplace Conflicts
 Managing for Creativity and Innovation
 Creating a Respectful Workplace
 Performance Measurement & Analysis
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List updated 6/11/2013
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Building a Better Work Team
Emotional Intelligence
Influencing Others
Business Ethics
COMMUNICATIONS, ADVERTISING & DESIGN
 Marketing Data & Data Analysis
 Public Relations
 Industry Analysis
 Competitor Analysis
 Guerrilla Marketing
 Social Media Marketing
PROJECT MANAGEMENT
 Fundamentals of Project Management
 Project Management Tools and Methods, (SCRUM, Microsoft Project, etc)
 PMI Certificate course online
Certificate Programs
RETAIL SALES
 Psychology of Sales
FAMILY BUSINESS
 Taxes
 Legal Issues
 HR Issues
 Succession Planning
 The Psychology of Running a Family Owned Business, or, How to Work Together
DIGITAL DESIGN CERTIFICATION
 Still Image Design
 Layout
 Motion Design
 Video Editing
SOCIAL MEDIA/MARKETING CERTIFICATION
 Social Media Marketing
HUMAN RESOURCE PROFESSIONAL CERTIFICATION
 HR Management Essentials
 Performance Management
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List updated 6/11/2013
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Recruitment
Employment Law
Compensation & Benefits
Employee Relations
TECHNICAL CERTIFICATIONS
 Oracle
 CompTIA
 Microsoft
 Cisco
 Others
GET A JOB / GET A PROMOTION
 Job Seeking Skills at the Professional Level: resume preparation, presentation skills, Interviewing
skills
 Using LinkedIn to your best advantage, plus other online resources
 Negotiation
 Managing Your Career
INDUSTRY SPECIFIC
 Best Practices in Manufacturing
 Restaurant Management
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