Press release
xx February 2015
The Beatles Story Celebrates Silver Anniversary With
Search For 25 Global Ambassadors
World class tourist attraction the Beatles Story is celebrating its 25th anniversary this year and the search is
on to find its most loyal global fans.
The tourist hotspot, which has seen four million visitors come through its doors and has boosted Liverpool’s
economy by £300million since it opened, is looking for 25 fans from across the world to become Beatles
Ambassadors.
And one extra special fan will receive an unforgettable experience including a VIP trip to the Beatles
hometown of Liverpool, a stay at the famous 4 star Hard Days Night Hotel, a trip on the Magical Mystery tour
and a visit to the Cavern, in addition to a trip down memory lane at the Beatles Story. The winner will also be
invited to have afternoon tea with the Lord Mayor of Liverpool, Councillor Erica Kemp and will receive a luxury
gift bag worth over £100.
If you believe you deserve a Beatles Ambassador title or know someone who does, please visit
beatlesstory25.com to state why you or they should win.
An independent judging panel will choose the top 25 entrants who will each receive a complimentary lifetime
pass to the Beatles Story, together with an exclusive Ambassador gift bag. They will also be the first to hear
about important news regarding the Beatles Story events and activities.
Martin King at the Beatles Story, said: “This is a fantastic opportunity for fans of The Beatles from across the
globe to come forward and be a part of the Beatles Story’s history. The 25 Ambassadors will be key to
spreading the word of the Beatles Story and the Liverpool hometown of the Fab Four throughout the world.
Freda Kelly, one time secretary to Brian Epstein and The Beatles fan club said “It might be that you travelled
far and wide to see them, or maybe you met them once and have a photograph with them, or you may have
an attic full of memorabilia? Whatever your story we are waiting to hear why you should become one of these
exclusive ambassadors.”
The winners will be announced at the Beatles Story’s 25th anniversary celebrations on 1st May.
To enter please visit beatlesstory25.com and enter by the deadline of 13th April.
Terms and conditions apply. The judge’s decision is final and no correspondence will be entered into.
Video link: https://www.youtube.com/watch?v=eG23gMYizpY
ENDS
About the Beatles Story:
The award-winning Beatles Story is the world's largest permanent exhibition purely devoted to the lives and
times of The Beatles. Located in the Fab Four’s hometown of Liverpool on the stunning UNESCO World
heritage site at the Albert Dock, the Beatles Story takes visitors on an atmospheric journey through the
lives, times, culture and music of The Beatles.
Please find our ‘Press information and downloads’ section of our website by following the link below:
http://www.beatlesstory.com/press-information-and-downloads
You can purchase tickets here: www.beatlesstory.com
For more information contact Laura Salisbury at Influential on 0151 239 5000 / 5023 or
salisbury@thisisinfluential.com