Enrollment Services Strategic Plan

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Enrollment Services
Strategic Plan
Dr. Melisa Choroszy
Dr. Steve Maples
Dr. Nancee Langley
Maureen Cronin
Enrollment Services
• Recruitment
• Degree Audit Report System
• Student Financial Aid, Employment
and Scholarship Services
Recruitment
Recruitment
• Lack of recognition of the
University of Nevada, Reno by
the general public as well as the
media in Southern Nevada
• Fastest growing segment and
71 percent of State population
400 miles away
• Nevada tied for 2nd in the Nation
with the highest high school
dropout rate (14%)
Recruitment
• Nevada 5th Lowest in the nation
for proportion of adults with a
bachelor’s degree
• Increases in requirements for
Millennium Scholarship will
effect recruitment and retention
of students
• Implementation of new
requirements for admissions in
2006 and 2010
• Federally mandated reporting
limits ability to properly identify
ethnic makeup of students
2003-2004
Accomplishments
• Expanded recruitment and
advising efforts to secondary
feeder markets
• All recruitment publications are
bilingual
• Collaborated with academic
colleges to further present an
integrated marketing approach
to the university
• Expanded web-based
processes
2003-2004
Accomplishments
• Combination of Scholarship and
Application for Admissions
• Acquired and implemented
Recruitment Plus
• Incorporated NSSE survey into
New Student Orientation
2004-2005 Plan
• Recruitment Plus
– Assessment
– Communication Flow
– Processes
– Identifying Prospects
2004-2005 Plan
• Incorporate NSSE data into
recruitment efforts
• Enhance Middle School
Outreach
• Expand recruitment efforts in
Southern Nevada
• Prepare students/parents for
new admissions requirements
• Expand campus visit programs
• Enhance Academic faculty’s
presence in orientation
Performance
Indicators
• New Freshman Enrollment
– Vegas, Good Neighbor,
WUE, Diversity, etc.
• New Transfer Enrollment
• Student Profile
– GPA, test scores, remedial
courses
• Assessment indicators
Resource
Priorities
• Admissions and Financial Aid
Office in Las Vegas
• Expansion of Middle School
Outreach
• Expansion of out of state
recruitment
• Media Relations
Student Financial Aid,
Employment and
Scholarship Services
SFAESS
• More independent students
applying for aid
• Large increases in state grants
funds from the increases in per
credit fee- financed by students
• Modification of entitlement
programs to contain cost
• Increases in private, educational
loans and multiple loans
SFAESS
• Expectation of 24/7 services
• Use electronic forms of
communication with the Federal
Government and students
• Provide links to bilingual
materials on the web
2003-2004
Accomplishments
• Financial Aid:
– $19M disbursed by the start
of classes
– 5385 Millennium scholars
have been paid just over $5M
– Administer Pell Grant and
loans to Nevada State
College students
– Fewer in-person visits
required of students due to
availability of self-service
options and processing
efficiencies.
2003-2004
Accomplishments
• Scholarships:
– Made offers to 2083 incoming
freshmen, a 348% increase
over 2003-04
– 14% of freshmen awards
were made to students
admitted after Feb. 1
– Awarded 804 continuing
freshmen and sophomores
– Awarded 255 juniors and
seniors
2003-2004
Accomplishments
• Student Employment:
– NetID is used to log into the
Job Board
– Last year 3339 students
found on-campus
employment and 1177 offcampus
2004-2005 Plan
• Scholarship program transition
continues
– Commit the scholarship
“guarantee” in the admission
letter for early notification
– Continue to work with Noel
Levitz
– Add calculator to web page
for families to determine their
scholarship eligibility.
– Use the NetID for
authentication for continuing
student applications
2004-2005 Plan
• Execute “College Goal Sunday”
Feb 13, 2005
• Offer an email subscription
service to provide parents with
general financial aid and
scholarship information.
Performance
Indicators
• Total dollars and by type
• Students served by class
standing and target group
• Web services usage
• Audits
• Student loan default rates
• Satisfaction surveys
• Data analysis on effect of
financial aid, employment and
scholarships on retention
• Quality assurance
Resource Priority
• More scholarship dollars to fully
implement the multi-year
awards and access concepts
• More need-based, state grant
dollars to support needy
students
• Financial aid advisor for
Southern Office
• Develop a permanent funding
source for the Presidential
Scholars program
Degree Audit Report
System
DARS
• DARS reports available online
and updated weekly
• 61% of faculty with XNET
access logged in
– Average use over the past
year was 68 times
– 12% accessed XNET over
200 times
• Common Course Numbering
(CCN)
DARS
• Integration with graduation and
curriculum processes
• Development of a web-based
curriculum tracking process
2003-2004
Accomplishments
• Developed a DARS encoding
schedule
• Identified and trained 75
curriculum resource people
• Received departmental
approval for all 2004 encoding
2003-2004
Accomplishments
• Increased the percentage of
DARS reports that read “All
Requirements Complete –
Pending Current Registration” in
final semester of enrollment
• Decreased processing time for
substitutions and changes
• Participated in NV DARS group
and DARS training in Ohio
2004-2005 Plan
• Fully integrate the Transfer
Articulation (TA) system into the
statewide CCN system
• Make TA table information
available to students and
advisors on the web
• Develop DARS advisor
resource website
• Work with the student data
warehouse developers to format
DARS data in reports for
advisors
2004-2005 Plan
• Customize DARS graduation
requirements
• Develop a Warning requirement
to appear when students earn a
“C-” or less
• Develop college-specific DARS
reports for DQ students
• Begin development of DARS
reports for high school students
Performance
Indicators
•
•
•
•
Exception volume
DARS in graduation certification
Encoding approval
Transfer articulation processing
time
• Faculty/staff participation in
training and use of DARS in
advising and graduation
certification
Resource
Priorities
• Participation in testing & training
• Providing student access to the
interactive audit
• Participation in the development
of a curriculum tracking website
• Develop interface with:
– Recruitment Plus
– Ad Astra
• Acquire the Course Applicability
System
Questions
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