FORMULATION, IMPLEMENTATION, AND CONTROL OF COMPETITIVE STRATEGY / JOHN A.
PEARCE II, RICHARD B. ROBINSON, JR.
Burr Ridge, Ill. : Irwin, 2004.
0071113436.
0071111743 : NT$910.
W326153.
BASIC MARKETING : A GLOBAL-MANAGERIAL APPROACH / WILLIAM D. PERREAULT, JR., E.
JEROME MCCARTHY.
Boston, Mass. : McGraw-Hill, 2005.
0071113320.
007111176X : NT$1,180.
W326154.
BUSINESS ESSENTIALS / RONALD J. EBERT, RICKY W. GRIFFIN.
Upper Saddle River, N.J. : Prentice Hall, c2005.
0131271997.
0131572105 : NT$1,050.
W326155.
作者
書名
版本項
出版項
ISBN/價格
編/譯者
Ferrell, O.C.
Business ethics : ethical decision making and cases.
6th ed.
Boston : Houghton Mifflin Co., c2005.
0618395733 : NT$920.
Fraedrich, John.
Ferrell, Linda.
W326156.
MARKETING MANAGEMENT : TEXT AND CASES / DAVID LOUDON, ROBERT STEVENS, BRUCE
WRENN.
New York : Best Business Books, c2004.
007124218X : NT$1,050.
W326162.
MARKETING PLANNING & STRATEGY / SUBHASH C. JAIN.
Cincinnati, Ohio : South-Western College Pub., 2005.
075933871X : NT$1,080.
W326163.
MARKETING : AN INTRODUCTION / GARY ARMSTRONG, PHILIP KOTLER.
Upper Saddle River, N.J. : Pearson/Prentice Hall, c2005.
0131273124.
0131984543 : NT$1,120.
W326164.
NEW PRODUCTS MANAGEMENT / MERLE CRAWFORD, ANTHONY DI BENEDETTO.
Boston, Mass. : McGraw-Hill/Irwin, c2006.
0071244336 : NT$1,060.
W326165.
ORGANIZATIONAL BEHAVIOR : KEY CONCEPTS, SKILLS & BEST PRACTICES / ANGELO KINICKI,
ROBERT KREITNER.
Boston : McGraw-Hill/Irwin, c2006.
0071116117 (IE : pbk.) : NT$900.
0073046604 (CD).
W326166.
OPERATIONS MANAGEMENT FOR COMPETITIVE ADVANTAGE / RICHARD B. CHASE, NICHOLAS J.
AQUILANDO, F. ROBERT JACOBS.
Boston, Mass. : McGraw-Hill, 2006.
0071115528 (alk. paper) : NT$1,080.
W326167.
CONTEMPORARY MARKETING 2006 / LOUIS E. BOONE, DAVID L. KURTZ.
Eagan, MN : Thomson South-Western, 2005.
0324323794 : NT$1,080.
W326168.
PRODUCT MANAGEMENT / DONALD R. LEHMANN, RUSSELL S. WINER.
Boston : McGraw-Hill/Irwin, 2005.
0071238328 : NT$1,100.
0072865989.
W326169.
PROJECT MANAGEMENT : PROCESSES, METHODOLOGIES, AND ECONOMICS / AVRAHAM SHTUB,
JONATHAN F. BARD, SHLOMO GLOBERSON.
Upper Saddle River, NJ : Pearson Prentice Hall, c2005.
0130413313 : NT$1,030.
W326170.
MARKETING MANAGEMENT : A STRATEGIC, DECISION-MAKING APPROACH / JOHN W. MULLINS
... [ET AL.].
Boston, Mass. : McGraw-Hill, 2005.
0071111697 : NT$940.
0072863706 (alk. paper).
W326171.
STRATEGIC MANAGEMENT OF E-BUSINESS / STEPHEN CHEN.
Chichester [England] ; New York : Wiley, 2004.
0470870737 : NT$980.
W326172.
STRATEGIC MANAGEMENT : COMPETITIVENESS AND GLOBALIZATION / MICHAEL A. HITT, R.
DUANE IRELAND, ROBERT E. HOSKISSON.
Mason, Ohio : Thomson/South-Western, c2005.
0324275285 (hbk.).
0324275307 : NT$1,100.
W326173.
STRATEGY : WINNING IN THE MARKETPLACE : CORE CONCEPTS, ANALYTICAL TOOLS, CASES /
ARTHUR A. THOMPSON, JR., JOHN E. GAMBLE, A.J. STRICKLAND III.
Boston, Mass. : McGraw-Hill, c2006.
0071119337 : NT$1,160.
007121514X (international : alk. paper).
W326174.
THE LEADERSHIP EXPERIENCE / RICHARD L. DAFT, WITH THE ASSISTANCE OF PATRICIA G.
LANE.
Mason, Ohio : Thomson/South-Western, c2005.
0324261276.
0324225164 : NT$1,000.
W326175.
BUSINESS FORECASTING / J. HOLTON WILSON, BARRY KEATING.
Homewood, IL : Irwin, 2007.
0071244948 : NT$880.
W326176.
BUSINESS MARKETING.
Boston : McGraw-Hill/Irwin, c2005.
0072859113 (alk. paper).
0071112529 (international ed. : alk. paper) : NT$880.
W326177.
CLASSICS OF ORGANIZATION THEORY / [EDITED BY] JAY M. SHAFRITZ, J. STEVEN OTT,
YONG SUK JANG.
Belmont, Calif. : Thomson Wadsworth, c2005.
0534631568 : NT$1,040.
9780534631567.
W326178.
COMPETING FOR ADVANTAGE / ROBERT E. HOSKISSON, MICHAEL A. HITT, R. DUANE
IRELAND.
Mason, Ohio : South-Western/Thomson Learning, c2004.
0324271581 (pbk.) : NT$1,080.
W326179.
CONSUMER BEHAVIOR AND MARKETING STRATEGY / J. PAUL PETER, JERRY C. OLSON.
New York : McGraw-Hill, c2005.
0072864877 (alk. paper).
0071111778 (international : alk. paper) : NT$1,080.
W326180.
CONTEMPORARY BUSINESS / LOUIS E. BOONE, DAVID L. KURTZ.
Chicago : Dryden Press, c2004.
0324225121 : NT$1,080.
W326266.
FUNDAMENTALS OF MANAGEMENT / RICKY GRIFFIN.
Boston, MA : Houghton Mifflin Co., c2006.
0618472428 : NT$1,050.
W326267.
FUNDAMENTALS OF ORGANIZATION THEORY AND DESIGN / BY RICHARD L. DAFT.
South-Western College Pub, 2006.
0324391544 : NT$960.
W326268.
HUMAN RESOURCE DEVELOPMENT / JON M. WERNER, RANDY L. DESIMONE.
Mason OH : Thomson South-Western, c2006.
0324319789 (hbk.).
0324323379 : NT$1,080.
W326269.
INTERNATIONAL BUSINESS WITH ONLINE LEARNING CENTER ACCESS CARD / CHARLES W.L.
HILL.
Boston : Irwin/McGraw-Hill, c2005.
0071106715 : NT$1,120.
W326270.
MANAGEMENT : A COMPETENCY-BASED APPROACH / DON HELLRIEGEL, SUSAN E. JACKSON,
JOHN W. SLOCUM, JR.
Mason, Ohio : Thomson/South-Western, c2005.
0324221226 : NT$1,260.
W326271.
THE HANDBOOK OF GROUP RESEARCH AND PRACTICE / [EDITED BY] SUSAN A. WHEELAN.
Thousand Oaks : SAGE Publications, Calif. : c2005.
0761929584 (cloth) : NT$5,427.
W326344.
TAXATION AND TECHNOLOGY TRANSFER : KEY ISSUES.
New York : United Nations, 2005.
9211126843 : NT$523.
W326378.
AGILE SYSTEMS WITH REUSABLE PATTERNS OF BUSINESS KNOWLEDGE : A COMPONENT-BASED
APPROACH / AMIT MITRA, AMAR GUPTA.
Boston : Artech House, c2005.
1580539882 (alk. paper) : NT$3,479.
W326760.
APPLIED PSYCHOLOGY IN HUMAN RESOURCE MANAGEMENT / WAYNE F. CASCIO AND HERMAN
AGUINIS.
Upper Saddle River, N.J. : Pearson Prentice Hall, c2005.
0131484109 : NT$1,070.
W326761.
BEWARE THE WINNER'S CURSE : VICTORIES THAT CAN SINK YOU AND YOUR COMPANY / G.
ANANDALINGAM AND HENRY C. LUCAS, JR.
New York : Oxford University Press, 2004.
0195177401 (cloth : alk. paper) : NT$609.
W326762.
BROADEN THE VISION AND NARROW THE FOCUS : MANAGING IN A WORLD OF PARADOX / JAMES
R. LUCAS.
Westport, Conn. : Praeger Publishers, 2006.
027598592X (alk. paper) : NT$1,377.
W326763.
THE BUSINESS OF SYSTEMS INTEGRATION / EDITED BY ANDREA PRENCIPE, ANDREW DAVIES,
AND MIKE HOBDAY.
Oxford ; New York : Oxford University Press, 2006, c2005.
019926323X : NT$1,680.
W326764.
BUSINESS PROCESS MODELING, SIMULATION, AND DESIGN / MANUEL LAGUNA, JOHAN
MARKLUND.
Upper Saddle River, NJ : Pearson/Prentice Hall, 2005.
013091519X (pbk.).
0131099795 : NT$990.
W326765.
BUSINESS PROCESS MODELING, SIMULATION, AND DESIGN / MANUEL LAGUNA, JOHAN
MARKLUND.
Upper Saddle River, NJ : Pearson/Prentice Hall, 2005.
013091519X (pbk.).
0131099795 : NT$990.
W326765A.
BUSINESS VALUATION BLUEBOOK : HOW SUCCESSFUL ENTREPRENEURS PRICE, BUY, SELL AND
TRADE BUSINESSES / CHAD SIMMONS.
Prairie Village, KS : Facts on Demand Press, c2005.
1889150479 : NT$761.
W326766.
THE CASE FOR B2B BRANDING : PULLING AWAY FROM THE BUSINESS TO BUSINESS PACK /
BOB LAMONS.
Mason, Ohio : Thomson/South-Western, c2005.
0324398654 (hbk.) : NT$914.
W326767.
CREATING THE NEW E-BUSINESS COMPANY : INNOVATIVE STRATEGIES FOR REAL-WORLD
APPLICATIONS / MICHAEL P. GENDRON.
Mason, Ohio : Thomson, c2006.
0324224850 : NT$1,219.
W326768.
GLOBALIZATION AND ORGANIZATION : WORLD SOCIETY AND ORGANIZATIONAL CHANGE / GILI
S. DRORI, JOHN W. MEYER, AND HOKYU HWANG, EDITORS.
Oxford ; New York : Oxford University Press, 2006.
0199284547 (pbk.).
0199284539 (hbk.) : NT$3,299.
9780199284542 (pbk.).
9780199284535 (hbk.).
W326769.
LEADING YOUR BUSINESS TO THE NEXT LEVEL : THE SIX CORE DISCIPLINES OF SUSTAINED
PROFITABLE GROWTH / RODNEY PAGE AND PETE TOSH.
Westport, Conn. : Praeger, 2005.
0275987493 (alk. paper) : NT$1,197.
W326770.
MANAGING DIVERSITY : TOWARD A GLOBALLY INCLUSIVE WORKPLACE / MICH{225}ALLE E.
MOR BARAK.
Thousand Oaks, Calif. : Sage Publications, c2005.
0761927735 (pbk.) : NT$1,677.
W326771.
MARKETING : CONCEPTS AND STRATEGIES / WILLIAM M. PRIDE, O.C. FERRELL.
Boston : Houghton Mifflin Co., c2006.
0618474455 : NT$1,050.
W326772.
NETWORKS OF INNOVATION : CHANGE AND MEANING IN THE AGE OF THE INTERNET / ILKKA
TUOMI.
Oxford ; New York : Oxford University Press, 2006.
019926905X : NT$1,079.
W326773.
THE PRODUCTION OF KNOWLEDGE : THE CHALLENGE OF SOCIAL SCIENCE RESEARCH / WILLIAM
H. STARBUCK.
Oxford ; New York : Oxford University Press, 2006.
0199288534 : NT$1,139.
9780199288533.
W326774.
SERVICE LEADERSHIP : THE QUEST FOR COMPETITIVE ADVANTAGE / SVAFA GR{232}ONFELDT ,
JUDITH STROTHER.
Thousand Oaks : SAGE Publications, c2006.
1412913748 (cloth) : NT$3,539.
1412913756 (pbk.).
W326775.
STRATEGY AS ACTION : COMPETITIVE DYNAMICS AND COMPETITIVE ADVANTAGE / EDITED
[SIC] BY CURTIS M. GRIMM, HUN LEE, KEN G. SMITH.
New York : Oxford University Press, 2006.
0195161440 (cloth : alk. paper) : NT$914.
W326776.
TALENT BALANCING : STAFFING YOUR COMPANY FOR LONG-TERM SUCCESS / JIM STEDT.
Westport, CT : Praeger Publishers, 2006.
0275985792 (alk. paper) : NT$1,197.
W326777.