ECR Europe Governance
ECR Europe Operating Board Meeting September 22, 2005 Brussels
ECR Europe – Mission & Objectives
The only platform at European level for co-operation on a parity basis
between retailers and manufacturers in the consumer goods industry
MISSION
Working together to fulfil consumer wishes better, faster and at less cost
BROAD OBJECTIVES
•
•
•
Create value for consumers/shoppers
Grow the market
Be an authoritative source of research and opinion for policy makers where ECR Europe is best
placed to inform the debate
SPECIFIC OBJECTIVES
• Deepen the focus on consumers - deliver what the consumer wants
• Eliminate waste: drive for standards and implement; achieve synergies among relevant
organisations
• Further industry knowledge: bring industry and academics together to; develop broad-based
joint education programmes for manufacturers and retailers
• Develop the acceptance that professional management of the relationship between companies
is as important as professional management within companies
• Keep all our efforts simple, practical and free of jargon
ECR Europe Executive Board
Executive Board – Roles & Responsibilities
Responsible for the strategic direction, vision, values and principles of ECR
Europe.
Set the agenda for ECR Europe

Agree on those topics from the Business Case for ECR, which need to be pursued.

Agree on measurement and milestones.
Drive work on relevant issues, resulting from the meeting with the chairmen
of the national ECR initiatives

Assign project sponsor from within the Executive Board.
Drive implementation

Ensure implementation within own company.
Criteria for Executive Board Membership
What does it take for a company to be represented at the ECR Europe
Executive Board?

The company should be active in several European markets or be a strong player
in its national market.

The board nominee is on the company’s top executive level (board member) and
able to commit the company across its total business.

The company engages in the European priority projects and supports the national
ECR initiatives in its key markets.

The board nominee commits to attend the board meetings.
Executive Board – Members
Retailer
Manufacturer
BARILLA
Gianluca Bolla
√
COCA-COLA
Dominique Reiniche
√
COLGATE
Franck Moison
√
DANONE
Jacques Vincent
√
√
HEINEKEN
Anthony Ruys
√
Jaques-Edouard Charret
√
HENKEL
Friedrich Stara
√
COOP ITALIA
Vincenzo Tassinari
√
JOHNSON&JOHNSON
EDEKA
Helmut Hoerz
√
KRAFT FOODS
Pascal Houssin
√
METRO GROUP
Dr. Hans-Joachim Körber
√
L’ORÉAL
Patrick Rabain
√
MIGROS
Claude Hauser (repr. CIES)
√
NESTLÉ
Lars Olofsson*
√
REWE
Josef Sanktjohanser
√
PROCTER&GAMBLE
Laurent Philippe
√
TESCO
Philip Clarke
√
RECKITT BENCKISER
Erhard Schoewel
√
VEROPOULOS
Nick Veropoulos
√
SARA LEE
Adriaan Nühn
√
UNILEVER
Kees van der Graaf
√
AHOLD
Dick Boer
AS WATSON
Jürgen Schreiber
ASDA
David Cheesewright
AUCHAN
Henri Mathias
CARREFOUR
José Maria Folaché
CASINO
+ EuroCommerce
√
√
*also representing AIM
ECR Europe Planning Forum
Meeting of the ECR Europe Executive Board and the Chairmen of the
National ECR Initiatives.
 Identify common industry issues
 Jointly agree / plan 2 – 3 priority projects/activities at European level
 Coordination with National ECR Initiatives
 Update on national projects
 Drive implementation on national level
ECR Europe Operating Board
(formerly named Advisory Group)
Operating Board – Roles & Responsibilities
Drive the agenda of ECR Europe

Ensure progress of work-streams and projects (guidance & decision)

Drive implementation in Europe
Provide decision support for the Executive Board

Serve as sounding board for new initiatives/strategic directions and recommend them
for decision by the Executive Board.
Coordinate with national ECR initiatives group

Update meetings of national ECR Initiatives on European projects/initiatives/
Executive Board meetings (co-chairs).
Recommend the operating budget to the Finance Committee for approval.
Criteria for Operating Board Membership
What does it take for a company to be represented at the ECR Europe Operating
Board?

The Co-Chairs will be representatives of the Co-Chairs of the Executive Board.

Co-Chair/s of ECR Europe key work-streams (Implementation, Demand Side, Supply Side, ICI,
Conference).

Nominees [5] as elected by the National Initiatives group.

Heads of sponsoring organisations (AIM, CIES, EuroCommerce)

Representatives of related organisations (GS1, GCI)
To promote a strong link between the Executive Board and Operating Board we
will also:

Where practical, but not exclusively, seek senior nominees for key projects and work-streams
from those companies represented on the Executive Board.

Seek broad functional representation where it fits with the scope and implementation challenges
of the work activity.
Operating Board – Members
Operating Board
Name
Company
Function in
Operating Board
Name
Company
Function in
Operating Board
Rita
Marzian
Metro Group
Co-Chair
Bruno
Aceto
ECR Italy
ECR Ntls. repr.
John
Ricketts
Heineken
Co-Chair
Nikolaus
Hartig
ECR Austria
ECR Ntls. repr.
Graham
Booth
ECR Europe
ICI
Olivier
Labasse
ECR France
ECR Ntls. repr.
Bob
Wilkinson
Coca Cola
ICI
Jan
Somers
ECR Belgium
ECR Ntls. repr.
Ramon
Celada
Conference
Jon
Woolven
IGD – ER UK
ECR Ntls. repr.
Peter
Dettmann
Conference
Bernard
Karli
ECR Europe
ICI/ECR Nationals
Martin
Oakes
Somerfield
Supply Side
Peter
Jordan
Kraft Foods
Link to GCI
Jonathan
Pearce
Nestlé
Supply Side
Jörg
Pretzel
GS1 Germany
GS1 Europe
Andrew
Garden
P&G
Demand Side
Alain
Galaski
AIM
Gerard
Lavinay
Carrefour
Demand Side
Alan
McClay
CIES
Dave
Woodward
P&G
Implementation
Xavier
Durieu
EuroCommerce
?
?
Implementation
Katrin
Recke
ECR Europe
Friso
Coppes
Ahold
Communication
Secretariat
ECR Europe Workstreams
ECR Europe Workstreams
ECR
Business Case/
Implementation
Demand
Side
ECR Europe
ICI
Industry panel
ECR Europe
Conference
Academic panel
Supply Side
Interactions in the New Structure (1/2)
National
ECR Initiatives
Group
ECR Europe Executive Board
10 Retailer Executives
10 Manufacturer Executives
AIM/CIES/EuroCommerce
(timing tbc)
+
Co-Chairs of National
ECR Boards
(Once a year)
(Twice a year)
INTERACTION
Agenda
Workstreams
Activities
ECR Europe Operating Board
Representatives of the ECR Europe Co-Chairs
Representatives of National ECR Initiatives
Representative of GS1 Europe
Representatives of major project initiatives and
functional representatives
[Learning/Conference/Value creation]
(appr. 4 times/year, depending on current issues)
Interactions in the New Structure (2/2)
ECR Europe
Executive Board
ECR Europe
Planning Forum
National ECR
Initiatives Group
ECR Europe
Operating Board
ECR Europe
Conference Group
ECR Europe
Projects
Alignment
ECR Europe
ICI
Reporting
Industry panel
Academic panel
Reporting, when necessary