2010
TWITTER FOUNTAIN
International Sales Management Project
Audrey Lescot
Julia Uribe
Felix Gross
Carmen Sotomayor
Lecturers: Wim Speulman and Diederich Bakker
10/06/2010
Content
Introduction ............................................................................................................................ 3
Objectives ............................................................................................................................... 4
Methodology....................................................................................................................... 4
SWOT analysis......................................................................................................................... 6
The Competitors ..................................................................................................................... 7
Basic Twitter Fountain ............................................................................................................ 8
1. Research .......................................................................................................................... 8
2. Expanding the product .................................................................................................... 8
Recommendations ................................................................................................................ 10
Conclusion ............................................................................................................................ 10
Introduction
If we take a look at the world today and we give ourselves a minute to realize how fast
things are moving, how rapidly changes come and how important it is to have information,
we can see that it is not the same world that we lived in when younger, let alone say when
our parents were younger.
In a much demanding society that adapts itself by the minute and that is not willing to lose
any time we are happy to have Internet. We all use Internet nowadays, we all Google
something, we all upload pictures at Flickr and we all post a comment on our friend’s wall
on Facebook. That’s hip, that’s trendy and that is today’s world.
In 2006 Twitter makes its appearance, a social networking service that allows users to
send and read messages about something they just heard, saw or read about somewhere
and everywhere in the world. Information flow is running by the second with more than
50,000 tweets per minute about what is happening out there.
And then comes TWITTER FOUNTAIN the new trendy webpage to find out about a specific
topic by reading tweets about it and seeing photos of it. This new way of hearing about
information being put out there is the next revolution of communication.
With changes in communication comes changes in marketing efforts for enterprises and
here is where our team comes into action by getting in contact with the people that need
this information. TWITTER FOUNTAIN will provide the information to company’s clients
making them interested in their products or services.
By being Twitter the 18th most visited webpage in the world it is almost written on stone
that company’s clients are talking about them or things that matter to them.
Objectives
As a Sales Project the main objective is clear: to sell the product. Nonetheless the team
decided to establish other objectives that will enable us to coordinate all the activities
better in order to all act as a whole and uniformity is reached on the way we approached
clients.
It is for this reason that objectives on this project were:
1. Learn about TWITTER FOUNTAIN in order to know what to say to clients.
2. Get interest on the product: because it’s technical nature we had to create in us,
the sales force, the belief we had on it. No sales person has the ability to sell
anything if he himself can’t say what it is so special about it.
3. On a learning experience way our objective was also to see how sales really
worked and how it is important to know what you are going to say once in contact
with the clients.
Overall the general objective was to transmit that belief we now had on TF to other
people, making them see that the answer to their new necessity for information was the
one and only TWITTER FOUNTAIN.
Methodology
Due to our inexperience with sales and also because of the nature of the product, at first
we felt confused about the way the project should be approached.
After some meetings and brainstorming we decided to act as a provider of information
about TWITTER FOUNTAIN. Our job was then to let companies that fit the costumer
profile know about the new product on the market and all the new advantages it will
provide for them.
Basically we tried to set 3 main questions: why sell it, to whom to sell it and how to sell it.
 Why to sell it?
This was answered by doing a throughout research on the competitors that
TF may encounter on the market. This analysis will later help to define the
competitive advantage and what made TF special, features that will also be
highlighted when selling the product.
 To whom to sell it?
This question was essential to answer as the next step because this will let
us know to whom we had to made contact to get the interested about TF.
After some research we had a good idea of how to segment the clients.
 How to sell it?
It was decided that clients would be approached by phone calls followed by
emails, that way with the phone calls we would capture interest on them
and then with the emails they could learn more about how TF actually
worked.
SWOT analysis
S:
W:
• Use of photos to
present the tweets
• Use of embed codes
to add to other
webpages
•Key Words
misunderstanding
•No use of the link
•Lack of filter
•Images not always
related
O:
T:
• Pro version is being
developed
• Additional features
can be included
• Increasing
competition
• Useless information
by twitter users
• Abuse/ censorship
The Competitors
In order to have a better understanding about the product and what if offers the team
decided to analyze the competitors that TWITTER FOUNTAIN may encounter in the
market. After this analysis the competitive advantage that the company appears to have
against their competitors is the layout in which the user can see the tweets, the main
strength they have according to this analysis is that the presentation of the tweets has
animation and photos related to the topic making it a more interesting experience to the
customer. Besides, the way the "fountain" can be put as an embed code to other web
pages empowers users to make a good use of it.
Next, we present a list of competitors that have similar characteristics as TWITTER
FOUNTAIN and therefore the company should be aware of:
 TWEETSCAN is a competitor that searches a key word in the tweets that have been
made in order to present the results. TWEETSCAN allows the user to select the
users he/she wants to receive results from and there is the possibility to go to the
link provided by some tweets and reply to them.
 HASHTAGS is another competitor that basically does the same thing as
TWEETSCAN except they additionally have a way to show statistics about how
many tweets there has been with that key word.
 TWEETVOLUME is another competitor that shows how many tweets there has
been about the selected keywords (divided by day, week, year or anytime). It then
shows the recent tweets made but not as a list form but tweet by tweet so you
have to be scrolling.
 Other competitors are TWEETDECK and VISIBLETWEAT.
Basic Twitter Fountain
1. Research
As exchange students, we know people from a lot of countries, therefore we have been able to
ask them about TWITTER FOUNTAIN, and so not only people from our own countries.
Twitter is really unknown for lots of people, this means that if they don't have an account they
will probably don't know what is it about. But is this a problem to use Twitter Fountain? In most of
the cases it is, because usually, as we have observed those people that don't use Twitter, they
don't care about this product, because they don't need it in their lives.
But, on the other hand, there are lots of people that even they don't have Twitter and they
don't use it, they have a blog, for example, and can be useful for them to put a TWITTER
FOUNTAIN on it. Or sometimes also they can use it just to share information about a concrete
topic with their friends. Therefore, we have tried to show this product to those people that don't
use Twitter but they are users in some ways of the web 2.0.
2. Expanding the product
The strategy that we followed to expand the basic version of TWITTER FOUNTAIN was divide the
possible users in three different groups, because like this we could offer to them the product in
the ways that they need, because the three groups want different things:
1. Users that have an account on Twitter and that are users of the web 2.0 as much as they
can. Usually are people that like technologies, and so, they want to try all the new
products that appear in the web.
2. Users that don't know about Twitter but are normal users of the web 2.0. This group can
include people that have a personal blog, or that upload their photos to flickr.
3. Users that neither use Twitter neither care too much about technologies. This are for
example the people that uses Facebook but nothing more of the web 2.0.
With the first group we found that they were very critics with the product, because as people that
likes technologies a lot, they found extremely basic this version of TWITTER FOUNTAIN. Most of
them , wanted it for their personal blogs and web pages, and some of them, that had blogs related
to special issues as a music blog, they wanted it for example, to put it on each articule of a music
group to show to their lectors what people think about the group or which news appear about
them. The majority of them said that they find it unuseful sometimes, because the basic version
does not permit them to clik on the links that some of the twitts put.
The second group had a better opinion on the basic version, because they wanted it as a widget
to put in their profiles of last.fm or in their blogs, as the first group. Even they didn't know the
existence of Twitter, they liked TWITTER FOUNTAIN because they weren't obligated to open any
account neither on Twitter nor TF. The advantage respect the first group was that they didn't care
about the functionality of the TF, but more about the possibility to put something nice on their
blogs or profiles. The only thing that they missed was that they would like to customize more the
page, because they found that the options that are in the actual version were really basics.
Finally, the third group was more problemathic, because we had to explain to them about Twitter,
about the possibilities of the web 2.0 and show that maybe they could share the Twitter Fountains
that they will make, also on Facebook. Nowadays, most of the young people uses Facebook, and to
expand TF to this group we had to show the possibilities that they can find if they use it with
Facebook. For this, we just said that even is not something that they need, maybe could be
something funny that they could share with their friend on the status of Facebook or putting a link
on a friend's profile. The results were really good, because after two or three days after we
explained it to our contacts, we saw that they started to put links of Twitter Fountain in their
profiles. The problem is that they just use it one or two times and after they just get bored of it,
and forget it.
Recommendations
 Remind your clients about you and your product every 90 days.
 Contact companies by phone to give them a more personal experience, with a
deeper explanation about the product.
 Improve the contact list of potential clients
 Listen your customers want and need on the product so improvements can be
made
 Look for media partners that could help having more useful information. This will
also help associate the brand TWITTER FOUNTAIN with other more famous
companies.
 Make a more user-friendly webpage for the companies.
Conclusion
It is important to say that project was difficult for us due to our lack of experience on the
Sales field. Also because the PRO version was not finished yet so it was harder to promote
it with potential users. Another limitation was our resources to contact the users; this is
why we chose email to reach them.
Nevertheless after having concluded the project we know now about the difficulties
selling a product but that in order to do so the sales personnel has to belief on it and find
the way to share the interest on it.
What this project leaves us is with the idea that in sales you have to be self confident and
keep a positive attitude in spite the rejection you might get. It was also a complete
experience because of our multicultural team and the variety of ideas we all implemented.
Appendix
Contact List
Country Name
USA
135 West 52 street
E-mail address
Phone
https://www.marriott.com/s Phone: 1-212uggest/suggest.mi
385-4900
Fax: 1-212227-8136
Sales: 1-212266-6145
Sales fax: 1212-385-9174
sales@paramountPhone: 212nyc.com
764-5500
Fax: 212-3545237
Phone:
info@hotelpenn.com
212.736.5000
Fax:
212.502.8712
http://www.morganshotelg
roup.com/contactTel. 212 554
morgans.aspx
6000
Fax 212 554
6001
Tel :212 887
pesceb@flatotel.com
9400
132 West 45th St | New
York, NY
marketing address
http://www.nighthotelny.com/whats-on-yourmind/
21/05/2
010
Murray Hill East Hotel
149 East 39th Street,
Midtown, NY 10016
info@nyinns.com
21/05/2
010
St. Giles - The Court
130 East 39th Street,
Midtown, NY 10016
info@stgilesnewyork.com
21/05/2
010
Hollywood Roosevelt
7000 Hollywood Blvd
infohrh@thompsonhotels.
com
Marriott NY
Location
85 West Street at Albany
Street
New York, New York
10006 USA
Date of
emailing
Paramount hotel NY
235 WEST 46th STREET
Hotel Pensylvania
401 Seventh Avenue (at
33rd St.)
Hudson NY
(+ 12 other hostel of the
same brand in USA)
Flathotel
THE NIGHT HOTEL|
A Hampshire Hotels &
Resorts Company
356 West 58th Street New
York
Four Points by Sheraton
Los Angeles International
Airport
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
Los Angeles, CA 90045
PHONE:
323.466.7000
FAX:
323.426.8056
Telephone:
(310) 6709000
Fax: (310)
337-6555
9750 Airport Blvd,
info@fourpointslax.com
Téléphone:
(310) 6454600
21/05/2
010
Téléphone:
(213) 4883500
21/05/2
010
Tel: 1 (626)
568 3900
21/05/2
010
Los Angeles, CA 90028
Radisson Hotel at Los
Angeles Airport
21/05/2
010
6225 West Century
Boulevard
rhi_laap@radisson.com
21/05/2
010
21/05/2
010
Los Angeles, CA, 90045
Sheraton
711 South Hope Street
concierge@sheratonla.co
m
Langham Huntington,
Pasadena
Los Angeles,
1401 S Oak Knoll Ave,
Pasadena, CA, 91106
tllax.info@langhamhotels.
com
Fax: 1 (626)
568 3700
Coast Anabelle Hotel
2011 W Olive Ave,
Burbank, CA, 91506
(323) 3151800 Hotel
(323) 6608069 Fax
http://www.hotelreservation.com/service/co
ntactform
The Tower Beverly Hills
1224 Beverwil Dr, Los
Angeles, CA,
kwatkins@cipriani.com
Hotel Direct 1(310) 277 2800
21/05/2
010
Element hôtels
14555 Vintage Preserve
Parkway
info@elementhoustonvint
agepark.com
Téléphone:
(281) 3797300
21/05/2
010
res247.st.regishouston@s
tregis.com
Téléphone:
(713) 8407600
21/05/2
010
Hollywood Hotel-
1160 N Vermont Ave, Los
Angeles, CA, 90029
The Hotel of Hollywood near
Universal Studio
info@hollywoodhotel.net
21/05/2
010
21/05/2
010
Houston, Texas
St regis
1919 Briar Oaks Lane
Houston,
Four Points by Sheraton
Houston, Memorial City
10655 Katy Freeway
Houston Magnolia Hotel
Houston, Texas 77024
1100 Texas Avenue •
Houston,
Téléphone:
memorialcity@fourpoints.c (281) 501om
4600
Fax: (281)
501-4605
nationalsales@magnoliah Phone: (713)
otels.com
221-0011
Crowne Plaza Houston
Downtown
1700 Smith Street |
Houston
http://www.cpdowntown.c
om/contact_us.html
alden houston
1117 Prairie Street
info@aldenhotels.com
Houston, Texas 77002
Hotel ZaZa Houston
5701 Main Street
sales@preferredhotels.co
m
Hotel Front
Desk: 1-7137398800
tel: 832 200
8800
fax: 832 200
8811
Phone: + 1
305 267 1187
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
Houston, Texas, 77005
Aloft Lexington
727 Marrett Road - A
Lexington, Massachusetts
02421
W Boston
100 Stuart Street
Téléphone:
aloftlexington@alofthotels. (781) 761com
1700
Fax: (781)
761-1705
Téléphone:
gmbill.bunce@whotels.co (617) 261m
8700
21/05/2
010
21/05/2
010
Boston,
Boston Harbor Hotel at
Rowes Wharf
70 Rowes Wharf
sales@bhh.com
Boston, MA 02110
The Boston Park Plaza Hotel
& Towers
50 Park Plaza at Arlington
Street
sales.97507@starwoodho
tels.com
InterContinental Boston –
Boston, MA
Boston, MA 02116-3912
510 Atlantic Avenue,
Boston,
icboston@ihg.com
The Fairmont
138 St. James Avenue
marketing@fairmont.com
Copley Plaza in Boston
Boston, Massachusetts
boston@fairmont.com
The Midtown Hotel
220 Huntington Avenue
Gregg Bolduc
Phone:
617.439.7000
Fax:
617.330.9450
Telephone:
1.617.426.200
0
General Fax:
1.617.426.5545
Tel: +1 617
217 5050
Fax: +1 617
217 5055
Fax: (416)
874-2952
21/05/2
010
Telephone:
21/05/2
21/05/2
010
21/05/2
010
21/05/2
010
Grosvenor Suites
Boston, MA 02115
(617) 2621000
gbolduc@midtownhotel.co Fax: (617)
m
262-8739
899 Pine Street
617-369-6285
info@grosvenorsuites.co
m
San Francisco , California
The Huntington Hotel & Nob
Hill Spa
Hotel Nikko San Francisco
Telephone:
21/05/2
010
415.421.1899
line: 415-4745400
21/05/2
010
21/05/2
010
21/05/2
010
San Francisco, CA 94108
Director of Sales, , 415345-2820
Jamison
DeTrolio:jdetrolio@huntin
gtonhotel.com
222 Mason Street
info@hotelnikkosf.com
fax: 415-4746227
Telephone:
415-394-111
mwilliams@jdvhotels.com
P:
415.278.3700
1075 California Street
010
San Francisco, California
Hotel Vitale
8 Mission Street
San Francisco, CA 94105
Hotel Mark Twain
345 Taylor Street
kevin@hotelmarktwain.co
m
21/05/2
010
San Francisco, CA 94102
Handlery Union Square Hotel
351 Geary Street
San Francisco, CA 94102
Vice President of Sales
and Marketing:
Sharon London
Phone: 415.781.7800
x138
Phone:
415.781.7800
Fax:
415.781.0216
21/05/2
010
slondon@handlery.com
Le Méridien San Francisco
Hard Rock Hotel San Diego
333 Battery Street
San Francisco, Californie
94111
Corner of 5th Avenue & L
Street
hotel@lemeridiensf.com
207 5th Avenue
Telephone: 619-702-3000
executiveoffice@hardrock
hotelsd.com
San Diego, CA 92101
311 Island Avenue San
Diego, CA 92101
info@hortongrand.com
Téléphone:
(415) 2962900
Fax: (415)
296-2901
Telephone:
619-702-3000
Fax: 619-7023007
Paradise Point Resort and
Spa
1433 Camino Del Rio
South
San Diego, Californie
92108
1404 Vacation Road San
Diego,
Local 619-5441886
Fax 619-5440058
Téléphone:
sheratonmv@remingtonho (619) 260tels.com
0111
Fax: (619)
497-0853
(858) 274sales@paradisepoint.com 4630
Sè San Diego Hotel
1047 5th Avenue
info@sesandiego.com
Horton Grand Hotel
Sheraton Mission Valley
San Diego Hotel
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
Phone:
619.515.3000
21/05/2
010
bristol@thebristolsandiego Phone:
.com
619.232.6141
Fax:
619.232.0118
Phone: (619)
sales@resortkonakai.com 221-8000
Fax: (619)
819-8101
INFOTORONTO@THOM PHONE:
PSONHOTELS.COM
416.640.7778
21/05/2
010
San Diego, CA 92101
The Bristol Hotel San Diego
1055 First Avenue
San Diego, CA 92101
Kona Kai Resort and Spa
1551 Shelter Island Drive
San Diego, CA 92106
CANAD
A
Thompson
21/05/2
010
21/05/2
010
The Clarion Hotel & Suites
Selby
592 Sherbourne Street,
info@clarionhotelselby.co
m
Toronto, Ontario M4X 1L4
UK
METROPOLITAN HOTEL
TORONTO
108 Chestnut Street
sales@metropolitan.com
Comfort Hotel Downtown
Toronto, Ontario
15 Charles St. E., Toronto,
Ontario, Canada M4Y 1S1
sales@comforthoteltoront
o.com
Delta Chelsea (Downtown
Toronto Hotel)
33 Gerrard Street,
M5G1Z4 Toronto
Director of Marketing Ken Gruber
Hotel Novotel Toronto Centre
45 The Esplanade
Phone: 416-585-4306
Email:
kgruber@deltahotels.com
novotel.torontocentre@ac
cor.com
The Strathcona Hotel
M5E 1W2 TORONTO
60 York Street, Financial
District, ON M5J 1S8
Toronto
The Strand Palace Hotel
372 Strand, London,
WC2R 0JJ
Director of Sales &
Marketing
monika@thestrathconahot
el.com
info@strandpalacehotel.c
o.uk
Firmdale Hotels Head Office
18 Thurloe Place, London
SW7 2SP
reception@firmdale.com
The Montcalm Hotel
34 - 40 Great Cumberland
Place, London
sales@montcalm.co.uk
Town Hall Hotel &
Apartments
Patriot Square | London
E2 9NF
the westbury
Bond Street,
FAX:
416.640.7779
Phone: 416921-3142
Toll-free: 800387-4788
TEL: (416)
977-5000
FAX: (416)
977-9513
Phone 1: (416)
924-1222
21/05/2
010
21/05/2
010
21/05/2
010
Phone: 416595-1975
Fax: 416-5854375
21/05/2
010
Tel (+1)416/36
78900
Fax (+1)416/3
608285
21/05/2
010
Phone: (416)
363-7213
21/05/2
010
+44 (0)20
7836 8080
Fax: +44 (0)20
7836 2077
T: +44 20 7581
4045
21/05/2
010
Tel: +44 (0) 20
7958 3200
Fax: +44 (0)
207 724 9180
Tel: + 44 (0)20
info@viajante.co.uk
7871 0460
Fax: + 44
(0)20 7160
5214
enquiries@westburymayfa +44 (0) 20
ir.com
7629 7755
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
Mayfair,
France
Telephone:
(44)207 935
21/05/2
010
5599
Facsimile: (44)207 935
9588
Tel:+44 20
21/05/2
30088120
010
Fax:+44 20
30088121
The Mandeville Hotel
Mandeville Place
sales@mandeville.co.uk
Jumeirah
LONDON W1U 2BE
83 Victoria Street, London,
SW1H 0HW, UK
uksales@jumeirah.com
Lancaster London
Lancaster Terrace,
Paddington, W2 2TY
London
sales@lancasterlondon.co Telephone:
m
020 7551 6020
21/05/2
010
Jumeirah
c/o Emirates 69,
Boulevard Haussmann
75008 Paris
francesales@jumeirah.co
m
21/05/2
010
Tel:+33 176
747373
Fax:+33 140
170475
12, rue de Birague - 75004
Hotel de la place des Voges
- Paris
Saint James & Albany
HOTEL-SPA
202 rue de Rivoli - 75001
Paris (France)
hotel@saintjamesalbany.c
om
commercial@saintjamesal
bany.com
Hôtel Novotel Paris Gare
Montparnasse
17 rue du Cotentin
H5060@accor.com
Radisson Blu Hotel Champs
Elysees
75015 PARIS
78bis Avenue Marceau (8º
Arr)
sales.paris@radissonblu.c
om
Citadines Apart'hotel Saint
Germain Des Prés
FR-75008 Paris
53 Ter, Quai Des Grands
Augustins
http://www.hotel-de-saintgermain.fr/contact.asp
Hotel Marignan
06. Saint Germain - Luxembourg, 75006 Paris
mbenjamins@hotelmarign
12 rue de Marignan
an.fr
contact@hpdv.net
75008 PARIS
GERM
ANY
Sublim Eiffel
94 Boulevard Garibaldi
info@sublimeiffel.com
Jumeirah
75015 Paris, France
Haupstrasse 96a, 65843
Sulzbach Ts, Germany
germanysales@jumeirah.
com
The Westin Grand Frankfurt
Konrad Adenauer Strasse
7
grandfrankfurt@westin.co
m
Adina Apartment Hotel
Frankfurt Neue Oper
Francfort 60313
Wilhelm-LeuschnerStrasse 6
afra@adina.eu
60329 Frankfurt am Main
Adina Apartment Hotel Berlin
Hauptbahnhof
Platz vor dem Neuen Tor 6 abhb@adina.eu
andel's Hotel Berlin
10115 Berlin
Landsberger Allee 106, D10369 Berlin
Leonardo Royal Hotel Berlin
Otto-Braun-Strasse 90
21/05/2
010
Tél : + 33 (0)1
44 58 43 21
Fax : + 33 (0)1
44 58 43 11
Tel (+33)1/539
12375
Fax (+33)1/53
912376
+33 1 53
234343
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
Tél. : +33 (0)1
21/05/2
40 76 34 56
010
Fax : +33 (0)1
40 76 34 34
Tel. +33 1 40
21/05/2
65 95 95
010
Fax +33 1 42
73 07 13
Tel:+49 6196
21/05/2
758623
010
Fax:+49 6196
574881
Téléphone:
21/05/2
(49)(69) 29810
010
Fax: (49)(69)
2981810
Tel: +49 (0)69
21/05/2
24 74 74 0
010
Fax: +49 (0)69 24 74 74
599
Tel: +49 30
21/05/2
2000 32-0
010
Fax: +49 30
2000 32-599
Tel.: +49 30
21/05/2
453 053 0
010
Axel Hotel Berlin
Lietzenburger Straße, 13/15,
10789, Schöneberg, Berlin
info.royalberlin@leonardo- Tel.: +49 (0)
21/05/2
hotels.com
30 - 7554300
010
Fax: +49 (0) 30 755430810
21/05/2
Tel. (+49) 30 2100
berlin@axelhotels.com
010
28 93
Grand Hotel Amrâth
Amsterdam
Prins Hendrikkade 108
info@amrathamsterdam.c
om
T +31 (0)20
5520 000
21/05/2
010
D-10249 Berlin
NETHE
RLAND
S
info@andelsberlin.com
Tél : 33 (0)1 42
72 60 46
1011 AK Amsterdam
NH Grand Hotel
Krasnapolsky
Dam, 9. 1012 JS
Amsterdam
nhkrasnapolsky@nhhotels.com
Tél.
+31.20.554911
1
21/05/2
010
Park Plaza Victoria
Amsterdam
Damrak 1-5, Amsterdam
1012 LG,
ppvafo@pphe.com
+31 (0) 20 62
34 255
21/05/2
010
WestCord Art Hotel
Amsterdam
Spaarndammerdijk 302
art@westcordhotels.nl
Telefoon: 0204109670
21/05/2
010
NH Carlton Amsterdam
1013 ZX Amsterdam
Vijzelstraat 4. 1017 HK
Amsterdam
nhcarltonamsterdam@nhhotels.com
Hotel Estheréa
Singel 303 - 309,
Amsterdam-Centrum,
frontoffice@estherea.nl
Hotel Okura Amsterdam
Ferdinand Bolstraat 333
sales@okura.nl
Fax: 0206810802
Tel. +31 20
622 22 66
21/05/2
010
21/05/2
010
T +31 (0)20
678 71 11
21/05/2
010
Phone:+31(0)2
0 620 12 12
Fax: +31(0)20
625 89 86
Tel: +55 11
30855078
Fax: +55 11
30855078
21/05/2
010
hotel@ipanemaplaza.com
.br
(55 21) 3687
2000
Fax: 55 21
36872001
21/05/2
010
copasul@copasul.com.br
Telefone:
55 21 32029450
55 21 22877342
1072 LH Amsterdam
Dikker & Thijs Fenice Hotel
Prinsengracht 444
Golden Tulip Ipanema Plaza
1017 KE Amsterdam
Rua Augusta, 2676. cj 141
- Cerqueira Cesar
01412-100 São Paulo,
Brazil
Rua Farme De Amoedo 22420 020 - Rio de
Janeiro
Copa Sul Hotel
Avenida Nossa Senhora
BRAZIL Jumeirah
info@dtfh.nl
info@hiphotels.com.br.
de Copacabana, 1284
Orla Copacabana Hotel
Rio de Janeiro - RJ - Brasil
Rua Gustavo Sampaio,
854 - Copacabana - Rio
contato@acapulcohotel.co Tel: +55(21)
de Janeiro
m.br
3077-2000 Fax: +55(21)
2275-3396
Av. Atlântica 4122
Copacabana Rio de
compras@orlahotel.com.b Tel.: 55 21
Janeiro BRASIL
r
2525-2425
Pestana Rio Atlantica
Avenida Atlântica 2964
Copacabana - Rio de
Janeiro
rioatlantica@pestanarioatl
antica.com.br
Porto Bay Rio Internacional
Av. Atlântica, 1500 Copacabana
hotel@portobay.com.br
Acapulco Copacabana Hotel
SPAIN
Mad Hostel
Hostal Miralva
Los Amigos Hostel
Barcelona Sound Hostel
Mediterranean Youth Hostel
MEXIC
O
Hostel Haina
Hotel Quetzal
Hotel Clipper Club
Tel: (+55) (21)
254 86 332,
Tel: +55 21
2546 8000
Fax: +55 21
CEP: 22020-020
2542 5443
(+34) 91 506
c/de la Cabeza, 24. Madrid info@madhostel.com
48 40
C/ Valverde 32 1º Izq.
(+34) 91 360
Madrid
info@hostalmiralva.com
45 36
Calle Arenal 26 Piso 4 reservassol@losamigosho (+34) 91 559
28013- Madrid
stel.com
2472
Carrer Nou de La Rambla info@barcelonasoundhost (+34) 93 185
91 Barcelona
el.com
0800
335 Diptuació St. (08009)
info@mediterraneanhostel (+34) 93 244
Barcelona
.com
02 78
Orquídeas 13 Sm 22
52 (998)
Cancún
info@hainahostal.com
8982081
x
Blvd.Kukulcan Km 9, Zona
Hotelera, Cancun
info@hostelquetzal.com
ventas@clipper.com.mx
x
+52(998) 8915999
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
010
21/05/2
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21/05/2
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Email in four different languages
English
Dear Sir/Madam,
My name is ......................., and I am a student of the Hanze University in Groningen (The
Netherlands), and I am making a market research study for Twitter Fountain.
Have you ever wanted to see what was happening at that one event you could not go to? Did the plain
text-backchannels somehow left you feeling disappointed? Twitterfountain<http://twitterfountain.com/>
comes to your aid: we mash up tweets and Flickr-images that share the same tags into a spectacular visual.
Twitterfountain currently racks up over 20.ooo hits per week, from all over the world. It is used to
display related tweets on websites, and as a big wall of information during events an conferences. Take a
look at these pictures for instance: http://www.flickr.com/search/?q=twitterfountain&w=all
I will really appreciate if you would spend 2 minutes to answer some questions about the product:
1.
2.
3.
Have you ever heard about Twitter Fountain before? If yes, how?
Do you think that Twitter Fountain could help you to promote your business?
How much will you be willing to pay for a pro version of the product that will include an
information filter to moderate the flow of Tweets, the possibility to open the links that appear
in the Tweets, and much more advantages?
- For free
- Between 100 and 1000 Euros
- More than 1000 Euros
4.
Would you be interested in receive more information of Twitter Fountain?
Thank you so much for your time and feel free to contact me or the contact person in company, Lykle
de Vries (lykle@deondernemers.nl)
Regards,
X
Spanish
Estimado Sr/Sra,
Mi nombre es …………, soy actualmente estudiante de la Universidad HANZE en Groningen, Holanda. Estoy
trabajando en una investigación de mercado acerca de TWITTER FOUNTAIN(http://twitterfountain.com)
¿Alguna vez ha querido saber lo que sucedió en un evento donde no puedo estar? ¡TWITTER FOUNTAIN
viene a su ayuda! Reunimos los Tweets y las fotos en Fliker.com que están relacionados con el tema que
escoges y los ponemos juntos en una animación espectacular.
Actualmente TWITTER FOUNTAIN recibe 20,000 clicks a la semana desde todo el mundo. Es usado para
presentar los Tweets en las páginas de internet o en muros que contienen información para eventos y
conferencias. Si quiere ver algunos ejemplos puede ir a esta página:
http://www.flickr.com/search/?q=twitterfountain&w=all
Realmente apreciaría que me regalara 2 minutos de su tiempo para contestar algunas preguntas acerca del
producto:
1.
¿Alguna vez había escuchado de TWITTER FOUNTAIN? ¿En dónde?
2.
¿Piensa que TWITTER FOUNTAIN podría ser una buena manera de promover su empresa?
3.
¿Cuánto estaría dispuesto a pagar por la versión PRO que está siendo construida e incluirá un
filtro para información y la posibilidad de hacer click en los links junto con otras ventajas?
4.
a.
Nada, debería ser gratis
b.
Entre 100 y 1,000 euros
c.
Más de 1000 euros
¿Estaría interesado en recibir más información sobre TWITTER FOUNTAIN?
Le agradezco mucho su tiempo y le pido si tiene alguna pregunta no dude en contactarse conmigo o el
contacto de la empresa el Sr. Lykle de Vries (lykle@deondernemers.nl)
Atentamente,
X
French
German
Sehr geehrter,
Mein Name ist ……………….., und ich arbeite an einer Studie zum Thema Twitter Fountain und sein
gewerblicher Nutzen im Rahmen meines Betriebswirtschaftsstudium an der Hanze Universität in Groningen,
Niederlande.
Have you ever wanted to see what was happening at that one event you could not go to? Did the plain
text-backchannels somehow left you feeling disappointed? Twitterfountain<http://twitterfountain.com/>
comes to your aid: we mash up tweets and Flickr-images that share the same tags into a spectacular visual.
Twitterfountain currently racks up over 20.ooo hits per week, from all over the world. It is used to
display related tweets on websites, and as a big wall of information during events an conferences. Take a
look at these pictures for instance: http://www.flickr.com/search/?q=twitterfountain&w=all
Es würde mich sehr freuen, wenn sie sich die Zeit nehmen würden 4 Fragen zu meiner Studie zu
beantworten.
1.
2.
3.
Haben sie schon vorher etwas über Twitter Fountain gehört oder gelesen?
Wenn ja, wo? (__________________________________________________________)
Könnten sie sich vorstellen, dass Twitter Fountain dabei helfen könnte ihren Betrieb oder ihr
Produkt zu vermarkten? JA ( ) NEIN ( )
Wie viel würden sie für eine Pro Version von Twitter Fountain bezahlen?
Die neue Version ist demnächst verfügbar und sie beeinhaltet einen Informationsfilter für eine
noch bessere Auswahl an Twittern zu einem bestimmten Thema. Ausserdem wird es unter
anderem möglich sein in Form von Links direkt auf die verschiedenen Twitter zuzugreifen.
-
4.
For Free
Between 100 and 1000 Euros (
More than 1000 Euros
(
)
(
Möchten sie mehr Information zum Thema Twitter Fountain
bekommen?(
)
Vielen Dank
Mit freundlichen Grüßen
)
)