Section B
Q5
Q6
16 marks
24 marks
TASK
Write your teacher a sentence persuading her that you are
confident about the upcoming English exam.
You must use the sentence type you are assigned.
24 mins
36 mins
Section B
TASK
Use:
• 1 short sentence for effect
• 1 complex sentence
• 1 semi-colon sentence
Q5
Q6
16 marks
24 marks
24 mins
36 mins
Section B
Q5
Q6
16 marks
24 marks
24 mins
36 mins
Writing to Persuade or Argue
WALT: write effectively for a targeted
audience
The skills required for PERSUADE question
16 marks are awarded for your ideas and WHAT you write.
8 marks are awarded for HOW well you write it.
16 marks awarded
for:
•Use of appropriate
vocabulary and tone for
the audience.
•Clear and organised
ideas.
•Use of persuasive
techniques.
•Use of structure.
8 marks awarded for:
• Writing in full sentences (full stops and capital
letters)
• Variety of sentence types:
Short sentences for effect
Compound sentences
Complex sentences
• Complex punctuation
• Paragraphs
• Spelling
Reading the question
Write a letter to local Y6 parents persuading them to
send their children to Winterhill in Y7.
Write the text for a speech persuading your year
group to start a campaign against waste.
Write the text for an assembly, persuading your year
group that global warming is a serious issue.
It sounds obvious, but you must write what you are asked to write. If you’re asked to write a letter,
make it look and sound like a letter. If you’re asked to write an assembly, use features typical of an
assembly in your work.
You must ensure your language is appropriate for the audience specified in the question!
Make your audience CARE!
TASK
Audience
What do they care
about?
Students
Food, education / exams,
music, film, friends,
relationships, beauty, money
Parents
Safety, their children’s
education, money,
jobs/careers, economy, news
Headteacher
Reputation of the school,
money, education, uniform and
standards, staff, school
activities.
Local businesses
/MP
Money, Advertisement,
reputation, improvement to the
area/business.
Example
Your school is running a campaign during its ‘Healthy Eating’ week
to persuade students to buy and eat more fruit. You have asked
you to produce an article that will be given out in the dining hall.
I know what you’re thinking.
You’re sick of hearing about it. 5-aday, 5-a-day… you feel like you hear
about healthy eating 5 times a day!
But the truth is, everyone’s doing it.
Last week, the Beckham family were
seen out in L.A all chomping on
apples on their way to a football
game. Jennifer Lopez, known for her
flawless appearance even said in a
recent interview that fresh fruits were
the secret to her stunning figure and
clear skin.
How have I
made students
care?
Sympathised with them
Celebrities
Youthful language
Beauty
Now, make your audience CARE!
TASK
Audience
Students
What do they care
about?
Example
Sick of getting up early in a
morning? Evening classes could
mean turning off the morning
alarm and only turning up at
school in the evening.
Parents
Headteacher
Local businesses
/MP
Persuade your audience that evening classes would be beneficial at Winterhill
school.
GCSE English Unit 1 (H) Section B – Writing
Giving your writing personality
F
I
R
E
L
A
R
P
Facts and Figures
Involve the reader using a Pronoun
Rhetorical question
Exaggeration and Emotive language
List of three (‘rule of three’)
Alliteration
Repetition
Personal experience (an ‘anecdote’)
TASK: Read the example and annotate the features.
TASK: Using persuasive features
Write the text for a speech persuading
students to attend revision classes in the run
up to their GCSE exams.
FACTS AND
FIGURES
INVOLVE THE
READER USING A
PRONOUN.
RHETORICAL
QUESTION
ALLITERATION
Pick a feature out of the
hat and write a couple of
sentences, including this
feature, that could be
included in your exam
answer.
LIST OF THREE
REPETITION
EXAGGERATION
AND EMOTIVE
LANGUAGE
Section B
Q5
Q6
16 marks
24 marks
24 mins
36 mins
TASK
Write a paragraph persuading your head teacher to organise a trip
to a destination of your choice.
Use:
• 1 short sentence for effect
• 1 complex sentence
• 1 semi-colon sentence
WALT: Structure Q6 answers
effectively and link points together.
Mark
Skills
Mark Band 4
• Engages the reader with detailed, succinct argument, a range of persuasive
ideas, abstract concepts, vivid detail
•Makes and sustains the purpose, intention and objective of writing the article.
•Writes in a tone which is appropriately serious but also informal and captures
the audience
‘Convincing’ ‘compelling’
13-16 marks
Mark Band 3
‘clear’ ‘success’
9-12 marks
• Engages the reader with more detailed and persuasive ideas, abstract
concepts, vivid detail
•Clearly states the purpose and intention of writing the article.
•Writes in a tone which captures the audience
GCSE English Unit 1 (F) Section B – Writing
An example of a structure for a persuasive piece
R Rhetorical Questions
A Anecdote (A descriptive paragraph outlining how dramatic or miserable things will be if
your ideas are not acted upon)
T Turning point
P Positives that can be gained from your ideas
(Why they should do as you say. Use facts and figures to reinforce your points.)
O
O
Opposing view (crushing it) (I understand that… However, this
is wrong because…
Overview
TASK: Read the example and
annotate the structure.
You do not have to use
this basic structure but it
can help you think about
how important using
paragraphs is in order to
break up your ideas and
develop your points.
Linking paragraphs together
But you don’t have to end up this way. You could have a
happy, healthy future in front of you. Give yourself a chance.
Don’t smoke!
Surely everyone would choose happiness and good health
over smoke-related diseases. Scientists have proved that
staying away…
We all agree it was the best decision we could have made
for our health and our futures.”
Now it’s your turn to make the right decision. Don’t allow
tobacco to ruin your health. Give yourself a chance. Don’t
smoke!
I use words
from the
previous
paragraph
in the topic
sentence of
the next
one.
And
again…
Give yourself a chance. Don’t smoke!
Give yourself a chance. Don’t smoke!
It seems that many more of us are giving our bodies a chance by
not smoking.
Give yourself a chance. Don’t smoke!
TASK: Read the example and
annotate where I have linked
points
I repeat
phrases at
different
points in the
writing:
beginning,
middle and
end.
Example question. RAT / POO
Your school is inviting entries for a writing competition. The
topic is ‘Pet hates’. Create a piece of writing persuading
students in your school that your ‘pet hate’ should be
abolished.
Now, structure
your writing
into a
persuasive
speech.
STUDENTS IN YOUR SCHOOL
Link points
together
Self assessment
Shade in your links.
Give yourself a band and mark, a positive
comment and a target to get to the next
mark.
Mark
Skills
Mark Band 4
• Engages the reader with detailed, succinct argument, a range of persuasive
ideas, abstract concepts, vivid detail
•Makes and sustains the purpose, intention and objective of writing the article.
•Writes in a tone which is appropriately serious but also informal and captures
the audience
‘Convincing’ ‘compelling’
13-16 marks
Mark Band 3
‘clear’ ‘success’
9-12 marks
• Engages the reader with more detailed and persuasive ideas, abstract
concepts, vivid detail
•Clearly states the purpose and intention of writing the article.
•Writes in a tone which captures the audience