Amit S. Singh
May 2014
Fisher College of Business
530A Fisher Hall, 2100 Neil Avenue
The Ohio State University
Columbus, OH 43210
Mobile: (614) 285-0387
Email: singh.527@osu.edu
EDUCATION
Ph.D. in Business Administration (Marketing)
The Ohio State University, Columbus, Ohio
Expected May 2018
Post Graduate Program in Management (Marketing)
Asia Graduate School of Business
(Affiliated to Fisher College of Business)
July 2011
Masters of Technology (Food Processing Tech.)
Anand Agricultural University, Anand, India
June 2009
Bachelors of Technology (Agricultural Engineering)
Junagadh Agricultural University, Junagadh, India
July 2006
RESEARCH
Working Papers
“Attitudinal Ambivalence: Do Consumers Manage it?” Singh, Amitkumar Surendra and H. Rao
Unnava.
“Mental Representation of Attitudinal Ambivalence”, Singh, Amitkumar Surendra and H. Rao
Unnava.
“The Effect of Caffeine Consumption on Performance in Group Decision Making”, King Fun
Chan, H. Rao Unnava, Vasu Unnava and Amitkumar Surendra Singh.
Amit Singh
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Research Interests
Consumer memory
Attitudes and Persuasion
Information Processing
CONFERENCE PRESENTATIONS/PROCEEDINGS *designates presenter
Singh, Amitkumar Surendra*, and H. Rao Unnava, “Attitudinal Ambivalence: Do Consumers Manage
it?” Presented at the 2014 meetings of the Society for Consumer Psychology, March 6-8, Miami, FL.
King Fun Chan, H. Rao Unnava, Vasu Unnava and Amitkumar Surendra Singh* “The Effect of
Caffeine Consumption on Performance in Group Decision Making” Submitted to ACR 2014,
Baltimore, Maryland.
ACADEMIC AFFILIATIONS
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Association for Consumer Research
Society for Consumer Psychology
Amit Singh
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