Gilt.com to Offer Two Exclusive 2014 Infiniti Q50 Luxury Sports Sedans
Designed by Thom Browne and Zac Posen
Gilt.com & Infiniti join with designers Thom Browne and Zac Posen to offer
one-of-a-kind 2014 Q50 luxury sports sedans, limited-edition accessories,
and access to Gilt City shopping events in five cities across the country
New York, NY – September 5, 2013 – Gilt.com, the innovative online shopping destination, has joined with
premium automaker Infiniti to offer a pair of all-new 2014 Q50 luxury sports sedans, one designed by Thom
Browne and the other by Zac Posen. Both will be sold on Gilt on Thursday, December 12, 2013 at 12pm ET at
www.gilt.com/InfinitiQ50.
The 2014 Infiniti Q50 features world’s first technologies such as Direct Adaptive Steering, which provides
faster and more personalized response than conventional systems. The two custom-tailored Thom Browne
and Zac Posen 2014 Q50s become even more exclusive with elements signature to each designer’s aesthetic.
The two lucky buyers of the luxury sports sedans will also each receive $10,000 of Gilt.com shopping credit,
as well as a style consultation at Gilt.
In addition, Mr. Browne has designed a limited edition Thom Browne Solid Silver Personal Card Case, while
Mr. Posen has designed a limited edition ZAC Zac Posen Smartphone Clutch; each item will be included with
their respective designer Q50.
These one-of-a-kind custom-tailored Infiniti Q50 packages will be sold for $75,000 each, with a portion of the
proceeds benefiting St. Jude Children’s Research Hospital, a charity personally selected by both Mr. Browne
and Mr. Posen.
THE 2014 INFINITI Q50, AS EXPRESSED BY THOM BROWNE AND ZAC POSEN
Thom Browne 2014 Infiniti Q50: Mr. Browne’s Q50 exterior features a chrome – almost reflective – finish.
The interior is accented with the Thom Browne signature red, white and blue stripe on the seats and in other
areas to highlight the curves of the Q50, along with sterling silver elements to represent old world
sophistication. Inside the trunk, Mr. Browne has also designed a luggage set that is custom fit for the Q50.
Zac Posen 2014 Infiniti Q50: Mr. Posen’s Q50 exterior features an ombré effect, starting with light silver in a
matte finish at the front and ending in dark grey with a high-gloss finish at the rear. The interior uses
luxurious materials, including velvet, shagreen, and leather, in rich shades of red that evoke red carpet
glamour, a signature of the Zac Posen brand.
THE LIMITED-EDITION DESIGNER ACCESSORIES
In addition to adding their touches to the Q50s, Mr. Browne and Mr. Posen have each created a limited-edition
accessory inspired by the Q50, which will also be sold on Gilt.com in the December 12 sale.
Thom Browne Solid Silver Personal Card Case: Mr. Browne has designed a Solid Silver Personal Card Case
featuring his signature red, white and blue stripe. The case is composed of heavy sterling silver that denotes
sophistication representative of the Thom Browne man. A limited quantity of 100 pieces has been produced,
which will be available on Gilt.com on December 12 for $650.
ZAC Zac Posen Smartphone Clutch: Mr. Posen has designed a leather limited edition ZAC Zac Posen
Smartphone Clutch inspired by the Q50’s advanced technology and InTouch™ system that matches the red
color seen throughout his vehicle. A limited quantity of 350 pieces has been produced, which will be available
on Gilt.com on December 12 for $250.
GILT CITY SHOPPING EVENTS & DESIGNER CONCEPT ROOMS
Infiniti is also teaming up with Gilt City, which offers access to local experiences at insider prices in eleven
U.S. cities, for a series of five regional Gilt City shopping events across the country this fall. The two designer
Q50s will travel to each city, and will be showcased within special “concept rooms” that Mr. Browne and Mr.
Posen designed based on their interpretation of the Infiniti Q50. These ticketed events are open to Gilt City
members, where they can check out the designer vehicles up close and shop Gilt merchandise, accessories,
home goods and more. As part of the tour, Infiniti will also provide attendees with the opportunity to testdrive or ride-along in one of their vehicles, including the 2014 Q50.
The Gilt City shopping events are taking place as follows:
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Dallas, TX – September 28, 2013
Chicago, IL – October 12, 2013
New York, NY – November 9-10, 2013
Miami, FL – November 23, 2013
Los Angeles, CA – December 7, 2013
“We are thrilled to be collaborating with such an innovative brand like Infiniti to create one-of-a-kind vehicles
designed by two of our favorite, cutting edge designers, Thom Browne and Zac Posen,” said Alexis Maybank,
Founder and Chief Business Development & Strategy Officer, Gilt.com. “We are always looking for new ways
to give our members access to exclusive products and unique experiences that they cannot find anywhere
else, so this was the perfect opportunity to bring together top fashion design, automotive design and
technology in a way we know our members will love.”
“We’re always looking for new opportunities to showcase our brand in interesting and unexpected ways and
we’re excited to be able do so with an innovative brand such as Gilt and two of the most well-respected and
creative designers out there,” said Keith St. Clair, Marketing Communications and Media Director, Infiniti USA.
“These two one-of-a-kind Q50s designed by Thom and Zac embody the true essence of Infiniti’s inspired
performance. To see this collaboration come to fruition is truly inspiring and we’re eager to see who the lucky
buyers will be in December.”
“I've always admired Infiniti and Gilt as brands inspired by innovation, so this was an opportunity to get
creative and translate my vision for fashion to the road,” said Thom Browne. “I went into this project almost
as if I was designing a bespoke suit. Everything is made-to-measure, from selecting the materials and colors,
to tailoring the upholstery to fit the curves and lines of the interior, and also making sure that the hallmarks
of my design aesthetic are still reflected throughout."
“I’m so excited to be working with Infiniti and Gilt.com, who are both known for their innovation and style,”
said Zac Posen. “I've designed runway collections and accessories but never a car, so when Infiniti and Gilt
approached me about this project, I knew it was going to be a fun and exciting journey and a challenge that I
was excited to dive into right from the start.”
For more information and to preview the sale, visit www.gilt.com/InfinitiQ50. The sale kicks off on Thursday,
December 12, 2013 at 12pm ET.
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About Gilt
Gilt, www.gilt.com, is an innovative online shopping destination offering its members special access to the
most inspiring merchandise and experiences every day at insider prices. Gilt continually searches the world
for the most coveted brands and products, including fashion for women, men, and children; home decor; and
unique activities in select cities and destinations. We believe that every day is an opportunity to inspire and
be inspired.
About Infiniti
Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in approximately 50
countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in
manufacturing facilities in Japan and the United States. Production in China and Europe will start soon along
with the expansion of the brand’s portfolio. As the Title Partner and Vehicle Performance Partner of Infiniti
Red Bull Racing, Infiniti has a far-reaching technical collaboration with the Formula One team, and Sebastien
Vettel, its triple World Champion driver, serves as Infiniti’s Director of Performance.
Infiniti offers a full-line of luxury performance automobiles that inspire at every turn, including the all-new
Q50 luxury sports sedan, Q60 coupe and convertible, Q70 performance luxury sedan, QX50 luxury crossover,
QX60 7-passenger luxury crossover, QX70 performance luxury crossover and the QX80 full-size luxury SUV.
For more information, please visit www.InfinitiUSA.com.
About the All-New 2014 Infiniti Q50
Building on Infiniti's legendary sports sedan styling, performance and technology leadership, the all-new
2014 Infiniti Q50 is designed to create a new, distinct level of customer engagement – propelling Infiniti in a
bold new direction as a brand and as a provider of a unique luxury performance experience. While Infiniti
sports sedans have always been noted for their outstanding proportions and presence, the all-new Infiniti
Q50 adds a new dimension of premium style. It reflects the direct influence of the Infiniti Essence concept,
while honoring the iconic design dynamics of earlier Infiniti sports sedans.
The all-new 2014 Infiniti Q50 is available in a range of premium, sport, rear-wheel and all-wheel drive
models: Q50 3.7, Q50 3.7 AWD, Q50 3.7 Premium, Q50 3.7 AWD Premium, Q50S 3.7, Q50S 3.7 AWD, Q50
Hybrid Premium, Q50 Hybrid AWD Premium, Q50S Hybrid and Q50S Hybrid AWD. It also offers the world's
first technologies designed to enhance the driving experience, including Direct Adaptive Steering™, Active
Lane Control™ and Predictive Forward Collision Warning. In addition, Infiniti InTuition™ offers a fully
customizable digital environment for linking various driver settings and driving characteristics to the
Intelligent Key. Building on Infiniti's unique approach to making owners' lives easier, the new Infiniti
InTouch™ telematics system brings the future of in-car connectivity to the Q50 interior today. Unlike
conventional interfaces, the Q50 has not one but two touch capacitive screens with intuitive hand gesture
screen operation to easily connect drivers to their lives outside the car.
To learn more about the all-new Q50 and Infiniti visit www.InfinitiNews.com/Q50.
About Thom Browne
Thom Browne is a men’s and women’s wear designer based in New York. He introduced his ready-to-wear
collection in 2003 and his traditionally based hand-made suits have evolved into designs that have drawn
attention from the fashion and design industries worldwide. He has been honored the CFDA Menswear
Designer of the Year Award in 2013 and 2006 and the Cooper Hewitt National Design Award in 2012. The
women’s ready-to-wear collection was introduced in 2011. The Thom Browne collections are available
through his flagships stores in NY and Tokyo as well as at designer specialty stores around the world, such as
Bergdorf Goodman, Barneys New York, Colette and Bon Marché in Paris, Harrods and Dover Street Market in
London and Tokyo, Isetan, Restir and United Arrows in Tokyo. For more information, please visit
www.thombrowne.com.
About Zac Posen
Zac Posen is a globally recognized, leading designer of women's fashion, synonymous with a modern
American glamour lifestyle. His company House of Z, established in 2001, currently produces a range of
products through his Zac Posen, ZAC Zac Posen and Z Spoke Zac Posen labels including women's ready-to-
wear, furs, handbags, accessories and eyewear. The collections are found in leading department and specialty
stores worldwide including Bergdorf Goodman, Neiman Marcus, Saks Fifth Avenue, Harvey Nichols, and
Seibu. For further information on Zac Posen, please visit www.zacposen.com.
Media Contacts:
Lance Lin, Gilt.com, llin@gilt.com, 646.524.9216
Jessica Cheng, Gilt.com, jcheng@gilt.com, 646.524.9557
Alexandra Amelang, Infiniti USA, alexandra.amelang@infiniti.com, 615.238.1606