MIS5001:
Information Technology Management
The Strategic Role of IT
Larry Brandolph
Larry.Brandolph@temple.edu
http://community.mis.temple.edu/mis5001sec401f13/
How do you
recognize
technologyenabled business
opportunities?
Basic tools for assessing a
business
Five Forces Model
(The Environment)
The Value Chain
(Organization Structure)
Give a technology-oriented
example for each “force”
http://en.wikipedia.org/wiki/Porter_5_forces_analysis
What can you learn from
understanding an organization’s
value chain?
http://en.wikipedia.org/wiki/Value_chain
Try it: How can mobile
technology alter the
competitive
landscape?
http://cdn3.pcadvisor.co.uk/cmsdata/reviews/3369816/
Samsung_Galaxy_S3IMG_0044.jpg
Going forward…
These are tools to
analyze the nature of
disruption.
• Threats
• Opportunities
Recognize where
fundamental industry
change can occur
Systems thinking and
enterprise architecture
provides guidance for
implementation