VisiMix
VisiMix Ltd,
PO Box 45170,
Jerusalem, 91450,
Israel
Tel: 972 - 2 - 5870123
Fax: 972 - 2 - 5870206
E-mail: info@visimix.com

VisiMix
Presentation Contents:
- The Customers
- The Technology
- ROI
- VisiMix Products
- Saving Examples

VisiMix is a unique software enabling chemical engineers, process engineers and
R&D personnel to visualize mixing processes via a simple, user friendly interface.
Our products allow significant savings in time and costs by drastically reducing the need for trial-and-error. They have been successfully adopted by hundreds of companies.

Our Customers

From the Dow Chemicals Intranet Website
“VisiMix: This is a highly accessible PC software for mixing calculations available from VisiMix Ltd., an Israeli company. It is a rating calculation tool for both nonreactive and reactive mixing involving blending, solid suspension, gas dispersion, liquid-liquid dispersion, or heat transfer processes in stirred vessels. It calculates the important process parameters for single- and two-phase systems – power consumption, circulation rates, local concentrations of solutes and suspended particles, drop size, concentrations of reactants, etc … ”
Dr. Victor Atiemo-Obeng

“We have been using VisiMix. We have found it an accurate tool ...
Based on our success with the product, our Japanese colleagues at
Fuji Xerox have bought a copy for their work.”
Emily Moore,
Xerox Research Center of Canada
“I am very pleased in applying your software.”
L'Oreal, France

Customer List
1. L'Oreal, France
2. BASF AG, Germany
3. Dow Chemical Company, USA
4. Searle (MONSANTO), USA
5. Lightnin, USA
6. LG Chemicals, S. Korea
7. Xerox , Canada & USA
8. The Gillette Co., USA & UK
9. De Dietrich, France & USA
10. ENIChem, Italy
11. Eli Lilly & Company, USA
12. NIPPON, Japan
13. Novartis, USA
14. Millennium, USA
15. ICI, UK
16. Hercules, USA
17. Pfizer, USA&UK&Gr.
18. Mitsubishi Chemicals
19. Abbott Laboratories, USA
20. GlaxoWellcome,UK&Singapore
1. L'Oreal , France
2. Techmix S.r.o, Czesh Republic
3. BASF AG , Germany
4. BASF , Denmark
5. BP Chemicals - Wingles, France
6. Sanofi Recherche, France
7. Technimont, Italy
8. Nycomed Imaging, Norway
9. Hoesch & Sohne , Germany
10. DSM, The Netherlands
11. Searle (MONSANTO) , USA
12. Lightnin, USA
13. Chevron , USA
14. Teva, Israel
15. Plantex, Israel
16. Bromine Compounds, Israel
17. ENSIC, France
18. LG Chemicals, Taejon-city, S. Korea
19. LG Tech, Yeochon-city, S. Korea
20. Lonza, Switzerland
21. Thai Plastic and Chemical Public Company, Thailand
22. Xerox Research Centre of Canada , Canada
23. Xerox , USA
24. The Gillette Co ., USA
25. Gillette , UK
26. Lecaros, Chile
27. SK Chemicals, S. Korea
28. Dow Chemical Company , USA
29. Monsanto , USA
30. Buchi AG, Switzerland
31. Agisys, Hungary
32. Samsung , S. Korea
33. Mervers, Holland
34. American Cyanamid Company , USA
35. Belinka Belles, d.o.o., Slovenia
36. LG Chem. , ABS Division (S. Korea)
37. BFGoodrich Advanced Technology Group, US
38. PT MECO INOXPRIMA, Indonesia
39. Ion Exchange, India
40. IL JIN Eng. & Const. Ltd., Korea
41. CSIR Ltd., South Africa
42. PTI, Brazil
43. De Dietrich , France
44. De Dietrich , USA
45. Rhodia (Rhone Poulenc Group), Brazil
46. Inymassa, Spain
47. ENIChem , Italy
48. Satake, Japan
49. Chesebrough-Pond’s, USA
50. Unilever, Italy
51. Schering-Plough , USA
52. Ontec, Israel
53. Cytec, USA
54. Degussa, Germany
55. IHN Groningen BV, the Netherlands
56. PEAS BV, the Netherlands
57. Eli Lilly & Company , USA
58. BSL (Dow group), Germany
59. VMD PTE Ltd., Singapore
60. Tecnicas Reunidas, Spain
61. NIPPON, Japan
62. Chr. Hansen, Denmark
63. Danisco, Denmark
64. Novartis , USA
65. SNECMA, France
66. Millennium, USA
67. Ucosan B.V., Holland
68. Norde Veenendaal B.V., Holland
69. Akzo Nobel , Germany
70. Astra Charnwood, UK
71. ICI , UK
72. Stork, Netherlands
73. Hercules, USA
74. Luigi Menestrina, Italy
75. Siersma Leidshendam, the Netherlands
76. Sara Lee, the Netherlands
77. Pfizer , USA
78. Pfizer , UK
79. Pfizer , Germany
80. Beiersdorf AG, Germany
81. Sintef Applied Chemistry, Norway
82. Chemitec OY, Finland
83. Makhteshim, Israel
84. Chemagis, Israel
85. Nitto Denco, Japan
86. 3M , USA
87. Broom Chemie, the Netherlands
88. Atlas-Stord, Denmark
89. Canon , Japan
90. Mitsubishi Chemicals
91. Imation, USA
92. NIKKI, Japan
93. Fuji Xerox, Japan
94. Oxy Vynils
95. Scanlube, Sweden
96. GlaxoWellcome , Singapore
97. GlaxoSmithKline , UK
98. SmithKline Beecham , USA
99. M&F Process Simulation, The Netherlands
100. Abbott Laboratories , USA
101. Air Products , USA
102. Gruppo Lepetit, Italy
103. Johnson Polymer, Holland
104. Dow Corning, USA
105. Pharmacia Biotech, Sweden
106. Panandiker Research & Development (P) Ltd., India
107. Fujifilm , Japan
108. Katholieke Hogeschool Brugge-Oostende, Belgium
109. The Casali Institute, Israel
110. Noordelijke Hogeschool Leeuwarden, the Netherlands
111. Stettin University
112. Taiwan University
113. Ecole d'Electrochemie, France
114. Ecole Polytechnique, Canada
115. University of Western Ontario, Canada
116. University of Barcelona, Spain
117. Taejon National University, S. Korea
118. Otto von Guericke Universitat, Germany
119. Tsinghua University, China
120. VUOS, Czesh Republic
121. Universita di Roma, Italy
122. Hanyang University, S. Korea
123. Royal Institute of Technology, Sweden

http://www.ddpsinc.com/MixingSimulations.htm

http://www.ddpsinc.com/Visimix.htm

Technology - Simulation of Mixing Processes
The First and the only tool in the Industry
Reliable and accurate results
Based on More Than 300 Man Years of R&D and
Industry Experience
Replacing Pilot Experiments
Accelerated Time-to-Market process
User Friendly and easily accessible

Return On Investment (ROI)
(The ICI Example)

Introduction
VisiMix software:
• Based on advanced scientific knowledge and practical expertise
• User-friendly and easy to operate
• Requires easily accessible initial data
The latest VisiMix products are:
• VisiMix 2K8 Turbulent
• VisiMix 2K8 Laminar
• VisiMix 2K8 Different Impellers
• VisiXcel- Data Base
• Pipe Line

VisiMix Software Products
• VisiMix 2K8 Turbulent – for low-viscosity liquids and multiphase systems.
The program provides process parameters necessary for analysis, scaling-up and optimization of mixing tanks and reactors with all types of impellers
Calculations of:
 Blending
 Suspension
 Dissolution
 Emulsification
 Gas dispersion
 Heat transfer
 Chemical reactions
 Mechanical stability of shafts

VisiMix Software Products
• VisiMix 2K8 Laminar - for highly viscous media
 Newtonian and non-Newtonian
 Macro-scale blending
 Micromixing in high-shear areas
 Heat transfer
• pastes
• creams
• shampoos
• liquid soaps
• gels
• ointments
• paints:
• coatings
• slurries
• polymer solutions

VisiMix Software Products
• VisiMix 2K8 Different Impellers – for combined mixing devices
The program handles mixing devices consisting of any 2 – 5 impellers.
Different distances between impellers
Used in combination with VisiMix Turbulent.
Provides parameters of hydrodynamics, turbulence and heat transfer.

VisiMix Software Products
• VisiMix VisiXcel – Data Base (DB) – automatic conversion tool:
Visimix Output to Excel Spreadsheet
•Integrates VisiMix report parameters in standard Excel worksheets
•Analysis VisiMix results in Excel
•Builds a Database of mixing tanks and reactors.
•Builds a Database of projects - for processes
•Makes correlation between plant equipment nomenclature to VisiMix database of mixing tanks and reactors in VisiMix Project Database.
•Easy access to design data of the mixing tanks, to process parameters and to corresponding results of VisiMix modelling.
•Results of VisiMix mathematical modelling in the VisiMix VisiXcel-DB and arrange the data according to the reactor nomenclature.
• Easy access to recalculation of the VisiMix modelling from the
Database of the reactors & the projects

VisiMix Software Products
• Calculates hydraulic resistance of simple pipelines for liquid viscosity and non-Newtonian products .
•
Chemical engineers benefit from a quick and user friendly method for charging times and the bottle-necks in the line.
•
Includes : - Pipes - Riffled hoses – Elbows – Valves - And more
• Also comes with a database containing rheological constants for the typical commercial non-Newtonian products - pastes, creams, shampoos, paints, etc. ( see Help Section for details )
•
The first and only tool calculating flow resistance for liquids that correspond to Carreau rheological model. (See Help Section for details)

VisiMix Demonstration Tools
The VisiMix Demonstration Tools:
 VisiMix Turbulent – Examples & User Guide
 VisiMix Laminar - Examples & User Guide
 VisiMix Different Impellers – Examples & User Guide
 VisiMix Turbulent SV – Trial & Education
 VisiMix Review of Mathematical Models
 Selected Verification Examples
The Comparison between Published Experimental Data and
VisiMix Calculations

Example
Cooling of a
Paste
Paste and
Coating
Case Classic Solution Visimix
Solution
Batch Production
Time
Mixing several components to obtain high quality paint during scaleup process
Replacement of the whole mechanical system
Increase the impeller speed and improve the heat removal in the tank.
No successful results obtained
Input the existing mixing systems parameters to
VisiMix software, implement small changes
Change agitator dimension for uniform mixing without overheating
Saving
$125,000 per year
$40,000 per year
Suspensions in a batch reactor
Plugging of the bottom valve of the reactor
Scale up
Methodology
Implementation during the Scale studies
Replacement of the agitator
Lower the impeller position
Calculation after finishing the development stage
Calculation during the development stage
$12,000 saved on the cost of a new impeller and for all associated operational costs
Decrease in the quantity of out of spec material in the launching and production steps.

Cooling a Paste

Cooling a Paste

Cooling a Paste

Cooling a Paste

Cooling a Paste

Suspension in a batch reactor

Suspension in a batch reactor

Suspension in a batch reactor

Suspension in a batch reactor

Suspension in a batch reactor

• VisiMix software is used in order to find the required stirring characteristics.
For example: The product XXXX is produced at a solid liquid reaction .
The main reaction at this process is:
BBCM + TA + POCA →XXXX
POCA reagent properties:
• Solid
• High particle size: mean=735 m m
• High density: 2300 kg/m 3
VisiMix was used for suspension calculation.

(J.M. Berty. CEP, 1979)

(J.M. Berty. CEP, 1979)

In the three years since the commencement of this process, their engineers achieved a high level of proficiency in the use of the simulation models in order to analyze the results as a function of the process operational parameters.
After three years of working with this integrated plan – they have summarized their knowledge and experiences up to this point, as follows:
1. VisiMix products, when integrated in the validation process (up until they achieved a stable process and confirmed the production) – helped to reduce the number of lost production batches (each batch valued in millions of dollars) - from 100 to just under 10 batches – (review slide 25)
2. VisiMix program used in conjunction with another simulation tool - as reported in this presentation - contributed to the improvement of the teamwork style and professionalism. Net results were observed throughout the implementation of the new solution in better project development: EOR
(end of reaction) time reductions, projects development time and cost reduction, and in addition - increasing the expertise and qualification level of the professional staff.
The presentation can be review on the Visimix Website in the References -
Users Publications page. (
Scale up optimization using simulation experiments-Chemagis presentation )

# produced lots needed until till a stable process is achieved

• Save per project
• Save during development

Thank you
From the VisiMix Team