NEW COMMUNITY PARTNERSHIPS PATHWAY:
PLAYDAY SERIES, KIDS CLUBS & JUNIOR TEAM TENNIS LEAGUES
USTA Northern California Mission – To promote and
develop the growth of tennis as an inclusive and inviting lifetime activity in the
Northern California Section
Northern California
Section
USTA Northern California Community Partnerships will help achieve
many of the National President’s Goals:
* Build cross-cultural competence to ensure successful
Diversity and Inclusion
* Leverage the USTA’s commitment to education
* Have Fun
Over 175 + Play Days were the start to
bringing tennis to these new organizations in 2011-2012!
California Police Activities League
Boys and Girls Clubs of Northern California
Boy Scouts of Northern California
Girl Scouts of Northern California
Girls Inc.
YMCA
California Youth Soccer Association – Coming Soon 2013
California Police Activities League
127 Chapters in California: Play Days, Kids Tennis Clubs
and Junior Team Tennis Leagues!
PAL offers year-round and seasonal sports programs
and is a non-profit youth-serving organization.
We brought tennis into their programs in Northern California!
How the partnership with
PAL/SAL started!
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Initial Meeting with California PAL Executive Director Greg Wilson: Summer 2011
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Four Regional PAL Meeting Presentations made to over
80 PAL/SAL Programs in Northern California – Jan 2012
Key Contacts made with PAL Program leaders and Individual Meetings
set up with Alison and TSR in area – Jan 2012
•
15 ++++ PAL Programs sign on to USTA Northern California
programing and programs start! Feb 2012- Current
UPCOMING!!!!
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November 2012 – Northern California Presentation at California PAL Meeting
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Summer 2013 – 1st Ever Northern California PAL/USTA Tennis Event
• Play Days
• Kids Tennis Clubs
• PAL Junior Team Tennis Leagues
• NJTL
USTA Northern California provides all the equipment,
assistance and training to help get these programs started!
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Taft Community School - After school PAL
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Redwood City Parks and Rec with PAL
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San Mateo County SAL/PAL
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Henry Ford Elementary - After school PAL
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Richmond PAL
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Visalia PAL
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Monterey County PAL
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Etna PAL
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Willows PAL
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Lake County PAL
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Tehama County PAL
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Oakland PAL
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Fresno PAL
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Elk Grove PAL
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Sacramento Community Impact Program (SCIP)
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Citrus Heights PAL
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Rancho Cordova PAL
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Elk Grove PAL
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Roseville PAL
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Atwater PAL
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San Jose PAL- coming soon!
in all 50 States
Over 100 Boys and Girls Clubs Clubhouses in Northern California
Play Days, Kids Tennis Clubs, Junior Team Tennis Leagues, training
and forming NJTL Chapters in Northern California!
Mission Statement
“To enable all young people, especially those
who need us most, to reach their full
potential as productive, caring,
responsible citizens”
Core Beliefs
A safe place to learn and grow
Ongoing relationships with caring,
adult professionals
Life-enhancing programs and character
development experiences
Hope and opportunity
Willie Mays Boys and
Girls Clubhouse - San
Francisco Play Day
•
Boys and Girls Clubs of San Francisco – Four Clubhouses
•
Peninsula Boys and Girls Club – Two Clubhouses
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Boys and Girls Club of Vacaville and Travis Air Force Base Boys and Girls Club
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Mid Peninsula Boys and Girls Club
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Silicon Valley Boys and Girls Club – 13 Clubhouses
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Boys and Girls Clubs of Greater Sacramento
Recipient of the ICON Aetna Grant
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Alameda Boys and Girls Club
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Oakland Boys and Girls Club – Three Clubhouses
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Martinez Boys and Girls Club
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Boys and Girls Clubs of Central Sonoma County
6 Clubhouses
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Boys and Girls Clubs of Marin and Central Sonoma
County 4 Clubhouses
Sponsorship Ideas!
Tennis Clubs sponsoring Boys and Girls Club Clubhouses and PAL Programs
In 2011 the Blackhawk Women’s Tennis Association raised $5,320 to help provide tennis programing for the Richmond
Youth Tennis Center. This year the fundraiser will take place in October and they will be raising money for the
Richmond Police Activities League! Their goal is $10,000. Opportunities like this are being sought after throughout our
section for all programs such as the Police Activities League and Boys and Girls Clubs!
Girl Scouts of America - Over 100,000 in Northern California
Play Days and Junior Team Tennis Leagues!
Girl Scouts of Northern California
Over 60,000 Girl Scouts
Girl Scouts of Central
California – Over 29,000 Girl
Scouts
Girl Scouts of Central
California South – Over
12,000 Girl Scouts
Girl Scouts of California’s Central
Coast - Over 10,000 Girl Scouts
USTA Northern California
Section is working with all Four
Girl Scouts Councils in their
section! Play Days
and JTT Leagues
Girl Scouts & Boy Scouts
PARTICIPANT PATCHES
Play Days all over Northern California!
JUNIOR TEAM TENNIS LEAGUE
Central California – Spring 2012, Fall 2012
Northern California – Spring 2013
Girl Scouts 100th Anniversary
Events in Northern California and Central California – Over
45,000 Girl Scouts attended!
Boys Scouts – Santa Clara Council
San Jose Junior Team Tennis League – Summer 2012
Girls Inc. is a national non-profit organization with a mission to Inspire all
girls to be strong, smart, and bold. Northern California locations:
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Alameda County (San Leandro)
West Contra Costa (Richmond)
Northern Sacramento Valley (Red Bluff)
Central Coast, (Salinas)
The Island City (Alameda)
Play Days and Kids Tennis Clubs and JTT
Leagues coming soon!
YMCA’s three areas of focus: youth development and education, healthy
living, and social responsibility, Branches located throughout Northern
California.
YMCA of the East Bay – 7 branches: Downtown Oakland, Eden Area, Fremont/Newark, Hilltop, Tri-Valley,
Urban Services, & West Contra Costa
Hilltop Branch (Richmond) Play Day & Kids Tennis Club –
Fall 2012
Sonoma County YMCA
Completed School Training 2011
School sites currently run tennis in after-school programs and summer sports camps
Plans for Junior Team Tennis Leagues
CYSA & USTA
Proposed Idea!
A Soccer and Tennis Community Based Partnership
Soccer & Tennis Partnership
Both CYSA and USTA:
• Non-profits with the same goals of health, fitness and fun
• Promotes both the recreational player and high level performance
player
• Increases soccer sport participation and generates awareness of a
new sport
• Cross-training improves overall athleticism
6 Week Fitness Camp
Why Participate in a Fitness Camp?
• Enhances team unity
• Kids return in Fall with stronger soccer skills & higher fitness level
• Kids stay together in Spring instead of leaving for other sports
• Camp would combine both sports and focus on skill development
• Kids have fun learning a new sport yet adding to their soccer skills
• Free 1 year USTA membership for 10 and Under
Other Benefits
• Equipment – easy to learn
• No courts needed
• Similar activity to soccer
• Introduction to new sport
• Players of any ability can participate
• Free USTA new membership – 10 and Under
• Kids keep fit and have fun!
Proposed Pilot Program
• Hayward Area Recreation District (HARD) and Alameda County
Sheriff’s Activities League (DSAL)
• Offer tennis as part of pre-season youth cross-training/fitness camp
• Proposed camp from January-March (indoors) and DSAL Soccer
programs runs from March-July
• Currently 600 Kids Participate in this soccer program in Alameda
County
USTA NORCAL -2012-2013 Goals
•
Expand our partnerships to more Youth Organizations in our section
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Create Section wide tournament with Police Activities League and other
organizations
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Continue to add Junior Team Tennis Leagues, Play Days, Kids Tennis Clubs,
NJTL’s and more programing
•
Focus on sponsorship and fundraising efforts to assist programs that need
financial assistance
A WINNING MATCH
USTA Community Partnerships are a winning match!!!
Thank You!
Michael Cooke – President, Board of Directors
Steve Leube – Executive Director
Alison Vidal – Manager, Tennis Service Representatives