CBM is an international development organisation, committed to improving the
quality of life of persons with disabilities in the poorest countries of the world.
Based on its values and over 100 years of professional expertise, CBM addresses
poverty as a cause and a consequence of disability, and works in partnership to
create a society for all. CBM’s vision is: “an inclusive world in which all persons
with disabilities enjoy their human rights and achieve their full potential”.
CBM works with persons with disabilities, their families, local partner
organisations, alliance partners including UN agencies, global organisations, and
Disabled Persons’ Organisations (DPOs).
CBM has been involved from the outset with "VISION 2020: The Right to Sight",
a global initiative with the International Agency for the Prevention of Blindness
(IAPB) to eliminate avoidable blindness by the year 2020, and other global
initiatives such as the provision of affordable hearing aids, education for all and
community mental health.
CBM is also recognised as a collaborating organisation by the World Health
Organization (WHO) and has consultative status with the United Nations
Economic and Social Council (ECOSOC).
Together with its partner organisations, CBM is active in more than 700 projects
in 81 countries in Africa, Asia, and Latin America, and in 2012, reached more
than 31 million people.
CBM’s International Office in Bensheim, Germany, is accepting applications for
Director Marketing
Location: Bensheim, Germany
Contract Duration: 2 years (for the initial project) extension of position into
CBM’s management structure is expected.
Contract Start: As soon as possible
Objective
This is a new position. The Marketing Director reports to the President of CBM
International. Initially the incumbent will lead a strategic project to clarify CBM’s
identity and explore brand development for the CBM Family. It is expected that
the successful candidate will introduce marketing as a philosophy, a strategic
challenge and a proven set of tools into the organization, with support from
senior management and the Board of Directors. He/she works together with an
internal, international team and is supported by external experts, where
required.
Main Responsibilities
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Lead CBM’s identity and brand development project
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Overall development, management, operation and controlling of the
international marketing framework in agreement with CBM’s Member
Associations, Programme Department, and Advocacy Department
Provide consultation to Member Associations (MAs), Departments and
Regions on marketing related topics
Development of international marketing products in line with the needs of
MAs
Recommend and develop new markets for CBM
Responsibilities in Detail
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Ensure market and customer (beneficiaries and donors) orientation of the
CBM family (CBM International and MAs)
Enable CBM family to respond swiftly to new market developments
Develop, adjust and oversee CBM's brand management and integrated
marketing, communications and fundraising strategy
Support MAs in their local marketing work (appearance and positioning,
media relations and networking)
Oversee and explore new markets and new market developments
Professional Profile and Requirement
Qualification
• Master’s degree in marketing and / or international management or longterm marketing and management experience with a proven track record in
international marketing preferably in the civil society sector
Experience
• Multi-year international experience and strong track record in successfully
delivering marketing strategies (including brand management in a
networked organization i.e. without line management power in the
separate Member Associations)
• Senior management experience with NGOs and/or in the corporate world
• Five years of effective people management preferably
• Strong persuasion skills
• Strong network of external marketing and media contacts in key markets
• Excellent English and preferred fluency in German
Core
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Competence
Excellent Strategic and Creative skills
Customer Orientation
Results Orientation
Market Knowledge
Facilitative Leadership style
Collaborating and Influencing
Outstanding Communication skills
Relationship Builder
Personal Profile
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Resilient
Innovative
Well-organized
Persistent
Valid working permit for Schengen/EU countries
The future job holder adheres to CBM beliefs as well as values and commits to
CBM’s Child Protection Policy.
CBM encourages persons with disabilities to apply for this position.
Candidates with the required profile and proven experiences, who are
meeting these qualifications, are invited to submit, in English via e-mail, a
meaningful letter of motivation, stating why he/she wishes to work for
CBM, CV, copies of diplomas, three professional references and salary
expectations to recruitment@cbm.org
www.cbm.org.
Application deadline: 30th September 2014
Interviews will take place in Bensheim, Germany on October 14-16th
Only applicants holding a valid working permit for Schengen (EU)
countries can be considered.