KUVEMPU UNIVERSITY OFFICE OF THE DIRECTOR DIRECTORATE OF DISTANCE EDUCATION Jnana Sahyadri, Shankaraghatta – 577 451, Karnataka Phone: 08282-256426; Fax: 08282-256370; Website: www.kuvempuuniversitydde.org E-mails: ssgc@kuvempuuniversitydde.org; info@kuvempuuniversitydde.org TOPICS FOR INTERNAL ASSESSMENT ASSIGNMENTS (2007-08) Programme: M.B.A. - Second Semester Important: Students are advised to read the separate enclosed instructions before beginning the writing of assignments. Out of 25 Internal Assignment marks per paper, 5 marks will be awarded for regularity (attendance) to Counseling/ Contact Programme classes pertaining to the paper. Therefore, the topics given below are only for 20 marks each paper. Note: 1. Each Paper consists of two sections, A and B. 2. Section-A comprises questions of FIVE marks each. 3. Section-B comprises questions of TEN marks each. 4. The students are required to answer TWO questions from Section - A and ONE question from Section - B Paper-01: Human Resource Management Section - A 1. Explain the objectives of HRM and the role of a HR manager. 2. Write a note on Job analysis. 3. Explain the importance of HRP. Section - B 4. Explain the various methods of Performance Appraisal. 5. Explain in detail the process of Recruitment and Selection. Paper-02: Marketing Management Section - A 1. Analyze companies’ orientation towards market place. 2. What are major factors influencing buyer behaviour? 3. Explain the procedure of market segmentation. Section - B 4. Describe with suitable cases major macro environment forces. 5. Discuss in detail with the support of examples product life cycle marketing strategies. IA Topics 2007-08 - MBA IInd Semester.doc 2 Paper-03: Financial Management Section - A 1. Define Financial Management. What is the role of Financial Manager in modern day business? 2. What do you understand by EBIT-EPS analysis? What is its importance? 3. Explain the role of Capital Market and Money Market intermediaries in managing financial requirements of corporate houses. Section - B 4. Suppose two firms – Firm U an Unlevered firm and Firm L a levered firm – have identical assets and expected NOI (Net operating income = X ) of Rs. 10,000 The value of the firm L is Rs 1,00,000 assuming the cost of equity is 10% under the traditional view, since the firm U has no debt, the value of its equity is equal to its total value (Eu = Vu). Firm L employs 6% Rs. 50,000 debt. Suppose its cost of equity under the traditional view is 11.7%, what will be the value of firm U? Explain how the concept of arbitrage would affect the value of both firms. 5. A company is considering two mutually exclusive projects. Both require an initial cash outlay of Rs. 10,000 each, and have a life of five years. The company required rate of return is 10% and pays tax @ 50%. The project will be depreciated in a straight-line basis. The before taxes cash flows expected to be generated by the project as follows: Before tax cash flow (Rs) Project 1 2 3 4 5 A 4000 4000 4000 4000 4000 B 6000 3000 2000 5000 5000 Calculate for each project; a) Payback period b) The Average rate of return c) The NPV and profitability index d) The IRR, and determine which project to be accepted and why? IA Topics 2007-08 - MBA IInd Semester.doc 3 Paper-04: Research Methodology Section - A 1. Why is probability sampling generally preferred to non-probability sampling? Explain the procedure for selecting a simple random sample. 2. Research design in exploratory studies must be flexible but in descriptive studies it must minimize bias and maximize flexibility. Discuss 3. Explain the merits and limitations of the observation method in collecting data for research studies Section - B 4. Describe the various steps involved in testing a research hypothesis. 5. Describe in brief the layout of a research report covering all relevant points. Paper-05: Management Science Section - A 1. Explain the characteristics, scope and role of management science in decision making. 2. Briefly explain different methods of finding initial solution in transport method. 3. Explain the following a. Dominance concept of game factor b. Hungarian method of assignment model Section - B 4. Solve the linear programming problem by simplex method. Maximize Z= 3x1 +2x2, Subject to the constraints: x1+x2≤4, x1≤2 and x1≥0, x2≥0. 5. A company has 4 warehouses and 6 stores; the cost of shipping one unit from warehouse i to store j is cij. If C= (cij) = 7 5 4 4 10 1 3 6 7 5 7 9 4 5 9 0 7 3 1 0 8 3 9 8 , and the requirements of the six stores are 4, 4, 6, 2, 4, 2 and quantities at the warehouse are 5, 6, 2, 9. Find the minimum cost solution. IA Topics 2007-08 - MBA IInd Semester.doc 4 Paper-06: Business Law Section - A 1. Describe sale and the legal regulation regarding sale of goods. 2. What are negotiable instruments and describe their characters. 3. State the procedures for incorporation of public company. Section - B 4. What do you mean by business organization structure and briefly describe different types of organization structure. 5. Write a note on patents, trademarks and designs. Paper-07: Computer Applications and MIS Section - A 1. Write a note on the computer’s main memory 2. Write a note on computers for individuals and computers for organizations. 3. Write short notes on: A. USENET B. TELNET Section - B 4. Explain the four components of an Operating System. 5.Write short notes on: a. b. c. d. e. Classes Abstraction Encapsulation Inheritance and Polymorphism. --o--