Water Well Journal
A Regional Target Market with
the Perks of a National Publication
Water Well Journal® has been delivering the most up-to-date
information to groundwater professionals each month for 70 years.
We know our readers—who are your customers—are industry experts,
drilling contractors, pump installers, suppliers, and some scientists
and engineers, who don’t always work on a national scope. And now
we have a way for you to reach that target market—easily and
cost-effectively!
WWJ features a special regional advertising section for suppliers.
This section is divided into regions, making it easy for current and
new customers to find you. You get special pricing as a regional
advertiser—with the bonus of a national publication!
West
Midwest
(COVER STORY)
WELL TESTING:
REGULATORY VS. MAINTENANCE
Know the difference between testing for health
and testing for operation.
By Michael Schnieders, PG, PH-GW
O
ver the course of a well’s life, it
is generally evaluated multiple
times.
A test well is often drilled initially and
sampled to evaluate the viability of the
location as a water source. After completion of construction and development, a new well is usually subjected to
a full battery of tests per state regulations. Once in active use, periodic testing is then required to monitor for the
presence of coliform organisms.
Contaminants include
many harmful substances
as well as many
harmless constituents.
The Safe Drinking Water Act was
passed by the U.S. Congress in 1974
following growing concerns about the
contamination of our nation’s water
supplies. Under the SDWA, the U.S.
Environmental Protection Agency sets
“health-based standards” for drinking
water supplies to protect against both
introduced and naturally occurring
contaminants that may be found in drinking water.
States and Indian Tribes can adopt
federal water quality standards or approve ones more stringent. The EPA and
state agencies then oversee the implementation and enforcement of the standards, with the states and Indian Tribes
holding primary enforcement responsibility. This is why new well testing is
conducted through and reported to your
state.
When originally enacted, the SDWA
focused primarily on water treatment
and produced water quality as the means
of providing safe drinking water. But a
1996 amendment significantly expanded
the existing law to include source water
protection, including groundwater
supply wells.
Over the 40-year history of the law,
the SDWA has served to greatly improve the quality of our nation’s water
resources and ensure public health. In
the course of reviewing water quality
standards, the EPA looks at many substances as potential contaminants.
Unfortunately, there remains a great
misunderstanding in the role of water
testing and the definition of a contaminant. Contaminants include many harmful substances as well as many harmless
Always check with your laboratory to
ensure you are using the correct sampling method, container, and preservative if necessary for the desired tests.
constituents.
Low levels of trace minerals, metals,
and salts are all naturally present in
groundwater. At low concentrations,
these contaminants are harmless; some
may even be desirable—such as a preference for hard, “mineralized” water.
Other contaminants are the result of
industrial spills or improper disposal,
and undesirable at any concentration.
It is important to differentiate the
need for required testing for health and
the role of testing for maintenance and
operation. For example, understanding
the absence of hexachlorocyclopentadiene or pentachorophenol in a water sample is important for classifying a new
well as being free of industrial contamination. But it does not help in contributing to the understanding of lost capacity,
or premature pump failure.
The confusion in testing needs spans
the entire industry—from the well
owner to the contractor to the engineer
and even the regulator. From a laboraSCHNIEDERS continues on page 24
Twitter @WaterWellJournl
WWJ May 2015 23
Northeast
LET WWJ DO YOUR
HEAVY LIFTING
by using our pages to deliver
your ad message. Call our sales
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Southeast
Vickie Crosby
Circulation
Readers*
Midwest
7,440
28,272
Advertising and Exhibit Sales
Director
vcrosby@ngwa.org
toll-free 800 551.7379, ext. 593
outside the United States
614 898.7791, ext. 593
West
7,200
27,360
Shelby Fleck
Southeast
4,320
16,416
Northeast
3,120
11,865
WWJ has the geographic coverage to get your brand recognized.
Locale
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See page 2 for pricing and size availability.
*Readership is based on average of 3.8 readers per copy. Source: WWJ 2015 subscriber study by Research USA Inc.
Advertising and Exhibit Sales Manager
sfleck@ngwa.org
toll-free 800 551.7379, ext. 523
outside the United States
614 898.7791, ext. 523
Wanda Bloch
Sponsorship, Exhibits,
Advertising Sales Manager
wbloch@ngwa.org
toll-free 800 551.7379, ext. 555
outside the United States
614 898.7791, ext. 555
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