Video for Internal Communications at Adobe
About Adobe
Adobe Systems (NASDAQ: ABDE) is a multinational
computer software company focused upon the creation
of multimedia and creativity software products, as well
as rich Internet application development. Adobe has a
global workforce of 11,144 employees and over $1
billion in revenue.
The Challenge
The Employee Communications team was asked to find new
ways of communicating to boost engagement. There was a
need to find a tool for delivering the recently created “90
Seconds at Adobe” bi-weekly video program . This ondemand content needed to be viewable by the entire Adobe
workforce, whether watching on desktop, tablet or mobile
device. There was also a desire to start leveraging video for
employee meetings.
Adobe had a desire to deliver executive messaging to its
global workforce through high quality live rich media
webcasts. The solution in place could not scale to over
1,500 internal viewers and was unable to deliver HD video.
Solving the Delivery Challenge
Adobe's goal was to deliver medium quality video to all of
their approximately 78 office locations around as well as
remote workers who don't belong to a specific office
location. The office locations have different network types
and require different stream formats for delivery: multicast,
peer-to-peer multicast and unicast.
In addition to the content delivery it was also important to
address the need for event security between the different
user groups within the enterprise - so who should be able
to watch what type of broadcast when the viewing
experience is done in a common environment that all
members of the enterprise have access to.
Evaluation
Adobe began a detailed evaluation of MediaPlatform as a
possible solution for on-demand video streaming and live
webcasting.
The fully integrated MediaPlatform offering includes the
enterprise video portal PrimeTime as well as the rich media
webcasting solution WebCaster.
The Solution
Inside Adobe TV
On-Demand Video
PrimeTime
• Powering a bi-weekly ondemand video program
• Increasing engagement
with corporate content
• Roles and permissions
management
• SAML and Enterprise
Single Sign-On (ESSO)
Live Webcasting
WebCaster
• Enabling company-wide
HD webcasts with video,
PowerPoint, Q&A and
commenting
• Improving small group
meetings
• Reaching employees on
tablet or smartphone
• MediaPlatform
SmartPath
Live Webcasting
www.mediaplatform.com
Contact Sales:
(310) 909-8410 ext. 1
Sales_inquiries@mediaplatform.com