2007
Society for Marketing
Advances Conference
November 7-10, 2007
Jim Brown & Rajiv Dant
Co-Editors
JR Editorial Team
• Co-Editors
– James R. Brown (West Virginia University)
– Rajiv P. Dant (University of South Florida)
• Associate Editors
–
–
–
–
–
William Bearden (University of South Carolina)
James Hess (University of Houston)
Praveen Kopalle (Dartmouth College)
Robert Kozinets (York University)
V. Kumar (University of Connecticut)
• 75 Editorial Review Board Members
• Scores of Ad Hoc Reviewers
JR’s Strategic
Relationships
• JR Brand Is Owned by NYU
• JR Is Published by Elsevier
• JR Is Edited at:
– University of South Florida
– West Virginia University
We Are Well Established
Relative Standing
Journal of Retailing, circa 1925, Predates
Journal of Marketing by 9 years
Journal of Marketing Research by 38 years
Journal of Consumer Research by 49 years
JAMS by 48 years
Marketing Science by 57 years
Journal of Retailing Ranking*
1.
2.
3.
4.
5.
6.
Journal of Marketing
Journal of Marketing Research
Journal of Consumer Research
Marketing Science
Journal of Retailing
Journal of the Academy of
Marketing Science
Source: Polonsky and Whitelaw (2006)
* These rankings vary study by study.
We Are Always Looking for
Interesting & Insightful Papers
Problem-Based
Research
Interesting
&
Insightful
Theory-Based
Research
Method-Based
Research
We Cover A Broad Number of Topics
Content Analysis 2001-2007
Topic
Pricing-Behavioral, Models, Strategic
Internet
Consumer Behavior
Strategy
Channels/Org./Sales
Location/Performance
Services
Brand
Promotion
Atmosphere/Patronage
Franchisng/Entrepreneurship
Global
Supply Chain
Other
Articles
31
21
21
20
18
7
19
7
4
4
4
3
2
5
And
the winner
is….
JR’s Distribution of
Corresponding Authors
Austria,
3.60%
Australia,
7.10%
China,
3.60%
Greece,
3.60%
Mexico,
3.60%
United
States,
71.40%
Netherlands,
7.10%
2006
Published Articles Only
JR Special Issues
• Modeling the Retail Phenomenon
Planned for Early to Middle 2009
Submission Deadline: March 31, 2008
Special Issue Co-Editors:
James D. Hess, University of Houston
Praveen K. Kopalle, Dartmouth College
• Consumer Behavior and Retailing
Planned for Early to Middle 2009
Submission Deadline: March 31, 2008
Special Issue Co-Editors:
William O. Bearden, University of South Carolina
David M. Hardesty, University of Kentucky
We Have A Good Turn Around Time
New Manuscript
Submissions
2002: 117
2003: 197
2004: 165
2005: 219
2006: 186
2007: 192 Estimated
Manuscripts
Published
2002: 22
2003: 21
2004: 24
2005: 22
2006: 31
2007: 31 Scheduled
Average Acceptance Rate = 13%
Mean Reviewer Turnaround = 34 days
2007 William R. Davidson
Best Paper Awards
•
1st Place:
– Morales, Andrea, Barbara Kahn, Leigh McAlister, and Susan
Broniarczyk “Perceptions of Assortment Variety: The Effects
of Congruency between Consumers’ Internal and Retails’
External Organization” JR Volume 81 (2005)
•
Tied 2nd Place:
– Taylor, Gail, and Scott A. Neslin “The Current and Future
–
Sales Impact of a Retail Frequency Reward Program” JR
Volume 81 (2005)
Yadav, Manjit, and Rajan Varadarajan “Understanding
Product Migration to the Electronic Marketplace: A
Conceptual Framework” JR Volume 81 (2005)
2007 Outstanding Reviewer Awards
•
•
•
•
•
•
•
Paul Farris
Shankar Ganesan
Mary Gilly
Jean Johnson
Tammy Mangleburg
Rob Palmatier
Kristy Reynolds
Thoughts on Navigating the
Review Process
• Initial Submission
– Tackle interesting and relevant issues
– Make explicit your contributions to the literature
– Use the literature and strong logic to support your
conceptual framework
– Integrate the hypotheses into the conceptual discussion
– Make sure that your research design matches your
research question
– If your manuscript exceeds 30 or so pages, it will likely
benefit from tighter thinking
• Invitations to Revise
– Respond to the reviewers’ and editor’s comments
– Accept the invitation to revise
How to Get Your JR Submission
Desk Rejected
• Our Desk Reject Rate Is High (~38%)
• Because Authors:
– Submit Non-Academic Papers
– Submit Purely Descriptive Papers
– Contribute Nothing New to:
• Retailing Theories,
• Retailing Research Methods, or
• The Solution of Retailing Problems
– Overlook Cross-Cultural Implications
• When Testing Existing Theories in Emerging Markets
– Submit a Replication
• With Only a Small Change
We Want You to ...
•
Choose the Journal of Retailing as
your first option for submitting your
best research on retailing and
related topics.
•
Continue to:
–
Encourage your Colleagues and Doctoral
Students to Submit their Best Work to the JR
–
Share with us your ideas for Growing the JR’s
Impact
… Read the JR
• Full Text Availability
– Science Direct –
• http://www.sciencedirect.com
• Type in “Journal of Retailing”
– ProQuest
• Discounted Subscriptions Available to
Members of:
– Academy of Marketing Science
– American Collegiate Retailing Association
… Submit to the JR
• Two Ways to Submit to the JR:
1. ees.elsevier.com/retail/
• Register First (second link from right)
• Proceed to Log In
2. www.elsevier.com/locate/jretai
• Right Hand Side
• For Authors
• Submit Your Articles
... Contact Us
• To share your ideas, suggestions,
questions, and comments for
improving the JR
• You can reach Jim at:
– JournalOfRetailing@mail.wvu.edu
• You can reach Rajiv at:
– jr@coba.usf.edu
THANK YOU!
•For your past support of the JR
•In advance for your future support of the JR