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Connecting Chinese Worldwide
Phoenix Quotations
Connecting Chinese Worldwide
It’s late at night and I’m still watching Phoenix TV. No other media
can offer objective, constructive and in depth analysis of current
China like Phoenix. Phoenix TV always provides Chinese
worldwide with up-to-date objective reportage from a third party
angle.
Netizen Yehe Nara Chuanger
February 2013
Phoenix TV’s programs are so wonderful that I watch them every
day. The introduction of Phoenix Hong Kong Channel to Macau
meets our objective to provide top quality TV programs to Macau
citizens. At the same time, it also uplift the levels of cultural
creativity in Macau.
Angela Lam
Chief Executive Officer, Macau Cable TV
January 30, 2013
Connecting Chinese Worldwide
The on-screen design of Phoenix InfoNews Channel programs
is spacious, dynamic, distinctive yet unified. It has a strong
visual impact.
Luo Weiguang
Hunan First Normal University
Literature and History Department
February 2013
Phoenix is the best example of the most influential media
influencing the influential. Through the influence of this audience,
Phoenix also gains its high-end market share, and hence further
strengthens its influence in the media.
Zhang Yuhong
Writer / Media person
February 2013
Connecting Chinese Worldwide
Globalization and economic growth draw our attention to social
tolerance and coherence. I think that the literati and even the
general cultural circle play a very important role in it. I believe
that our cooperation with Phoenix TV will bring us opportunity,
not only deliver the message to a wider audience,
but also contribute to new thinking to this major undertaking.
United Nations Educational, Scientific and
Cultural Organization Director-General
Irina Bokova
December 10, 2012
Connecting Chinese Worldwide
Honesty is humanity. And humanity allows us to trust the
information from afar. This is the most important experience
that Phoenix TV offers.
Ye Kuang Zheng : Why I trust Phoenix TV?
November 2012
Personally I believe that watching Phoenix TV can make us more
rational, caring, objective, calmer and gain more vision.
Netizen Tiantian Tianqing Beckham
November 2012
Connecting Chinese Worldwide
I like watching Phoenix TV news report. Simply because she
dares to speak out and her conscience. We cannot find another
Phoenix TV in mainland China. That explains why we could
hardly grasp the democratic ambience.
Netizen Wu Xiao Fang Paradise
November 2012
Phoenix TV has done wonders in honouring and upholding
history and culture. Other satellite TVs in mainland China, in
comparison, are full of trashy entertainment programs.
Netizen Sheng Xiang Xiang
September 2012
Connecting Chinese Worldwide
Phoenix TV is an influential news media in mainland China,
Hong Kong and Macau, she plays an important role of
communicating between the regions, promoting Hong Kong
and China achievements, as well as facilitating understanding
between Hong Kong and mainland China. Phoenix brings the
voice of China to all over the world. With a team of wellknown presenters and highly-educated journalistic elites from
Greater China region, Phoenix shows her high energy and
dynamic power.
Vice President of the Macau Chamber of Commerce
He Pei fen visited Phoenix TV headquarters
July 5, 2012
Connecting Chinese Worldwide
Phoenix TV is indeed the TV channel of China. You are always
at the right place at the right time!
Netizen Sheng Xiang Xiang
September 2012
Thanks Phoenix TV for allowing people to witness our national
pride! Salute to the Diaoyu Islands activists! Salute to Phoenix TV!
Netizen Sidou Pingguo
September 2012
Watching breaking news on TV after the (Diaoyu Islands)
incident, I genuinely feel that the news reporting performance of
Phoenix TV is far better than those of mainland China.
Netizen fishnini
August 2012
Connecting Chinese Worldwide
Phoenix always dares to reveal the crucial problems in the
society with its unique vision and angle.
Netizen Hua Kai Chi Chi
August 2012
Phoenix TV has all my bows! Apart from its worldwide news
reporting network, she has always taken the lead to report
important news to the Chinese worldwide. This time she even live
broadcast the whole process of Hong Kong Diaoyu islands
activists stepping onto the territory. I hope that Phoenix reporters
Jiang Xiao Feng and Leung Pui Kam can return home safely.
Netizen Ling Yan Feng Chen – FGFW
September 2012
Connecting Chinese Worldwide
Phoenix TV is well beloved by Chinese communities. Its
influence is getting stronger. It has grown into an international
and multi-media enterprise.
Li Zhanshu, Guiyzhou Party Secretary,
in Guiyang
April 13, 2012
Phoenix’s programs interpret the world in a different perspective,
she widens Mainland China viewer’s horizon and way of
thinking. I watch Phoenix TV wherever I can, at home, in school
or on business trip, provided there is a chance, I would always go
for it. I hope Phoenix can scale new height in future.
Zhang Jian Song,
Wen Fa Bu, Beijing Radio and TV University
June, 2012
Connecting Chinese Worldwide
As the descriptions and the content unfolded, I deeply felt the
modesty and frankness of Luqiu Luwei. Her reasoning, open
and calm state of mind bring us not only news sense, but more
on provoking thought, life philosophy and soul-searching quest.
Zhong Fang
Reading Luqiu Luwei’s book titled “Can’t Tell East or West”
Ta Kung Pao
May 3, 2012
I like news and commentary programs. Through Phoenix TV’s
news and commentary programs, I can see things from different
angles, which enrich my way of thinking. Phoenix is always more
objective, unbiased and independent in news reporting when
compare with other media.
Xia Qing, Chief Editor of FBLIFE.
June, 2012
Connecting Chinese Worldwide
This is the first time I come to Hong Kong. The enshrinement
of skull sarira, relic of Sakyamuni Buddha yesterday and the
opening ceremony of Third World Buddhist Forum completed
smoothly today. Hong Kong people is well-blessed. For years,
it has been my hope to visit Hong Kong and it is finally
realized. I am glad to come visiting Phoenix TV office. Thanks
for the hospitality and warm reception of Mr. Liu Changle and
his staff. I am a loyal audience of Phoenix TV, I regularly watch
Phoenix’s news programs. I hereby extend my sincere and
warmest greetings to Phoenix, I wish Phoenix every success in
f u t u r e . Ta s h i d e l e k . ( b l e s s i n g s a n d g o o d l u c k )
The 11th Panchen Lama,
during his visit to Phoenix TV Headquarters
April 26, 2012
Connecting Chinese Worldwide
We are glad to have Phoenix North America Chinese Channel
as our internet TV partner to provide quality programs to
overseas viewers. From the very beginning, we adhere to our
goal, “More Than Just TV”, and the cooperation with Phoenix
bring us closer to our goal.
Lin Song, CEO of iTV.cn
“Phoenix and iTV reached strategic cooperation agreement ”
Chinese Business News website
12 March 2012Xiaose Qiufeng
Connecting Chinese Worldwide
Recently I have been closely following the news of the US trip
of Xi Jin Ping. I can feel the difference of reporting style and
angle by Phoenix TV and CCTV. Phoenix TV reporters speak
clear and fast, gesticulating, with delicate observation and rich
contents, which is my personal favorite.
Auctioneer Jolin
Feb 2012
For a cultural platform like Phoenix TV, she can enhance her
commercial value, and at the same time promote the Chinese
culture and development as a whole.
Li Li Hui, President of Bank of China
“Phoenix signed strategic cooperation agreement
with Bank of China
9 March 2012
Connecting Chinese Worldwide
Phoenix InfoNews Channel brings Chinese across the world
with rich variety of update and accurate information, that’s why
Phoenix TV is so beloved by the people.
Sun Jiang
Vice President of Minzu Ankang
Chinese Medical Science Graduate School
Jan 2012
My first encounter of Phoenix TV was in the army, I was 18
back then. It was a channel that everyone would watch regularly
every day. I would conclude that Phoenix TV is pioneering,
incisive, timely and accurate.
Wang Jing Tao
Vice Secretary-general of China Society of Territorial Economists
Jan 2012
Connecting Chinese Worldwide
Through your vision, we can see the real world. Thank you
Phoenix TV!
Xiaose Qiufeng
December, 2011
Phoenix program “The old soldiers never die” moved me
immensely, I was in tears throughout the program…. This is just
what we admire most - the production is well above par, from
the script to the host, it is fact-finding, simple and precise.
Fu Meini
November, 2011
Connecting Chinese Worldwide
There is nothing to watch on TV in the morning, especially on
such a gloomy chilly day. No other choice but Phoenix TV.
Crystal_sting
December, 2011
Phoenix programs are my daily routine, almost every one of
them is captivating and marvelous. The production of each
program is well-thought-out. Keep it up! I cheer for you.
Qinshi Mingyue
December, 2011
Connecting Chinese Worldwide
I am watching Phoenix TV program“Battlefield Diary in
Libya”. The war correspondents risked their lives to go to the
war zone for the first-hand news so as to present to the
audience. The spirit of these war correspondents is most
laudable.
Xinyuan_Yuanbao
November, 2011Oriental
Talking about the TV program evergreens in the industry. I think
it must be Phoenix TV! The commentary programs are
comprehensive and above par.
Shen Jiangfeng
December, 2011
Connecting Chinese Worldwide
I keep watching Phoenix InfoNews Channel as long as the
network connection is stable. How they cover the news, I
really have nothing to complain!
Oriental Madman from QQ.com
September 1, 2011
After watching all the eleven videos about Phoenix interview of
Professor Chen Ping of Southwest Petroleum University, I once
again deeply admire the professionalism, objective and
independent reporting of Phoenix journalistic team.
Cao Gang 2010
August, 2011
Connecting Chinese Worldwide
Phoenix TV’s program is up to standard in terms of news
transparency and the values and attitudes of commentaries on
public affairs. Unlike Mainland China media’s biased and
selective reportage, or foreign media’s exaggeration with a
purpose, at least Phoenix TV allows those who love China to
know the true picture.
Ruo Mai_Sally
August, 2011
Connecting Chinese Worldwide
Phoenix TV is now showing journalists Ling Wu Lie and
Huang Chen live report from Mistrata of Libya. At the
frontline, they are just 10-meters away from the bomb attack
of the crossfire. Fortunately, they are safe. Once again I am
struck by the gravity and noble nature of journalism. I have
to salute to their professionalism.
Bo Zi Wan
August, 2011
Connecting Chinese Worldwide
The major difference between watching “30-minute News”
and Phoenix news is that the former directly gives you
conclusion of the news,while the later tells you when, where
and who of the whole stories and let you judge by yourself.
Which is better? I think it is as clear as broad daylight.
Liu Xia Wen Feng
July 3, 2011
Connecting Chinese Worldwide
When I watch TV in the evening, I usually watch news
program. Phoenix TV is the channel that I watch most.
News program of Phoenix TV is different from those of
CCTV, when it comes to sensitive topic, Phoenix gives you a
comprehensive analysis and in-depth understanding of the
issue.
Chen Zu Tao
Like Reading Books and Newspaper
Also Like watching Phoenix TV
ifeng.com
June 26, 2011
Connecting Chinese Worldwide
One of the major characteristics that differentiate Phoenix
reporters from others is that they are serious in delivering
unbiased and objective news. They always think and
reflect. They are also fully aware that by reporting news
from different angles, they can get closer to the core of the
truth. This is what we call “media conscience”.
Wei Bo Drawer
May 10, 2011
Connecting Chinese Worldwide
Phoenix drew audience with its diversified and superb quality
programs. It is visionary and dynamic, flexible yet innovative.
Throughout the years, Phoenix is my primary source of all kinds
of first-hand information about Hong Kong, Taiwan and the rest of
the world.
Mu Er
New book critic : Why Phoenix does not die?
Tai Kung Pao Website
May 5, 2011
So far as I know, Phoenix TV is a medium that talks no-nonsense,
offers audience unbiased information and always stands firm on
her principles. Phoenix respects history and is courageous enough
to face the truth. Keep up the good work, Phoenix!
Microblogger : Yuancheng Logistics
April 12, 2011
Connecting Chinese Worldwide
Watching Phoenix TV has become a part of my daily life. I
feel at a loss even though I miss Phoenix programs for just
one day. Because Phoenix is the channel that I get to know
the true information of China as well as the world. Whether
it is finance program, news program, talk show or drama, I
love all Phoenix programs! I gain a lot of information and
learn a lot through watching Phoenix.
Anonymous netizen
Forum of ifeng.com
April 10, 2011
Connecting Chinese Worldwide
The diversified communication approach, program topics and
the freedom of speech of Phoenix TV meet the demands of the
audience of our time. As this is the time of diversification. I like
Phoenix programs!
Xiaohui 1953
April 10, 2011
Phoenix TV has grown into a major global Chinese TV media.
Not only is she an important channel for Chinese audience to
understand more about the world, it also serves as a vital
window facilitating the world to know more about China.
Ban Ki-Moon, Secretary-General of the United Nations
Congratulation telegram on Phoenix TV’s 15th Anniversary
March, 2011
Connecting Chinese Worldwide
Everyone in Chinese communities knows Phoenix TV, but I
never see Phoenix blow her own trumpet.
Micro Blogger
Qing Zheng Bai Xue
February 22, 2011
I always watch Phoenix InfoNews, the channel is getting
more important. I believe that Phoenix InfoNews, doing her
best, will become one of the best TV channels in the world.
He Yafei
Permanent Representative of China to the UN.
December, 2010
Connecting Chinese Worldwide
In ten years’ time, Phoenix (InfoNews Channel) has
successfully established herself as an important news
platform in Mainland China and abroad. I look forward to
seeing her radiating all the more in the next decade.
Andrew Clark
CEO of Trading and Investment Department of
UK Office of Government Commerce
December, 2010
I hope that Phoenix TV can work hand in hand with our Islamic
Republic News Agency, it helps facilitate better understanding
between the two countries. The huge potential between us can
take our relations to a new level. I wish you every success.
Ramin Mehmanparast,
Iran’s Foreign Ministry spokesman
December, 2010
Connecting Chinese Worldwide
Phoenix InfoNews Channel is our favorite channel, it has made
a spectacular chapter in the past decade. I hope that the channel
can scale new height in future.
Wang Zhengwei
Chairman of Ningxia Hui Autonomous Region
December, 2010
HKSAR Government has awarded Mr. Liu Changle the Silver
Bauhinia Star in recognition of his contribution to the
broadcasting and media industry in Hong Kong. Under his
leadership, the Hong Kong-based Phoenix Satellite Television
Co. Ltd. has grown into a multi-national media enterprise
providing global viewers with one of the best sources of
international news in Chinese.
Phoenix Chairman Liu Changle is awarded Silver Bauhinia Star
at the 13th honors list ceremony
since Hong Kong’s reunification with China.
November 21, 2010
Connecting Chinese Worldwide
We watch Phoenix TV because of its fact-finding pursuit,
timeliness and its in-depth analysis of hot news, Phoenix is
really outstanding in this respect.
Mr. Huang Mengfu,
Vice Chairman of the CPPCC
and Chairman of China Federation of Industry and Commerce.
at Phoenix Headquarters
November 18, 2010
I am a loyal audience of Phoenix TV. I got colossal
information and diversified views through watching Phoenix
programs, that are useful to expand my horizon and to my
work.
Zhu Wei Qun, Vice Chairman of United Front Work Department
of Central Committee of the Communist Party of China
visited Phoenix Headquarters
November 17, 2010
Connecting Chinese Worldwide
Phoenix program “Social Watch” is probably the only
program in China which follows the social underdogs
constantly. It is also one of the best programs on Phoenix.
My Support! Keep up the good work!
Micro Blogger
Yang Xian Lao Ma
October 15, 2010
I have always been a loyal audience of Phoenix TV ever since its
launch. I watch Phoenix no matter where I move. My husband
has particularly subscribed Phoenix Chinese Channel for me in
USA, though he does not understand Mandarin. He knows this is
my favorite channel. Even my pet dog loves to listen to the
music program of Phoenix and sings along with the tune. ha ha!
Micro Blogger
Happy Romy 55
October 14, 2010
Connecting Chinese Worldwide
Phoenix TV is the totem of Chinese. It is a respectful medium.
It is all-encompassing, tolerant, positive and has a sense of
responsibility.
Netizen Bobo Jin,
Wuxi, Jianzu Province, PRC
2010
As I mourned for the victims of the Manila hostage incident on
Phoenix, I was also deeply impressed by Phoenix’s quick
response to the event, the on-site sensation is so
powerful, …whenever there is a big global event, you just have
to watch Phoenix TV!
Sina micro-blogger
RJEFFY
August 23, 2010
Connecting Chinese Worldwide
Phoenix TV is an influential medium among Chinese
worldwide. Through Phoenix TV, people can get information,
expand their horizon, be inspired and enlightened.
Mr. Lu Zhan Gong
Party Secretary of Henan Province, PRC
meeting Phoenix’s delegation at Zheng Zhou ,
August 20, 2010
I watch Phoenix TV every day……she has a foothold in Hong
Kong and facing the world, Phoenix has displayed the spirit of
Chinese in the new era.
Mr. Zhang Gao Li
Party Secretary of Tianjin City
received Phoenix delegation in Tianjin,
August 12, 2010
Connecting Chinese Worldwide
My opinion of Phoenix TV is: scientific, objective and
rational.
Mr. Huang Wai, Vice Mayor of Beijing
visited Phoenix Headquarters,
July 5, 2010
Whenever I tune in to CCTV and Phoenix TV, the impression
is totally different. The later have an edge over the former with
its international outlook, freedom of speech and reliable
reportage.
Youth writer Cun Shu “Be Your Neighbor”
Nan Fang Daily,
June 8, 2010
Connecting Chinese Worldwide
Amongst the new generation of media personas, only Mr. Liu
Changle caught my attention. I am very impressed by what he
has achieved over the years. He narrowed the gap and
fostered communication between Chinese and the western
media. The remarkable progress of Phoenix TV has become a
role model for the mainland broadcasters including CCTV. I
would call this a great contribution to the industry.
Hong Kong veteran media expert Mr. Kam Kwok Leung
Jessica Magazine, May 2010 Issue
Page 353
Connecting Chinese Worldwide
I have always held high opinion of Phoenix TV. I believe
Phoenix is an influential as well as responsible media.
Mr. Jiang Jian Guo,
Vice Director of the General Administration
of Press and Publication,
May 25, 2010
We appreciate this opportunity so much,...we know that you
have such a broad audience of people who are curious about the
world, they are interested in the subjects that you cover on your
show, and we were delighted to have this invitation.
U.S. Secretary of State Hillary Rodham Clinton
gave an exclusive interview to “A Date with Luyu”
May 23, 2010
Connecting Chinese Worldwide
Phoenix TV is an influential worldwide media. She plays a
significant role in introducing China to the world and letting the
world know more about China.
Mr. Yang Song, Deputy Secretary of Hubei Provincial Committee of the CPC
visited Phoenix Headquarters, May 18, 2010
I love to browse all kinds of information via website, TV,
newspaper and books during my pastimes. I am particularly
fond of watching Phoenix TV’s financial programs, though I do
not invest myself. Through Phoenix’s financial programs, I can
get more insight and understanding of the various investment
tools, as well as the global economic trends.
Mr. Zhao Yue Si Party Secretary
for Changsha Economic Commission Changsha Evening Newspaper
May 17, 2010
Connecting Chinese Worldwide
Like many other gentlemen, I love watching Phoenix TV
when I have time. Phoenix is unique in a sense that it is very
different from other TV stations, I can always tell the
difference even though there is only a few seconds browsing
when I switch the channels. It is simply different! I think that
the edge of Phoenix TV is its value-added angle. Through
portraying historic events and figures, analyzing finance,
social as well as political affairs, Phoenix offers in-depth and
valuable reference to us.
“News topic of Phoenix TV” by blogger Sugar Corn
February 9, 2010
Connecting Chinese Worldwide
Phoenix’s social responsibility is fully displayed on its relentlessness
in pursuit of programming excellence. From Phoenix Chinese
Channel to InfoNews Channel; from North America Chinese Channel
(PNAC) to Chinese News and Entertainment Channel (PCNE); from
news reportage, interview programs to news commentary, wherever
there is big global event, Phoenix is always there and reports at the
forefront. Moreover, Phoenix’s social responsibility is also reflected on
its endeavors in upholding Chinese cultural heritage.
Phoenix is presented “The Most Socially Responsible Corporation in 2009
January 22, 2010
In my opinion, Phoenix, as a media, is more objective than the others.
I hope you (Phoenix) can keep up the good work and continue to excel.
Mr. Li Rong Rong, Chairman of State-owned Assets Supervision
and Commission of State Council, PRC, January 20, 2010
Connecting Chinese Worldwide
I have been a loyal audience of Phoenix TV ever since its
launch. I am overwhelmed here after visiting Phoenix
headquarters, and particularly impressed by its program
positioning and professionalism.
Mr. Zhao Hong Zhu,
Party Secretary of Zhe Jiang Province, PRC
January 12, 2010
What is my impression of Phoenix TV? It is the fastest (news
reportage), most influential with greatest efficiency.
Mr. Huang Xing Guo, Mayor of Tianjin, PRC
remarked after visiting Phoenix Headquarters
December 5, 2009.
Connecting Chinese Worldwide
I hereby, through the Phoenix TV, extend my sincere and
warmest greetings to all our fellow men overseas. No matter
where you are, distance will not hinder our bonding. Our
emerging motherland will always be your strongest support.
Jia Qing Lin
Chairman of the People’s Political Consultative Conference,
remarked at Phoenix exclusive interview
during his visit to the Philippines
November 20, 2009
Broadcasting with Chinese prospective to the Chinese all over
the world, Phoenix TV is a medium worth our attention…, it
impressed you. I hope that more and more people watch
Phoenix, they are going to love it.
Zhao Xiao Lan,
US Secretary of Labour, at Phoenix headquarters
October 25, 2009
Connecting Chinese Worldwide
I frequently watch Phoenix TV. Being the most influential
overseas TV medium, Phoenix is dedicated to providing
Chinese with accurate, objective, timely, unbiased news
reportage, as well as interview programs as its core cultural
essence. It is very popular and has successfully captured
millions of viewers.
Wang Chan Chief of State Council News Office,
remarked in an exclusive interview by Phoenix
during his visit to Israel
October 22, 2009
I frequently see you (reporting in Europe) on Phoenix channels.
Xi Jin Ping, Vice President of People’s Republic of China,
greeted Yan Ming, Phoenix reporter stationed in Europe
during his visit to Romania
October 19, 2009
Connecting Chinese Worldwide
I thank Phoenix TV for her help, her unconditional telecast of the
21st Summer Deaflympics Taipei to all the interested audience. I
must say thank again.
Taipei mayor Hao Long Bin
thanked Phoenix for her international broadcast
of the opening and closing ceremony of Taipei Deaflympics
October 2009
Since its launch thirteen years ago, Phoenix has built a solid
foundation and tradition, and has successfully created a team of
outstanding professionals. I believe with its new and state-of-the-art
production base here, Phoenix will definitely scale new heights and
continue to widen its influence across the globe.
Sun Jia Zheng
Deputy Chief of People’s Political Consultative Conference
at Phoenix Headquarters
October 18, 2009
Connecting Chinese Worldwide
“Tiger Talk” is my favorite program because it is truly a TV
debate program with open discussion. The people involved,
scholars, experts as well as general public are invited as guests
to air their views on the latest controversial social issues.
Different mindsets are freely engage here in an intellectual
crossfire.”
viewer Mr. Zhang Yu Jie, on blog.163.com
July 22, 2009
“I believe Phoenix TV will add a glamorous brush in promoting
Chinese culture, Ling Nan culture and Guangzhou city’s image
through the international platform of the Asian Games.”
Mr. Zhang Guang Ning, mayor of Guangzhou City, China,
appointed Phoenix TV officially as the media partner
of the 16th Asian Games
July 13, 2009
Connecting Chinese Worldwide
“More and more media have come to aware of the importance and
imminence of brand-building. Media themselves also need to gain
public’s recognition by establishing and maintaining a goodwill image
through effective public relations strategy. Phoenix TV and CCTV, two
top media brands in Mainland China, are typical examples of media
public relations case study.”
“Misunderstanding and Understanding of Media Public Relations”
written by Mr. Xiang Cheng published on China Public Relations Forum, HC360.com
June 26, 2009
“I always watch Phoenix TV’s news commentary before I go to bed.
Phoenix TV’s news are fast, comprehensive, massive with commentary,
it successfully attracts high-end Chinese viewers.”
Mr. Yang Wei Guang,
Chairman of China Television Artists Association and
former president of CCTV said in a magazine interview
2009
Connecting Chinese Worldwide
“Phoenix has made significant contribution to the steady and
peaceful development of cross-strait relations. Phoenix is still
playing an irreplaceable role in this respect.”
Chen Yun Lin, Chairman of the Association
for Relations Across the Taiwan Straits (ARATS), June 5, 2009
“Phoenix TV has always been the calm third eye; she sees the
world from a Chinese perspective, the perspective of the third
party. Phoenix stands for a rational, intelligent, dynamic,
responsible and ever-progressing brain, she is the third eye of the
Chinese that helps them to see the world in a more unbiased,
rational way.”
“How Phoenix soars high in cleft”
Wang Jing’s article posted on dahe.cn, May 29, 2009
Connecting Chinese Worldwide
“I believe that Phoenix TV is bound to become more and more
powerful. Your fast and accurate reports on big events and
major international news always bring great impact.”
Wang Chen, Director of Information Office of
the State Council of the People’s Republic of China
May 29, 2009
“The most impressive live broadcast of Phoenix TV is its
extensive coverage on Iraq war in 2003. For days I put aside all
my work and get hooked to Phoenix. It is really the most
awesome viewing experience to me.”
“Why I have more faith in Phoenix TV”
Ye Kuang Zheng’s article on China Youth Daily
April 28, 2009
Connecting Chinese Worldwide
“If you want to know what is freedom of speech, then you must
watch Tiger Talk, you must watch Phoenix TV.”
Audience remarked after the program Tiger Talk
February 28, 2009
“The history of TV live broadcasting in China is very
short,...the real news live is only around for a decade, this is
only because Phoenix TV who broadcasts live frequently when
big events come up, it kick-started competition in the industry.”
“China TV” by Columnist Li Enchun
on Hong Kong Economic Times, 2009
Connecting Chinese Worldwide
“The news of Phoenix ifeng.com are diversified, unbiased and
rational, this draws the educated class, well-off and professional
netizens in China. It has become one of the leading news
websites in China.”
“Audience in Taiwan can access ifeng.com”
By Wang Hao Zheng on Economic Daily of Taiwan
January 20, 2009
“Most of the advertisers bank on Phoenix TV for building their
corporate image, not just simply for promoting particular
products.”
Investment Report released by
the Bank of China International Securities Limited
January 15, 2009
Connecting Chinese Worldwide
“I always watch Phoenix TV in Beijing. Phoenix news are
fast, up-to-the-minute with lots of information, especially
some big productions we find them very touching.”
Astronaut Hero Zhai Zhi Gang is a big fans of Phoenix TV
December 6, 2008
“Phoenix brings China to the world and the world to China,
and in the process, they provide vital public services by
fostering a free flow of information and entertainment
worldwide.”
Zhao Xiao Lan, US Secretary of Labour
at International Emmy Awards ceremony in New York
November 24, 2008
Connecting Chinese Worldwide
“When it comes to multi-media business running, Phoenix must
be mentioned. She is by far the most comprehensive system of
multi-media operation comprising TV, in-print, ifeng.com, once
these three work in one, it could trigger immeasurable power.”
Essay on internet “CCTV VS Baidu, a Price War”
November 23, 2008
“To the Chinese in these three areas (China, Hong Kong and
Taiwan), Phoenix TV is the most trustworthy and credible
Chinese media besides the local TV broadcasters. Phoenix TV
has become the most influential global brand in Chinese media.”
Essay “Liu Changle: Manage Phoenix TV with traditional wisdom”
on magazine “Directors & Boards”, 2008
Connecting Chinese Worldwide
“Phoenix TV’s news programs, especially those focus on
Taiwan affairs have made her the most sought-after TV media
in mainland china, with a league of special viewers.”
Lorraine Hahn, host of Talk Asia on CNN
endorsed Phoenix TV in public, 2008
“I like to watch some extensive interviews on Phoenix TV and
CCTV. Those presenters are always knowledgeable, well
prepared and conversant with the subject matters. The
interviewees are sometimes irresistible to their sharp-wit
questions that they pour out their minds and get inspired.”
Hong Kong Mingpao Daily News September 14, 2008
Connecting Chinese Worldwide
“Those young journalists from Phoenix TV send out a clear
statement: from now on, they definitely play an essential
part in Chinese TV arena.”
French magazine Le Point article comments on Phoenix TV
and Chen Lu Yu August 14, 2008
“Phoenix TV is the innovator in TV news. It has been
attracting high-end viewers by its “star-making” platform and
unique angles in news reporting.”
Chinese Media Report published by Morgan Stanley stated that
Phoenix TV is one of the three leading players
in content industries in China, 2008
Connecting Chinese Worldwide
“Phoenix TV is the only Chinese media reporting in Iran, I
appreciate the Phoenix correspondent in Iran who strengthens
the role to let the outside world know the real Iran.”
Iran President Mahmoud Ahmadinejad received Phoenix
delegation led by Phoenix Chairman and CEO Mr. Liu
and recognized Phoenix’s accomplishment, 2008
“Phoenix is the most important TV broadcaster in Asia-pacific
region. We won’t hesitate to convey information to Chinese
audience via Phoenix TV at any time.”
Spokesperson of Japan Foreign Affairs said
Phoenix TV’s Tokyo news bureau is notable, 2008
Connecting Chinese Worldwide
“I have much confidence in phoenix TV, your teams produce
objective, balanced and speedy reports. The selfless spirit,
perseverance and the sense of responsibility of Phoenix, in my
view, are unmatched by any other broadcasters.”
During the relief operation of Sichuan earthquake on May 20, 2008
Wu Shuang Zhan, commander of Armed Police Force
said so when he toured Yingsiu.
“I think very highly of Phoenix professionalism, no matter
where it is, you reporters charge forward and vow to track
down the interviewees at all costs.”
Phoenix exclusively interviewed General Guo Bo Xiong,
Executive Vice Chairman of Central Military Commission,
on May 13, 2008 when he was in Sichuan.
Connecting Chinese Worldwide
“In many anti-terrorist combats, Phoenix reporters epitomized
journalistic professionalism, fearlessness, courageous and
down-to-earth spirit, I believe Mr. Liu Changle has made the
right decision about his news mission.”
Mr. Vasily, Head of Russian Press and Information Bureau
at president inauguration cocktail on May 11, 2008.
“One of Asia’s leading broadcast entrepreneurs, Liu Changle is
the catalyst behind the wide-ranging success of Phoenix
Television. In the last 12 years he has grown Phoenix into a
multimedia empire and we are honored to be recognizing his
accomplishments with our 2008 Directorate Award.”
Mr. Bruce L. Paisner, the president and CEO
of the International Academy, April 7, 2008 in France.
Connecting Chinese Worldwide
“I have far too little time to watch TV due to my job nature, but
if I could find my seat in front of the television, Phoenix
InfoNews is always my first choice.”
Mr. Xia Zheng Yu, Head of Institute of Communication & Technology,
Communication University of China, is particularly fond of
Phoenix InfoNews, which supplies news to viewers anytime, 2007
“Tiger Talk” upsets the communication format of television, it
kick-starts the era of multi-voice, generating a platform for the
voice of the people and extending it to cyber world. It is a TV
talk show full of internet spirit and social pulse.”
Phoenix program “Tiger Talk” and its presenter Tiger Hu
bagged four major awards at “China TV Program Awards 2007”,
marking an impressive record, 2007
Connecting Chinese Worldwide
“News is the edge of Phoenix TV, their audience are of high
end, but she is also very popular among the general audience.”
Professor Xiong Zhong Hui of Department of Journalism,
Nanjing Institute of Politics wrote essay on
“The ways to enhance the quality of TV programs”, 2007
“Since its launch, Phoenix TV has been positioning itself as the
great melting pot of everything, east meets west, north blends
south, providing alternative choices to the audience. It indicates
that Phoenix differentiates itself from other broadcasters in
China from the very beginning, adopting a deviating strategy
that is far from mainstream.”
Zheng Wei, original producer of “Happy Dictionary”,
she wrote about the four strategies of Phoenix TV, 2007
Connecting Chinese Worldwide
“All the winning corporations are the leading enterprises in the
world or in China. They are not complacent with their success,
they never fail to strive forward, aiming at the top honours. At the
same time, they place high regard on social responsibility, they
work hard to become the driving force of a harmonious society.”
Phoenix TV is named 20 “Most Respectable Chinese Corporations
in 2007” in the 5th World Chinese Entrepreneur Summit
on November 29, 2007
“Phoenix TV is making herself the unmistakable “Global Chinese
Channel” after the “Pan China” concept is made widely
acceptable. Phoenix develops her unique strategy with the boost
of this concept.”
Acclaimed expert on TV sales theory Fang Shi Tong
commented on Phoenix in his work “War of TV Brands”, 2007
Connecting Chinese Worldwide
“Presenters are the souls of the programs. Good program
accomplish a presenter just as successful presenters help mark a
brand. Just as “A Date with Lu Yu” did to Luyu, “Behind the
Headlines with Wen Tao” to Wen Tao, if you find the right
presenter to the chatting program, you are half way there.”
“The predicament of Chinese chatting programs and its solution”
written by Lang Jing on November 2, 2007
“First of all, thanks to Phoenix TV, her broadcast allows the
audience of more than a hundred countries to be able to watch
Special Olympics.”
Mr. Timothy Shriver, Chairman of International Special Olympics,
expressed gratitude to Phoenix for her support. October 3, 2007
Connecting Chinese Worldwide
“Phoenix has two major characteristics and advantages over the
TV channels in China, first, outstanding news commentary. As a
news commentator myself, I always admire Phoenix TV. The
second, quick response.”
Sheng Da Lin, writer and commentator of Henan
“Oriental Today News” tells in his blog about Phoenix, 2007
“Having one’s voice is the freedom to make one’s stance, give
one’s attitude and viewpoint, it is the power to declare one’s
position to the public. Phoenix TV rises to the top of the media
league after several years of dedication and professional quest,
and now has taken the leading role in giving Chinese voice.”
Mr. Tian Tao, Deputy General Manager of CTR,
comments on Phoenix, 2007
Connecting Chinese Worldwide
“Personality is asset, difference is the edge. Media should distinguish
itself from others nowadays. Just as Phoenix TV is brought to mind,
it is known as a unique channel, very different from the others.”
Mr. Ding Jun Jie, Dean of Journalism School,
Communication University of China, said the media competition
has turned from a rival of resources to personality, 2007
“Phoenix edges out CCTV by its compact team and update current news.
When compared with provincial TV channels in China, Phoenix has
geopolitical advantages in information gathering and report angle.
Compared to the media in Hong Kong and other Chinese channels
outside China, Phoenix team of professionals coming from cross-strait
and Hong Kong stands out with remarkable international image.”
Professor Cai Qi of Journalism and Communication College,
Hunan Normal University, said the uniqueness of
Phoenix is a marriage of peculiar time and space, 2007
Connecting Chinese Worldwide
“I believe the success of Phoenix TV is indisputable…Take Phoenix
interview programs, and its commentary program “Newsline” as an
example, it set an advertising sales record in the late night time slot.
This amazed many TV marketers, and other TV stations followed suit
but rendered totally different result.”
Professor Tan Tian from School of Journalism and Communication of
Jinan University concluded: Phoenix cannot be copied, 2007
“Just as the program “A Date with Luyu” is brought to mind once
you see Ms. Chen Luyu, you know you are watching Phoenix TV
when one mentions Ms. Sally Wu…..people has come to know that
renowned presenters are the personified symbol of a branding media.”
“Chinese Presenters Report 2006-2007” at New Entertainment
Chinese Presenters Gala & Forum Committee
June 11, 2007
Connecting Chinese Worldwide
“Always striving for global Chinese influence and competitive
edge, endeavoring to promote Chinese and western cultural
exchange, Phoenix TV has a strong sense of humanity and
social responsibility that made her a highly credible media.”
Reasons why Phoenix is presented the “Most Respectable
Chinese Companies in China” on April 27, 2007
“Actually many companies and individuals do not wish to be
acknowledged for charity and they do not ask for reward. For
instance, Phoenix TV broadcasts the promotional commercial
of our Foundation for free recently, that helps a great deal in
promoting ONE Foundation.
Jet Li appreciated the support of Phoenix TV
at the launch ceremony of ONE Foundation Campaign
on April 19, 2007
Connecting Chinese Worldwide
“Being a commercial TV broadcaster, Phoenix has become
increasingly popular by providing professional news as well
as delivering high-quality programs like “Panoramic
Eyeshot of Phoenix” and “Oral History”. More importantly,
Phoenix's relentless effort to fill the “void” in Mainland
China has commanded our utmost respect. The filled "void"
in terms of news are exactly the topics where our attentions
lie.”
Reasons why Phoenix earned “The Most Respectable
Chinese Media 2006” organized by “Southern Weekly”
March, 2007
Connecting Chinese Worldwide
“From the audience's viewpoint, the uniqueness of Phoenix
InfoNews Channel comes from its colossal supply of news
with rich contents and global perspective. These are the
essences of a news channel. Apart from that, the professional
analyses and abundant live coverage are the core competence
of a dedicated news channel to rise to a higher level. The
unrivalled reporting angle, which differentiates it from other
Mainland media, is the crucial factor why Phoenix hooks
viewers in Mainland China.”
Mr. Tian Tao, Deputy General Manager of CTR
believed that independence, brilliance and uniqueness are the
pre-requisites to the success of Phoenix InfoNews Channel.
February, 2007
Connecting Chinese Worldwide
“Phoenix is a world acclaimed TV media, it has spread its
wings globally by setting up branches all over the world.
Distinctive program “Highway to China” of Phoenix CNE
channel serves as a visual bridge between China and
Europe. Through the partnership with Phoenix TV, the
Haidian Zhangguancun High-tech Park of Beijing
employed the effective platform for its international
promotion.”
Beijing Dong Tu Technology Holding Co. Ltd. expressed in
its press release that Phoenix is an ideal partner to help
promoting its product in international market
February 26,2007
Connecting Chinese Worldwide
“After a short span of three years in business, Phoenix
TV has attained breakeven, making a significant
milestone…Phoenix's brand value, worth RMB 23
billion, is top of the China media league, second only to
CCTV.”
Reasons why Phoenix Chairman Liu Changle is honoured
“Entrepreneur of the Year 2006 Award”
by Ernst & Young, February, 2007
Connecting Chinese Worldwide
“You have your own unique competitive edge, ahead-of-time
vision, targeting at Chinese worldwide with good market
prospect as well as novel selling proposition. “Sally Wu Eyes
on World” and “Newsline” are examples of highly acclaimed
programs.
Mr. Mei Ke, Deputy Party Secretary of Hunan Province,
Party Secretary of Chang Sa City, remarked when
he was interviewed by Phoenix on November 16, 2006
“Your team is familiar to Hunan people. They are also
familiar to the Beijing people,… in fact all the people in
China knows Phoenix. To extend further, Phoenix is wellknown all over the world.”
Mr. Zhang Chun Xian, Party Secretary of Hunan Province,
Standing Committee officer of Provincial People's Congress,
said to Mr. Liu Changle on November 16, 2006
Connecting Chinese Worldwide
“With its own news bureau in Taiwan, Phoenix is in a better
position to cover Taiwan news as compared with other media
in Mainland China. Those in-depth and comprehensive Taiwan
reportage are well-received by Mainland viewers.”
Viewpoint of Mr. Zhou Zhi Xing, Chief of Finance Digest, 2006
“Phoenix CNE Channel is presented the Pearl Award for
Promotion of Cultural Links & Exchange in London in
recognition of its contribution in promoting cultural exchanges
in Britain. The award aims to recognize the achievement of
Chinese individuals and organizations that have outstanding
contribution to facilitate understanding and cultural exchanges
between China and Europe. Entering its 7th year of
broadcasting, Phoenix CNE programs have always been
popular among Chinese viewers in Europe.”
Xinhua News Agency London September 28, 2006
Connecting Chinese Worldwide
“Ever consider an uplift of your corporate image, your brands
being presented in a classy, international image? Consider
banking on Phoenix TV.”
“Ye Maozhong: Capitalising Three Edges of Phoenix TV”
on NetEase August 18, 2006
“It’s even harder to imagine a world without Phoenix TV
for the last decade, …definitely a lot less options whenever
you switch on the TV enough to make your life miserable.”
New Weekly 10th Anniversary (1996-2006) Special Issue
"Corporations of companionship: Phoenix TV-the frontline
of Chinese Media“, August 15, 2006, Issue No. 233
Connecting Chinese Worldwide
“For the last decade, I consider myself a loyal audience
of Phoenix TV. As I said, Phoenix TV has grown to a
full-fledged media, expanding wider coverage across the
world. You have succeeded in making your mission
“Where there is Chinese, there is Phoenix TV” come
true. You have been a close observer of the world’s latest
developments, even the up-to-the-minute situations. I
believe Phoenix TV has everything it takes to be a
modern media corporation.”
National People’s Congress Vice Chairman Xu Jialu’s comments
when he visited Phoenix 10th Anniversary Exhibition
in Beijing in July, 2006
Connecting Chinese Worldwide
“Phoenix programming are always open, respecting every point
of view, understanding every decision made. Tiger (Presenter
Tiger Hu) is so very tough, narrating on and on, always able to
take charge of the debate and the central theme on the spot.”
A blogger named “Racing Wild Horse” commented
on the program Shuangxi Tiger Talk, 2006
“Phoenix’s ambition and perseverance command our respect.
It aims at an international standing rather than playing the
role of a regional satellite TV. And they accomplish the
targets with the strategies of public listing and cost control.
On the other hand, Phoenix is wise to hook the viewers with
novel programming…”
“Business Battle” written and edited by Zhang Yu,
China Workers Publishing, page 46-67, 2006
Connecting Chinese Worldwide
“Please give my regards to the Phoenix staff. Your recent
programming have created a hype, very riveting!”
Chinese President Hu Jintao said to Mr. Liu Changle,
CEO and Chairman of Phoenix, after a Sino-US Forum
held in Seattle on April 19, 2006
“I simply have to watch Phoenix programs every day. A must
every single day!! Phoenix TV has got a lot of character!”
Mr. Zhang Dejiang, Party Secretary of Guangdong Province,
remarked when he was attending a cultural Expo
in Shenzhen,2006
Connecting Chinese Worldwide
“Phoenix TV has demonstrated the high quality of an
international TV media and her anti-terrorist stance in the
reportage of Chechen war and Beslan hostage incident”
Russia President Vladimir Putin congratulated on Phoenix’s
10th anniversary and gave praise to Phoenix’s performance
via the President News Bureau, March, 2006
“One should watch TV during the small hours, when one has
“A Date with Lu Yu”. The tone of Phoenix’s programmes on
culture are always rich in lofty ideas, moving hearts and
provoking thoughts.”
Mr. Huang Zicheng, Tai Kung Pao, Hong Kong
March 5, 2006
Connecting Chinese Worldwide
“The existence of Phoenix TV may be a profit-making
strategy, a political means; but as far as I am concerned, the
global influence of Phoenix TV has made it a brand, a gesture:
a gesture from Hong Kong, from China, or even from Asia, to
the rest of the world.”
Remarks of a blogger named “Peace First”
on Phoenix Website, 2006
“Phoenix TV, to a certain extent, has generated the
reformation of China TV programming as well as its
operational management, which should command our utmost
respect.”
Mr. Ludi, Professor of School of News and
Mass Communications, Qinghua University, 2006
Connecting Chinese Worldwide
“Phoenix has indeed done wonders which other Chinese
media cannot do, especially that on the mainland.”
Mr. Zhan Jiang, Department Head of News & Broadcasting,
China Youth University for Political Sciences, 2006
“Compared to the media in China, Phoenix represents a
totally different spirit and angle. Not only is Phoenix very
refreshing, it offers more room for objective reasoning.
Phoenix can set the trend or lead the style.”
“Yao” from Nanjing on Phoenix Website
February 27, 2006
Connecting Chinese Worldwide
“I have to come up with a solution to minimize the threat
Phoenix TV poses to my marriage!”
“Loving wife, Loving Phoenix”, Sina.com
December 7, 2005
“Phoenix’s exclusive interview of the US President George
W. Bush on November 9, 2005 underscores the importance
of Phoenix TV in the eyes of the US Department of State. It
also highlights the importance of Phoenix in the arena of
Chinese electronic media.”
China Times (Taiwan), November 10, 2005
Connecting Chinese Worldwide
“Phoenix TV has obtained a foothold even on such an important
platform as the United Nations. There is a saying in the UN,
“Let’s work together to build a better tomorrow.” Phoenix wins
the trust and respect of the people by delivering timely, effective
reportage on the UN and what is happening around the globe.
One fifth of the world population speaks Chinese, and an
increasing number of people in the States are now studying
Chinese. Phoenix TV provides quality Chinese programming to
overseas Chinese and has now become an influential multinational, multi-media corporation in the world”
Mr. Zhang Yishan, Chinese Resident Deputy
Representative in the United Nations, 2005
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