The Apprentice Project
Lesson 1
Learning Objective:
• To understand what the Apprentice
Project is about.
• To learn what a memo is.
• To create a memo.
The Apprentice
•Your job is to set up a new sales business
•You can sell anything you like
•You need to produce business documents
•THEY MUST LOOK PROFESSIONAL
What will you sell?
Identify
your
competition
/ rivals
Identify
your
audience /
customers
Keep it
professional!
Identify
your
products
Will people
want it?
Where
will you
sell it?
Memo
Send me a Memo
• To start a memo in Word click….
File New  Memo’s  Professional
•
In the memo you should include:
1.
2.
3.
4.
5.
Your company name.
Your logo and slogan.
Describe what you will sell
Who are your rivals
Explain how you will be better than
your rivals.
The Apprentice Project
Lesson 2
Learning Objective:
• To understand what information
should be on a business card.
• To know how to create a business
card.
What are Business Documents?
Business use a variety of documents.
• Letters
• Business Cards
• Leaflets
• Memos
• Receipts or invoices
• Presentations
Can you think of any more?
Examples of Business Cards
What information should be
on a business card?
• Your details (name and job title)
• Contact details (phone, fax, email,
web, text)
• Logo
• Slogan.
The Apprentice Project
Lesson 3
Learning Objective:
• To understand what information
should be in a business letter.
• To know how to create a business
letter.
Business Letters
• Professional.
• Official (be careful what you say).
• Internal or external communication.
All parts of the letter
begin against the left
margin
Reference tells the company
Letter Layout
Preprinted letter
heading
who wrote it & what it is about
Date when the letter was written.
The month is usually in word form.
Subject Heading
Gives the main subject of the
letter. Should be emphasised
(Bold or Underline)
Addressee & Address
typed in open punctuation style
without comas or full stops
Paragraphs
Salutation greeting.
At least two paragraphs.
Clear line between each.
No indent
Dear Sir or Dear Madam if you
don’t know their name (never Dear
Sir or Madame if your not sure)
Dear Mr Rashid or Ms Roberts if you
know their name.
Dear Tracy or Dear Bob if you are on
first name terms.
Signatory
Author of the letter typed 5 or 6 lines
below closing. Job Title on next line
Complimentary Closing
Yours faithfully when you don’t know the name.
Yours sincerely when you do.
Enclosures
A list of other documents included with the letter
Create a Business Letter
1. You need to create a letter to fire a
member of staff.
2. You can decide who to fire and why you
are firing them.
3. Your focus is the layout of the letter.
The Apprentice Project
Lesson 4
Learning Objective:
• To learn how to create a business
presentation.
Presentation of your Work
• You need to show your business
documents by creating a presentation.
• Use print-screens / screen-shots to
show the documents you have
created.
• You will present your work to the
class when your presentation is
complete.
Marks for the Presentation
•
•
•
•
Professionalism
Effort
Attainment
Use of ICT skills