for immediate release

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FOR IMMEDIATE RELEASE
April 7, 2006
Contacts:
Lisa DeMartino
Muller Martini Corp.
1-888-2-Muller
Bob Schmitt
The CF Group
631-234-5900 ext. 205
Muller Martini AmigoPlus perfect binder drives
business growth for Peters Bindery
Anderson, Indiana – How do small binderies become bigger ones? The answer is
three-fold: with the right growth strategy, the right people, and the right equipment.
For Peters Bindery, Inc., the strategy for growth has been to provide top-quality work;
insure that the company is highly responsive to its customers; and invest in the best
bindery equipment solutions.
Recently, Peters Bindery made the decision to invest in a Muller Martini AmigoPlus
perfect binder, and the installation is paying dividends right away. “We expect sales to
increase significantly this year with the new installation of the AmigoPlus,” says Eric
Peters, President of Peters Bindery. “We are now able to develop better quality books,
giving us the confidence to advertise to high-end print houses. We have even gained back
some old customers. And, now that we can do side gluing, we can bring in new customers.”
Peters Bindery is a trade shop that employs only three people and with a limited budget
for new equipment, choosing the right technology is imperative. “We replaced a Sulby
with the AmigoPlus, we also still own a Muller Martini Prince Binder,” continues Eric
Peters. “We preferred to stay with Muller Martini equipment because we felt it did a
better job on products.” Another decisive factor in choosing the AmigoPlus was the
support that Peters Bindery received from Muller Martini’s perfect binding experts.
“We spent two days of training with Muller Martini and we were able to get up and
running independently without further training needed,” says Mr. Peters.
The affordably priced Muller Martini AmigoPlus is engineered for efficient one-person
operation, and delivers high quality adhesive binding of softcover books, catalogs, annual
reports and a wide range of other products. In addition to being ideal for binding
companies that want to expand their sales and profit potential, the AmigoPlus is also a
great way to enter the fast growing and lucrative book-on-demand market.
The AmigoPlus perfect binding system provides infinitely variable speed performance
from 300 to 1,500 cycles per hour. Among the specific advantages of the AmigoPlus are
quick set up and changeover, a key to success in the short- and medium-run marketplace.
Menu-guided controls simplify make-ready and minimize supervision requirements. The
bottom feeding cover feeder with four-line scoring delivers crisp results. Precise glue
application and true side gluing ensure exceptional binding durability while heavy-duty
nipping provides accurate cover positioning and tight, square backbones. Muller Martiniexclusive backbone preparation tools ensure superior binding strength even when running
coated stock and with heavy ink coverage, enabling short-run operators to achieve
commercial quality previously possible only on large perfect binders.
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ABOUT MULLER MARTINI
Muller Martini is the world’s largest producer of print finishing solutions for commercial
printers, trade binderies and newspapers as well as short-run and digital book
manufacturers. Muller Martini is also the world market-leading manufacturer of variable
size web offset presses. The company is the foremost provider of innovative workflow
solutions that can empower printers and binding specialists to enhance processing
efficiencies, increase profitability and build new revenue streams. With U.S. headquarters
in Hauppauge (Long Island), New York and nationwide sales and service support
throughout the United States, Muller Martini Corp. serves as the country’s leading source
for bindery and printing expertise, providing customer-specific training and responsive
service to printers and binderies coast-to-coast.
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