Scheme of Studies of M Com
Distance Education
Directorate of Distance Learning
Education
M.Com 2 years Program
(Semester System)
For the year 2012 and onward
GC University, Faisalabad
Page 1
Scheme of Studies of M Com
Distance Education
M.Com 2 Year Program (Distance Learning)
Session (2012-14)
Semester 1
Course Code Course Title
Marks
Semester 2
Course Code Course Title
Marks
COM-D551 Principles of Management
100
COM-D552 Logics
100
COM-D553 Principles of Marketing
100
COM-D554 Financial Statement Analysis
100
COM-D555 Financial Management
100
COM-D556 Accounting for Decision making
100
COM-D557 Research Methods in Business
100
COM-D558 Entrepreneurship
100
ECO-D521 Managerial Economics
100
COM-D560 Advanced Cost and Management Accounting
100
Total Marks
Semester 3
Course
Course Title
Code
500
Marks
COM-D651 Organizational Behavior
100
COM-D653 Operation & Production Management
100
COM-D655 E. Commerce
100
COM-
Elective-1
100
COM-
Elective-2
100
Total Marks
500
Total Marks
Semester 4
Course Code Course Title
500
Marks
COM-D652 Human Resource Management
100
COM-D654 International Business
100
COM-D656 Strategic Management
100
COM-
Elective-3
100
COM-
Elective-4
100
COM-D682 Internship Report Viva Voice
Total Marks
100
600
Total Marks of M.Com Degree: 2100
FIELD OF SPECIALIZATION
ACCOUNTING
Course Code Course Title
Marks
Elective
COM-D657 Financial Reporting
100
E1
COM-D658 Advanced Accounting
100
E2
COM-D660 Operational Cost Accounting
100
E3
COM-D662 Advance Auditing Problems
100
E4
GC University, Faisalabad
Page 2
Scheme of Studies of M Com
Distance Education
FINANCE
Course Code Course Title
COM-D663 Investment and Portfolio Management
Marks
100
Elective
E1
COM-D665 International Finance
100
E2
COM-D667 Corporate Finance
100
E3
COM-D668 Project Management
100
E4
Note: Students have to select one group of specialization courses either from Accounting or Finance in 3rd and 4th semester.
GC University, Faisalabad
Page 3
Scheme of Studies of M Com
Distance Education
M.Com 2 Year Program (Distance Learning)
Session (2012-14)
Course Outlines
Course Code
COM-D551
Pre- Requisite
Objectives
Marks = 100
PRINCIPLES OF MANAGEMENT
NONE
Semester
I
To expose students to the theories of
management,
organizational theory, and the practice of management in
contemporary organizations from a conceptual, analytical, and
pragmatic perspective.
The course will also allow students to develop their own
framework for analyzing and understanding management as well as
exploring and developing their own personal philosophy of
management.
The students would be able to communicate effectively, develop
people, solve problems and making decisions, organize themselves
and also would be able to work in team.
OUTLINE
Introduction of Management and Organization
Who are Managers, What is Management, What do Managers do, Management
Functions, Rolls and Skills, What is Organization
Management History
Historical Background of Management, Classical and Quantitative Approach,
Behavior and Contemporary Approach
Social Responsibility and Managerial Ethics
What is Social Responsibility, Green Management, Managers and Ethical Behavior
Managers as Decision Makers
The Decision Making Process, Managers Making Decisions, Types of Decisions,
Decision Making Styles
Foundations of Planning
The What and Why of Planning, Goals and Plans, Setting Goals and Developing
Plans
GC University, Faisalabad
Page 4
Scheme of Studies of M Com
Distance Education
Strategic Management
Strategic Management and its Process, Current Strategic Management Issues
Organizational Structure and Design
Designing Organizational Structure, Common Organizational Designs
Managing Human Resources
The Human Resource Management Process, Identifying And Selecting Competent
Employees
Managing Teams
Groups and Group Development, What is Group, Group Structure, Processes and
Tasks.
Managing Change and Innovation
The Change Process, Types of Organizational Change
Understanding Individual Behavior
Attitudes and Job Performance, Jon Involvement and Organizational Commitment,
Personality, Perception and Learning
Motivating Employees
What is Motivation, Theories of Motivation
Managers as Leaders
Who are Leaders, What is Leadership, Theories of Leadership
Introduction of Controlling
What is Controlling, The Control Process
Recommended Book:
1. Stephen P. Robbins, Principles of Management, 11th edition
GC University, Faisalabad
Page 5
Scheme of Studies of M Com
Course Code
COM-D553
Pre-Requisite
Distance Education
Marks = 100
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Objectives
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PRINCIPLES OF MARKETING
NONE
Semester
I
Introduce to students the key marketing ideas and phenomena,
especially the core theme of delivering benefits to customers.
Develop students‘s k i l l s in marketing analysis and planning.
Familiarize students with the tactics of the marketing (Product
strategy, advertising and
communications [Promotion], and
distribution [Place], and Price - 4P's) and enhance problem
solving and decision making abilities in these areas.
How to evaluate the attractiveness of different markets.
OUTLINE
Marketing: Creating and Capturing Customer Value.
What is marketing, Understanding the Marketplace and Customer Needs, Designing a
Customer-Driven Marketing Strategy, Preparing an integrated Marketing Plan and
Program
Company and Marketing Strategy: Partnering to Build Customer Relationships
Companywide Strategy Planning: Defining Marketing’s Role, Planning Marketing:
Partnering to Build Customer Relationships, Marketing Strategy and the Marketing
Mix
Managing Marketing Information to Gain Customer Insights
Assessing Marketing Information Needs, Developing Marketing Information,
Marketing Research
Customer Markets and Consumer Buyer Behavior
Types of Buying Decision Behavior, The Buyer Decision Process, The Buyer
Decision Process for New Products
Business Markets and Business Buyer Behavior
Business Markets, Business Buyer Behavior
Customer-Driven Marketing Strategy: Creating Value for Targeted Customers.
Market Segmentation, Market Targeting, Differentiation and Positioning
GC University, Faisalabad
Page 6
Scheme of Studies of M Com
Distance Education
Products, Services, and Brands: Building Customer Value
What is Product, Product and Service Decisions, Service Marketing
New-Product Development and Product Life Cycle Strategies
New-Product Development Strategy, The New-Product Development Process,
Product Life Cycle Strategies
Pricing: Understanding and Capturing Customer Value
What is Price, Factors to Consider When Setting Prices
Pricing Strategies
New-Product Pricing Strategies, Product Mix Pricing Strategies, Price Adjustment
Strategies
Retailing and Wholesaling
Retailing, Wholesaling
Communicating Customer Value: Integrated Marketing Communication Strategy
The Promotion Mix, Integrated Marketing Communications
Advertising and Public Relations
Advertising, Public Relations
Personal Selling and Sales Promotion
Personal Selling, Managing the Sales Force, The Personal Selling Process, Sales
Promotion
Recommended Book:
1. Philips Kotler, Principles of Marketing, 13th edition.
GC University, Faisalabad
Page 7
Scheme of Studies of M Com
Course Code
COM-D555
FINANCIAL MANAGEMENT
Pre-Requisite
Objectives
Distance Education
Business Finance
Marks = 100
Semester
I
To equip the students with the latest knowledge of finance helping
them t o m ake rational financial decisions and thereby to
maximize the wealth of the owners.
To develop understanding of the students in making decisions
relating to special situations such as merger, acquisition etc.
To equip the students with latest tools and techniques in
financial decision-making.
OUTLINE
Introduction to Financial Management
What is Finance?, Goals of the Firm, Financial Institution and Markets
Financial Statements of Manufacturing Industries
Income Statement, Balance Sheet, Cash flow Statement
Financial Statements of Financial Industries
Income Statement, Balance Sheet, Cash flow Statement
Financial Ratios
Liquidity Ratios, Activity Ratios, Debt Ratios, Profitability Ratios, Market Ratios
Time Value of Money
Single Amounts, Annuities, Mixed Stream, Compounding interest more frequently
than annually, Application of Time value of money, Problems of time value of money
Interest Rates and Bond Valuation
Interest Rates and Required Returns, Corporate Bonds, Valuation Fundamentals,
Bond valuation
Stock Valuation
Common and Preferred Stock, Common Stock Valuation, Decision Making and
Common Stock Value
Capital Budgeting Cash Flows
GC University, Faisalabad
Page 8
Scheme of Studies of M Com
Distance Education
Capital Budgeting Decision Process, Relevant Cash flows, Finding the Initial
Investment, Finding the Operating Cash Flows, Finding the Terminal Cash Flows
Capital Budgeting Techniques
Payback Period, Net Present Value, Internal Rate of Return, Comparing NPV and
IRR Techniques
Risk and Refinement in Capital Budgeting
Behavioral Approaches for dealing with Risk, Problems Related to Capital Budgeting
The Cost of Capital
The Cost of Long Term Debt, The Cost of Preferred stock, The Cost of Common
Stock, The Weighted Average Cost of capital, The Marginal Cost and Investment
Decisions, Problems related to Cost of Capital
Leverage and Capital Structure
Leverage, Capital Structure of Firm, Approaches to Capital Structure, Choosing the
Optimal Capital Structure
Working Capital Management
Net Working Capital Fundamentals, The Cash Conversion Cycle, Management of
Components of CCC
Special Topics in Managerial Finance
Leasing, Lease-Versus-Purchase, Fundamentals of Merger
Recommended Book:
1. Lawrence J. Gitman : Principles of Managerial Finance 10th Edition
GC University, Faisalabad
Page 9
Scheme of Studies of M Com
Course Code
COM-D557
Pre-Requisite
Objectives
Distance Education
RESEARCH METHODS IN BUSINESS
NONE
Marks = 100
Semester
I
To meet the challenge of the fast pace decision making
environment,
Provide the knowledge and skills a manager needs to solve the
problems.
The course is designed to prepare the students to manage business,
not-for-profit, and public organization in all functional areas.
OUTLINE
Introduction to Research
What is research, Research in Business, Types of business research, Managers and
research, Internal and external researcher
Scientific Investigation
Hallmarks of scientific research, Scientific research in the management area, The
building blocks of science in research.
The hypothetic-deductive method, Other types of research: Action Research, Case
Study Method.
The Broad Problem Area, Preliminary Data Gathering, Problem definition
The research process for applied and basic research, Broad problem area, Preliminary
data collection. Literature survey, Problem definition, types of problems.
Theoretical Framework Hypothesis Development
The need for a theoretical framework, variables, theoretical framework, hypotheses
development
Element of Research Design
The research design, The purpose of the study, Exploratory study, Descriptive study,
Hypothesis testing.
Measurement of Variables: Operational Definition and Scales
GC University, Faisalabad
Page 10
Scheme of Studies of M Com
Distance Education
How Variables Are Measured, Operational Definition Dimensions And Elements,
Scales, International Dimensions Of Operational Definition And Scaling
Measurement: Scaling, Reliability, Validity
Rating Sales, Ranking Scales, Goodness Of Measures, Reliability, Validity
Data Collection Methods
Sources Of Data, Primary Sources of Data, Secondary Sources, Data Collection
Methods, Interviewing, Unstructured And Structured, Interviews, Questionnaire,
Guidelines For Questionnaire, Principles Of Measurement, General Appearance Or
Getup Of The Questionnaire
Population Element, Population Frame, Sample, and Subject Population
Sampling, Probability And Non-probability Sampling, Determining Sample Size.
Getting data ready for analysis, Data analysis, Data analysis and interpretation
Data Analysis and Interpretation
Some software packages useful for data analysis. SPSS
Project Reports of Course Participants – Session I
Half the course participants present their project reports using multimedia visual aids
Project Reports of Course Participants – Session II
The remaining half of the course participants present their project reports using
multimedia visual aids
Recommended Book:
1. Uma Sekaran. Research Methods for Business--A Skill Building Approach. John
Wiley. New York. 5th Edition.
GC University, Faisalabad
Page 11
Scheme of Studies of M Com
Course Code
ECO-D521
Pre-Requisite
Objectives
Distance Education
MANAGERIAL ECONOMICS
Micro Economics
Marks = 100
Semester
I
To enable the young managers of the future to learn to
implement the economic and quantitative techniques in the world
of business and commerce
To enable them to make optimal decisions in real life scenario
To enable them to collect, analysis and decipher data in real life
situations
OUTLINE
The Nature and Scope of Managerial Economics
The Scope of Managerial Economics, the Theory of the Firm, the Nature and Function of
Profits, Business Ethics, the International Framework of Managerial Economics,
Managerial Economics and the Internet.
Optimization Techniques and new Management Tools
Methods of Expressing Economics Relationships, Total, Average, and Marginal
Relationships, Optimization Analysis, Differential Calculus; The Derivative and Rules
of Differentiation, Optimization with Calculus, Multivariate Optimization, Constrained
Optimization and unconstrained Optimization, New management Tools for
Optimization
Demand Theory
The demand for a commodity, Price Elasticity of Demand, Income Elasticity of
Demand, Cross- Price Elasticity of Demand, Using Elasticity in Managerial Decision
Making
Demand Estimation
The Identification Problem, Marketing Research Approaches to Demand Introduction to
Regression Analysis, Simple Regression Analysis Multiple Regression Analysis,
Problems in Regression Analysis, Demand Estimation by Regression Analysis
Demand Forecasting
Qualitative Forecasts, Time-Series Analysis Smoothing Techniques Barometric
Methods, Economic Models
Production and Cost Analysis
Production Theory and Estimation, The Production Function with One Variable,
Optimal Use of the Variable Input, The Production function with Two Variable,
Optimal Combination of Inputs
Cost Theory and Estimation
The Nature of Costs, Short-Run cost Functions, Long-Run Cost Curves, opportunity
Costs. Learning Curves Cost-Volume-Profit Analysis and Operating.
Recommended Books:
GC University, Faisalabad
Page 12
Scheme of Studies of M Com
Distance Education
1. Dominick Salvatore (2011).Managerial Economics in a Global Economy. Oxford
University Press, USA (Latest Edition)
Course Code
Marks = 100
COM-D552
LOGICS
Pre-Requisite
NONE
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Objectives
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Semester
II
To improve the reasoning ability of the students.
To make students capable to demarcate fallacious and valid
arguments.
To introduce to students application of logic in administrative
sciences.
To develop decision making ability based on logical reasoning,
which is crucial pre- requisite for successful managers.
OUTLINE
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Introduction to Philosophy & Logic
Historical Introduction to Logic
Aristotelian Logic
Modern Mathematical/ Symbolic Logical
Recent Developments in Logic
Modal Logic
Fuzzy Logic
Free Logic
Critical Thinking
Critical Thinking and Validity of Thought
Basic Logical Concepts
Proposition & Sentence
Proposition & its Analysis
What is an argument?
Argument Forms.
Argument & Non Argument
Well Crafted Argument
Premises
Deduction & Validity
Induction & Probability
Validity, Truth, Soundness, Strength, Cogency & Reasoning.
Three Basic Functions of Language
Forms of Discourse
Introduction to Symbolic Logic
Translating Statement and Punctuation
Negation, Conjunction & Disjunction
Conditional Statement & Implication
GC University, Faisalabad
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Scheme of Studies of M Com
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Distance Education
Material Equivalence & Logical
Equivalence
Argument Forms
Some Common Valid Argument Forms
Some Common Invalid Argument Forms
Categorical Proposition & Classes
Quality, Quantity and Distribution
Paradox, Dilemma & Fallacy
General Schema of Standard Form
Categorical Proposition
Standard Form Categorical Syllogisms
Major, Minor & Middle terms
Mood
Figure
Method of Deduction
Formal Proof of Validity
Proof of Invalidity
Introduction to Quantification Theory
Quantification
Traditional Subject – Predicate Proposition
Nature of Inductive Argument
Science & Induction
Argument by Analogy
Refutation by Analogy
Essay Analysis
Presentation
Recommended Text:
1. Restall, G. (2006). Logic: An Introduction, Taylor & Francis Group, New York.
2. Hurlez, P.J. (2003). A Concise Introduction to Logic, Woods worth
3. Thomason Learning Incorporation, Belmont.
4. Copi, I.M. (2002) Introduction to Logic, 11th edition Pearson Education Inc, Delhi.
5. Vaughn, L. (2005) The Power of Critical Thinking, Oxford University
GC University, Faisalabad
Page 14
Scheme of Studies of M Com
Distance Education
Course Code
COM-D552
FINANCIAL STATEMENT ANALYSIS
Pre-Requisite
NONE
Marks = 100
Semester
II
OUTLINE
 Understanding IAS 1 and IAS 2( Preparing Income statement and Balance sheet)
 Understanding IAS 7 (Preparing the Cash Flow Statement), Cash flow analysis,
Analysis implications of cash flows and specialized cash flow ratios
 Business analysis, Basics of Analysis, analysis tools (Ratio analysis, Common size
analysis)
 Analyzing the Financing, Investing and Operating Activities
 Comprehensive Ratio Analysis
 Common size analysis (Vertical and horizontal analysis)
 Liquidity of short term Assets, the analysis of credit risk
 Expanded Analysis
 Prospective Analysis, the projection process, projecting financial Statements and
application o f the prospective analysis
 Equity Analysis Earning persistence, Earning based equity valuation and Earning
power and forecasting of valuation
 Analysis of equity risk and Cost of capital
 Capital markets and information efficiency, Capital markets and
information releases
Corporate
 Personal Financial statements and Accounting for Governments and not-for-profit
Organization
 Dividend Policy
Recommended Books:
1. Financial Statement Analysis by John J.Wild and K.R. Subramanyam 8th edition
2. Financial reporting and Analysis by Charles H. Gibson 10th edition
3. Financial Statement Analysis by George Foster 2nd edition
GC University, Faisalabad
Page 15
Scheme of Studies of M Com
Distance Education
Course Code
COM-D556
ACCOUNTING FOR DECISION MAKING
Marks = 100
Pre-Requisite
NONE
Semester
II
OUTLINE
1‐ Accounting Cycle
2‐ Corporation Contributed Capital: Formation of Corporation, Characteristics of Capital
Stock, Features of Equity Securities, Stock Issuance, Re‐Acquisition of Stock, Convertibles
and Preferred Stock.
3‐ Corporation Retained Earnings: Nature of Dividends, Type of Dividends, Stock Splits,
Appropriation of Retained Earnings.
4‐ Corporation Earning Per Share: Significance, Calculation of EPS, Capital Structure Effects
on Computation of EPS. Computing EPS for a simple and complex capital structure.
Securities and Purchase Contract. Basic Effects on EPS. EPS Primary and Diluted,
Additional Issues in EPS Computations.
5‐ Long Term Liabilities: Nature of Bonds, Bond Prices, Issuing Bond Payable, Adjusting
Entries, Effective Interest, Methods of Amortizing Bond Premium and Discounts, Retirement
of Bonds Payable, Convertible Bonds, Current Portion of Long Term Liabilities, Mortgage
Notes Payable, Advantages of Financing operations with both bonds vs stock off‐balance
sheet financing.
6‐ Investment & Accounting for International Operations: Accounting for Investment, Stocks
Prices, Investment in Stocks, Investment in Bonds and Notes.
Accounting for International Operations: Economic Structures and their impact on
International Accounting, Accounting for International Transactions. Hedging – A strategy to
avoid Foreign Currency Transaction Losses.
7‐ Accounting for Leases: Basic Lease Accounting Issues, Accounting for Operating and
Capital Leases, Special issues in accounting for capital leases.
8‐ Financial Reporting and Changing Prices: Effects of changing prices on historical cost and
financial statements.
9‐ Accounting for Research and Development Activities: Definition, R & D costs,
Accounting Treatment, Amortization of R & D costs, disclosure requirements.
10‐ Accounting for Income Taxes: Tax Accounting Methods, Deferral Tax Asset and
Liability Method, Timing and Permanent Differences. Disclosure in the financial statements.
11‐ Accounting for Government Grants & Disclosure of Govt. Assistance: Definition,
Revenue Based Grants, Standard Practice for Grants relating to assets and grants relating to
income. Repayments of Grants, Disclosure in Financial Statements.
12- Group Account
13- Accounting for intangible Assets
Recommended Books:
GC University, Faisalabad
Page 16
Scheme of Studies of M Com
Distance Education
1. Accounting(3rd edition) by Horngen, Harrison and Robinson
2. Accounting principles (5th edition) Harrmason, Edwards and Mather.
GC University, Faisalabad
Page 17
Scheme of Studies of M Com
Distance Education
Course Code
COM-D558
ENTREPRENEURSHIP
Pre-Requisite
NONE

Objectives

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Marks = 100
Semester
II
To provide students with an understanding of the nature of
business formation, growth & execution with particular
reference to:
To develop in students an understanding of the theoretical and
practical aspects of Entrepreneurships literature.
To develop in students the skills of analysis, synthesis and
evaluation in context of Pakistani business environment.
OUTLINE
Introduction
The Nature and importance of Entrepreneurship
 Nature and Development of Entrepreneurship
 Entrepreneurial Decision Process
 Role of Entrepreneurs in Economic development
 Ethics and Social Responsibility of Entrepreneurship
 The Future of Entrepreneurship
The Entrepreneurial and Entrepreneurial Mind
 The Entrepreneurship process
 Managerial VS Entrepreneurial Decision Making
 Entrepreneurial Leadership Characteristics
Idea generation
The individual entrepreneur
Inside the entrepreneurial mind: From Ideas to reality
 Creativity, Innovation and E ntrepreneurship
 Creativity----A necessity forsurvival
 Creative Thinking
 Barriers to creativity
 How to enhance creativity
 The creative Process
 Techniques for improving the creative process
 Protecting your ideas
Planning
GC University, Faisalabad
Page 18
Scheme of Studies of M Com
Distance Education
The Marketing Plan
 Understanding of Marketing Plan, Characteristics of Marketing Plan
 Environment Analysis and Steps in preparing the Marketing Plan
The Financial Plan
 Operating and Capital Budgets, Break Even Analysis
 Cash Flows and Balance Sheets
The Organizational Plan
 Developing the management team
 Building the successful Organization, The Role of BODs
Preparing for the new Launch
Execution & Growth
Managing early growth of the New Venture
Contemporary Options
 Joint Venture, Acquisitions
 Synergy, Mergers
 Hostile Takeovers Leveraged Buyouts
 Franchising
International Entrepreneurship Opportunities
 The Nature of International Entrepreneurship
 Importance of International Entrepreneurship
 Entrepreneurial Entry into International Business
 Management succession and continuity: A family Business Perspective
 Woman and Minority Entrepreneurship
 Social Entrepreneurship
Recommended Texts
1. Hisrich and Peters, (2003) Entrepreneurship, 6th Edition, McGraw-Hill.
2. Pitts R.A. and Snow C. C. (1993). Strategies for Competitive Success, Johan Willy
3. Barlett, Christopher A., and Sumantra Goshal. (2002). Strategy & Leadership.
4. Carrier, Camille. (1995), Entrepreneurship in Large Firms and SMEs. A Comparative
Study
5. Kagan, Daniel.(1995), Why Entrepreneurs ignore good advice: A study in nonlinearity and Ego.
6. Thomas W. Zimmer, Norman M, (2011). Essentials of entrepreneurship and small
business management, 6th Edition, Prentice Hall.
7. Donald F. Kuratko, Richard M. Hodegetts. (2008). Entrepreneurship, Theory, Process
and Practise, 8th Edition, South Western Cengage Learning.
GC University, Faisalabad
Page 19
Scheme of Studies of M Com
Distance Education
Course Code
COM-D560
ADVANCE COST AND MANAGEMENT
ACCOUNTING
Pre-Requisite
NONE
Marks = 100
Semester
II
OUTLINE
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Review of Job Order and Process costing
Standard Costing; Setting standards and variance analysis
Activity Based Costing, Costing of joint and By-Products
Budgeting and Budgetary Control Budgeting for Manufacturing Concerns, NonManufacturing Concerns and Non-Profit Organizations
Statistical Analysis of estimated cost including variance analysis. Accumulating;
Reporting and Evaluating Costs and Variances.
Direct Costing and the Contribution Margin. Differential Costing
Cost Volume Profit Relationship
Break Even Analysis
RECOMMENDED BOOKS
1. Nisaruddin. Cost and Management Accounting. National Publishing Corporation,
Lahore.
2. Matz., A.Usry, M.F. Cost Accounting. South-Western Publishing Company.
3. Blocker & Weltner. Cost Accounting
4. Bruce, J.D., Dowd J, Duneau. G. Cost Accounting Problems and Exercises, McGrawHill, New York.
5. Horngren, Cost Accounting, A Managerial Emphasis.
6. T.Lucey, Management Accounting
7. Hemkep, Cost Accounting.
8. Polmai & Fabbozi, Cost Accounting
GC University, Faisalabad
Page 20
Scheme of Studies of M Com
Course Code
COM-D651
Marks = 100
ORGANIZATIONAL BEHAVIOUR
Pre-Requisite
Principles of Management
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Objectives
Distance Education
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Semester
III
Apply theory to application, demonstrating an understanding
of the theoretical knowledge base of organizational behavior
Analyze how individual and group behaviors act as building blocks
to organizational behavior
Research and analyze aspects of organizational
Analyze team behavior and its effect on productivity
Communicate and interact with team members
OUTLINE
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Environmental and Organizational Context
Introduction to Organizational Behavior
Environmental Context: Information Technology & Globalization
Organizational Context: Design and Culture
Cognitive Process of Organizational Behavior
Perception and Attribution
Personality and Attitudes
Motivational Needs and Processes
Dynamics of Organizational Behavior
Communication
Decision Making
Stress and Conflict
Power and Politics
Building Teams---- Group Dynamics and Teamwork
Valuing Diversity------ Individual Differences
Managing and Leading for Higher Performance
Managing Performance through Job Design and Goal Setting
Behavioral Performance Management
Effective Leadership Processes
Great Leaders: Styles, Activities and Skills
Recommended Text:
1. Luthans Fred. (2005), Organizational Behavior, 10th Edition, McGraw-Hill.
2. John R. Schermerhorn, (2004), Management and Organizational Behavior Essentials,
Wiley & Sons
3. Robbins P. Stephen. (2006), Organizational Behavior, 8th edition, Prentice Hall
GC University, Faisalabad
Page 21
Scheme of Studies of M Com
Course Code
COM-D653
Distance Education
OPERATION AND PRODUCTION
MANAGEMENT
Pre-Requisite
None
Marks = 100
Semester
III
OUTLINE
 Introduction to Operations and Production Management
 General Functions of Operations and Production Management, Manufacturing and
Service Organization
 Long Range Planning-Product and Resource Planning
 Factory Location, Layout Process Design; Medium Range Planning-Forecasting
Aggregate.
 Production and Resource Capacity Planning
 Master Scheduling and Capacity Planning, Facility Layout
 Work Design and Measurement; Standardization, Simplification, Short Range
Planning Independent Demand Inventory
 Material requirement, Capacity requirement; Execution and Control, Industrial
Development in Pakistan.
BOOKS RECOMMENDED
1.
2.
3.
4.
5.
6.
7.
8.
Fogarty, W.D. & Hoffman. T.R. Production and Operations Management.
Buffa. Elwood S and Sarin Rakesh K, Production Management.
Dilworth, J.B. Production and Operation Management
Owen Richard N., Management of Industrial Enterprises.
Roger G. Schroeder, Operation Management
Barry Kender & Jay Heizer, Principles of Operation Management
Everett E. Adam, Jr. & Ronald J. Ebart, Production and Operations Management
Norman Gaither, Production & Operations Management.
GC University, Faisalabad
Page 22
Scheme of Studies of M Com
Course Code
COM-D655
E-COMMERCE
NONE
Pre-Requisite
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Objectives
Distance Education
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Marks = 100
Semester
III
Explore, examine, and apply Commerce concepts and principles
by reading the modules, by answering the self-tests, exercises, and
assignments, and by participating in the online discussions.
Decide what level of Commerce activity to pursue, and provide
appropriate supporting evidence.
Determine the means, methods and strategies appropriate for
establishing an
Commerce business.
Decide whether to in-source or outsource your project design,
development, instalzlation, and/or operation, based on an
increased understanding of Commerce set-up requirements.
Write a comprehensive Commerce Business Plan focused either
on
adding
Commerce to
your existing business or on
implementing a new Commerce business.
Receive feedback from the facilitator and from experts on the
quality of your Business Plan.
OUTLINE
Introduction to E-Commerce
Defining E-Commerce and E-business, Reasons for going Online,
Differentiating between E-Business Categories, using the new Paradigm of
E-business, Pure and Partial E-Commerce, Case Study of Amazon, Napster
Preparing the Online Business
Competitor Analysis on the Internet, The Fourth Channel, Paradigms in the
New Economy, Driving Business Process Re-engineering, Designing,
Developing and Deploying the System, Supply Chain Management
Technical Infrastructure
Exploring
the IT Infrastructure, Deciding on the Enterprise
Middleware, Choosing the Right Enterprise Application, Building the Ebusiness applications, Choosing the Right Web Server
Marketing Strategies on the Web
Internet Marketing Technologies, Web Design, Attracting Visitors to your
Site, Virtual Societies, Localization, Promoting your E-business, Banner
and Campaigning, Online Measurement, Direct Marketing, Search Engine
Optimization Techniques
Interactive Communication Experiences
GC University, Faisalabad
Page 23
Scheme of Studies of M Com
Distance Education
The Basics, Moderating Online Meetings, Internet Chat Solutions,
Internet-bared Trainings, Discussion Forums
Internet Information Security
Creating a Security Strategy, Cryptographic Tools, Applications of
Cryptology, Privacy on the Internet, Fighting Virus and Hoax Virus
Warnings, Conflicts in the Information Age. Security Threats in ECommerce, Use of Third Party Security Services,
Paying Via Internet
The Payment Business, Post-Paid Payment System, Instant-paid Payment
System, Pre-paid Payment Systems, Merchant Accounts, Use of Third
Party Payment Services , The Future of Payment
Shopping and ORM Solutions
Online Shoping, Shopping Solutions, Implications of the new Economy
Electronic Software Distribution, Operational Resources Management
Policies, Standards and Laws
Internet Security Policies, Standards for E-Commerce Infrastructure, Cyber
Laws for Secure E-Commerce Transactions, Privacy and Information
Rights, Social, Legal and Ethical Issues in E-commerce
Recommended Text:
1. Kenneth C. Laudon, Carol GuercioTraver (2009). E-Commerce: Business
Technology, Society, Pearson Education
2. Marilyn Greenstein, Miklos Vasarhelyi (2002). Electronic Commerce: Security,
Risk Management, and Control, 2 nd Edition.
3. Daniel Amor (2002). The E-business Evolution, Prentice Hall PTR.
GC University, Faisalabad
Page 24
Scheme of Studies of M Com
Distance Education
Course Code
COM-D652
HUMAN RESOURCE MANAGEMENT
Pre-Requisite
NONE


Objectives


Marks = 100
Semester
IV
To recognize and appreciate importance of effective Human
Resource Management for microfinance operations
To understand the key functions of the Human Resource
Management
To become familiar with systems and structures that support
effective Human Resource Management
To review systems and tools used in Human Resource
Management
OUTLINE
Introduction to Human Resource Management
 Human Resource management - What and Why
 Model of Human Resource Management
 Management and Leadership
 Organization of Human Resource Management
The Personnel Function
 Terminology
 Who does personnel work?
 Staff role of the personnel department
 Personnel (Human Resource) functions
Job Design and Analysis
 Job design
 Job information and personnel management
 Analyzing jobs-obtaining job information
 Functional job analysis
 Administration of the job analysis program
Human Resource Planning
 Reasons for human resource planning
 The planning process
Recruitment and Selections/Testing and Interview
 Labor market considerations
 Recruitment and selection policy issues
 The employment process
 Sources of people
 The selection process
 The selection procedure
 Testing: Interview
GC University, Faisalabad
Page 25
Scheme of Studies of M Com
Distance Education
Miscellaneous
 Union and management
 Compensation administration
 Health and safety
Recommended Books:
 Decenzo, David A. & Robbins, S.P. (1999). Human Resource Management.
9th Edition, John Wiley.
 Flppo E D,(1976). Principles of personnel management, 4th Edition, McGraw-Hill.
 Keith Davis, Human resource management, McGraw-Hill.
 Bernardin H J, (1990). Human resource management, 4th Edition, McGraw Hill.
GC University, Faisalabad
Page 26
Scheme of Studies of M Com
Course Code
COM-D654
INTERNATIONAL BUSINESS
Pre-Requisite
NONE


Objectives
Distance Education


Marks = 100
Semester
IV
Understanding the historical, social, cultural and political
influences shaping
national
and international systems
and on understanding the effects of such influences on
international political and commercial events.
Specifically, we
will look at
national
and
international political influences on economies, the economic
foundation of markets, the cultural fabric holding business systems
together, and the technological and other forces pulling them
apart.
Students will see how these concepts apply in the context of real
business world through the study of how fundamental government,
society, business and technological changes affect different
industry segments and MNCs.
Students will come to understand how and why firms
in
different industries choose different organizational modalities
(FDI, Licensing, Joint Ventures, and Strategic Alliances etc) in
different parts of the world to gain and maintain competitive
advantage.
OUTLINE



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

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The challenges of International Business
Process of internationalization, a multinational enterprise
Globalization
Political economy and its implications in business
International Culture and its implications in business
Hofstede Model
International political issues
Economic Integrations
International Trade Theories
Foreign Direct Investment
Balance of Payments
Balance of Trade
Global monetary system (Exchange rate determination)
Exchange rate in practices and financial crisis
Foreign Exchange Market
Case Study: The Pharmaceutical Industry
The Pharmaceutical Industry: Changing Technologies
Excerpt from: "The Pharmaceutical Industry."
Profiles of Four Leading Pharmaceutical Firms
Pfizer, GlaxoSmithKline, Merck, and Novartis AG.
Firm-Specific
Advantages:
Location-Based
Advantages,
Advantages, and Capabilities.
GC University, Faisalabad
Location-Bound
Page 27
Scheme of Studies of M Com

















Distance Education
Changing Models of Cross-Border Business
Changing Dynamics of Global Competition
Strategic alliances, Acquisition, Mergers
Global Marketing Strategy
Global Marketing Strategy
Global Operations Management
Global Operations Management
Human Resource Management Strategy
Human Resource Management Strategy
Entrepreneurship
Developing Firm-specific Advantages from Being International, The Globalization of
Markets
The Globalization of Technology
Core competencies
Doing Business in Europe
Doing Business in North America
Doing Business in Asia ( Particular focus on China)
Doing Business in Asia ( Particular focus on China)
Recommended Text:
1. Rugman & Hodgetts. (2003), International Business, A strategic management
approach, McGraw-Hill.
2. Hill W.L. Charles. (2004), International Business, 4th Edition, McGraw-Hill.
GC University, Faisalabad
Page 28
Scheme of Studies of M Com
Course Code
COM-D656
Distance Education
STRATEGIC MANAGEMENT
Pre-Requisite
NONE

Objectives
Marks = 100
Semester
IV
This course gives a student the knowledge about the changing
environment, it build up the skill to solve many business problems,
it also changes the attitude to become the generalist rather than to
become specialist. Its basic objective is to know about
the
opportunity and
threats in
the environment as well as to
detect the strength and weakness within themselves.
OUTLINE












Concept of Strategic Management
The Nature and Importance of Business Policy/Strategy
The Role of Policy /Strategy in Organization
The changing Social Role of Business
Managerial & Organizational Style
Strategic Management Elements
Environmental Analysis and Diagnosis
Strategic Advantage Analysis and Diagnosis
Considering Strategic Alternatives
Implementing Strategy
Evaluating the Strategy
Applying the Strategic Management Process – The Case Methods.
Recommended Books:
1. George A. Steinar & John B. (1986). Miner Management Policy & Strategy:
McMillan Pub.Co.N.Y.
2. William F. Clueck, Lawrence R. Jauch. (1984). Business Policy and Strategic
Management, 4th Edition, McGraw-Hill (Kogakusha) Ltd., Tokyo.
3. Newmann & Logan, Business Policy in Central Management.
4. Thomas L. Wheelen, J. David Hunger (2000). Strategic Management and Business
Policy, 7th Edition, Prentice Hall.
5. Fred R. David (2000). Strategic Management, Concepts and Cases, 7th Edition.
Prentice Hall.
6. Thompson Strikland. Strategic Management, Concepts and Cases 10th Edition,
McGraw Hill.
7. Journals / Periodicals: National and International Journals.
8. Newspapers/Business Recorder
GC University, Faisalabad
Page 29
Scheme of Studies of M Com
Distance Education
FIELD OF SPECIALIZATION
ACCOUNTING SPECIALIZATION
Course Code
COM-D657
FINANCIAL REPORTING
Pre-Requisite
NONE
Marks = 100
Semester
III
To introduce students to the concepts and principles underlying the
preparation of financial information.
To ensure students understand the amount of professional judgment used
in preparing financial information.
To enable students to understand the financial impact of business
decisions.
To enable students to assess and evaluate the quality and completeness of
financial statements.
OUTLINE

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
Financial Statements – Accounting Characteristics and Assumptions
Transaction Analysis & Accrual Accounting and Adjustments
Accrual Accounting and Adjustments
Importance of Internal Control
Cash and Short-term investments
Revenue Recognition and Accounts Receivable
Liabilities
Inventory and Cost of goods sold
Property, Plant & Equipment and intangibles
Long-term Investments
Comprehensive Income Statement and Statement of Shareholders’ Equity
The Statement of Cash Flows (indirect method)
Financial Analysis
Recommended Books:
Donald E. Kaiso, Intermediate Accounting. 6th Edition.
GC University, Faisalabad
Page 30
Scheme of Studies of M Com
Distance Education
Course Code
COM-D658
ADVANCE ACCOUNTING
Pre-Requisite
NONE











Marks = 100
Semester
IV
OUTLINE
The basic structure of accounting
The Accounting & Environment
Accounting Systems and controls
Cash flow statements
Measuring financial position and Income flow
The Accounting Model-Theory and practice-valuation in Accounting Management
Planning and Control
Income Taxes
Deferred Tax
Business Combination and Consolidation
Provisions and Contingencies Final Accounts and Annual Reports of Banks,
Insurance, Leasing Companies, International Accounting Standards as adopted in
Pakistan
BOOKS RECOMMENDED
1.
2.
3.
4.
5.
6.
7.
MEIGS, MOSICH & Meigs. Financial Accounting. McGraw Hill.
Meigs and Johns 2nd Edition. Accounting, McGraw-Hill.
Wallis. Accounting A Modern Approach. McGraw-Hill.
Kaluza. Accounting A Systems Approach. McGraw-Hill.
Johns. Advanced Accounting, McGraw-Hill.
Nisaruddin. Advanced Accounting. Lahore
M.A. Ghani, Advanced Accounting
GC University, Faisalabad
Page 31
Scheme of Studies of M Com
Course Code
COM-D660
Pre-Requisite
Distance Education
OPERATIONAL COST ACCOUNTING
NONE
Marks = 100
Semester
IV
OUTLINE
At least 10 case studies on selected Industrial, Financial, Manufacturing, Services, and
Merchandizing Sector in respect of Cost Accounting Application will be carried out.
Note: Students will be required to visit various industrial Units/Departments.
BOOKS RECOMMENDED
1. Davidson, S. & Weil, R.L. Handwork of Cost Accounting. Mc Graw-Hill
2. Horngren, C.T. Cost Accounting
3. Matz, Usry, Cost Accounting
GC University, Faisalabad
Page 32
Scheme of Studies of M Com
Distance Education
Course Code
COM-D662
ADVANCE AUDITING PROBLEMS
Pre-Requisite
NONE
Marks = 100
Semester
IV
OUTLINE
The Audit environment
Auditing Specific Cycle and Accounts-Auditing the Revenue cycle
Buying Cycle, Product Cycle, Inventory Balances
Auditing theory and practice
International Audit standards-Auditing and Ethics-General Technology in AuditingInternal control and Review techniques-Attributive sampling and objective tests of
Internal Control-Audit of revenue
 Inventories, Assets and Liabilities Audit of payroll and other income and expenditure
items Reporting obligations and options-Reports by independent auditors non-opinion
reports
 Related problems Tangible and Intangible Asset
 Audit Report-Special reporting situations
 Sales Tax Audit
BOOKS RECOMMENDED





1. Stettler F. Auditing
2. Woolf, E. Auditing Theory.
3. Khawaja Amjad Saeed. Auditing. Accountancy and Taxation Services Institute
Lahore.
4. Auditing by Muhammad Irshad, Naveed Publication, Lahore.
5. Zafar M. Zaidi. Auditing.
6. Meigs & Larson. Principle Auditing. University of Congress Richard, D. Irwin.
7. Attwood and Stein, N.D.de Paula's Auditing Principles and Practice. Pitman
Publishing Ltd.,London.
GC University, Faisalabad
Page 33
Scheme of Studies of M Com
Distance Education
FINANCE SPECIALIZATION
Course Code
COM-D663
INVESTMENT AND PORTFOLIO
MANAGEMENT
Pre-Requisite
NONE
Marks = 100
Semester
III
OUTLINE
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Introduction to Investments
Types of Investments
Investment Return
Risk and Return
The Measurement of Risk
The Theory of Risk and Return – Mean-variance
International Diversification
Overview of the Structure and Functioning of Investment Markets, Margin, Business
Cycle Analysis
Market Participation, Market structure and market efficiency
Sources of Investment Information, Equities, Money and Currency Market
Long-Term Fixed Income Securities, Fundamental Analysis, Securities Analysis
Portfolio Construction and evaluation
Capital Assets Pricing Model, Arbitrage Pricing Theory
Stock Exchange Terminologies, Working in Pakistan, Settlement of Accounts
Regulatory Environments, Credit Rating
Introduction of Major Stock Markets
RECOMMENDED BOOKS
1.
2.
3.
4.
5.
6.
7.
Charles P. Jones., Investment Analysis and Management
Mandel, L. and Thomas J. O’Brian. Investment
William F. Sharpe Gordon. Investment
Robert A. Haugen. Modern Investment Theory
Lawrence J. Gitman. Fundamentals of Investment.
Ramesh K.S. Rao, Fundamental of Financial Management,
Rayes, Doughlas A, Investment Analysis and Management
GC University, Faisalabad
Page 34
Scheme of Studies of M Com
Distance Education
Course Code
COM-D665
INTERNATIONAL FINANCE
Pre-Requisite
NONE
Marks = 100
Semester
III
OUTLINE





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


Introduction to exchange rate, Meanings
Forward Rate, Currency future and options markets
Alternative system of exchange rate
Balance of payment accounts
International financial system
Foreign exchange exposure and risk
Hedging risk and exposure
Financing international trade
Multinational Corporations
BOOKS RECOMMENDED
1.
2.
3.
4.
5.
Maurice D. Levi, International Finance,
Dow Johns Irwin, The handbook of international financial management.
Pippenger, J. ‘Fundamentals of International Trade’
Madora, International Financial Management.
Shapiro, Multinational Finance
GC University, Faisalabad
Page 35
Scheme of Studies of M Com
Course Code
COM-D667
Pre-Requisite
Distance Education
CORPORATE FINANCE
NONE
Marks = 100
Semester
IV
OUTLINE
 Introduction to Corporate Finance Financial decision making in corporations Types of
finances, Financial instruments and markets, Short and long term financing Valuation
principles, Required Rates of Return and risk, Internal & external financing
Spontaneous financing, Short term financing tools.
 Financial statements and cash flows The cash flow statement, The income statement
and statement of retained earnings The balance sheet, Relationship between book
value and market value
 Understanding the Interest Rates: General level of interest rates, Foreign Borrowing
and lending, Purchasing power parity, Structure of interest rate
 Valuing Debt and Equity: Value debt and preferred stock, Pure-discount instruments,
Coupon bonds, zero coupon, perpetual & reserve bonds, Amortized instruments,
Preferred stock, their types and valuation. Valuing equity, A single period common
stock, A multi-period common stock, The constant growth dividend & growth in
stages. Implications for managers.
 Lease and loan financing, Introduction to financing decisions Description of financial
instruments Private Sources of financing Commercial banks and other financial
intermediaries, Ventures capitalists Issuing securities to the public.
 Long-term financial policy: Dividends Policy: How companies distribute value to the
owners, Cash dividends, Share repurchases, Stock dividends and stock splits, When
dividend policy is irrelevant, The effect of financial market imperfections, The effect
of asymmetric imperfections, Establishing a dividend payout-earnings retention
policy.
 Capital structure theory: Operating & Financial leverage, Cost of Capital
 Restructuring: Restructuring company’s assets and claims, Mergers, Acquisitions,
divestitures and buyouts
RECOMMENDED BOOKS
1.
2.
3.
4.
5.
Gary W. Emery, Corporate Finance; Principles and Practice
Van Horne, Financial Management and policy.
Gitman, Principles of Managerial Finance.
Brealey and Byers, Corporate Finance, McGraw Hill
Rose, Corporate Finance.
GC University, Faisalabad
Page 36
Scheme of Studies of M Com
Course Code
COM-D668
Pre-Requisite
Distance Education
PROJECT MANAGEMENT
NONE
Marks = 100
Semester
IV
OUTLINE


























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

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Understand the definition of a project and the definition of project management
Explain the process of management-by-projects
Outline the project management standards
Understand the history of project management
Calculate PERT expected time
Understand the time, cost, quality triangle tradebe subdivided into four phases
Appreciate the importance of front-end design and development
Relate the lifecycle phases to different types of contracts
Conduct a feasibility study
Indentify project stakeholders
Identify client needs and project constraints
Calculate the payback period
Use discounted cashflow selection techniques
Calculate the breakeven point
Calculate a range of project costs
Use a range of estimating techniques
Collate estimates to produce a project budget
Use a number of planning techniques to produce a baseline plan
Apply a number of project control techniques
Adjust the reporting frequency to reflect the needs of the project
Quantify the scope of work
Manage scope change control
Produce a closeout report
Subdivide the project into a number of work packages
Use a numbering system to uniquely identify all the work packages
Show the relationship between the top-down and bottom-up estimating
Produce a network diagram
Calculate the start and finish dates of all the activities
Identify the critical path
Draw a Gantt Chart
Understand the benefits of using milestones and Hammock activities
Understand how to use line of balance
Understand how to use the procurement cycle
Develop a procurement schedule
Expedite project progress
Forecast resource requirements
Smooth resource loading to help match requirement with availability
Draw the manpower S curve
GC University, Faisalabad
Page 37
Scheme of Studies of M Com

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



Distance Education
Produce a project cashflow statement
Product a cost-to-complete report
Draw an expensive S curve
Understand the need for project control
Measure a project's progress
Accelerate a project's performance
Recommended Books:
GC University, Faisalabad
Page 38
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