yih
liang
tflsmedia.com
yih@tflsmedia.com
408.834.5615
experience
McAfee, Santa Clara, CA | Web User Interface Engineer |
. . . . . . . 5/2007 – Present
Job description
Designing and coding promos, landing pages, banner advertisements, and mailers as well as leading and
collaborating on design efforts for site changes, additions, and redesigns.
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Experience with Accurev version and distribution control software
Experience with cross platform and browser compatibility
Led and cre ated majority of design efforts for interim and final phases of site revamp
Recognized for creating new wave of higher visual and dynamic impact creatives while introducing
trendier, streamlined design
Recognized for having consistent delivery dates while exceeding expectations
Significantly improved revenue and hit rate based on Sales and Marketing web data
Designed and assisted in execution of McAfee Consumer site facelift (interim revamp)
o Main page promo increased sales revenue by over 200% within 24 hours of launch
Recognized for having high levels of attention to detail and for creating consistently high quality promos
o Designated primary Consumer main page promo designer
Responsible for US UI design and HTML/CSS contribution for .NET migration
Responsible for providing all mockups and creatives for GTM for the past 3 product launches
Contributed to application design for 2010 product platform
Trend Micro, Cupertino, CA | User Interface Designer | . . . . . . . . 6/2000 – 4/2007
Job description
Designing user interfaces for web based applications, conducting user research, implementing and
advancing user interface technology and visual design, as well as designing print work – whitepapers,
manual covers, packaging, collateral, etc.
 6+ years of experience in user interface and graphic design for a variety of platforms
 Implemented front end of all enterprise segment web-based user interfaces from wireframes to
functional prototypes
o Prototypes are well received by external corporate clients selected for usability testing and praised
for ease of use, intuitiveness, and efficient design
o InterScan VirusWall for Small and Medium Businesses project received laudations for its user
interface from Trend Europe, and thus contributed to HIE department earning the Values Champion
Award in Fall 2003
o Spam Prevention Service received the Microsoft Certified Professional Magazine “Products We
Love!” award in 2003
o InterScan Messaging Security Suite received the CRN Test Center “Recommended” award in 2003
o InterScan Web Security Suite received Project of the Year and Statistical Quality Assurance awards
in 2005
o ServerProtect for Linux received Reader’s Choice Award for Best Security Software solution by
LinuxWorld Magazine in 2006
 Established and maintained user interface standards through revision of AcmeProtect internal project
o Reviewed and revised all enterprise segment prototypes for standards adherence
 Revamped whitepaper documentation iconography to represent modern technological product trends
and to greatly increase the detail, complexity, and perspective of the art itself
 Assisted in implementation of box and manual designs for all Trend Micro products
NETiS Technology, Milpitas, CA | Web Designer | . . . . . . . . . . 6/1997 – 8/1999
Job description
Designing and maintaining web sites
 Created and maintained NETiS Technology’s website
 Created and maintained other corporate websites subcontracted through NETiS Technology
yih
liang
tflsmedia.com
yih@tflsmedia.com
408.834.5615
education
1999 – 2003, Bachelor of Arts, Studio Art (Graphic Design), Santa Clara University
skills
Computer Experience
Adobe Acrobat, Adobe Director, Adobe Dreamweaver, Adobe Flash, Adobe Illustrator, Adobe Imageready,
Adobe InDesign, Adobe Photoshop, Bryce 3D, CSS, DOS, HTML/DHTML, Macintosh OS, Microsoft Excel,
Microsoft Frontpage, Microsoft Outlook, Microsoft Powerpoint, Microsoft Word, Pagemaker, Javascript, Quark,
Windows 95/98/CE/NT/ME/2000/XP, GUI Design, Packaging Design, Website UI Design
Foreign Languages
Fluent in Mandarin, passing knowledge of Taiwanese, some knowledge of French and Japanese
Personal Skills
Capable of creating art manually in any medium (graphite, ink, paint, metal, etc.)
publications
User Experience & Design Team: Efficient Handshake Between Different Roles, APCHI 2006, Paper #0063