 Passion, drive and commitment of a small but dedicated team doing big things
 Founded by Wiradjuri woman, Mayrah Sonter and former
Deadly Vibe Group CEO Georgia Cordukes
 33 Creative draws together an experienced, talented and innovative network of people with strong connections to
Indigenous and non-Indigenous communities across Australia
 33 Creative is a value driven company. We respect and acknowledge our First Australians. With high production standards, innovation and creativity that propels awareness and ultimately change, our passion is for engaging, inspiring and empowering. We believe in making a difference.

 Indigenous Empowerment
 Health
 Education
 Employment and Training
 Cultural Awareness
 Culture/arts/music
 Sport
 Urban, rural and remote
Australia
 Business
 Information Technology
 Telecommunications
 Youth
 Aboriginal Affairs

 Public relations – campaign research, development and implementation, strategy development
 Media management
 Event management
 Film and TV production
 Multi-media (print, radio, online)
 Web design and management
 Content marketing
 Research (surveying, consultations & focus groups)
 Concept testing
 Graphic design
 Copywriting
 Photography
 Database creation
 Strategic advice for communicating with Indigenous communities
 Stakeholder and Community
Engagement
 Social Media Training

When you choose 33 Creative, we work with you in a structured and flexible way:
 Meeting and Scoping – listening to your needs and asking the right questions
 Creative Development – brainstorming with our team to produce a strategic plan and fully costed proposal that meets your needs.
 Planning – developing a detailed project plan; the solid foundation of our working relationship and the tool we use to keep track of all elements of the project
 Community Engagement - we consider our key community contacts, influencers and intermediaries who can best assist in dissemination of messages
 Execution – implementing the project plan – never losing sight of the client’s needs and the purpose of the project.
 Evaluation – 33 Creative prides itself in its accountability.

The team at 33 Creative have been instrumental in the success of a number of events including:
 Award Ceremonies - Deadly Awards®, NSW
Aboriginal Health Awards 2014
 Conferences and Tradeshows – CATSINaM 2015,
Connect 2014, SEWB National Conference 2012 and 2014, Tackling Smoking Conference 2012, Link
Up Conference 2011
 Public Concerts/Events - Apology Concert 2013,
2014, NAIDOC in the City – 2012 – 2015, Vibe 3on3 ®
 Launches – Narragunnawali Launch for RA,
Indigenous Business Month

 Living Strong (NITV)
 Move It Mob Style ® - ASTRA and twice Logie nominated program
 Fusion – Season 2 (NITV)
 The Deadlys® broadcast – 11 years
 Audio Visual productions for other clients, including:
 ASIC – Moneysmart Online
 Reconciliation Australia - Narragunawalli
 Black Dog – Ibobbly Animation
 IBA – Commercial Markets Team
 Generation One – VTEC Promotion
 NSW Kids and Families - Our Health Our Way

 Aboriginal Employment
Strategy
 City of Sydney
 Black Dog Institute
 Inside Policy
 NSW Ministry of Health
 Sydney Children’s Hospital
Network
 Indigenous Business Australia
 Performing Lines
 Reconciliation Australia
 Department of Health
 NSW Kids and Families
 AH & MRC
 CATSINaM
 Generation One
 Melbourne Business School

 Contracted to work with RA in May 2015 on very tight time frames to deliver:
 Launch of Narragunnawali Program
 Design brochures and venue dressing
 Develop a promotional video
 Media Engagement
Project was delivered with a five week lead time. Highly successful. Continuing to work with RA on an ad-hoc basis.
https://www.youtube.com/watch?v=QB6LekBbIe8

Successfully won a tender in March 2015 to develop and produce videos around engaging Aboriginal youth in NSW in the Health System
 Developed creative approach
 Developed discussion guides for youth consultations
 Conducted youth consultations throughout NSW which informed the videos
 Worked collaboratively with client and reference group
 Developed 7 videos, and designed accompanying resources – poster, brochure, DVD
 Conducted social media campaign to promote resources https://vimeo.com/140396748

Successfully won a tender to promote the Care for Kids’ Ears products
 Ambassador led public relations – Corey Gretch, Kelvin
Kong and Kobi McKenzie-Ingrey
 Festival and Events distribution of Products
 Media Strategy – press, radio, and social
 Stakeholder Engagement – education, health and parent and carers
 Development and distribution of digikit
Project ran from 6 May 2015 and completed 30 June 2015

 Worked with CATSINaM to deliver their annual conference in
Darwin from 22 to 24 September 2015
 Production Management
 Design
 Promotion of event through development of Newsletters
 Production and delivery of Gala Dinner and 3 day conference

 Writers and Journalists
 PR and Communications Professionals
 Producers and Directors
 Designers
 Web Developer

Mayrah and Georgia are an amazing combination of talent, energy, intellect, hard work and passion, they have an eye for detail and execute each event with a positive attitude and a can do philosophy.
You will enjoy working with these very impressive women and their team.
Kerrie Hayes
Executive Producer Kerrie
Hayes Productions

With a wealth of experience forging partnerships between Aboriginal and Torres Strait Islander communities, State and Federal Government sectors, small business and national corporations.
33 Creative delivers a unique consultancy that is committed to the fundamentals of forging ongoing reconciliation and generating a future that embodies the national cultural fabric with that of Australia first peoples.
Rhoda Roberts
Head of Indigenous Programming
Sydney Opera House

 We are a family of professionals and we know how to share ideas, concepts and talents. Directors have worked together for 8 years. We know how to work together to succeed.
 Innovative, efficient and responsive, we know what to do and how to do it.
With a proven track record that reflects the high standards and capability we bring to projects, 33 Creative has the experience to produce communications and marketing strategies across the media and digital landscape that work.
 Our projects, whether they are national or community focused, urban or regionally located, reflect our high production standards, our passion and commitment, and our creative and innovative ethos.
 We have the respect of the community, having worked in this space delivering communications materials and events for over 18 years.
 Whether it is media, events, strategy development or community engagement, we are a First Nations’ company that gets our clients results beyond their expectations.