Job Description
Name
Job Title
Department
Marketing Administrator
Marketing
Line Manager
Office
Date
Marketing Manager
City
April 2015
Purpose of the Role
To provide administrative support to enable the delivery of the association’s marketing and communication
initiatives and to support the MHA Marketing Manager and the MHCA Board in the day to day running of the
Association.
Reporting Lines
 MHA Board
 MHA Manager
Main Responsibilities
Key responsibilities
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Co-ordinate internal and external communication regarding the national association
Share best practice and distribute relevant information to other member firms (e.g. marketing campaigns
and material)
Update MHA website and portal regularly and work with member firm’s marketing representative to
replicate the material on MHA website and the portal.
Day to day administration of the Association
Organising meetings with relevant stakeholders, attend and minute the meetings.
Build and maintain relationships with member firms
Business Development
 Assisting the marketing manager with the development of the three key sectors: Professional Practices,
Not-for-Profit, Motor and Manufacturing & Engineering.
 Assisting with the administration around the marketing of additional sector groups, service groups and
functional groups.
 Sharing best practice around the Association
 Create and update campaign reports throughout the campaign process.
Newsletter
 Request and collate information to be edited for the monthly MHA newsletter
Online
 Maintaining and develop the MHA-related content of the association’s website
 Dealing with and logging website enquiries
 Maintaining and developing content on the association’s intranet and portal
Social Media
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Assist in building the effectiveness of the MHA LinkedIn and Twitter accounts by adding content supplied
by the sector groups etc.
Carry out competitor analysis of social media accounts and websites.
Events management:
To assist with association wide events including:
 Booking presenters, venues and catering, and obtaining costs.
 Ordering promotional merchandise, arranging couriers for sending materials out and managing levels of
stock.
 Dealing with invitations, including print, production and mailing.
 Dealing with the production of seminar packs, badges and feedback forms.
 Producing PowerPoint presentations for seminars in line with the association brand.
Marketing material
 Updating marketing brochures and material in line with national association brand and corporate image.
 Assisting the production of MHA branded collateral by selecting best of breed examples from member
firms
 Coordinate distribution of all materials to member firms for them to brand themselves for regional use
 Create and develop surveys, including analysing and summarising of data.
Group administration
 Assisting with the organisation of sector groups, service groups and functional groups
 Management and maintanence of contact lists for the association
 Administration of log in details for the MHA portal and forums
 Arranging conference calls and meetings for sector groups and service groups.
 Co-ordination of joint purchasing as required including group membership administration for the
association
Also to perform any other tasks that would reasonably be expected within the role.
Communications
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Marketing Principal/Marketing Co-ordinators for the Association
MH National marketing team
Baker Tilly International marketing contacts
Admin and IT functions, when necessary.
Clients, when necessary
Qualifications and Skills
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Excellent administration skills ideally with a marketing/business development background (either a
degree/qualification or experience).
Excellent IT skills: Word, PowerPoint, Excel, databases/CRM systems, (desk top publishing – useful).
Good communication skills (written and verbal), confident in dealing with people at all levels.
Good organisation and planning skills.
Willingness to travel
Excellent attention to detail.
Team player.
Enthusiastic