A CIO’s Perspective on IT Larry Schork (408) 406-6909 lschork@earthlink.net 1 Outline About the Speaker What is IT’s Domain IT’s Value Proposition Enablers/Inhibitors Startups Case Studies Looking Forward About the Speaker - Brief History Account Manager/Professional Services – Mainframes – COBOL/4GLs Consulting – Mainframe, Mini, PCs Senior IT Project Manager – Apple/Sun – Large deployments – Technology CIO – Rational/Metricom/Loudcloud/Whoosh Fundamental Questions IT, IS, MIS, DP, CIS - ??? Why Does IT Exist? What Value Does IT Have? What is IT’s Scope? Does IT Really Matter? IT Components Infrastructure – Data Centers/Servers/Disk/Telephony/PC Network – Devices/Connections/Remote Offices Middleware – Mail/Directory/Web Applications – ERP/CRM/SFA Internet – Portal/Data Warehouse/Ecommerce Business Systems Architecture - Customer Deployment Lifecycle Marketing ? Customer Information Sales Leads/ Opportunities/ Tracking Capacity Planning/ Forecasting/Reporting/ Operations Analysis DW Customer Information sf.com Datacenter Buildouts Quote-ToOrder DataCenter BOM Remedy Oracle BOM SupplyCloud Contracts/Legal Requisitions/PO's Oracle PO DiCarta Finance (AP,AR,GL, Fixed Assets) Profitabiility Reports Assets/Inventory Info from ClearOrbit and the Scan Requisitions/PO's Oracle Inv entory Customer Information Sales Order Remedy Accounts Receivable Customer 's Order (Services,qty) Customer Information Oracle FA OM BOM Oracle Order Entry TIBCO Portal Infranet TIBCO Usage Billing MLC TIBCO Spin/ Truth Remedy Projects/Tasks Management Kickoff/Project Resource Management Remedy and Proj ect Accounting Change Requests, Trouble Ticket Information Handover to the NOC OpswareProject TIBCO Service Credit Units TimeSlips Expenses (Entered via Oracle Self Service Forms) Billing Info Services Purchased Services Used... Customer Rollout Customer Information System/CRM System? Remedy Post Roll out support MetricomOSS SystemInteraction Diagram Subscriber Web Browser DataFile SMS API NameServ er Messages Uplif t Option NameServ er API System Subscriber Info Conf irmation Transaction Details NameServ er Db Modem Manuf acture Modem Inf ormation LogFile Journal File Subscriber Database SMS to NS Reconcillation On-Demand Uplif t LogDaemon Billing System FranchiseFeeData/ PriceList Billing dB BillingSummary Report Inv oice Transaction Oracle Financials 09/15/99 Resellers Resellers PacBell UU.Net Reseller Access From Internet Using Web Brow ser Yin Yang internet router internet router Monitoring andstatistics Batchtransf erhost (Prov ides Secure FTP DropBox f or Reseller) Load Balancing Local Director FIREWALL (Protecting MCOM Network) www www Apache Web Serv er New Atlanta's Serv let Exec OSS Web Pages OSS Jav a Serv lets - Transact. Proc. Fahrenheit (Firewall Sof tware) OSS JDBC Connection thru Firewall OSSUtilities OSS Secure Connection to Name Serv er Webserv ers (Support f orRedundancy andFailov er) The web site resides outside the f irewall. Clients communicate with it v ia SSL connection. The web serv er communicates back to the Oracle database v ia a TCP socket on a port in the f irewall. The web serv er also communicates to the nameserv er v ia aTCP socket. T1 Link f rom Santa Clara Captures Statistics f orweb serv ertraf f ic. WebServer Statistics Houston SMS System DB Com ponents ` Connection established by IP Socket Oracle DB (Oracle 8i) Connection from Servlet Server OSS Stored Procedures FS4 OSS Batch Applications (NameServer) - Process NS Uplift File - DB Compare OSS/NS - Reseller Batch Transactions - Manuf./Dist. Modem Load OSSSubscriber Database Metricom OSS Architecture - Current Network NSImportRecord Server (Nameserver) IT’s Value Add Business Enabler/Partner User Empowerment Cross-Functional Perspective Driver for Business Process & Change Customer Service Orientation Provider of Technology Infrastructure Enablers Applications Availability Technology Improvements Help Tools – IT & End User Reduced Costs Emerging Standards Knowledge Base People Skills Inhibitors Executive Understanding Execution Speed User & Vendor Management Costs Communication Startup Challenges Business Alignment – No Maturity Focus – Can Change Delivery – Aggressive Timelines ROI – Does it Make Sense? Staffing – Lack of Resources Technology – What to Choose? Infrastructure – Little Cash Case Study – Rational SW Business – Software Company (Rational Rose, Visual Modeller, Clearcase) IT challenges – Infrastructure/Team/Limited Budget – Growth & Business Integration Implementation – Resources through Acquisition – CRM Implementation Results – CRM less than Successful – Infrastructure Outsourced ($18M - $42M) Case Study – Metricom Business - Nationwide Wireless Internet Network - IT Challenges – Limited Systems to Support Business – Skillsets & Process – Engineering Implementation – RF Design & Deployment Tools – OSS – Required for Funding – Network Support Systems Results – Successful Deployments – Not Able to Save Company Case Study – LoudCloud Business – Managed Service Provider IT Challenges – Exploding Growth – People, Locations – Matruity – Implosion Implementation – ERP/Data Warehouse/KnowledgeBase – Support Systems – OSS Results – Successful Support – OSS Not Deployed – Business Sold Case Study – Whoosh Business – Wholesale Broadband Wireless IT Challenges – Exploding Growth – People, Locations – Maturity – Implosion Implementation – ERP/Data Warehouse/KnowledgeBase – Support Systems – OSS Results – Successful Support – OSS Not Deployed – Business Sold Future Positives Competency – IT & Business Technical Capabilities Reduced Costs IT Recognition Career Challenges Outsourcing - Short Term or Long Term Reduced IT Demand Competitive Job Market Complexity Salary Issues Q&A Pre-Action Riser Closet Equipment Cabinets 3'-6" WP 3'-6" WP 12" Ladder Rack WP Env .Controls Env .Controls D D D D D D D D D 7 N.O.C. 5 A/C 3'-6" D D L6-30 D L6-30 D L6-30 D 3'-6" D D H H H 1 Upper Landing Table PBX VM D D D #6 #6 3'-6" 28 #6 BreakerPanels 4'-0" 27 30 26 29 25 23 24 22 D D WP D D D D D D D D 21 2 4'-0" D D D D D D D D D D #6 WP 3 #6 L6-30 4 20 19 18 17 16 15 14 13 12 Build Room 11 WP 6'-0" L6-30 D #6 4'-0" 6 10 09 08 07 06 05 04 03 02 01 FM200 D A/C Storage Ramp Pacific Bell OC12 Pacific Bell M1:3 Pacific Bell Cabling #6 L5-30 L5-30 Lower Landing 4'-0" D #6 20' MDF Plywood Backboard Ceiling Height: 9' 6" AFF Flooring:6" Raised Floor Lighting:Building Standard EmergencyLightFixture:Y ES Backboard:3/4" Fire Rated Ply wood, Painted 1740 TechnologyDriv e Suite340 San Jose,CA 95110 P: (408)441-5000 F: (408)441-5050 #6 Duplex 110VAC 15 AMP Outlet 12" AFF L5-30 Dedicated NEMA L5-30 IG 120VAC 30 AMP Outlet L6-30 Dedicated NEMA L6-30 IG 208VAC 30 AMP Outlet Quad 110VAC 20 AMP Outlet D 2 Dedicated Duplex 110VAC 20 AMP Outlet Standard Voice/DataStation Drop #6 Dedicated - Isolated Ground to Mechanical Bus in AC Panel WP Wall Phone - 54" AFF Customer Name: Metricom, Inc. Drawing Title: Server Room #329 Customer Contact:LarrySchork Revision Date: April 14, 2000 Customer Address: 333 W. Julian Street, San Jose, CA Revision Number:01 Scale: 1/8" = 1' 0" Physical Topology Private Backbone ( Rev. 12/4/2001by vmuir) w r001.sac1 At Serial0/0 Serial5/1/2:0 Local Loop 0 4/ m w r002.hk DS3 ATM NY Office Serial6/0/0:0 w r002.sac1 w r001.hk 1.5 mbps Port T1 Local Loop ATM/ Frasi Frame Relay (10/ 5 Mbps) sC IR 2K bp Serial0/0 51 w r001.nw k2 POS5/0/0 w r002.nw k2 Serial6/0/0 w r002.nw k1 POS4/0 Serial0/1 Hssi6/1/1 6 mbps Port DS3 Local Loop CI bps ATT DS3 IR C s CIR 1.5 mbps Port T1 Local Loop w r002.va1..corp w r001.va1.cor p E1 Local Loop Serial5/1/0 w r001.red1 w r002.red1 E1 TBD Hssi5/0/0 IR sC Serial5/1/1 Serial4/0 Serial4/0 512Kbp p Kb Serial5/0/0 2 512K bps C 51 IR 1.5 mbps Port T1 Local Loop R ATT DS3 s bp Emmp. LA M Serial2/3 Atm4/0 Emmp. 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