State of the Department of Public Relations
Report*- Fall 2015
Juan-Carlos Molleda, Ph.D.
Professor & Chair
* Adapted from multiple sources
Students & Alumni
successfully
Committed
Chad Furst | BSPR ’15
Communications Consultant
Booz Allen Hamilton
Washington, D.C.
Ana Gómez | BSPR ’15
Assistant Account Executive
Edelman
Miami, FL
Paige Thies | BSPR ’15
Assistant Digital Associate
Weber Shandwick
Chicago, IL
Erika Oakvik | BSPR ’15
Public Information Coordinator
Dialysis Clinique
Nashville, TN
Yimin Wang | MAMC 2005
Director of Greater China
Burson-Marsteller - Beijing
Reynaldo Delgado
Account Supervisor @ Edelman
Patrick Smyth
Executive Director
of Media Relations
Denver Broncos Football Club
Welcome to the 2015-2016 Academic Year
Public Relations
Advisory Council Membership
Thank you for your support and excitement
Welcome returning members!
Allyson Park
Amy Gravina
Bill Imada
Bob Grupp
Christine Pietryla
Claudia Panfil
Craig Dezern
Debbie Mason
Del Galloway
Dwaine Stevens
Elena del Valle
Erin Hart – Vice Chair
Frank Ovaitt
Iavor Ivanov
Iliana Rodríguez
Jay Magee – Chair
Jeanne Mitchell
Julie Spechler
Karen Jones – Past Chair
Karen Oliver
Kathy Barbour
Keith Bowermaster
Lisa Malone
Nancy Fullerton
Ron Sachs
Rosanna Fiske
Susan Gilden
Tina McCorkindale
Vicki Johnson
Thank you!
Craig Dezern
Debbie Mason
Del Galloway
Dwaine Stevens
Elena del Valle
Julie Spechler
Robert Grupp
Diversity in Public Relations Panel
Panelists:
Cheryl Procter-Rogers
A Step Ahead PR & Consulting
Barbara Bermudez
Account Coordinator,
Ketchum
Bill Imada
Chairman and Chief
Collaboration
Officer, IW Group
Deborah Bowie
President and CEO,
United Way of North
Central Florida
Department Staff
Martha R. Collada
Office Assistant
Moriah Gaynor
Student Assistant
Rachel Donohue
Student Assistant
Iris Campbell
Senior Secretary
Josh Ferrari
Student Assistant
PRSSA President
Ann Christiano
J.C. Molleda
Deanna Pelfrey
Undergraduate Statistics
Number of Majors 585
Upper Division Undergraduates
464
Female
403 = ~87%
Male
61 = ~13%
Asian
18 = ~4%
Black
38 = ~8%
Hispanic
128 = ~28%
Indian
2 = ~<1%
Graduate Programs
Master’s and Doctoral Students
Certificate in Fundraising Management
• Dr. Kathleen Kelly, Program Coordinator
• Jennifer Leggett, Assistant
• College’s first on-campus certificate
program
• Major Department initiative to address
regional professional development needs
Ph.D. Students and Main Advisors
Bayliss, Lauren
(Hon/Kalyanaraman)
Chun, Jung Won
(Lee)
Chung, Jieun
(Lee)
Fessmann, Jasper
(Molleda)
Khalitova, Luidmila
(Kiousis)
Kong, Sining
(Molleda)
Lee, Ah Ram
(Hon)
Oloke, Toluwani
(Molleda)
Schweickart, Tiffany
(Kiousis)
Solaun, Leticia
(Kelly)
Song, Baobao
(Ferguson)
Stephen, Gabriel
(Molleda/Leslie)
Won, Jung Yun
(Hon)
Zhang, Tianduo
(Kiousis)
Faculty
Small, but
Productive
• Welcome Rita Men!
• Her research interests include employee
engagement, leadership communication,
measurement and evaluation,
relationship/reputation management, and
social media public relations.
• Deanna Pelfrey, APR, PRSA Fellow
• Chair of the College Faculty Senate
• Bateman Academic Advisor
• Secure Getting to Know Europe grant;
a collaboration between the UF
Center for European Studies and CJC
• Linda Hon, Chair of the CJC 2020
Task Force. Her current research
in Digital Social Advocacy.
• Spiro Kiousis spoke at the
Worldcom Public Relations
Group’s Conference of the
Americas in Atlanta, Oct. 15,
2015.
Ann Christiano
• frank gathering 2015 a success!
• 2016 in progress
• Executive trainer and speaker
• Moon Lee, carries out a research
agenda in health communication
and emergent communication
technology in the context of
health promotion and media
effects. She is enjoying a oneyear sabbatical in which she is
working analyzing data, writing a
research report, assembling a
team of expert collaborators,
and submitting a grant proposal
to the NIH by 2016.
Juan-Carlos coordinated and moderated a panel on Public Relations
Professionalization in South America at the first Association for Education
in Journalism and Mass Communication (AEJMC) International Regional Conference
in Santiago, Chile, October 2015
Some Priorities
• Job placement and workplace impact
• Increase grants and sponsored applied and
academic research
• Thought leadership
• Increase diversity in undergraduate student
body, including geographical diversity
• Maintain quality and variety of co-curricular
(immersion) activities
• Identify and secure clients for The Agency and
Alpha PRoductions
• Increase number of residential master’s
students
• Maintain and promote quality of doctoral
education
• Launch online master’s in Public Relations and
Communication Management (English and
Spanish)
• Articulate and tell the story of the
Department of Public Relations to national
and international audiences