SCA Press Backgrounder
This is SCA
Updated September, 2014.
SCA is a leading global hygiene and forest products company. The Group
develops and produces sustainable personal care, tissue and forest products.
We were founded in Sweden in 1929 through a merger of 10 Swedish forest operations.
However, our history dates back several hundred years before that, as the oldest of
those operations was established in 1673. SCA is headquartered in Stockholm, Sweden.
Our services and solutions are used by millions of people throughout their lives: from
early childhood, through their teens and adulthood and into old age. We bring innovative,
sustainable and value-added products to the world.
SCA has 44,000 employees. Sales in 2013 amounted to SEK 93bn (EUR 10.7bn). The
Group has sales in about 100 countries under our leading global brands TENA
(incontinence products) and Tork (away from home professional hygiene products), as
well as local and regional brands such as Libero, Libresse, Lotus, Nosotras, Saba,
Tempo and Vinda. Our hygiene products, such as baby diapers, toilet paper, napkins,
incontinence products, kitchen rolls, feminine-care products, facial tissues and
handkerchiefs, are used by millions of people and account for about 80 percent of the
Group’s net sales. The forest products area offers publication papers, kraftliner
(packaging papers), pulp, solid-wood products and renewable energy.
Health and hygiene are essential for every individual’s well-being and sense of dignity.
SCA’s solutions improve hygiene standards throughout the world. We share our
expertise and educate on the importance of good hygiene practices. We engage in
activities across the globe to teach young women about menstruation and puberty and
educate children about the importance of proper hand hygiene. SCA has trained 10,000
nurses from 1,200 hospitals throughout China on issues related to incontinence and
elder care. Rising global population, increased life expectancy, a greater number of
elderly citizens and a higher standard of living all contribute to a growing demand for
hygiene products, creating opportunities for SCA. Sustainability is an integral part of our
business model and is fundamental in everything we do.
As Europe’s largest private forest owner, SCA places considerable emphasis on
sustainable forest management. SCA has 2.6 million hectares of forestland – almost the
size of Belgium. Our forest is a unique resource, contributing positively to the
environment and supporting our sustainability agenda. It is a source of valuable and
renewable raw materials, and also provides living space for a multitude of flora and
fauna. The forest absorbs carbon dioxide, regulates water flows and generates value for
society in the form of such pursuits as hunting, fishing and recreation. It enables energy
through wind power and biofuels. Responsible forestry and reforestation can be one of
the solutions to climate change.
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SCA has a net growth in our forest, and we replace every tree harvested in our own
forests with three new ones. Our growing forests absorb 2.6 million tons of carbon
dioxide annually, which widely exceeds the carbon emissions from our own production.
Cutting-edge Innovations
SCA’s three strategic priorities are innovation, efficiency and growth. Our innovation
process is deeply embedded in our business model and is critical for our success. At
SCA we gain inspiration from people and nature and in a close customer and consumer
dialogue. Inspiration leads to innovation. SCA has been delivering successful
innovations for more than 80 years, from forest management to hygiene solutions.
Innovation is the key to increasing benefits for customers and consumers, strengthening
loyalty and customer satisfaction. One innovation launched in 2013 is TENA Identifi, a
system for nursing homes to easily analyze personal voiding habits of residents,
significantly enabling improved individual incontinence care. The benefit is improved
quality of life and care for residents and more efficient and optimized care routines for
the nursing homes.
Another innovation is Tork touch-free products. To meet the demand for intelligent
solutions, driven by an increased awareness of hygiene and the threat of pandemics,
SCA launched the Tork H1 Sensor in 2012, a touch-free electronic paper towel
dispenser. In 2013 we launched a sensor controlled touch-free dispenser for foam soap,
the Tork Intuition Sensor S4. Foam soap and paper towels are dispensed without the
user having to touch anything, vastly improving hygiene and reducing the spread of
infection.
Our dedication to being constantly innovative provides sustainable value as well as
industry leadership.
Open innovation, i.e. collaborations with external partners, is a resource-efficient
approach which represents a growing part of our innovation process.
Sustainability for a brighter future
Sustainability is at the heart of everything we do and is an integral part of our business
model. Our business is to create value for people and nature – value that benefits not
only customers and consumers, employees and stakeholders, but the environment and
communities we serve.
SCA works towards ambitious sustainability targets in areas such as carbon emissions,
wind power, biofuels, sourcing, biodiversity, hygiene solutions, sustainable innovations
and health and safety. New resource-efficient solutions reduce the environmental impact
and also lower costs. One example is the replacement of an oil-powered lime kiln in our
Munksund facility with a lime kiln powered by biofuel. This replacement reduced the
annual carbon dioxide emissions of the facility by 75 percent and decreased costs by
SEK 50 million.
We strive to be a responsible and respected corporate citizen in the communities where
we operate. In 2013 we conducted 370 community relations initiatives, comprising largescale programs as well as small local projects. We work to remove taboos around
incontinence and support the biannual Global Forum on Incontinence, a platform for
debate and education. We donate hygiene products and money when natural disasters
strike. For example, when the Haiyan typhoon hit the Philippines in 2013, we contributed
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with a financial donation as well as hygiene products. We participate in tree-planting
initiatives in Europe, North America, Latin America and Asia.
SCA has been ranked one of the world’s most ethical companies by the Ethisphere
Institute for seven consecutive years. We are consistently included in the Dow Jones
Sustainability Index and in the Climate Disclosure Leadership Index.
SCA on a transformation journey - Key events
2012
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Divestment of the packaging operations, excluding the kraftliner mills
Acquisition of Georgia-Pacific’s European tissue operations
Acquisition of Asian hygiene company Everbeauty
Establishment of a joint venture in Australia and New Zealand
Launch of a new hygiene organization
Divestment of the 50 percent holding in Aylesford Newsprint
2013
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Acquisition of majority ownership in Chinese tissue company Vinda
Investment in India, launch of Libero and Tempo
Divestment of the Laakirchen publication paper mill
Inauguration of the first wind park in a joint venture between SCA and Statkraft
Inclusion in key sustainability indexes
2014, Q1-Q2
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Transfer of Chinese hygiene business to Vinda
SCA floats its joint venture in Australia
First Swedish listed company to issue green bond
journey – Team SCA in the Volvo Ocean Race
In recent years, SCA has undergone a journey of change with a number of acquisitions
and divestments around the world. SCA’s participation in the Volvo Ocean Race plays an
important role in this journey of change and increasing the awareness and understanding
of SCA. In 2012, SCA announced its participation with an all-female team, Team SCA, in
the Volvo Ocean Race 2014-2015. SCA is supporting an all-female team because
globally about 80 percent of the retail products SCA makes are purchased by
women. This gives SCA a natural interest in the role that women play in the field of
hygiene for millions of families around the world. Furthermore SCA supports female
empowerment and the freedom of women to participate fully in society – socially,
educationally and professionally – across the world by giving them access to and
education about hygiene products and solutions. Through our Volvo Ocean Race entry,
SCA is making it possible for women to participate in an arena normally reserved for
men.
The Volvo Ocean Race is a unique global platform for making SCA better known as the
company behind our strong customer and consumer brands. This global journey and
nine-month race, which starts in Alicante, Spain, in October 2014 and finishes in
Gothenburg, Sweden, in June 2015, has stopovers around the world and will have
millions of followers. For SCA, the race is an opportunity to build a high-performance
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team, both among the women of Team SCA and among the company’s 44,000
employees, inspiring cooperation and focus in achieving common goals with a clear
strategy.
SCA Care of life – our brand promise
The core of SCA is summarized in the concept “SCA Care of life”. Care of life is what
connects us with all our stakeholders and it represents our uniqueness in what we stand
for. It represents our mission to provide essentials that make life easier every day,
everywhere. It represents our goal to deliver more value added products to the world.
And it represents how we care for life on our planet.
“SCA Care of life. Because our products make life easier for you and for millions of
people around the world. Because our resources and the way we work are natural parts
of the global lifecycle. And because we care”.
SCA Facts and figures
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Notes
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SCA is a leading global hygiene and forest products company
Founded in 1929 with roots that date back to 1673
SCA is Europe’s largest private forest owner with 2.6 million hectares of forest
land
SCA has about 44,000 employees
The headquarters are located in Stockholm, Sweden
Sales in about 100 countries under global, regional and local brands
In 2013 sales amounted to SEK 93bn (EUR 10.7bn)
The five largest markets are: Germany 12%, France 11%, United Kingdom 10%,
US 9%, Sweden 6% of Group sales
SCA is the global market leader of incontinence products through its leading
global brand TENA
SCA is the global market leader of Away from Home professional hygiene
products through its global brand Tork
SCA is the world’s fourth largest player in feminine care products
SCA is the world’s fourth largest player in baby diapers
Jan Johansson is SCA's President and CEO
SCA is the majority shareholder in Vinda International Holdings Limited (“Vinda”). In October, 2014
SCA transferred its hygiene business in China (Mainland China, Hong Kong and Macau) to Vinda.
The companies have signed an agreement regarding the exclusive license to market and sell the
SCA brands; TENA, (incontinence products) Tork (Away from Home tissue), Tempo (consumer
tissue), Libero (baby diapers), and Libresse (feminine care) in China (Mainland China,Hong Kong
and Macau). With this agreement, Vinda will hold the rights to these product brands in these Chinese
markets. Vinda also acquired SCA’s Dr P and Sealer brands in China.
During Q2, 2014 SCA floated its joint venture, Asaleo Care, in Australia, New Zealand and Fiji on the
Australian Securities Exchange. SCA’s holding in Asaleo Care amounts to approximately 32.5%.
Asaleo Care manufactures and markets consumer tissue and Away-from-Home (AfH) tissue,
diapers, feminine care products and incontinence care products. Leading brands include TENA,
Tork, Sorbent, Libra and Treasures. TENA and Tork will continue to be owned by SCA but will be
licensed to Asaleo Care for sales of products under these brands in Australasian markets.
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Notes to editors
Latest press releases: http://www.sca.com/en/Media/Press-releases/
Download high resolution images and videos: http://www.sca.com/en/Media/Pressimages-and-films/
Interim reports: http://www.sca.com/en/IR/Reports/Interim-reports/
Annual reports: http://www.sca.com/en/IR/Reports/Annual-reports/
Sustainability reports: http://www.sca.com/en/Sustainability/sustainability-contacts/
SCA is a leading global hygiene and forest products company. The Group develops and
produces sustainable personal care, tissue and forest products. Sales are conducted in
about 100 countries under many strong brands, including the leading global brands
TENA and Tork, and regional brands, such as Libero, Libresse, Lotus, Nosotras, Saba,
Tempo and Vinda. As Europe’s largest private forest owner, SCA places considerable
emphasis on sustainable forest management. The Group has about 44,000 employees.
Sales in 2013 amounted to approximately SEK 93bn (EUR 10.7bn). SCA was founded in
1929, has its headquarters in Stockholm, Sweden, and is listed on NASDAQ OMX
Stockholm. For more information, visit www.sca.com.
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FOR FURTHER INFORMATION, PLEASE CONTACT:
Karl Stoltz, Media Relations Manager, Group Function Communications
Phone: +46 70 942 63 38, Direct: +46 8 788 51 55, E-mail: karl.stoltz@sca.com
Johan Karlsson, Vice President Investor Relations, Group Function Communications
Phone: +46 70 511 15 81, Direct: +46 8 788 51 30, E-mail: johan.ir.karlsson@sca.com
Joséphine Edwall-Björklund, Senior Vice President, Group Function Communications
Phone: +46 8 788 52 34, E-mail: josephine.edwall@sca.com
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