Matthew Rochte, LEED AP
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2966 S. California Steet, Milwaukee, WI 53207
mrochte@gmail.com cell: (612) 600-6606
Sr Leader, Sustainability / Corporate Responsibility
Triple-bottom-line operations experience with a commitment to smart business
through progressive business management, strategy, and communication
SUMMARY
Experienced sustainability and corporate social responsibility executive; driven by integrity and strong
ethical principles. A confident leader with a passion for smart business. A consistent commitment to
integrating environmental and social impacts for growth and profitability. Cleanly communicates and
reframes complex issues. Effective in orchestrating change using systems thinking. Strong team player
and leader; inspires and challenges others to achieve their potential.
AREAS OF EXPERTISE
 Sustainability
 Communications / Social Media
 Stakeholder Engagement
 Board and Team Leadership
 Corporate Social Responsibility (CSR)
 Strategic Planning and Integration
 Business Ethics
 Systems Thinking
CAPABILITIES
Sustainability & Corporate Responsibility
 Facilitated sustainability and CSR strategic planning for small to large, national and international brands.
 Consulted with McDonald's USA and McDonald's Corp. on their environmental sustainability strategies.
 Managed sustainability reporting, data collection, and GRI indexing.
 Project managed McDonald’s Corporation’s 2011 Global Sustainability Scorecard Report.
 Developed, tracked, and documented corporate “best practices” programs in waste, energy, supply chain
accountability, communication, and stakeholder engagement.
 Embedded sustainability and CSR into the cultures of manufacturing to service firms.
 Seven years of hands-on operations experience in a triple-bottom-line manufacturing firm.
 Ethics: Led international teams in Code of Ethics reviews; taught ethics; served as ethics investigator.
Communication
 Experienced organizational spokesperson.
 Social media savvy, 3100 twitter followers - recognized as #CSR and #Sustainability leader.
 Facilitated NGO and multi-stakeholder roundtable discussions at client locations and in Washington DC.
 19 years of website development and optimization: SEO, content management systems, blogs, wikis.
 Developed and implemented the redesign of the integrated 2011 AboutMcDonalds.com sustainability site.
 Writings on CSR and Sustainability featured/ syndicated on 3BLmedia.com, CSRwire.com, Chloregy.com
 Led, developed, and implemented corporate branding efforts.
 Executive business coach: executives and management teams - leadership, strategy, communication, ethics.
 Integrated thinker – can synthesize diverse information and communicate common threads.
Business Leadership Operations
 Collaborative leadership style of listening and discerning values and strengths; shares ownership.
 Effectively led and managed boards, staff, and R&D teams (managed up to 65 people)
 Experienced in both matrix and traditional work environments.
 Proven experience in developing and implementing effective strategic plans.
 Implemented lean manufacturing and continuous improvement practices.
 Created and launched start-up businesses and organizations.
 Experienced in managing budgets and P&L.
 Strong, calm coaching and leadership demeanor.
Matthew Rochte, LEED AP
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2966 S California Street, Milwaukee, WI 53207
mrochte@gmail.com cell: (612) 600-6606
PROFESSIONAL EXPERIENCE
EXECUTIVE DIRECTOR
2013-Present
Milwaukee Sustainability Roundtable, Milwaukee
MSR brings the Milwaukee region’s corporate sustainability leaders together into dialogue, discovery, and
collaboration. We are building bridges between companies and their local, regional supply chain. Duties: lead,
direct: facilitate, connect, coach, benchmark, and communicate with the region’s 45+ sustainability/CSR leaders.
DIRECTOR, CORPORATE SUSTAINABILITY
2001-Present
Opportunity Sustainability, Milwaukee/Chicago/Minneapolis
Worked with corporate leadership and teams to develop, implement, and communicate corporate sustainability
and social responsibility efforts. Integrated strategic planning; project management; strategic communication;
training; employee and stakeholder engagement; NGO relations; supply chain; waste; energy; and facilities.
 Sustainability / CSR strategy planning for small to large, national and international brands.
 Consulted on the environmental sustainability platforms at both McDonald's USA and McDonald's Corp.
 Project managed McDonald’s Corporation’s 2011 Global Sustainability Scorecard Report.
 Developed and implemented the redesign of the integrated 2011 AboutMcDonalds.com sustainability site.
 Facilitated multi-stakeholder and Non-Governmental Organizations (NGO) roundtable discussions.
 Translated complex to simple, diplomatically (sustainability – technology – corporate and business speak).
 Employee and stakeholder communication: intranet, social media, and traditional media.
 Best practices research and documentation (company, facility, employee engagement, and supply chain).
 Ethics: Led global teams in international Code of Ethics reviews; taught ethics; ethics investigator.
 Client industries included: manufacturing, food service, construction, social service, commercial real estate,
education, non-profits, banking/ insurance, law, biomedical, 3PL, HR, recruiting, medical, and consulting.
OPERATIONS DIRECTOR (including sustainability and supply chain functions) | PARTNER
1994-2000
Advanced Liquid Handling, Inc., Milwaukee, WI
An aggressive international start-up manufacturer specializing in precision liquid handling technology for the
clinical chemistry industry. Strong focus on corporate social responsibility, sustainability, and triple-bottom-line
(Economic/Social/Environmental) management practices. Acquired by Innovadyne Technologies, LLC in 2000.
 Developed and implemented socially responsible management practices,
 Formulated and promoted the corporate triple-bottom-line culture and vision.
 Continuously evaluated environmental and fiscal impact of processes and procurement: supply chain; waste
stream; shipping containers; discovered eco-friendly solvents/cleaners; energy and environmental facilities
management; repurposed unused materials/equipment; lean manufacturing and continuous improvement.
 Coached team members on connecting the corporate vision to their own vision and strengths.
VOLUNTEER AND OTHER PROFESSIONAL EXPERIENCE
PRESIDENT
2005
Life Coach Alliance, LLC, Minneapolis, MN
Hired to create and direct a national coaching company to provide pay-by-the-minute life coaching through a
telephone call center. Corporate social responsibility was embedded in the company’s values and operations.
 Set vision, strategic plan, and tactical plan for company.
 Managed 19 staff and R&D team members; recruited 50 subcontracted coaches; trained call center staff.
 Utilized nationwide marketing media: radio, television, print, and web.
PRESIDENT / CHAIRMAN (20 hrs/wk) | BOARD MEMBER
2002-2006
Minnesota Coaches Association, Minneapolis, MN
World's second largest regional coaching organization. Led organization’s turn-around from collapse to a national
leader. Tripled membership (80 to 250) in two years; cash positive; and became model for coaching associations.
Matthew Rochte, LEED AP
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2966 S California Street, Milwaukee, WI 53207
mrochte@gmail.com cell: (612) 600-6606
EDUCATION AND PROFESSIONAL DEVELOPMENT
LEED AP BD+C - Leadership in Energy and Environment Design Accredited Professional
Green Building Certification Institute / US Green Building Council, Washington D.C. – 2009, 2011
B.A. - Major: Psychology - Industrial/Organizational focus
University of California, Riverside, CA - 1994
Spanish Study - Madre Tierra, Xela, Guatemala - Business & social proficiency (dormant)
Dual Graduate - Corporate Coach U International - CTP & CCTP 482 Credit Hours
Graduate - Future Milwaukee - Community Leadership Training Program
Attendee - Wisconsin Sustainability Business Council Summit - Madison, WI
Attendee - Green Energy / Sustainability Summits - Milwaukee, WI
Attendee - State of Green Business Summits - Chicago, IL
Attendee - Corporate Responsibility Officer (CRO) Summits - Chicago, IL
PUBLISHING AND SOCIAL MEDIA
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Twitter @mrochte – Top 10 #CSR tweeter & Top 25 #Sustainability tweeter – 3100 followers (12/2013)
19 years of website development and optimization: SEO, content management systems, blogs, wikis
Writings rebroadcast and syndicated on leading industry websites
Blogging since 2002
White Paper: ”Workforce for Good: Engaging Employees in Sustainability and CSR” http://j.mp/WfG2013
Position Paper: "Trust & Corporate Social Responsibility: Framing the Discussion" http://3bl.me/m9zex9
White Paper: "Opportunities In Sustainability: Enter at the Exit" http://3bl.me/rr9y56
PUBLIC SPEAKING
Small Group Presentations & Roundtables:
 Wisconsin Business & Conservation Leaders Roundtable 2009 - Lt. Governor’s Council - Madison
 Strategic Planning and Implementation 2008 - Business Incubation Center - Minneapolis
 Attitudes and Perspectives 2007 & 2008 - Mutual of Omaha and four other Minnesota companies
 Masterful Coaching: Ethics and Right Action 2005 - Minnesota Coaches Association
Conference Presentations:
 Making The World Round Again - New Business Paradigms - Northland Bioneers 2006, Minneapolis
 Co-Creating the Next Frontier - Conversation Cafe - rated best program - ICF Conference 2004, Quebec
COMMUNITY LEADERSHIP & INVOLVEMENT
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Academy of Global Citizenship, Chicago Charter School, Board Finance & Development teams
Milwaukee Green Drinks – co-leader and webmaster
NetImpact – Professional Member
Thought Leader Gathering - Member of the Leaders Circle
International Coach Federation - Ethics & Standards Committee, Investigator, Member
Apollo Male Chorus - Board Member
Global Minded Professionals - Milwaukee -Founder, President, Board Member
Boy Scouts of America - Eagle Scout, Order of the Arrow
2012-Present
2009-Present
2008-Present
2002-2012
2001-2009
2007
1996-2001
1987
INTERESTS & HOBBIES
 Walking, rowing, choral singing, writing
 Conversation circles and cafés
 Toronto International Film Festival Attendee
 SCUBA - Open Water Certified
 NetImpact, USGBC, Bioneers
 Green Networking: EcoTuesday, Green Drinks