WHAT IRELAND HAD FOR DINNER AT HOME LAST NIGHT... MAIN MEAL CARBOHYDRATES (% OF ALL MEALS CONTAINED) MEAT & TWO VEG 18% (63%) CHICKEN DISH 12% (51%) PASTA & SAUCE 11% (50%) COLD DRINKS 11% 18% 34% 32% 17% 13% 12% TAP WATER MILK SOFT DRINKS BOTTLED WATER FRUIT JUICE 12% FISH OR SHELLFISH DISH 10% (44%) CHINESE / ORIENTAL DISHES 5% (27%) DINER-STYLE CLASSICS 8% (39%) LIGHT MEALS (EG. BEANS, TOASTIE) 4% (16%) ITALIAN CLASSICS 7% (34%) PIE OR PASTIES 4% (18%) STEW / CASSEROLE DISH 6% (27%) VEGETARIAN DISH 4% (14%) 40% 27% 17% POTATOES (BOILED ROASTED ETC.) RICE, NOODLES & PASTA CHIPS, WEDGES & WAFFLES VEGETABLES WITH MAIN MEAL – 85% (% WITHIN VEGETABLES EXCLUDING POTATOES) ( ) = Specific Dish Any Time Over Past Week NO DRINKS FAVOURITE DISHES WINE BEER TEA 65% INSTANT COFFEE 29% FRESH COFFEE 15% HERBAL TEAS 9% ALCOHOL BASED 3% STARTERS ADULTS 9% / KIDS 7% HAD STARTERS WITH DINNER 6% 5% 5% STIR FRY WITH MEAT 3% CHICKEN FILLET DINNER FISH & CHIPS CURRY 52% 48% 24% 24% 23% CARROTS 52% ONIONS 48% PEAS 24% TOMATOES 24% PEPPERS 23% 4% DESSERTS PIZZA 16% 8% MEAT & TWO VEG 65% 29% 15% 18% FISH WITH VEG/POTATO ADULTS 6% KIDS 3% SPAGHETTI BOLOGNAISE ADULTS 27% / KIDS 5% HAD HOT DRINKS WITH DINNER ROAST CHICKEN HOT DRINKS (17%) BURGER & ACCOMPANIMENTS 3% 3% (15%) STEAK & ACCOMPANIMENTS 2% (13%) 3% (19%) CHICKEN CASSEROLE / STEW 2% (10%) 3% (17%) LASAGNE 2% (11%) ICECREAM 41% (20%) 41% ( ) = Specific Dish Any Time Over Past Week 19% 48% 29% SOUP SALAD 9% FISH / SHELLFISH 9% BREAD 7% FRUIT BASED FRUIT SALAD 19% BREADS 25% 29 % GARLIC BREAD 11% YOGHURT 14% 25% OF ALL EVENING MEALS INCLUDE BREAD 21 % WHITE PAN 13 % ROLL 13 % WHOLEMEAL BREAD HOMEMADE PIE/TART 15% 15% 14% HOMEMADE CAKE 11% 10 9 3 8 THIS MENU PROVIDES YOU WITH A SNAPSHOT OF THE RESULTS OF OUR EVENING MEAL STUDY WHICH UNDERSTANDS WHAT IRISH CONSUMERS ARE EATING FOR THEIR EVENING MEALS 4 7 5 6 WHAT TIME DO WE EAT OUR EVENING MEAL? 6% 15% 37% 27% 11% 5% 4–5 5–6 6–7 7–8 8–9 PM PM PM PM PM AFTER 9PM Sample: 1002 adults across Ireland Method: Online October 2011 Research Partner: OI Research OTHER TIDBITS 19% OF EVENING MEALS WERE EATEN ALONE 46% OF MEALS WERE EATEN WITH A PARTNER PRESENT 36% OF EVENING MEALS INVOLVED ADULTS AND KIDS 84% OF FAMILIES ALL ATE AT THE SAME TIME 19% KNOW WHAT THEY WILL HAVE FOR TOMORROW NIGHT’S DINNER 35% OF MEALS WERE EATEN WHILE WATCHING TV 46% OF MEALS ARE EATEN IN THE KITCHEN , 28% IN A DINING AREA AND 25% IN THE LIVING ROOM 9% OF EVENING MEALS ACROSS THE WEEK ARE EATEN OUT OF HOME (15% SAT AND 12% SUN) 49% OF ADULT MEALS WERE PREPARED FROM SCRATCH WHILE 24% OF KIDS MEALS WERE PREPARED FROM SCRATCH What Ireland ate last night A RESEARCH REPORT INTO LAST NIGHT’S DINNER The results represent all days of the week, with the following samples achieved per day: MON TUE WED THU FRI SAT SUN 488 567 610 593 548 497 470 FURTHER INFORMATION We are happy to take you through the full results in greater detail, for more information please contact info@bordbia.ie Growing the success of Irish food and horticulture Growing the success of Irish food and horticulture www.bordbia.ie