BUSI 7136 Strategic Analysis and Competitive Environment
AND
MNGT 7426 International Business
Provided Before January Residency:
Books
1. Worthless, Impossible, and Stupid by Isenberg. 2013. ISBN 978-1-4221-8698-5
Readings
1. Certo, S.T., Moss, T.W. & Short, J.C. Entrepreneurial Orientation: An Applied Perspective.
Business Horizons, 2009. Vol. 52 pp. 319-324.
2. Certo, S.T., Connelly, B.L., & Tihanyi, L. Managers and Their Not-So-Rational Decisions. Business
Horizons 2008. Vol 51.
3. Bogle, J.C. Reflections on CEO Compensation. Academy of Management Perspectives. May 2008.
4. Kaplan, S. N. Are U.S. CEOs Overpaid? Academy of Management Perspectives. May 2008.
5. Lorsch, J.W. What are Good Shareholders? Harvard Business Review. July-August 2012.
Registration
1. Entrepreneurship: The Startup Game. Harvard Business School Press. (Price: $45?).
Product # WH0001-HTM-ENG.
Provided on Monday Morning at Residency:
Book
1. Creating a Business Plan (Pocket Mentor) by Cyr. ISBN 978-1422118856
Readings
1. Unruh, GC & Cabrera, A. Join the Global Elite. Harvard Business Review, May 2013.
2. Ibarra, H. National Cultures and Work-Related Values: The Hofstede Study. Harvard Business
Review, January 1996.
3. Ghemawat, P. Distance Still Matters: The Hard Reality of Global Expansion. Harvard Business
Review, September 2001.
Case
1. SurveyMonkey in 2014. Stanford Case E-524 (2014).
2. The Espresso Lane to Global Markets. Ivey Case W12038 (2012).
Provided on Thursday Morning at Residency:
Book
1. Naked Economics by Wheelan. ISBN 978-0-393-33764-8
2. Kiss, Bow, or Shake Hands by Morrison and Conaway. ISBN 978-1593373689
Mailed to students’ home while they are on the trip:
1. Travels of a T-Shirt in the Global Economy by Rivoli. ISBN: 978-0-470-28716-3