College of Visual and Performing Arts The College of Visual and Performing Arts has educated and prepared students for careers in the arts since 1928. Students select from the Bachelor of Arts degree (Communication Studies, Music), Bachelor of Fine Arts degree (Communication Design, Crafts, Studio Art), or Bachelor of Science degree (Art Education, Electronic Media, Music Education). The College also offers minors in Art History, Audio Engineering, Communication Studies, Crafts, Electronic Media, Jazz, Music, Music History, and Public Relations. Bachelor of Arts Communication Studies Music Bachelor of Science Art Education Certification Alternative Settings (Non-­‐certification) Electronic Media Music Education Bachelor of Fine Arts Communication Design Advertising Design Graphic Design Illustration Interactive Design Crafts Ceramics Textiles Fine Metals Wood Studio Art Digital Media Drawing Painting Photography Printmaking Sculpture Minors Art History Audio Engineering Communication Studies Crafts Electronic Media Jazz Music Music History Public Relations College of Visual and Performing Arts Mission The College of Visual and Performing Arts engages students in a wide variety of visual and performing art forms in the development of artistic skills, critical thinking, visual and verbal communication skills, historical perspectives, problem-­‐solving, individual growth, and academic excellence, preparing them to contribute to the diverse global environment. KUVA (Kutztown University Visual Arts) Mission KUVA (the departments of Art Education & Crafts, Communication Design, and Fine Arts) provides a diverse community of students with excellent opportunities for learning in and through the visual arts. Students develop technical skills, aesthetic sensibilities, creative insight, critical faculties, and historical perspectives. Cultural opportunities and professional experiences engage the community of learners with the integration of the arts in everyday life. KUVA is committed to leadership in the arts through its degree and certification programs, general education coursework, outreach programs, cross-­‐
cultural exchanges, and community partnerships. KUPA (Kutztown University Performing Arts) Mission KUPA (the departments of Communication Studies, Electronic Media, and Music) actively engages students in the learning process, nurturing creative passions while developing critical thinking, professional skills, and diverse perspectives. Cultural opportunities and professional experiences abound, strengthening bonds between the university and community, providing practical experiences for students, fostering leadership, creative projects, and entrepreneurship. Accreditation Visual Arts programs (Art Education, Communication Design, Crafts, and Studio Art) are accredited by the National Association of Schools of Art and Design (NASAD). Admission into visual arts programs requires submission of a successful portfolio and/or art test. Music programs (Music and Music Education) are accredited by the National Association of Schools of Music (NASM). Admission into music programs requires completion of a successful audition. Workload Visual and Performing Arts courses use the Carnegie unit of measurement to define the semester hour. Studio art classes meet for two clock hours per week for every semester hour; students are also required to complete an additional three clock hours of work each week outside of the scheduled class meeting times. Applied music courses receive one-­‐half hour of instruction each week for every semester hour; information regarding requisite individual practice time outside of scheduled class meeting times is available in the syllabus. Music ensembles may meet for more contact hours than semester hours; specific information is available in the syllabus. All programs require completion of the General Education Requirement plus Major Program Requirements. Bachelor of Arts degrees also require the completion of elective courses. Full time students generally enroll in 15-­‐16 semester hours per semester. Transfer credit Transfer credit is accepted into Visual and Performing Arts programs subject to the policies established by the university and department. Matriculated students seeking to enroll in coursework outside of Kutztown University, including study abroad programs, should meet with their advisor to determine transferability of the coursework prior to registering at another institution. Advising The information presented in this catalog serves as a guide only, and is subject to change. For all programs, students are responsible for monitoring their progress toward degree completion. Students are expected to meet with their advisor every semester to plan courses in order to progress toward graduation in a timely manner. The most current program requirements can be obtained from the department that offers the program of study. General Education Requirements: 39-­‐48 s.h. The general education requirements apply to all undergraduate students in addition to their major program requirements and electives. When semester hours are marked in parentheses under the Major Program Requirements section, that course is eligible to receive credit as a General Education Requirement for that program of study. I.
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University Core: 12 s.h. A. Oral Communication: COM 010 or above – 3 s.h. B. Written Communication: ENG 023, 024, or 025 – 3 s.h. C. Mathematics: MAT 017 or above – 3 s.h. D. Wellness: Any HEA – 3 s.h. University Distribution: 15 s.h. A. Natural Sciences: AST, BIO, CHM, ENV, GEL, MAR, NSE, PHY, or certain GEG – 3 s.h. B. Social Sciences: ANT, CRJ, ECO, HIS, INT, MCS, POL, PSY, SOC, SSE, SWK, or certain GEG – 3 s.h. C. Humanities: ENG, HUM, PAG, PHI, WRI, WGS, or Modern Language – 3 s.h. D. Arts: ARC, ARH, ART, CDE, CDH, CFT, FAR, FAS, MUP, MUS, or THE – 3 s.h. E. Free Elective: Any course carrying university credit – 3 s.h. Competencies Across the Curriculum A Competency Across the Curriculum (CAC) course is not a separate course, but rather an overlay that is “double counted” as fulfilling both the CAC requirement and another requirement in either General Education (except for the University Core), the major, or the minor. A. Writing Intensive (WI) – 9 s.h. B. Quantitative Literacy (QL) or Computer-­‐Intensive (CI) – 3 s.h. C. Visual Literacy (VL) or Communication-­‐Intensive (CM) – 3 s.h. D. Cultural Diversity (CD) – 3 s.h. E. Critical Thinking (CT) – 3 s.h. College Distribution: 12-­‐21 s.h. For students pursuing the B.A. degree: 21 s.h. A. Natural Science, Mathematics, or Social Science – 9 s.h. B. Arts or Humanities – 12 s.h. For students pursuing the B.F.A. degree: 12 s.h. A. Natural Science, Mathematics, or Social Science – 3 s.h. B. Arts or Humanities – 9 s.h. For students pursuing the B.S. degree: 12 s.h. A. Mathematics: MAT 030 or above – 3 s.h. B.
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Social Science: Any PSY – 3 s.h. Arts or Humanities – 6 s.h. COMMUNICATION STUDIES DEPARTMENT The Communication Studies program at Kutztown University values and supports the development of communication excellence in a diverse, global society. Founded in the tradition of oral communication, rhetoric, and performance studies, we are committed to promoting knowledge, critical thinking, and the practice of communication. This comprehensive program approaches communication as the central formative process shaping individuals, relationships, organizations, institutions, and cultures. We study the structure, process, aesthetics, functions, and effects of human communication. Communication Studies supports the University’s goal of preparing “students to meet lifelong intellectual, ethical, social, and career challenges” through our teaching, scholarship, service, and the fostering of civic participation. B.A. in COMMUNICATION STUDIES: 120 s.h. This liberal arts degree allows students the flexibility to investigate areas of interest in communication, including rhetorical, mediated, interpersonal, performative, and organizational communication. Student Learning Outcomes •
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Students will demonstrate ability to apply communication concepts and theories to address global and everyday situations within dimensions (ethical, social, mediated, relational, performative and cultural) central to the student’s focus within the major. Students will demonstrate effective oral communication and effective listening skills in one or more of the following contexts: rhetorical, mediated, interpersonal, performative, and organizational. Students will demonstrate written communication skills expected of a future professional in the field. Students will demonstrate the communication research skills and information literacy expected of a future professional in the field. Students will demonstrate an understanding of different cultures, points of view, and social systems through analysis of historical and contemporary approaches to communication. Students will demonstrate an understanding of teamwork and interpersonal communication competence. General Education Requirements: 48 s.h. Major Program Requirements: 42 s.h. I.
Basic Requirements: 12 s.h. COM 101: Introduction to Communication Studies – 3 s.h. COM 240: Survey of Communication Theory – 3 s.h. COM 340: Com. Research Methods & Writing – 3 s.h. COM 380: Senior Capstone – 3 s.h. II.
Communication Studies Elective Courses: 30 s.h. A. Three 300 level COM courses – 9 s.h. B. Four 200 or 300 level COM courses – 12 s.h. C. Three any level COM courses – 9 s.h. Free Electives: 30 s.h. Note: Acceptance into a Communication Studies internship requires approval by the advisor, department, and client. Internships are neither required nor guaranteed. Only 3 s.h. of COM Internship may be applied toward the Communication Studies Elective Courses. Any additional internship credits may be used in Free Electives. DEPARTMENT OF MUSIC The mission of the Kutztown University Department of Music is to develop musicians who are innovators and active contributors to their field and community, through the understanding and appreciation of the rich historical and cultural music tradition. The department offers professional training and promotes scholarship among students and faculty by offering historical, theoretical, pedagogical, as well as music education and performance courses. These courses integrate the development of listening skills, critical thinking, and an awareness of aesthetic principles and contemporary technology. In addition, the department serves to enhance the music literacy and cultural life of the campus, community, and the surrounding region through musical events and curricular offerings. B.A. in MUSIC: 120 s.h. This liberal arts degree allows students the flexibility to investigate various areas of interest including performance, composition, audio engineering, business, and more. Student Learning Outcomes •
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Students will demonstrate knowledge and skills associated in the study and performance of music. Students will develop competence in music performance through concentration in a major applied area as well as functional performance skills in piano. Students will develop as an accurate and musically expressive performer through participation in both large and small performing ensembles. General Education Requirements: 48 s.h. Major Program Requirements: 48 s.h. I.
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Basic Requirements: 20 s.h. MUS 101: Aural Skills I – 2 s.h. MUS 102: Harmony & Theory I – 3 s.h. MUS 201: Aural Skills II – 2 s.h. MUS 202: Harmony & Theory II – 3 s.h. MUS 213: Aural Skills III – 2 s.h. MUS 214: Harmony & Theory III – 3 s.h. MUS 325: Conducting – 3 s.h. MUS 380: Senior Seminar in Music – 2 s.h. Music Theory Elective: 3 s.h. Select one of the following courses: MUS 279: Private Instruction in Music Composition – 3 s.h. MUS 303: Electronic Music Composition – 3 s.h. MUS 310: Composition and Arranging – 3 s.h. MUS 320: Keyboard Harmony – 3 s.h. MUS 330: Analysis of Music: Stylistic and Structural – 3 s.h. III. Music Literature: 6 s.h. MUS 311: Music from Ancient Times to 1750 – 3 s.h. MUS 312: Music from 1750 to Present – 3 s.h. IV. Major Performance Area: 16 s.h. A. Private Instruction: 7 s.h. Seven semesters in student’s solo applied medium – 7 s.h. B. Ensemble: 8 s.h. Large ensemble in major area (6 semesters) – 6 s.h. Small ensemble in major area (2 semesters) – 2 s.h. C. Recital: 1 s.h. MUP 399: Senior Recital – 1 s.h. V. Music Electives: 3 s.h. Select one course with the MUS or MUP prefix, except MUS 223 or MUS 229 – 3 s.h. Free Electives: 24 s.h. Notes: •
Piano proficiency is required and the piano proficiency test may be completed during any semester of the program. Students may enroll in Class Piano as an elective. •
Students must achieve a grade of “C” or higher in the major performance area to remain in the B.A. in Music. •
Progress in the student’s solo applied medium is observed by the faculty at juries each semester. B.S. in MUSIC EDUCATION: 123 s.h. Music Education graduates are certified to teach general, instrumental, and choral music in kindergarten through twelfth grade in Pennsylvania schools. This certification is also accepted as initial certification in many other states. As part of the preparation leading to the B.S. in Music Education, courses include Harmony and Theory, Aural Skills, Music History, Conducting, Music Technology, Techniques courses covering the areas of Strings, Woodwinds, Brass and Percussion. A sequence of four methods courses in Elementary, Secondary, Choral, and Instrumental Music prepare the teacher candidate through guided field experiences leading up to the Clinical Experience semester. A total of 17 semester hours of Applied Music, including the presentation of a Senior Recital, are part of this degree program. A demonstrated proficiency in piano is also required. Student Learning Outcomes •
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Students will apply analytical and historical knowledge to curriculum development, lesson planning, and daily classroom and performance activities. Students will demonstrate knowledge of the basic elements of music, ability in hearing music and reading music. •
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Students will develop accurate and musically expressive performances with various types and ability levels of performing groups. Students will demonstrate competence in music performance through concentration in a major applied area as well as functional performance skills in piano, voice, melodic classroom instruments, and all major band and orchestral instruments. Students will meet the needs and requirements of the State of Pennsylvania for professionally trained teachers. General Education Requirements: 39 s.h. Major Program Requirements: 84 s.h. When semester hours are marked in parentheses under the Major Program Requirements section, the course is eligible to receive credit as a General Education Requirement for this program of study. I. Required Music Courses: 32 s.h. MUS 101: Aural Skills I – 2 s.h. MUS 102: Harmony & Theory I – 3 s.h. MUS 201: Aural Skills II – 2 s.h. MUS 202: Harmony & Theory II – 3 s.h. MUS 205: Physical Properties of Sound – 2 s.h. MUS 213: Aural Skills III – 2 s.h. MUS 214: Harmony & Theory III – 3 s.h. MUS 230: Intro to Music Technology – 3 s.h. MUS 310: Composition & Arranging – 3 s.h. MUS 311: Music from Ancient Times to 1750 – (3 s.h.) MUS 312: Music from 1750 to Present – (3 s.h.) MUS 325: Conducting – 3 s.h. II. Applied Music Courses: 17 s.h. A. Private Instruction: 7 s.h. Seven semesters in student’s solo applied medium – 7 s.h. B. Ensemble: 7 s.h. Large ensemble in major area (5 semesters) – 5 s.h. Small ensemble in major area (2 semesters) – 2 s.h. C. Recital: 1 s.h. MUP 399: Senior Recital – 1 s.h. D. Class Instruction: 2 s.h. MUS 079: Voice Class I – 1 s.h. MUS 224: Class Piano III – 1 s.h. III. Music Education: 17 s.h. (3 s.h.) MUU 220: Elementary Music Methods – 3 s.h. MUU 222: Secondary Music Methods – 3 s.h. MUU 231: String Techniques – 1 s.h. MUU 232: Woodwind Techniques – 1 s.h. MUU 233: Brass Techniques – 1 s.h. MUU 234: Percussion Techniques – 1 s.h. MUU 299: Music Education Lab – 1 s.h. MUU 320: Instrumental Methods – 3 s.h. MUU 322: Choral Methods – 3 s.h. IV. Professional Education: 15 s.h. + (15 s.h.) EDU 150: English Language Learners – 3 s.h. ENG: Any English literature course – (3 s.h.) MAT 017 or higher (2 courses) – (6 s.h.) MUU 100: Overture to Music Education – 3 s.h. PSY 011: General Psychology – (3 s.h.) PSY 140: Educational Psychology – (3 s.h.) SPU 201: Cognitive Development of Diverse Learners – 3 s.h. SPU 314 Instructional Strategies/Students with Disabilities – 3 s.h. SPU 316 Lit Dev/Inst in Core/Int Areas – 3 s.h. V. Clinical Component: 12 s.h. MUU 390: Clinical Experience and Practicum I – 6 s.h. MUU 391: Clinical Experience and Practicum II – 6 s.h. Notes: •
Piano proficiency is required, and the Piano Proficiency Test must be passed prior to Clinical Experience. If needed, students may take Class Piano. •
Progress in the student’s solo applied medium is observed by the faculty at juries each semester. •
Students enrolled in Music Education are subject to all College of Education requirements. •
Music Education students must achieve and maintain an overall GPA of 3.0 once they have reached 48 semester hours. •
Prior to reaching 48 semester hours, Music Education students must pass the following courses with a C or higher: ENG 023, English literature, and two math courses. It is recommended that students enroll in MAT 103 and MAT 104. •
The PAPA exam (or other qualifying test) should be completed by 48 semester hours. The Praxis II exam must be completed prior to Clinical Experience. •
The Music Education curriculum has been designed in a logical sequence which mandates the completion of certain courses before others. Students must complete all required coursework prior to admission to Clinical Experience. •
Students are required to attain a grade of “C” of higher for many courses in the Music Education curriculum. Current requirements can be obtained from the Department of Music. DEPARTMENT OF ELECTRONIC MEDIA The Electronic Media program at Kutztown University is dedicated to preparing students for successful careers in the diverse fields that comprise the constantly evolving electronic media industry, including its developing new media sectors. B.S. in ELECTRONIC MEDIA: 120 s.h. The program emphasizes hands-­‐on learning coupled with an appreciation for the underlying technology, history, and involvement of these professions. Student Learning Outcomes •
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Students will acquire a strong foundation in the fundamental concepts, components, and organization of the electronic media industry. Students will develop competence in the various technical processes of media production. Students will develop the necessary skills for producing programming and writing for media in a variety of formats. Students will develop the necessary analytical skills for critically evaluating media programming. •
Students will acquire the necessary skills to enable them to secure an entry-­‐level position in an electronic media organization. General Education Requirements: 42 s.h. Major Program Requirements: 60 s.h. I.
Requirement Electronic Media Courses: 48 s.h. TVR 10: Intro to Electronic Media – 3 s.h. TVR 50: Audio Production – 3 s.h. TVR 55: Fundamentals of Video Production – 3 s.h. TVR 70: Scriptwriting for Electronic Media – 3 s.h. TVR 130: Media Theory & Aesthetics – 3 s.h. TVR 140: Video Lighting – 3 s.h. TVR 220: Communication Law – 3 s.h. TVR 250: Video Engineering/Troubleshooting – 3 s.h. TVR 255: Video Field Production – 3 s.h. TVR 365: Video Post Production – 3 s.h. TVR 375: Event & Documentary Production – 3 s.h. TVR 380: Senior Seminar in Electronic Media – 3 s.h. TVR 390: Internship in Electronic Media – 12 s.h. Electronic Media Electives: 6 s.h. Production Elective – 3 s.h. Production or Lecture Elective – 3 s.h. Concomitant Courses: 6 s.h. Select courses from a list provided by the Department of Electronic Media in consultation with an advisor. II.
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Free Electives: 18 s.h. DEPARTMENT OF ART EDUCATION & CRAFTS Since 1928, the Department of Art Education and Crafts has been dedicated to providing a diverse community of post-­‐secondary students with opportunities for learning in and through the arts. B.S. in ART EDUCATION: 123 s.h. Art Education graduates are certified to teach art in Kindergarten through twelfth grade in Pennsylvania schools. This certification is also accepted as initial certification in many other states. The Art Education curriculum has been designed in a logical sequence which mandates the completion of certain courses before others. This is particularly true of the art studio and art education courses. Some courses are offered only in fall or spring. Should schedule conflicts arise, the student should consult with his/her advisor. ARU 399 must be scheduled for the senior year. Student Learning Outcomes •
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Students will make works of art that demonstrate an understanding of historical and contemporary practices. Students will write and speak clearly about works of art in ways that demonstrate an understanding of historical and contemporary ideas. •
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Students will demonstrate their professionalism through portfolios and presentations. Students will develop a body of work that demonstrates entry-­‐level professional competence. Students will engage in pre-­‐professional clinical experiences in public school and/or community settings. General Education Requirements: 39 s.h. Major Program Requirements: 81 s.h. When semester hours are marked in parentheses under the Major Program Requirements section, the course is eligible to receive credit as a General Education Requirement for this program of study. I. Foundations: 15 s.h. ART 031: Two-­‐Dimensional Design – 3 s.h. ART 032: Three-­‐Dimensional Design – 3 s.h. ART/FAR 182: Intro to Digital Media – 3 s.h. FAR 015: Drawing I – 3 s.h. FAR 016: Drawing II – 3 s.h. II. Art Studio – Breadth: 18 s.h. CFT 121: Introduction to Ceramics – 3 s.h. FAR 111: Introduction to Painting – 3 s.h. FAR 161: Introduction to Photography: Darkroom or FAR 162 Intro to Photography: Digital – 3 s.h. Crafts (select one) – 3 s.h. CFT 131: Introduction to Weaving I CFT 141: Intro to Textiles & Materials Studies CFT 151: Introduction to Wood Design CFT 161: Introduction to Fine Metals Design & Media Arts (select one) – 3 s.h. ART 171: Computer Aided Modeling & Rendering ART 231: Digital Animation ARC 241: Color ARU/ART 331: Designing for Disabilities Fine Arts (select one) – 3 s.h. FAR 131: Introduction to Watercolor FAR 141: Introduction to Printmaking FAR 151: Introduction to Life Drawing FAR 171: Introduction to Sculpture III. Art Studio – Depth: 6 s.h. Select two courses at the 200 level or above in ART, CDE, CFT, or FAS concentration area IV. Art History, Criticism, & Theory: (12 s.h.) ARH 124: Art History A – (3 s.h.) ARH 125: Art History B – (3 s.h.) ARC 200: Visual Culture: Critical Theory – (3 s.h.) ARC 300: Visual Culture: Critical Practice – (3 s.h.) V. Professional Education: 39 s.h. (15 s.h.) ARU 110: Explorations in Art Education – 4 s.h. ARU 210: Learning in the Visual Arts: Childhood – 4 s.h. ARU 301: Art Education Field Experience – 3 s.h. ARU 310: Learning in the Visual Arts: Adolescence – 4 s.h. ARU 330: Studio Thinking – 3 s.h. ARU 390: Clinical Experience and Practicum I – 6 s.h. ARU 391: Clinical Experience and Practicum II – 6 s.h. COM 130 or 145: Interpersonal Communication or Nonverbal Communication – (3 s.h.) EDU 150: English Language Learners – 3 s.h. ENG: Any English literature course – (3 s.h.) MAT 017 or higher (2 courses) – (6 s.h.) PSY: Any psychology course – (3 s.h.) SPU 201: Cognitive Development of Diverse Learners – 3 s.h. SPU 314: Instructional Strategies/Students with Disabilities or ARU 331: Designing for Disabilities – 3 s.h. VI. Visual Arts Elective: 3 s.h. Select one course with the ARC, ARH, ART, CDE, CDH, CFT, FAR, or FAS prefix – 3 s.h. VII. Senior Exhibition: 0 s.h. ARU 399: Senior Exhibition – 0 s.h. Notes: •
Students enrolled in Art Education are subject to all College of Education requirements. •
Art Education students must achieve and maintain an overall GPA of 3.0 once they have reached 48 semester hours. •
Prior to reaching 48 semester hours, Art Education students must pass the following courses with a C or higher: ENG 023, English literature, two math courses. •
The PAPA exam (or other qualifying test) should be completed by 48 semester hours. The Praxis II exam must be completed prior to Clinical Experience. •
Students must complete all required coursework prior to admission to Clinical Experience. •
Students are required to attain a grade of “C” of higher for many courses in the Art Education curriculum. Current requirements can be obtained from the Department of Art Education & Crafts. B.F.A. in CRAFTS: 120 s.h. The crafts program offers a comprehensive curriculum leading to a studio career or graduate study in crafts. The degree program is structured with a foundation year required of all visual art majors. Following this year the student, with the assistance of his/her advisor, chooses courses from a range of four craft studio areas: ceramics, textiles, fine metals, and wood. Student Learning Outcomes •
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Students will make works of art that demonstrate an understanding of historical and contemporary practices. Students will write and speak clearly about works of art in ways that demonstrate an understanding of historical and contemporary ideas. Students will demonstrate their professionalism through portfolios and presentations. Students will develop a body of work that demonstrates entry-­‐level professional competence. General Education Requirements: 39 s.h. Major Program Requirements: 81 s.h. When semester hours are marked in parentheses under the Major Program Requirements section, the course is eligible to receive credit as a General Education Requirement for this program of study. I. Foundations: 12 s.h. ART 031: Two-­‐Dimensional Design – 3 s.h. ART 032: Three-­‐Dimensional Design – 3 s.h. FAR 015: Drawing I – 3 s.h. FAR 016: Drawing II – 3 s.h. II. Studio: 12 s.h. CFT 171: Computer Aided Modeling and Rendering – 3 s.h. FAR 111: Introduction to Painting or FAR 131: Introduction to Watercolor – 3 s.h. FAR 161: Introduction to Photography: Darkroom or FAR 162 Intro to Photography: Digital – 3 s.h. FAR 171: Introduction to Sculpture – 3 s.h. III. Crafts: 21 s.h. CFT 372: A Survey of Craft History – 3 s.h. CFT 381: Craft Seminar – 3 s.h. CFT Electives (ceramics, textiles, fine metals, or wood) – 15 s.h. IV. Craft Specialization: 21 s.h. Specialization area (ceramics, textiles, fine metals, or wood): CFT I-­‐II – 6 s.h. CFT Studio I-­‐V – 15 s.h. IV. Art History: 3 s.h. (6 s.h.) ARH 124: Art History A – (3 s.h.) ARH 125: Art History B– (3 s.h.) ARH Elective – 3 s.h. V. Art Electives: 12 s.h. Select any courses with the following prefixes: ARC, ARH, ART (except ART 010), ARU, CDE, CFT, FAR, or FAS VI. Student Exhibition: 0 s.h. CFT 399: Senior Exhibition – 0 s.h. Notes: •
CFT 372: A Survey of Craft History and CFT 381: Crafts Seminar are offered every other year. COMMUNICATION DESIGN DEPARTMENT The Mission of the Communication Design Department is to provide students with the professional and technical skills required in careers as visual communicators. B.F.A. in COMMUNICATION DESIGN: 120 s.h. Curricular emphasis is placed on conceptual development through the use of critical thinking and mastery of technical skills. Common core courses ground students in fundamentals, while concentrations within the major allow for specialization in advertising design, graphic design, illustration, or interactive design (primarily web or mobile-­‐based communication). Graduates are prepared to enter the profession or continue their education through graduate studies. Student Learning Outcomes •
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Students will identify and solve communication problems using research and critical thinking skills. Students will demonstrate the ability to describe an audience and target communication to their demographic needs or cultural outlook. Students will demonstrate the ability to create and develop visual form in response to communication problems. •
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Students will demonstrate an understanding of tools and technology, including their use and roles in the creation, reproduction, and distribution of visual messages. Students will demonstrate an understanding of basic business practices, including the ability to organize design projects and to work productively as a member of teams. General Education Requirements: 39 s.h. Major Program Requirements: 81-­‐85 s.h. When semester hours are marked in parentheses under the Major Program Requirements section, the course is eligible to receive credit as a General Education Requirement for this program of study. I.
Foundations: 14 s.h. ART 031: Two-­‐Dimensional Design – 3 s.h. ART 032: Three-­‐Dimensional Design – 3 s.h. CDE 022: Introduction to Digital Design I – 2 s.h. FAR 015: Drawing I – 3 s.h. FAR 016: Drawing II – 3 s.h. II. Professional Coursework: 28 s.h. CDE 122: Introduction to Digital Design II – 2 s.h. CDE 130: Typography – 3 s.h. CDE 140: Digital Translation – 3 s.h. CDE 141: Visual Translation – 3 s.h. CDE 147: Visual Thinking – 2 s.h. CDE 151: Illustration Techniques – 3 s.h. CDE 220: Print Media Production – 2 s.h. CDE 231: Advanced Typography – 2 s.h. CDE 374: Portfolio Seminar – 2 s.h. CDE 398: Professional Practices – 3 s.h. CDE 399: Senior Exhibition – 0 s.h. FAR 151: Introduction to Life Drawing (required for Illustration concentration) or FAR 162: Introduction to Photography: Digital – 3 s.h. III. Communication Design Electives: 25-­‐28 s.h. Select THREE of the following courses: – 11-­‐12 s.h. CDE 238: Graphic Design I – 4 s.h. CDE 241: Advertising Design I – 4 s.h. CDE 252: Illustration I – 4 s.h. CDE 276: Interactive Design I: Web Design – 4 s.h. Art Studio Elective – 3-­‐4 s.h. Select TWO of the following courses: 7-­‐8 s.h. CDE 239: Graphic Design II – 4 s.h. CDE 242: Advertising Design II – 4 s.h. CDE 253: Illustration II – 4 s.h. CDE 277: Interactive Design II – 4 s.h. Art Studio Elective – 3-­‐4 s.h. Select FOUR Senior Seminar courses: 7-­‐8 s.h. CDE 381: Corporate Publications – 2 s.h. CDE 382: Identity Systems – 2 s.h. CDE 383: Non-­‐Profit/Corporate– 2 s.h. CDE 384: Consumer Product Advertising – 2 s.h. CDE 385: Advanced Web – 2 s.h. CDE 386: Advanced Multimedia – 2 s.h. CDE 387: The Visual Essay – 2 s.h. CDE 388: Self Promotion for Illustrators and Designers – 2 s.h. One Art Studio Elective may be substituted for two Senior Seminar courses in this category – 3 s.h. IV. Concentration Electives: 13-­‐14 s.h. Advertising Design, Graphic Design, or Interactive Design: 13-­‐14 s.h. Select two CDE workshop courses – 4 s.h. CDE 394: Internship – 10 s.h. or Art Studio Electives – 9-­‐10 s.h. Illustration: 14 s.h. Select ONE or TWO workshops depending on total overall number of Art Studio credits – 2-­‐4 s.h. Art and related electives (ART, CDE, CFT, or FAR; up to 6 s.h. may be ACC, BUS, MGM, or MKT) – 10 s.h. V. Art History/Communication Design History: (12 s.h.) ARH 124, 125, or 126 – (3 s.h.) ARH Elective (100 level or higher) – (3 s.h.) CDH 150: Historical Survey of Graphic Design A – (3 s.h.) CDH 151: Historical Survey of Graphic Design B – (3 s.h.) Notes: •
Students must have a 3.0 or higher GPA in the major in order to enroll in CDE 394: Internship. •
Sample topics for workshop courses: Art of Humor, Satire and Caricature Design for the Greeting Card and Gift Industry Motion Graphics Package Design Poster Design Restaurant Graphics Typeface Design Emerging Media Campaigns DEPARTMENT OF FINE ARTS The Department of Fine Arts offers a B.F.A., a professional degree, in Studio Art. The department is committed to providing its students with the opportunity for an engaged life in the arts. To that end, the studio curriculum encourages students to become proficient in the basic techniques and conceptual framework of major traditional and emerging art mediums, while the concentration area encourages each student to develop a unique voice in the medium of choice. The art history curriculum develops students’ analytical and verbal proficiency while informing them of the history of their chosen discipline. Students become conversant in issues in contemporary art through coursework, visiting artists and field trips. Graduates will possess a cohesive body of work grounded in technical skills and fueled by conceptual sophistication that will enable them to join the community of professional artists. B.F.A. in STUDIO ART: 120 s.h. The program is comprehensive and flexible, combining a breadth of studio experience with in-­‐depth study of one major medium. After completing 12 semester hours in foundations (drawing and design), students take introductory studios in all of the major mediums. Students choose an area of concentration (digital media, drawing, painting, photography, printmaking, or sculpture), which is completed with 18 semester hours. For flexibility, students also select 18 semester hours of art electives in any combination of studio art, crafts, art history, and visual studies. 15 semester hours in art history support student creative development and sharpen critical thinking and analytical skills. Business of Art, Senior Exhibition, and opportunities for internships and study abroad programs acquaint students with professional practices in the visual arts. Student Learning Outcomes •
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Students demonstrate a competency with principles of visual organization. Students demonstrate perceptual acuity in both two and three dimensions. Students demonstrate an understanding of the history and practice of time-­‐based approaches to art making. Students demonstrate a familiarity with historical achievements and styles, as well as current ideas and directions in the field. Students demonstrate technical proficiency with materials, tools and technology. Students are prepared to present their work and to advocate for it in the professional art world. Students demonstrate conceptual acuity, synthesizing media, skills, historical understanding and contemporary theory, to develop an individual creative voice and aesthetic. General Education Requirements: 39 s.h. Major Program Requirements: 81 s.h. When semester hours are marked in parentheses under the Major Program Requirements section, the course is eligible to receive credit as a General Education Requirement for this program of study. I.
Studio Art/Core: 63 s.h. (3 s.h.) A. Foundations: 12 s.h. ART 031: Two-­‐Dimensional Design – 3 s.h. ART 032: Three-­‐Dimensional Design – 3 s.h. FAR 015: Drawing I – 3 s.h. FAR 016: Drawing II – 3 s.h. B. Studio: 21 s.h. FAR 111: Introduction to Painting – 3 s.h. FAR 141: Introduction to Printmaking – 3 s.h. FAR 151: Introduction to Life Drawing – 3 s.h. FAR 161: Introduction to Photography: Darkroom or FAR 162 Intro to Photography: Digital – 3 s.h. FAR 171: Introduction to Sculpture – 3 s.h. FAR 182: Introduction to Digital Media – 3 s.h. FAR 398: Business of Art – 3 s.h. FAR 399: Student Exhibition – 0 s.h. C. Art History: 12 s.h. (3 s.h.) ARG 124: Art History A – (3 s.h.) ARH 125: Art History B – 3 s.h. ARH 126: Art History C – 3 s.h. Non-­‐modern elective: ARH 302, 303, 304, 305, 306, 307, 385 (if pre-­‐1780 or non-­‐western) – 3 s.h. Elective: Any ARH – 3 s.h. D. Art Electives: 18 s.h. Select any courses with the following prefixes: ARC, ARH, ART, CDE, CDH, CFT, FAR, or FAS – exclusions: ARC 015, ARH 024, ARH 025, ARH 026, ART 010, and any course intended for non-­‐visual art majors II. Concentration: 18 s.h. Studio concentration in Digital Media, Drawing, Painting, Photography, Printmaking, or Sculpture [see checksheet for curricular offerings by concentration area] Notes: •
A maximum of 6 semester hours in any one art studio is permitted in one semester, but only if the student registers for two separate 3 semester hour sections of that studio. Please consult the Kutztown University website for information pertaining to minors offered by the College of Visual and Performing Arts.