Event Session Directory as of September 21, 2011 (Subject to change)
At the Exceptional Web Experience Conference, attendees will hear from customers across industries as
they share their experiences building and delivering Exceptional Web Experiences. During the many sessions planned, In-depth content will be presented on the latest platform technologies, business advantages
and technical strategies.
Your conference pass will allow you to attend additionally any session of the co-located WebSphere
Technical Conference that delivers deep technical content on BPM, CICS, Messaging, WebSphere Application Servers and Infrastructure, including a focus on SOA and Cloud Computing.
Please click on the track titles beneath to switch to the corresponding detailed session list with abstracts
Conference Keynote
“The Successful Journey to the Exceptional Web Experience”
Exceptional Web Experience Business Program
Targeted at line of business leaders, business analysts and executives
Track 1: Customer Case Studies and Industry Solutions
This track features real-life experiences shared by customers detailing business objectives, implementation
approaches and best practices. Attendees will learn how these customers successfully plan and deliver exceptional web experiences that drive enhanced customer loyalty, satisfaction and improved employee
productivity. Topics will include project goals and analysis, industry specific approaches, implementation and
governance techniques, and best practices.
Track2: Accelerating Solution Time to Value and ROI
This track features proven strategies to plan, justify, implement, and manage business solutions with investments that exceed rising customer expectations.
Track 3: Optimize Customer Experiences to Build Brand and Generate Revenue
This track features proven strategies and best practices to drive profitability and growth with web experiences crafted to increase customer engagement and retention.
Exceptional Web Experience Technology Program
Targeted at a technical audience consisting of IT professionals including architects, administrators, developers and integrators.
Track 4: Web Experience Platforms and Solutions
This track features foundation technologies and solution innovations that power Exceptional Web Experiences inside your company and those facing your customers.
Track 5: Developing Exceptional Web Experiences
This track features how to design and build robust, interactive web experiences that will delight your audiences by leveraging an extensive portfolio of development technologies, templates, solutions, and Web 2.0
design practices.
Track 6: Best Practices and Implementation
This track features entry-level and advanced technical information and guidance from leading product architects and services professionals. Attendees will learn how to deploy and manage scalable, high performing
web platforms to support business objectives, change and growth in dynamic environments, and enable new
levels of efficiency and agility.
IBM Exceptional Web Experience Conference Europe 2011
change)
Event Session Directory as of September 21, 2011 (Subject to
Business and Technical Topic Roundtable Lunch Discussions
Portal Zone
Abstracts
Conference Keynote
“The Successful Journey to the Exceptional Web Experience”
Gary Dolsen, Director, Web Experience Solutions, IBM
It has become strategically critical for organizations to focus on developing and strengthening their business
relationships online. By emphasizing delivery techniques that include social, mobile, analytics, and enterprise integration strategies, leading organizations are reaping the benefits of competitive differentiation, customer loyalty, profitable growth and enhanced employee interactions. In this session we'll share how customers are realizing these benefits today, and IBM's forward-looking vision for how organizations can reinvent customer relationships and transform the speed of business through online channels.
Gary Dolsen, Director, Web Experience Solutions, IBM
Gary Dolsen is responsible for IBM's Exceptional Web Experience strategy, product management, and overall health of the business. Gary has spent the last 11 years building, marketing, and applying portals, web
content management, mashups, and other web experience products. In his 24 year career he has held
management positions in IT, product engineering, marketing, services, and sales. Gary holds a Bachelors
degree in Computer Science from Michigan State University. He and his family reside in the Rocky Mountain foothills outside Boulder, Colorado.
Exceptional Web Experience Business Program
Track 1: Customer Case Studies and Industry Solutions
BUS-S01 Latest Innovations of the Daimler Employee Portal
Thomas Brueckner, Shared Service Portal Staff Employee, Daimler AG
Timor Bader, Daimler AG
In the course of 2010 the Daimler Employee Portal has been migrated to WebSphere Portal 6.1.5. The upgraded portal, along with new innovations, sets a new standard in terms of functionality, performance and
reliability. This session provides an overview about the technical and business aspects of the migration: system architecture on AIX/POWER7, theme customization, content migration and administration, addressability
of content using deeplinks, and more. We'll also show how WebSphere Portal helps Daimler enable employees to access the portal using mobile devices.
www.ibm.com/training/conf/europe/webexperience
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IBM Exceptional Web Experience Conference Europe 2011
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Event Session Directory as of September 21, 2011 (Subject to
BUS-S02 Increasing Scalability and Services – the Citizens of Gothenburg Web Experience
Håkan Karlsson , System Analyst
City of Gothenburg
In this session we'll provide an overview of the city's portal solution, providing e-services to citizens and employees. Business objectives supporting the latest platform updates including upgrade to WebSphere Portal
and Web Content Manager Version 7, Virtualization and application of Tivoli managed access controls will
be covered. Understand from the experiences of this team and of the business benefits these platform enhancements can provide your businesses.
Håkan Karlsson is a system analyst, working with WebSphere Portal solutions since 2004 from a technical
perspective. He's helped to lead the development and delivery of the web portal solution for the City of
Gothenburg since early 2007. Most recently, he's managing efforts of the upgrade of WebSphere Portal to
Version 7 and including application of virtual environments.
BUS-S03 From Phone Calls to Mobile Web - How Bekins Brought Mobile to Trucking
Paul Collins, CTO – Europe, Ascendant Technology
Mike Ostrowksi, VP PSC, Ascendant Technology
Come and hear the actual steps it takes to move toward your first Mobile Solution using Mobile Portal Accelerator. Hear not only the technical implementation, but the practical business details to think through when
bringing your business to mobile devices. We'll share the details of this successful implementation from
business requirements definition, user design considerations, through solution rollout. We'll demonstrate the
user experience and mobile services used by the transportation drivers and staff.
BUS-S04 Taking PortalNow to the Russian Streets!
Slava Frid, Lead Architect, Gemini Systems
Anthony Fiorot, WorldWide Web Experience Sales Leader, IBM Collaboration Services
In this session we will explain why the PortalNow offering http://www.youtube.com/watch?v=kUdxYLgzz_s is
an effective business and deployment model for many organizations, and feature the application in action for
the Russian governments and Russian State of Voronezh. During this session we'll take a close look at
their business objectives, use case patterns and how they were rapidly implemented using the out of box
PortalNOW assets to quickly deliver a world class solution which is 100% repeatable.
BUS-S05 Energizing Client Relationships with the Phoenix Contact Portal Solution: “The Hitchhiker's Guide” to Web Excellence
Guido Küster CIO
Phoenix Contact GmbH & Co KG
Thomas Reske IT Architect SWG Services
IBM Deutschland GmbH
Phoenix Contact is a worldwide manufacturer of components, systems and solutions in the area of electrical
engineering, electronics and automation and employs 11,000 people worldwide. The international organization is comprised of approximately 50 sales subsidiaries, with over 30 operations
locations in Europe and overseas. Attend this session to learn how Phoenix Contact delivers the next evolution of its B2B platform. This platform update is centered on both user-centric and service-oriented designs
to serve as an enterprise portal, and the company’s face to clients and employees around the globe. Understand how the solution enables Phoenix Contact to offer a wide range of commerce, communication, service
and support capabilities and to embrace the challenge of continuously reinventing client relationships over
the web.
Topics will include project goals, challenges, governance techniques and best practices in the areas of process automation and integration, multilingual web content and asset management, search, analytics and
global high-performance web delivery. They outline how Phoenix Contact has integrated various IBM software components like Tivoli Security solutions, IBM OmniFind Enterprise Edition, Web Content Manager,
WebSphere Portal and Process Server into a consistent architecture that links enterprise systems
like PIM, SAP and Baan to the end consumer.
Guido Küster is the CIO of Phoenix Contact Group. Previously, he worked in the Corporate Electronic Business Department of the Sales Organization and was the responsible program manager for the Web Excellence initiative of Phoenix Contact.
Thomas Reske is an IT Architect with IBM Software Group Services. Over the course of the past years he
has been involved in several large scale portal projects. During the project he was a member of the team
that defined and formed the architecture of the global portal solution.
www.ibm.com/training/conf/europe/webexperience
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IBM Exceptional Web Experience Conference Europe 2011
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Event Session Directory as of September 21, 2011 (Subject to
BUS-S06 IBM WebSphere Portal Powers the New Digital Strategy at Standard Life
Ian Muir, Head of Solution Architecture, Standard Life
Kevin O'Shaughnessy, Group Digital Director, Standard Life
Simon Quinton, VP - Delivery,Ascendant Technology
Throughout 2010 and early 2011, Standard Life has been rolling out a program to put in place a scalable
digital enabling technology foundation across the Group, based on IBM WebSphere Portal Version 6.1.5.
The solution offers both business services for Independent Financial Advisors www.adviserzone.com and
Retail services for customers www.standardlife.co.uk. The investment made by Standard Life came at the
same time as delivering a new visual identity for the organization. Details covered will include integration of
Autonomy Interwoven (LiveSite / TeamSite) Web CMS, and integration of Webtrends for web analytics for
the overall Digital architecture. Join this session to find out how they combined their digital strategy with the
business case for IBM Portal as enabling technology, the rapid and successful approach they took to implementing the technology, enabling multiple business propositions to be developed in parallel, and the results
they have achieved.
BUS-S07 Experiences at Aegon Leveraging Rational Automation Framework for WebSphere for a
Large Scale Portal Migration
Lennert de Waal, WebSphere Platform Manager, Aegon
Scott Bybee, Head of Automation Practice, Ascendant Technology
Large WebSphere Portal site migrations can pose many challenges, and automation services can be key to
delivering the new Portal environment in a timely manner with as few errors as possible. In this session we
will explore Aegon's experiences migrating WebSphere Portal and Web Content Manager from one data
center to another leveraging the Rational Automation Framework for WebSphere (RAFW). With RAFW,
Aegon was able reduce the time involved to a fraction of the manual estimates as well as leave the company
with a long term solution for automated installation, configuration management and deployment across the
software development life cycle.
BUS-S08 City of Wroclaw Portal of Culture
Tomasz Szewczyk, Project Manager, Wrocław City Office
Rafal Danecki, Collaboration Solutions Architect, CEE IOT, IBM
Attend this session to understand how the City of Wroclaw implemented a socially infused web experience
platform driving communications and collaboration for their rich arts and culture community and activities.
Understand their business drivers, their criteria for evaluation across multiple web portal solutions, their project implementation details and what they have already accomplished. See how the combination of WebSphere Portal, IBM Connections and many additional social and content channels integrated to their platform
is helping position their candidacy for the 2016 European Capital of Culture. http://kreatywnywroclaw.pl
Learn from their experiences and see how you can achieve the benefits of informed, vibrant, and socially
connected audiences in your web solutions.
Tomasz Szewczyk is a communication systems engineer currently working for the Wroclaw City Office, specializing in collaboration solutions management.
Rafal is a Collaboration Solution Architect currently working for the Lotus Central and Eastern Europe team,
based in Warsaw, Poland. Rafal has held various cross-country positions in CEMEA region within this team
primarily as IT Specialist, ispecializing in WebSphere’s mobile solution products and WebSphere Portal.
More recently he's expanded his role to cover all WebSphere- based products in the Lotus brand portfolio,
and including WebSphere Portal, IBM Connections, IBM Sametime and IBM mobile solutions. Rafal likes to
“think out of the box” and has expertise with integration of different types of IBM and non-IBM products
(DBMS, CMS, BPM, Social Software). Rafal is actively engaged with with customers on advanced pilots,
deployments, and migration projects, also leading workshops and product courses.
www.ibm.com/training/conf/europe/webexperience
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IBM Exceptional Web Experience Conference Europe 2011
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Event Session Directory as of September 21, 2011 (Subject to
BUS-S10 Transformational E-Commerce Portal for IFA's at Aviva UK Life
Chris Latimer, UK E-Commerce Architect, Aviva
Over the past few years, Aviva UK Life has transformed it's E-Commerce capability, notably putting in place
an industry-leading web platform to support their IFA community (www.aviva-for-advisers.co.uk), providing a
single portal where advisers can securely submit new business, service existing clients and perform policy
transactions on their behalf. This solution is based on WebSphere Portal 6.1.x and IBM Web Content Manager, and leverages a significant SOA estate to integrate with back-end systems. Attend this session to
learn the business and technical advantages of this updated web portal solution, lessons learned during implementation phases, and results and feedback they have seen to date.
BUS-S11 Panel Discussion: Why Multichannel Customer Experiences including Mobile delivery are
the Wave of the Future!
Hosts: Anthony Fiorot, IBM, Tyler Tribe, IBM
In this panel discussion we will talk about the vision and value that a true Multichannel Customer Experience
can deliver. Learn first hand from our mobile experience experts why mobile applications are so important to
your business overall vision and strategy. We will highlight two customer use case examples and then open
up the panel to answer any questions you may have.
BUS-S12 Racing to New Audiences: the Vasaloppet Site Web Experience
Lars-Olof Allerhed, Collaboration Evangelist, IBM
Learn how IBM has worked together with one of the largest ski race organizers in the world
http://www.vasaloppet.se/en/vasaloppet/start to build an exceptional experience that has help Vasaloppet
grow its web presence at 200% annually for the last 3 years. This session will take you through the project
to design and deliver the web experience leveraging IBM Web Content Manager and Portal solutions, and
include considerations of running the site during the race in which site traffic expands to more then 4 million
hits during 4 hours.
BUS-S14 Delivering Intelligent, Personalized Web Experiences:
The AMP Digital Business Journey
Aneta Beocanin, Head of Technology, IT@AMP, AMP
Enabling sophisticated end-user experience while maintaining strong ROI in technology, high stability, availability and browser compatibility were among the goals of the AMP web application leadership team as they
planned efforts to deliver effective web experiences to direct customers, advisors and staff. Attend this session to learn of the AMP Digital Business vision; to provide an "intelligent", highly personalized, sophisticated
end user web experience for their platform customers (direct customers and advisers) to do business with
AMP. The team will share their project and implementation planning processes, and details of their platform,
underpinned by WebSphere Portal, application of Virtual Portals, Vignette WCMS and how is integrated with
the Policy Administration Systems via MQ & Message Broker, with Siebel CRM via Web Services and BPMS
via MQ & Message Broker.
Learn what the organization has achieved by delivering information, transactions and services through engaging, tailored web experiences via their corporate website amp.com.au as well as through secure Customer, Financial Adviser and Staff Portals . Understand lessons learned through their efforts, and next steps
on their Digital journey.
Aneta Beocanin has advanced degrees in Computer Science, and Electrical Engineering. H background
includes 22 years experience in IT, the last 16 in leading IT roles in verity of financial institutions in Australia
(banking, insurance, investment and supperanuation). His current role is Head of Technology with AMP, one
of the leading investment and superannuation financial companies in Australia. The area of focus in the last
4 year at AMP has been in partnering with the business and leading a team of creatively restless IT professionals to deliver "fit for purpose" web solutions: easy and simple to use by the end users, available, reliable
and innovative.
www.ibm.com/training/conf/europe/webexperience
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Track 2: Accelerating Solution Time to Value and ROI
BUS-R01 21st Century Work Experiences for 21st Century Employees
Thomas Bryner, Executive Social Business and Collaboration Consultant
As employee demographics and employee technology expectations change, the capabilities and tools companies provide need to keep pace. In this session we will explore the top trends in developing an Exceptional Work Experience. We will explore the topics such as user generated content, social tagging as a way to
improve corporate search capabilities, best practices for delivering information, tools and social business
capabilities to employee intranets and beyond.
Thomas A. Bryner is an Executive Social Business and Collaboration Consultant for IBM Collaboration Solutions, responsible for helping customers adopt Social Business and Enterprise 2.0. He is particularly focused
on emerging technologies: Cloud Computing, Social Collaboration, Social Media. In his role, he supports key
customers, partners, marketing events and analyst briefings with a blend of business strategy consulting,
business, market and technical knowledge. Thomas has worked with Universities in the field of Applied Psychology to explore virtual team interaction models, has coached students in their bachelor thesis work, and is
now preparing a joint-research study on the topic of Team Mental Models. Prior to his current role, Thomas
has worked in Sales Leader positions for Messaging & Collaboration Solutions in IBM.
Before joining IBM he held P&L responsibility for the global solution development, infrastructure, and operations of Collaboration services and Corporate Directory strategy and services with the second largest global
elevator and escalator manufacturing business.
BUS-R02 Putting Your Finger on the Benefits - How to Define Business Value for Your Exceptional
Web Experience to Gain Sponsorship and Funding
Peter Funke, Executive Consultant, IBM Software Group
In today's business world it is all about the money, and the people. Justifying an investment for solutions like
Customer Experience Suite has to realise into reduced costs and/or increased benefits. So how do you create a consensus on "what's good for business" and make it happen? In this session, we will share with you
IBM's Business Value Assessment method that will help you create that link between your project's measurable value and business initiatives. We will show you how to align capabilities to business priorities and objectives, making it easier to determine what to do first, or next, and why, setting you on your way to paving a
roadmap for success.
BUS-R03 The Business Side of Social Business
Stuart McRae, Executive Social Business & Collaboration Evangelist, IBM
The key question every Social Business project should be able to answer is: "What problem are we trying to
solve?" and the critical success factor for such projects is whether they succeed in solving that problem. It
could be improving customer service, reducing operational costs, or retaining key employees, but social projects should always start with a business problem - which then provides the basis for defining the business
case, where the return on investment going to come from and what "success" looks like. This needs to be
followed by a business adoption plan - otherwise the problem will not be solved. What cultural, technical,
organisational or process obstacles need to be removed to make the project a success? Demonstrable success leads to the next project, so that over multiple iterations the organisation becomes a nimble, transparent, engaging, social business, delivering an exceptional experience to its customers, partners, employees ...
and shareholders. Come along to this session to hear how to put the Business into Social Business.
Stuart McRae is an Executive Collaboration & Social Business Evangelist for IBM Collaboration Solutions,
responsible for helping customers adopt Social Business and Enterprise 2.0. He is particularly focused on
emerging technologies: Cloud Computing, Mobile Devices and Social Collaboration. In his role, he supports
key customers, partners, marketing events and analyst briefings with a blend of business, market and technical knowledge. Prior to his current role, Stuart has worked in Technical Sales, Business Transformation,
Product Management, IT Architecture and Development teams in IBM and Lotus. He has been with the
company for 15 years and previously worked with e-mail specialist Soft-Switch and computer fax & telex
start-up Systems & Telecoms. Stuart has been involved in many industry bodies, including Guide Share Europe, EEMA and the IETF. He is currently on the board of EEMA and is an EEMA Fellow.
www.ibm.com/training/conf/europe/webexperience
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BUS-R04 Architecting Your Site for an Exceptional Web Experience, a Quick ROI, and a Low TCO
Mary Ann Johnson, Worldwide Sales Executive, Web Experience Software, IBM
Rob Enright, Northeast IOT, IBM Collaborative Services Technical Sales Specialist
Creating a Web site that equips people to navigate intuitively doesn’t happen by chance. This session explains how you can leverage site security and information architecture to achieve a quick, measurable ROI
and a low TCO while delivering a site that your clients love. The shear wealth of available functionality and
information is one of the new challenges associated with the Exceptional Web Experience. Organizations
need to guide site visitors through the vast amount of information so they can find what they want quickly
and effectively. You'll learn how to avoid the risk of creating great content and functionality that no one can
ever find. This session provides real-world use cases using tools like the IBM Customer Experience Suite
that equip you to support both usability and findability.
After this session, you will be able to:





Conceptualize, scope, and structure future states for your site.
Negotiate obstacles to achieving those states.
Accomplish a range of initiatives with your stakeholders.
Use a methodology for addressing the needs and culture of your organization.
Prepare for user interactions with clearly measurable results.
Mary Ann Johnson is the Worldwide Sales Executive for IBM's Web Experience Software initiatives. She has
many years of experience in IT and at IBM. Over the last five years, Mary Ann has focused on the Exceptional Web Experience. She works with customers to deliver highly scalable solutions -- including multichannel Web sites with a modern look and feel based on IBM software. Throughout her career, Mary Ann
has worked closely with customers of all sizes and industries as well as with IBM Business Partners.
Rob Enright is a Solution Architect with IBM Software Group Services for Lotus (ISSL) focused on IBM Web
Content Manager (WCM) and WebSphere Portal. He has been working with IBM Lotus technologies since
1996 and has been at the sharp end of delivering many successful Portal and WCM projects.
BUS-R05 Exceptional Web Experience, Portal & Web Content Manager in the Cloud - Making Business Driven decisions
Lisa Lucadamo Jarrett, Offering Manager, IBM
Mike Ostrowski, Ascendant Technologies
Join us to learn about charting a course to make the right business driven decision to implement Exceptional
Web Experience, Portal, and WCM solutions in the cloud. This session will showcase patterns and best
practices from multiple customers with cloud based solutions to show you how to chart your own course by
addressing the right solution scope, cost and business value elements, and critical success factors- all taken
from successful engagements by IBM and Ascendant.
Lisa is an Offering Manager responsible for Cloud initiatives for Portal software. She has held a range of
strategy, marketing, sales, and product management positions in Software Group for WebSphere and ICS as
well as in Global Business Services. Her focus is to help customers realize value from business oriented
solutions spanning technologies, products, and services - having worked with SOA, application management, legacy application transformation, mashups and now cloud solutions.
BUS-R07 Engaging the Smarter Consumer with Exceptional Web Experiences in Retail
www.ibm.com/training/conf/europe/webexperience
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Kirsten Kelley, Senior Offering Manager, Exceptional Web Experience and WebSphere Portal, IBM
Mary Ann Johnson, Worldwide Sales Executive, Web Experience Software, IBM
Today’s agile retailer must dynamically meet the needs of empowered shoppers while controlling costs.
Consumers are becoming more instrumented, more interconnected, and, perhaps more intelligent. Understanding these attributes of the smarter consumer can help you meet and even exceed the needs and expectations of customers. Additionally, every day, millions of consumers share their opinions in social networks and blogs, influencing the actions of other consumers. Businesses that effectively capture and analyze
these expressions of consumer sentiment and use the insights when forming their strategies have a significant competitive advantage. By implementing IBM’s portal family of products, smart retailers are eliciting exceptional customer experiences, revving more turns, and rapidly opening new supplier relationships to leverage lower cost, global options. During this session you will hear business case studies from smart retailers
that have deployed Vendor/Supplier portal solutions to achieve significant growth. Learn about the tools
available to help you replicate their success such as the Retail Vendor Portal Template, an IBM innovation to
help jump-start your solution deployment.
Kirsten is responsible for Program Development activities for WebSphere Portal in the Retail Industry. She
helps guide the development of industry-specific solutions by teaming with customers and development
groups. With over 14 years at IBM, she has worked in several different sales and marketing organizations,
enabled global sales teams, and spoken at various conferences.
Mary Ann Johnson is the Worldwide Sales Executive for IBM's Web Experience Software initiatives. She has
many years of experience in IT and at IBM. Over the last five years, Mary Ann has focused on the Exceptional Web Experience. She works with customers to deliver highly scalable solutions -- including multichannel Web sites with a modern look and feel based on IBM software. Throughout her career, Mary Ann
has worked closely with customers of all sizes and industries as well as with IBM Business Partners.
BUS-R08 Accelerate Your Exceptional Web Experience with WebSphere Portal NOW, Content & Industry Templates
Jeff Seifert, Global Sales Executive, Portal General Business, IBM
Hauke Juls, Solution Architect, IBM Software Services for Lotus
It has never been easier to implement compelling production level web experiences that match the requirements of your internal and external audiences. Attend this session to understand the latest in delivery initiatives, including IBM WebSphere Portal NOW, Content Template Catalog and Industry Template assets that
pair technology expertise with industry thought leadership to offer best-practice guidance optimized for the
particular business you are in. Understand these program components to learn how you can assemble business ready web pages, with content components and templates, integrated social services and presence
awareness, to rapidly deliver production level web experiences. See how these software template and deployment models enable you to start simple, solve requirements, and then broaden to other areas as your
enterprise business needs evolve.
Hauke Juhls works as an Solution Architect for IBM Software Group Services for Lotus (ISSL). Being part of
the IBM Software Group and having worked in several projects he has deep knowledge of IBM WebSphere
Portal and IBM Web Content Manager (WCM) releases and development aspects. Hauke helps customers
in Europe to successfully plan, implement and improve their Portal and WCM deployments.
BUS-R09 The Portal Competitive Landscape - The Battle for the Exceptional Web & Work Experience
Kioko Mwosa, Web Experience Evangelist and Competitive Technical Lead, IBM
The competition in the Portal marketplace has resolved down to four primary players: IBM, Oracle, Microsoft,
and open source offerings from Liferay and JBoss. This session drills down on the different philosophies and
core competencies of these four competitors, and outlines some of the key functional differences between
each. The session concludes with some case studies of IBM WebSphere Portal customers who chose IBM's
solution, and the reasons why they made their selection as they did. If your organization is engaged in determining which Portal product is the best fit, this is the session for you! Please join us.
Kioko Mwosa is the worldwide Web Experience Evangelist and Competitive Lead on the Lotus Tiger Team.
In this role he is an advocate for helping customers to understand and envision the value of exceptional web
experiences. He has 13 years of experience at IBM and during this time has worked with numerous WebSphere Portal and Web Content Management customers in pre-sales technical engagements.
www.ibm.com/training/conf/europe/webexperience
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Track 3: Optimize Customer Experiences to Build Brand and Generate Revenue
BUS-G01 Drive revenue, increase brand loyalty, and improve customer satisfaction
with IBM Customer Experience Suite
Nicole Carrier, Chief Strategist, Exceptional Web Experience Software, IBM
IBM Customer Experience Suite helps organizations create highly engaging, personalized, and differentiated
web experiences that meet the evolving needs of today's customer. In this session, we will heavily utilize
demonstrations to show how you IBM Customer Experience Suite can help your organization deliver exceptional web experiences that: Are highly personalized according to the preferences, behaviors, location, products owned, device, and sentiments of each visitor. Support conversations with and between customers
through online communities. Empower business owners to manage the creation and delivery of rich content
Connect into the necessary back-end applications, social media sites, and cloud-based services. Offer consistent experiences across multiple online channels. Deliver engaging experiences without sacrificing flexibility, scalability, or security
Nicole is currently Program Director and Chief Strategist for the Web Experience business segment at IBM.
Her expertise lies in defining, launching, and managing new products, which have included IBM Customer
Experience Suite, IBM Mashup Center, the WebSphere Portal Accelerators, WebSphere Dashboard Framework, and WebSphere Portlet Factory. Nicole has over 15 years of product management and IT consulting
experience.
BUS-G02 Optimize Web Delivery with WebSphere Portal Active Site Analytics
Krishnan Hariharan, Program Director, Analytics, Rich Media, Web Content Manager, IBM
Stefan Liesche, WebSphere Portal Industry and Web Experience Platform Chief Architect, STSM
Understanding user interaction with a website enables organizations to better plan, present and promote information and can directly improve business results. However, with WebSphere Portal and Customer Experience Suite driving more online properties than before, it is imperative for organizations to get ready for the
demands of the new breed of analytics solutions. With Active Site Analytics (ASA), organizations can get a
better understanding of sub page level data, including content items and user behavior. ASA makes it easy
for content owners and business professionals to act on collected and analyzed user behavior data and
enumerate the impact of an exceptional web experience to its visitors. In this session we will share how organizations are benefiting from optimized websites, including use cases and benefits for Tag Instrumentation
with ASA. Additionally, we'll also discuss how ASA can be extended for campaign management and upcoming integration extensions with Coremetrics.
Stefan Liesche is the Chief Architect for IBM WebSphere Portal Industry Templates and the IBM Web Experience Platform. Stefan started working on IBM WebSphere Portal from the start when the very first version
of IBM WebSphere Portal was created in 2000. Stefan worked as Architect for IBM Services in enterprise
customer projects, at locations in Germany, where he constructed mission critical server applications. Stefan
has been working on Web delivery technologies for the past 13 years, within services projects, as well as
within IBM's Software Group product development organization. Stefan holds a Master of Science in computer science from the University of Hildesheim, Germany. In 1998 he joined IBM and has held multiple
technical roles since then. In 2007, Stefan jointly provided a lecture course on Portal technologies at the University of Jena, Germany. Stefan is an appointed Senior Technical Staff Member (STSM) of IBM working in
the IBM Deutschland Research and Development Laboratory, Böblingen, Germany. You can contact Stefan
at liesche@de.ibm.com.
www.ibm.com/training/conf/europe/webexperience
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BUS-G03 The Future of the Intranet
Stuart McRae, Executive Social Business & Collaboration Evangelist
Four disruptive mega-trends are impacting IT strategies: Social, Mobile, Cloud and a move to Browser based
workspaces - often described together as the "consumerisation of IT". What do these trends mean for the
future of the Intranet? If Generation Y was designing your Intranet afresh, what would it look like? Does the
concept of an "intranet" even make sense any more? What constitutes an exceptional work experience, and
how it is impacted by the technology mega-trends? How is our understanding of work/life balance being
changed by them? What will the workplace of the future look like? How do the needs of a Social Business
change the way we deliver collaboration to employees? Come along to this session to look into the future of
work and understand the demands it will place on IT.
Stuart McRae is an Executive Collaboration & Social Business Evangelist for IBM Collaboration Solutions,
responsible for helping customers adopt Social Business and Enterprise 2.0. He is particularly focused on
emerging technologies: Cloud Computing, Mobile Devices and Social Collaboration. In his role, he supports
key customers, partners, marketing events and analyst briefings with a blend of business, market and technical knowledge. Prior to his current role, Stuart has worked in Technical Sales, Business Transformation,
Product Management, IT Architecture and Development teams in IBM and Lotus. He has been with the
company for 15 years and previously worked with e-mail specialist Soft-Switch and computer fax & telex
start-up Systems & Telecoms. Stuart has been involved in many industry bodies, including Guide Share Europe, EEMA and the IETF. He is currently on the board of EEMA and is an EEMA Fellow.
BUS-G04 Becoming a Social Business: Managing Interactions not Channels with Industry
Rich Brown, Offering Manager, Industry Web Portal Solutions, IBM
Customer expectations about how and where they can interact with your business are simple - everywhere
and anytime. To become social businesses organizations are beginning to focus on customer interactions
rather than customer channels. This session will address how customers can use the Industry Templates to
help manage these interactions on the road to becoming a Social Business. Key topics addressed will include creating a controlled environment for creating blogs and integrating Facebook with an enterprise portal.
Mr. Brown is the Offering Manager focusing on Industry Solutions within the Exceptional Web Experience.
Mr. Brown has over 25 years of experience working with customers across a wide range of industries to leverage technology to develop innovative solutions that improve business performance and lower costs.
BUS-G05 I Just Bought the DAM Thing, Now When Does it Start Working and Where is My ROI?
Mary Ann Johnson, Worldwide Sales Executive, Web Experience Software, IBM
Krishnan Hariharan, Program Director, Analytics, Rich Media, Web Content Manager, IBM
ROI is the final test of Digital Asset Management (DAM). After it's working, does it deliver on its promise? An
Asset Management System can save time and money, but only if properly implemented and used. How and
when can ROI be automatically measured? How do you know when to count on return? With planning, preparation, strategy and buy in from end users, ROI becomes attainable. This session gives you the tools to
evaluate and plan for the roll out of DAM, including a look at why DAM adjacent areas should be considered:
different workflows in creative areas, integration with other systems, and most importantly the human factor.
Learn from the experiences of real-world implementations that are not just managing their assets, but also
strategically managing the process with support from end users along with on-target expectations from upper
management.
Mary Ann Johnson is the Worldwide Sales Executive for IBM's Web Experience Software initiatives. She has
many years of experience in IT and at IBM. Over the last five years, Mary Ann has focused on the Exceptional Web Experience. She works with customers to deliver highly scalable solutions -- including multichannel Web sites with a modern look and feel based on IBM software. Throughout her career, Mary Ann
has worked closely with customers of all sizes and industries as well as with IBM Business Partners.
www.ibm.com/training/conf/europe/webexperience
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BUS-G06 Paper Reduction, the Right Solution for Tight Economies
Michael Yokom, IBM Forms, Worldwide Sales Manager
Would you like to cut costs from paper elimination, speed up processes and generate incremental revenue
from more transactions - all in 1 shot? IBM Forms helps you do all that and much more in a tight economy
through exceptional web experience and out-of-the-box process automation. Join this session to get exciting
details about the software. We will provide customer use case examples and talk about new releases of IBM
Forms with Workflow, FileNet integration, Sharepoint Integration and Exceptional Web Experience delivery.
BUS-G07 Where Good Ideas Come From
Kioko Mwosa, Web Experience Evangelist and Competitive Technical Lead, IBM
Louis Richardson, Worldwide Social Business Evangelist, IBM
IBM's recent “Global CEO Study” tells us that CEOs believe "Creativity" is the number 1 desired quality for
their leaders. Yet many of our companies are not positioned to promote a creative and innovative environment. Where are the “creatives” in your organization? And if you could find them, how could you leverage
them? The good news is that social business solutions are excellent catalysts for encouraging "knowledge
accidents" in your organization. During this session, you will learn how IBM is helping companies transform
their culture into one that engages new ideas and empowers their employees, partners and customers.
Kioko Mwosa is the worldwide Web Experience Evangelist and Competitive Lead on the Lotus Tiger Team.
In this role he is an advocate for helping customers to understand and envision the value of exceptional web
experiences. He has 13 years of experience at IBM and during this time has worked with numerous WebSphere Portal and Web Content Management customers in pre-sales technical engagements.
Exceptional Web Experience Technology Program
Track 4: Web Experience Platforms and Solutions
TECH-P01 Stand and Deliver Your Exceptional Web Experience with IBM WebSphere Portal and
Web Content Manager
Lauren Wendel, Product Manager, Portal Solutions, IBM
Sunil Hiranniah, Worldwide Technical Sales Leader and Certified IT Specialist, IBM
IBM WebSphere Portal and Web Content Manager software includes features and enhancements to create,
target and optimize delivery of security-rich, personalized web experiences—with unmatched reliability and
scalability. During this introductory session we'll cover the platform foundation components, extension points,
and latest Version 7 updates including page builder “integration hub”, new social features, mobile updates,
enhanced analytics support, web publishing enhancements and more. Get ready to understand your options
and make best use of the platform capabilities to deliver your exceptional web experiences.
Lauren Wendel is the Product Manager for IBM WebSphere Portal and content coordinator for the IBM Exceptional Web Experience conferences. At IBM, Lauren has also helped guide software product development and requirements for Lotus Domino, search and knowledge management solutions, and IBM Business
Partner enablement programs. Lauren previously held systems management and consulting positions at
Wells Fargo Bank, Citigroup, Duke Fuqua School of Business and Grant Thornton International. You can
reach Lauren at wendel@us.ibm.com.
Sunil Hiranniah has many years of experience helping customers across worldwide locations adopt and implement successful Exceptional Web Experience portfolio solutions.
TECH-P02 Build Dynamic Form-Driven Web Experiences without Coding
Marty Lechleider, Program Director, WebSphere Portal in Government Markets and Product Manager, IBM
Forms
This session will show ways to integrate IBM Forms with WebSphere Portal and Customer Experience Suite
to build dynamic forms-based solutions. Understand how to extend your existing business process, content
management and web solutions with more efficient front end processes that automate data collection, eliminate paper and move your manual and transactional processes online. See how to deliver engaging, rolebased web experience enabling self-service and process automation capabilities that that meet the evolving
needs of today's consumers, and drive platform efficiencies and improved ROI.
www.ibm.com/training/conf/europe/webexperience
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TECH-P03 Creating Successful Mobile Portals: Overview and Directions
Tyler Tribe, Offering Manager, Collaboration and Mobile Solutions, IBM
Mobile Web portals extend access to portal services and help enterprises increase their customers’ loyalty,
improve mobile employee productivity and gain competitive advantage. In this session, we'll discuss how
mobile is a critical channel to your customers and employees. Session will include an overview of mobile
capabilities with demonstrations of the out-of-the-box platform services, development approaches and solutions that WebSphere Portal customers can leverage to deliver compelling, personalized mobile solutions to
rapidly growing mobile audiences. We'll include theme development techniques, tips on optimizing content
for today's popular Smartphone and 'smart' devices, customer examples, and more.
TECH-P04 Out of the Box Content Templates – What's New?
Herbert Hilhorst, IBM SWG IOT Southwest Europe Collaboration Solutions Client Professional, IBM France
Leo Westhues, IBM Collaboration Solutions Client Technical Professional, IBM Germany
Attend this session to view latest capabilities of the Content Template Catalog Version 3 offerings. The goal
of the IBM Content Templates Catalog (CTC) is to demonstrate the range of modern site designs that can be
accomplished on the basis of the IBM WebSphere Portal and Web Content Manager, and to show how it can
be done. We'll include a demonstration to show how it's possible to use “CTC 3” to build a rich ready-touse website, make some simple customisations, publish some content, and even change the design. This
session also presents how the 'CTC' assets can be used with other site creation tools such as Site Wizard,
Portal and WCM NOW, and Web Content Integrator (WCI) to speed the design and content creation for your
sites. See how you can access and apply these components to deliver content rich, interactive web sites that
will attract and engage your audiences.
Herbert Hilhorst is an IBM Certified Senior IT Specialist based in France. He has been working with IBM /
Lotus since 1994, covering support, services, and technical sales. He has a Master of Science in Electrical
Engineering from Twente University, The Netherlands. Currently, he is working as an IOT Southwest Europe
Collaboration Solutions Client Professional where he drives IBM Collaboration Solutions software. He has
authored many internal and public articles and presented at conferences on IBM WebSphere Portal, IBM
Web Content Manager, Lotus Quickr and other IBM Collaboration Solutions software.
TECH-P05 IBM Forms 4.0 – Exceptional Form Experiences Just Got Better!
Mike Mansell, IBM Forms Architect
IBM Forms, the market leader in enterprise electronic forms, has a landmark new version. Learn how
customers are using the latest features in IBM Forms to deliver dynamic, Web-based interfaces both inside
and outside their corporate firewalls. In this session we will not only demonstrate the latest features of IBM
Forms,but show how a new forms-driven workflow offering and improved integration options are enabling
exciting, innovative uses of the technology. Beyond seeing the latest technology from the IBM Forms Team,
we’ll be discussing the future directions for IBM Forms – including a new innovation that promises to revolutionize the way application experiences are designed and deployed.
Why? According to IDC, “More than 80% of the processes in public and private businesses depend on
forms.” IBM Forms has long been the market leader in bringing those enterprise forms to the Web. With the
release of IBM Forms v4.0 we have delivered an exciting new array of features and tools that make developing and deploying, forms-driven business processes easier and faster than ever before. This talk focuses on
demonstrating these features and linking them to the business value they deliver.
Mike Mansell is the architect for the IBM Forms family of products. He has 20 years of experience working
on forms software. He specializes in user experience, form design, digital signatures and globalization.
www.ibm.com/training/conf/europe/webexperience
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TECH-P06 IBM Connections Overview and Architecture
Thomas Schaeck, Distinguished Engineer, IBM
This session will start with an overview of IBM Connections, explaining how it connects people across the
enterprise, connects customers with businesses, and enables a shift from e-mail to social sharing of information that makes it explorable, searchable and accessible for those who need it. We'll present IBM Connections functions including profiles, news, microblogging, communities, social file sharing, wikis, blogs, forums,
and activities. We’ll show how these functions can be accessed from web browsers, mobile devices, desktop
connectors and portlets for WebSphere Portal. Finally, we'll present the WebSphere-based architecture of
IBM Connections, its public APIs and integration points, and examples of common deployment scenarios.
Thomas Schaeck is a Distinguished Engineer in IBM Collaboration Solutions, working on IBM Connections,
integration of IBM Connections with WebSphere Portal, and Lotus Quickr. Previously, Thomas worked on
Web 2.0 architecture for WebSphere Portal, and was the WebSphere Portal Foundation architect from 2000
to 2004. Thomas initiated and guided the portal standards Java Portlet API and OASIS Web Services for
Remote Portlets (WSRP).
TECH-P07 What’s New in WebSphere Portal and IBM Web Content Manager V7.0
Rob Will, Distinguished Engineer and Chief Architect, Web Portal Solutions, IBM
WebSphere Portal V7.0 GA'ed at the end of 2010 and contains a number of new features and capabilities
extending its leadership in the Portal marketplace. These features include support significant enhancements
to web content management, the addition of tagging and rating support, new operational models for lower
cost of ownership and lots of other improvements. This presentation covers what was new in V7.0 as well as
a number of enhancements shipped since V7.0 shipped. This presentation will focus on just these new capabilities and assumes an understanding of WebSphere Portal V6.0 or V6.1.
Rob Will (willrc@us.ibm.com), is a Distinguished Engineer in IBM’s Software Group, is the Chief Architect of
WebSphere Portal. Rob has been a member of the WebSphere product development team since the beginning working on both the WebSphere Application Server and WebSphere Studio focusing on web applications. Rob’s current responsibilities include architecture for WebSphere Portal and Web Content Management. Rob joined IBM in 1981 and worked in VM/ESA development, System/390 Client/Server development,
DCE development and Software Group strategy before joining WebSphere.
TECH-P08 A Superior UC Experience on the Web with IBM Sametime 8.5.x
Volker Juergensen, Sametime Solutions, IBM
IBM Sametime 8.5 introduced a brand new component known as the Sametime Proxy, which allows enriching the Web experience with unified communications services. The introduction of Sametime 8.5 offers a
more powerful experience with closer integration with WebSphere Portal Server 7 via a new generation of
Sametime Portlets. This session provides an overview of the Sametime Web toolkit, which sits at the heart of
the new Sametime Proxy server, the new Sametime Portlets for WebSphere Portal 7 and new and innovative integration strategies with other advanced Web experience frameworks.
TECH-P09 WebSphere Portal and Web Content Manager on Public Clouds - Amazon and IBM
SmartCloud
Paul Kelsey, IBM Portal and Cloud Solutions Architect
During this session we'll cover WebSphere Portal and IBM Web Content Manager (WCM) Public Cloud solutions including the IBM Smart Business Cloud and Amazon Web Services. In this highly demo-driven session, we will introduce general cloud terms. Lifecycle, and concepts, and move quickly into more advanced
features detailing when and how to take advantage of them. We'll take an in-depth look at the functions and
features of implementing WebSphere Portal and Web Content Manager on the IBM SmartCloud Enterprise
and Amazon EC2 – and see this in action by starting a best of breed portal instance in under 10 minutes.
Learn when to best exploit the features to give you the most benefit.
TECH-P10
I'm Already WebSphere Customer, Why would I want a Portal?
www.ibm.com/training/conf/europe/webexperience
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Rob Will, Distinguished Engineer and Chief Architect, Web Portal Solutions, IBM
Portal technology has been around for many years and many customers think of it as old and out dated.
WebSphere Portal has been the leader in the portal market for over 10 years. This session explains what
portal's really do and why WebSphere Portal might be of value to your business as you look to build web
sites that engage your customers, enable your employees, support your partners or serve your citizens. If
you've been using WebSphere for years and have been wondering what portals are about and why so many
customers are using them, this session is for you.
Rob Will (willrc@us.ibm.com), is a Distinguished Engineer in IBM’s Software Group, is the Chief Architect of
WebSphere Portal. Rob has been a member of the WebSphere product development team since the beginning working on both the WebSphere Application Server and WebSphere Studio focusing on web applications. Rob’s current responsibilities include architecture for WebSphere Portal and Web Content Management. Rob joined IBM in 1981 and worked in VM/ESA development, System/390 Client/Server development,
DCE development and Software Group strategy before joining WebSphere.
TECH-P11 Creating a Smarter Web Experience by Integrating IBM Collaboration and Social Software
in WebSphere Portal
Greg Presayzen, Advisory Software Engineer,IBM
Charles Price Advisory Software Engineer, IBM
Discover how to make your users work experience in Portal more productive by adding real time collaboration and social software tools. In this technical session, we’ll explore a number of ways to integrate the latest
IBM Collaboration products into WebSphere Portal including IBM Connections, Sametime, Lotus iNotes and
Quickr. With the out of the box portlets, we’ll discuss and demonstrate how you can quickly deploy an integrated architecture, and show how this integration gives your end users the ability to work smarter from within Portal. You will see the latest integration points including the Connections 3.0 portlets and new integration
with STProxy 8.5. Through this session you will discover when integrating with IBM Social Software, WebSphere Portal becomes an interactive platform, providing people with more effective and cost-efficient ways
of accessing information, sharing ideas, communicating and working...together.
TECH-P12 Hands-On Lab: IBM Web Content Manager: Lab à la Carte
Herbert Hilhorst, IBM SWG IOT Southwest Europe Collaboration Solutions Client Professional, IBM France
Leo Westhues, IBM Collaboration Solutions Client Technical Professional, IBM Germany
Attend this session to select from a broad array of individual lab exercises with IBM Web Content Manager
tooling that allow you to create a web experience that delights the palettes of your site users. In this lab "à la
carte" format, the majority of the sessions are offered in 30 minute increments providing multiple hands-on
experiences for the attendee. Select exercises of interest including: Authoring Web sites, including the use
of WebDav, End-to-End Portal Content Creation with Social Capabilities, Integrating External Content with
the Web Content Integrator, Fine Tuning Web Content with Personalization, Adding an International support
to Content with Multiple Languages and Mobile Web Content To Go.
Herbert Hilhorst is an IBM Certified Senior IT Specialist based in France. He has been working with IBM /
Lotus since 1994, covering support, services, and technical sales. He has a Master of Science in Electrical
Engineering from Twente University, The Netherlands. Currently, he is working as an IOT Southwest Europe
Collaboration Solutions Client Professional where he drives IBM Collaboration Solutions software. He has
authored many internal and public articles and presented at conferences on IBM WebSphere Portal, IBM
Web Content Manager, Lotus Quickr and other IBM Collaboration Solutions software.
TECH-P13 What's new in IBM Mobile Portal Accelerator 7.0.1!
Jaye Fitzgerald, Senior Software Engineer, IBM
By leveraging and providing access to portal services and data from many of the billions of mobile devices in
use, enterprises can increase their customers’ loyalty, improve mobile employee productivity and gain competitive advantage. In this session we'll introduce the latest release of Mobile Portal Accelerator (MPA), with
support for HTML5. Demonstrations of smart-phone web applications using client components, content integration with Web Content Manager, mobile commerce and much more. We'll also show how companies are
leveraging the IBM Mobile Portal Accelerator to be more successful, with services to seamlessly deliver
scalable, mobile solutions optimized for display across a wide range of mobile devices, including the latest
in-market versions.
TECH-P14 Exceptional Industry Websites with Customer Experience Suite Templates
www.ibm.com/training/conf/europe/webexperience
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Louise Simonds, IBM Portal Solutions, Tooling and Fixpack Manager
Stefan Liesche, WebSphere Portal Industry and Web Experience Platform Chief Architect, STSM
Learn how IBM Industry Templates can jumpstart your Exceptional Website project by providing out-of-thebox best practices, features and functions that address business ready scenarios using the latest and greatest collaboration and web delivery technologies IBM has to offer. Industry Template assets pair technology
expertise with industry thought leadership to offer best-practice guidance optimized for the particular business you are in. In this session we'll demonstrate the patterns we used to design, implement and deliver the
templates for Healthcare, Government, Banking, Retail, Insurance and more. We will also discuss the architectural approach and technology patterns behind the industry template concept. Understand these program
components to learn how you can assemble business ready web pages, with content components and templates, integrated social services and presence awareness, to rapidly deliver production level web experiences.
Stefan Liesche is the Chief Architect for IBM WebSphere Portal Industry Templates and the IBM Web Experience Platform. Stefan started working on IBM WebSphere Portal from the start when the very first version
of IBM WebSphere Portal was created in 2000. Stefan worked as Architect for IBM Services in enterprise
customer projects, at locations in Germany, where he constructed mission critical server applications. Stefan
has been working on Web delivery technologies for the past 13 years, within services projects, as well as
within IBM's Software Group product development organization. Stefan holds a Master of Science in computer science from the University of Hildesheim, Germany. In 1998 he joined IBM and has held multiple
technical roles since then. In 2007, Stefan jointly provided a lecture course on Portal technologies at the University of Jena, Germany. Stefan is an appointed Senior Technical Staff Member (STSM) of IBM working in
the IBM Deutschland Research and Development Laboratory, Böblingen, Germany. You can contact Stefan
at liesche@de.ibm.com.
TECH-P15 IBM Web Content Manager Version 7 – Overview and Outlook
Dr. Dieter Buehler, IBM Portal Architect, IBM Germany - Research and Development
This session starts with an overview of the basic concepts and services provided by IBM Web Content Manager outlining the power and flexibility of IBM Web Content Manager driven web sites. We will
demonstrate the various ways to author, deliver, and target web content that accommodate a wide variety of
functional requirements as well as user skills and preferences.
In addition, we will give an overview of the new features currently available in IBM Web Content Manager
version 7.0 with respect to content authoring, delivery, targeting, analytics and extension points that allow to
customize and extend the functionality provided by IBM Web Content Manager.
The session will conclude with an outlook on future functions that are currently developed for the next version of IBM Web Content Manager, which are also available in the IBM WebSphere Portal and Web Content
Manager V 8 Beta released during 2011.
TECH-P16 100 Points of Integration: Features that Make the Project Northstar Vision a Reality
Brian Chaput, Brian Chaput, Offering Manager, Web Experience Software, IBM
Stefan Liesche, WebSphere Portal Industry and Web Experience Platform Chief Architect, STSM
Creating highly engaging and persuasive online experiences often requires stitching together a range of different software products. Using customer use case examples, this session will describe how IBM is integrating capabilities that comprise the Project Northstar vision – Mobile, Commerce, Analytics, Social Software,
Search, Web Content, Rich Media and Enterprise Systems. Learn about tools and features available today,
and roadmap plans for upcoming releases.
Brian Chaput is part of the IBM Web Experience software product management team, with a particular focus
on IBM WebSphere Portal and related offerings. Brian has over 25 years of technical product marketing.
product management and sales experience. Brian was employed as a senior Product Marketing Manager at
Bowstreet, which was acquired by IBM in 2005.
Stefan Liesche is the Chief Architect for IBM WebSphere Portal Industry Templates and the IBM Web Experience Platform. Stefan started working on IBM WebSphere Portal from the start when the very first version
of IBM WebSphere Portal was created in 2000. Stefan worked as Architect for IBM Services in enterprise
customer projects, at locations in Germany, where he constructed mission critical server applications. Stefan
has been working on Web delivery technologies for the past 13 years, within services projects, as well as
within IBM's Software Group product development organization. Stefan holds a Master of Science in computer science from the University of Hildesheim, Germany. In 1998 he joined IBM and has held multiple
technical roles since then. In 2007, Stefan jointly provided a lecture course on Portal technologies at the University of Jena, Germany. Stefan is an appointed Senior Technical Staff Member (STSM) of IBM working in
the IBM Deutschland Research and Development Laboratory, Böblingen, Germany. You can contact Stefan
at liesche@de.ibm.com.
www.ibm.com/training/conf/europe/webexperience
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TECH-P17 What's New in IBM Customer Experience Suite 8.0 Beta 2
Uwe Hansmann, Release Manager Customer Experience Suite, IBM
Stefan Koch, Chief Programmer Customer Experience Suite, IBM
This session will provides attendees an overview (including a demonstration) on what is new in the
Customer Experience Suite , WebSphere Portal and Web Content Manager 8.0 Beta , recently introduced
for evaluation.
TECH-P18 Infusing BPM and Workflow driven Processes to Customer Experience Suite
Stefan Liesche, WebSphere Portal Industry and Web Experience Platform Chief Architect, STSM
Gerhard Pfau - IBM Business Process Manager Product Architecture and Design
This session will show ways to integrate IBM Business Process Management products with WebSphere Portal and Customer Experience Suite. See how to deliver engaging, role-based web experiences with process
automation capabilities that match user expectations and drive more effective use of your IT investments.
We'll present and demonstrate the latest capabilities to design and deliver BPM driven web experience solutions. Technologies covered will include business ready portlets and page templates, task providers for
WebSphere Process Server and Lombardi, support for the process APIs, improved interface development
with the Page Builder theme, WebSphere Portlet Factory builders and more, to efficiently enable role-based
task management within IBM Customer Experience Suite solutions.
Stefan Liesche is the Chief Architect for IBM WebSphere Portal Industry Templates and the IBM Web Experience Platform. Stefan started working on IBM WebSphere Portal from the start when the very first version
of IBM WebSphere Portal was created in 2000. Stefan worked as Architect for IBM Services in enterprise
customer projects, at locations in Germany, where he constructed mission critical server applications. Stefan
has been working on Web delivery technologies for the past 13 years, within services projects, as well as
within IBM's Software Group product development organization. Stefan holds a Master of Science in computer science from the University of Hildesheim, Germany. In 1998 he joined IBM and has held multiple
technical roles since then. In 2007, Stefan jointly provided a lecture course on Portal technologies at the University of Jena, Germany. Stefan is an appointed Senior Technical Staff Member (STSM) of IBM working in
the IBM Deutschland Research and Development Laboratory, Böblingen, Germany. You can contact Stefan
at liesche@de.ibm.com.
TECH-P19 Integrating WebSphere Portal with Microsoft and Microsoft SharePoint Made Easy
Thomas Stober, STSM and WebSphere Portal Foundation Architect, IBM
Kioko Mwosa, Web Experience Evangelist and Competitive Technical Lead, IBM
Learn how to easily and rapidly integrate IBM WebSphere Portal with Microsoft and Microsoft SharePoint. In
this session we will explore the WebSphere Portal Microsoft integration solutions that make Microsoft and
Microsoft SharePoint integration simple, straightforward and seamless. Watch us integrate IBM WebSphere
Portal and Microsoft SharePoint sites and feeds in addition to Microsoft Exchange messaging and calendaring live. Additionally, we will delve into the technical details behind WebSphere Portal Microsoft integration
solutions providing participants with a complete and comprehensive view of WebSphere Portal’s Microsoft
integration capabilities.
Kioko Mwosa is the worldwide Web Experience Evangelist and Competitive Lead on the Lotus Tiger Team.
In this role he is an advocate for helping customers to understand and envision the value of exceptional web
experiences. He has 13 years of experience at IBM and during this time has worked with numerous WebSphere Portal and Web Content Management customers in pre-sales technical engagements.
TECH-P20 Tivoli Application Performance Management - Helping You Deliver Optimized Web Experience Performance
Todd Kindsfather, IBM Tivoli Product Manager, ITCAM for Application Diagnostics
Denny Pichardo, Senior Managing Consultant, Performance Architect - IBM Software Services For Lotus
Are you dealing with the need to optimize performance of your web Portal applications? How do you do this
today? Come to this session to see how Tivoli helps you address this. This session will first provide an overview of Tivoli's Application Performance Management capabilities, then will take a deeper look at the IBM
Tivoli Composite Application Manager (ITCAM) products that deliver these capabilities, and finally will include an in-depth demo showcasing how it can be used to assess and improve WebSphere Portal based
web experience solutions. In addition, you'll be given a preview of the roadmap for ITCAM for Application
Diagnostics to understand the vision for future usage.
www.ibm.com/training/conf/europe/webexperience
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TECH-P21 Delivering the Future User Interface of Exceptional Web Authoring Experiences: Design
Previews
Jon Harris, User Experience Product Design Lead, Exceptional Web Experience Solutions
Building upon the new features introduced in the latest Customer Experience Suite, WebSphere Portal and
Web Content Manager Beta release, we invite you to preview upcoming designs underway to simplify - and
expand possibilities for - web content and site design professionals.
In this session, we'll demonstrate and focus on the latest and most innovative UI designs introduced and underway for future Beta release builds. Give us your perspectives, expertise, and feedback on designs and
directions for authoring content in-context, managing multiple site and content updates through projects, a
new project based editing mode, and an integrated toolbar, all presented through an innovative, in-context
user interface.
Take this opportunity to review and influence upcoming platform features. We want to know if the new features and user interface improve the speed and agility you need to build exceptional experiences for your
customers - and if not, tell us what you want!
TECH-P22 Portal to a Portal: Integrating SAP with WebSphere Portal
Marty Lechleider, Program Director, WebSphere Portal in Government Markets and Product Manager, IBM
Forms
Sven Stueven, IT Specialist for IBM WebSphere Portal
SAP systems (SAP R/3, SAP ERP, SAP Portal, etc. ) are widely used for ERP and extend ERP processing.
Lotus and WebSphere Portal are market leading solutions for collaboration services and web portals. There
are several ways that you can integrate rich business functionality of SAP with the exceptional Web experience capabilities of WebSphere Portal. This session provides an overview, technical insight and best practices of new features in IBM WebSphere Portal to integrate content of SAP NetWeaver Portal. The technical
details of existing and new integration capabilities will be reviewed and demonstrated. From this session you
will see the exciting future of how these two environments can work cooperatively together to add value to
the Web experience you are able to deliver to your users.
Sven holds a diploma of business informatics of the University of Applied Sciences, Karlsruhe. He joined
IBM in 2006 as lab service engineer for IBM WebSphere Portal and IBM Lotus Quickr. After three years of
project work he joined the IBM WebSphere Portal development team and worked on different topics including integration projects.
TECH-P23 Web Security 101, Top Web Hacking Techniques & Securing Your Portal Applications
with Rational AppScan
Stefan Schmitt, WebSphere Portal Security Architect, IBM
Ory Segal, Security Products Architect, AppScan Product Manager, IBM
Web application security is becoming the biggest threat to organizations these days. With the introduction of
enterprise portals, web 2.0, AJAX and web services, organizations are now exposing sensitive systems to
malicious hackers, which use attacks such as SQL Injection, Cross-site Scripting and Cross-site Request
Forgery to steal customer data, infect back-end systems and steal confidential information. In this presentation we will cover the basics of web application security, the top web hacking techniques used by hackers
today (using real world examples!), and we'll also discuss how you can secure your portal applications using
the Rational AppScan product suite - a set of tools that automate dynamic and static analysis of web applications for security issues.
www.ibm.com/training/conf/europe/webexperience
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TECH-P24 Uncover the Mysteries of Your Web Content
Damien Fitzpatrick
Director of Products
Ephox
Did you know that most companies don’t have the ability to answer important questions like:
 What content has expired?
 What obsolete data is on my site?
 Who is causing delays in publication?
 What will be published tomorrow?
 What is expiring today?
The reality is: ‘What you don’t know about your web content can really hurt you’ and not knowing the answer
to these questions means you might have an outdated, incorrect web site. This session will discuss how to
uncover inaccuracies and bottlenecks within your web content production process that can cost your business by reducing site effectiveness and brand integrity. We will discuss how to:
 Get the most out of IBM Web Content Manager with new content analytics capabilities that enable organizations to monitor and maintain content processes in the same manner as other business critical applications
 Use web production process performance metrics to improve site relevancy and the ability to retain customers
 Solve quality problems before they impact your site’s effectiveness
 Accelerate content production for an accurate and current site
TECH-P25 Hands-On Lab: Deliver the Real-time Collaboration and Social software tools people need
by Integrating Portal with Connections, Sametime and Mail
Charlie Price, Software Engineer, IBM
Greg Presayzen, Software Engineer, IBM
Get hands on technical and configuration experience integrating WebSphere Portal with Sametime, Connections, iNotes and Quickr. The lab will begin with each product installed and configured with a common LDAP
directory. From here you can pick and chose the integration options that most interest you. Add the latest
technology for Sametime integration, STProxy, with WebSphere Portal, IBM Connections and iNotes, to deliver the real-time collaboration tools people need - right from the applications they use every day. Or see
the latest out of the box integration options available between WebSphere Portal, IBM Connections and
iNotes to see how much easier it is for end users to stay current with projects and work collaboratively. By
covering the architecture, technical and configuration details of Quickr and Connections, you will be more
prepared to isolate, manage and troubleshoot problems experienced with the environment, enabling rapid
deployment and productive use of social software in your environment.
TECH-P26 Exceptional by Design: Web Content Rendering and the Convergence of IBM Web Content Manager and the IBM WebSphere Portal Platform
Dr. Dieter Buehler, IBM Portal Architect - IBM Web Content Manager
With an increased focus on Web content in recent years IBM Web Content Manager has reached a state of
integration into WebSphere Portal that is unmatched. Additionally, the delivery of Web content is a fundamental aspect of IBM's Northstar vision that puts emphasis on an exceptional Web experience. In this session we will step through new features of the Web content delivery capabilities of IBM Web Content Manager. We will look at new major functions like tagging and rating of Web content and enhancements made in
Web content delivery like the support of dynamic Web page titles. In addition, we will see how the use of
WSRP supports the remote rendering of Web content and how you can migrate from using the previous version of the Web Content Viewer to the new Web Content Viewer (JSR 286) portlet. In a second part of this
session, we will focus on numerous exciting enhancements in terms of the integration into WebSphere Portal. We will address the convergence of the IBM Web Content Manager site structure and the WebSphere
Portal page structure. Additionally, we will take a look at new functions like page based access control and
friendly URLs to address Web content using the name of a Web content item. It goes without saying that this
session will also include a live demo to show these new features.
www.ibm.com/training/conf/europe/webexperience
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TECH-P27 Cloud Computing: Easy, Repeatable deployment of WebSphere Portal and Web Content
Manager Hypervisor Edition on demand
Paul Kelsey, IBM WebSphere Portal Cloud, Security, and Deployment Architect
As WebSphere Portal becomes more powerful and complex, the cost of management, maintenance and
administration also increases, and the time of installation and provisioning elongates. Enterprises, developers, and testers have long desired a solution to simplify the complexity, deliver consistency, reduce cost, and
improve availability. In WebSphere Portal Hypervisor Edition, we not only bundle the needed software components(e.g. Deployment manager, WebSphere Portal Server, Web Content Manager, DB2, IBM HTTP
Server, WebSphere Application Server binaries), but most importantly capture the expertise in constructing
WebSphere Portal environments into a form of patterns. Patterns, a stack of deployable topology, are included in WebSphere Portal and Web Content Manager Hypervisor Edition. By using these proven patterns,
users can rapidly and repeatedly deploy robust and optimized, WebSphere Portal environments with just a
few mouse clicks. WebSphere Portal and Web Content Manager Hypervisor Edition improve quality, increases consistency, reduce cost and expedite availability. WebSphere Portal-based deployments are easier than ever.
TECH-P28 IBM Lotus iNotes 8.5.2 and WebSphere Portal Integration and Deployment
Neth, Leading Technical Professional, IBM Collaboration Solutions Technical Sales, IBM
Stefan
Looking to integrate iNotes market leading messaging and collaboration capabilities into your Portal infrastructure? If so then this session is for you. In this session, we'll look at various customer deployments of
iNotes with Portal and share best practices in deployments techniques to allow you to optimize your existing
or future deployments. You'll learn how you can achieve significant improvements in feature set and performance when using iNotes with Portal. In addition, we'll explore what's new in Lotus iNotes 8.5.2 and LotusLive Notes web, as well as share plans for iNotes "Next".
Stefan Neth is an Leading Technical Professional for IBM Collaboration Solutions Technical Sales responsible for helping customers adopt Social Business and Enterprise 2.0. He is particularly focused on emerging
technologies and integration patterns for Lotus Domino using XPages, iNotes, Mobile Devices and Social
Collaboration. In his role, he supports customers and partners in close cooperation with the IBM Labs in
Westford, Dublin and Boeblingen to capitalize on the available integration technologies provided by IBM.
TECH-P29 Energize Your B2B, B2C Portals with facebook© Social Networking
Kamalakanth Satuluru, Certified IT Architect, IBM Software Services for Lotus, IBM
Stefan Schmitt, IBM WebSphere Portal Architect
What does it mean to your B2B and B2C sites taking advantage of heavy traffic driven from 250 million active facebook® users?
Information cross pollination between social networking sites and Enterprise portals lead to a win-win story.
With 250+ million users and 15+ K sites already integrated and growing every day, facebook© is one of the
most sought after platform in the internet community. So far this type of integrations are only adopted mostly
by custom websites and less frequently by Enterprise portals like WebSphere Portal because of perceived
complexity.
Join us to know how and where WebSphere Portal fits in this whole paradigm and learn about a generic implementation model for integrating business portals running on IBM WebSphere Portal 7 with facebook©.
This session covers technical details of Websphere Portal, Facebook Connect and Graph APIs to drive
seamless portal integration and demonstrates value of portals in social business. The session will be presented using a live demo.
Kamal Satuluru is a Certified IT Architect currently working for IBM ISSL portal practice. He has worked extensively in WebSphere Portal technologies and successfully lead many portal implementations for various
clients. He is well versed with numerous J2EE technologies and presented in many conferences like Portal
technical conference, Portal excellence conference, IBM Academy of technology. He is chair for ISSL Portal
Share and Learn community an ISSL enablement community.
www.ibm.com/training/conf/europe/webexperience
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TECH-P30 Widgr Marketplace - the Widget Store for the Enterprise
Harmen van der Kooij, Co-Founder Widgr
Widgr is the first cross brand, cross technology marketplace for widgets targeted at the enterprise with live
preview on the leading enterprise web platforms. This session will explain how this initiative originated and
will provide you technical details about this marketplace and how WebSphere Portal plays an important role
in this platform.
During a live demonstration of the platform you will see integration examples currently available in the Marketplace to show the solution assembly potential for enteprises. Examples will include demonstrating how
am IBM Connections solution integrates business data with social data across solutions.
Track 5: Developing Exceptional Web Experiences
TECH-D01 What's New in Web Experience Factory
Adam Ginsburg, Web Experience Solutions Product Manager, IBM
Jonathan Booth, Web Experience Factory Architect
Hear from the experts: This session will provide a brief introduction and what's new summary for Web Experience Factory 7.0.1.This session will also look at best practices for developing efficient and well performing
business applications that are written once and can run anywhere, whether it is desktop browser,
smartphone or tablet. A number of live demos will be included, covering features such as mobile application
development, new WCM content integration builders, and new tools to enhance developer productivity.
TECH-D02 Extending your IBM Portal Exceptional Web Experience to iPhone, Android, and Blackberry Devices using the Mobile Theme
Ben Allen, WebSphere Portal Web Experience Software Engineer
Come get an early look at the upcoming rich mobile Portal theme, targeting high-end Smartphones and tablets. We'll demonstrate how to deliver your IBM Portal content on today's popular mobile devices (iPhone,
Android, Blackberry). You will learn how to design and architect a Portal site which exploits HTML5 features
and CSS3 visual effects to deliver a mobile web experience that rivals the capabilities of a native application.
Specific topics covered include mobile site design, CSS3 gradients and animation, touch events, including
multi-touch, targeting Portal content to mobile devices, and mobile performance.
TECH-D03 Which Tool Should I Build my Portlets With?
Stuart Duguid, Portal Technical Specialist, IBM Australia
This presentation compares the development platforms available from IBM to build portlets. A range of criteria including reusability, team support, and lifecycle management are used to compare IBM Forms, the IBM
Web Experience Factory, and using JSF with IBM Rational Application Developer. The result is a recommendation of when each tool is most appropriate, and how they can be best used together.
Stuart Duguid has worked for IBM for the last 10 years after emerging from the Dot-com web systems integration business. He is a specialist in web technologies and has worked with many customers across AsiaPacific to help them succeed with their web presences. Currently he is focussing on bringing Web 2.0 to
government agencies.
www.ibm.com/training/conf/europe/webexperience
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TECH-D04 How to Create and Include Intelligent eForms in Portal in 5 Minutes
Hands-On Lab
Rafal Danecki, Collaboration Solutions Architect CEE IOT, IBM Software Group
Attend this lab to understand how easy it is to create and enable Forms-driven applications to your Web Portal solutions. This Lab is organized for both Beginner and Advanced level audiences. It is constructed in a
way that a beginner can start from the first section and finish both exercises. Attendees with prior IBM
Forms experience can review the basics and proceed directly to the advanced topic exercises. The handson lab will include use of some custom portlets and show integration of the new JSR 268 Forms View Portlet.
IBM Forms porltet configuration details, wiring, and use of Workflow processes will also be included. Get
valuable hands- on training to ensure best success in implementing effective Forms driven processes in your
web experience solution.
Rafal is a Collaboration Solution Architect currently working for the Lotus Central and Eastern Europe team,
based in Warsaw, Poland. Rafal has held various cross-country positions in CEMEA region within this team
primarily as IT Specialist, ispecializing in WebSphere’s mobile solution products and WebSphere Portal.
More recently he's expanded his role to cover all WebSphere- based products in the Lotus brand portfolio,
and including WebSphere Portal, IBM Connections, IBM Sametime and IBM mobile solutions. Irafal likes to
“think out of the box” and has expertise with integration of different types of IBM and non-IBM products
(DBMS, CMS, BPM, Social Software). Rafal is actively engaged with with customers on advanced pilots,
deployments, and migration projects, also leading workshops and product courses.
TECH-D05 Development of Multi-channel WebSphere Portal applications using IBM Rational Application Developer (RAD) Portal toolkit
Saurabh Agarwal, Rational Application Developer Portal Toolkit - Engineering Manager, IBM
Adam Ginsburg, Web Experience Solutions Product Manager, IBM
Attend this session to understand the capabilities and latest features of the IBM Rational Application Developer – Portal Toolkit. In addition, we'll share the inside tips, tricks and best practices from our development
experts who are constantly in contact with a multitude of customers. This session will focus on, how to develop best practices solutions that will reduce risk of maintenance issues, and include development and migration of JSF portlet applications.
TECH-D06 Developing Exceptional Mobile Applications using Web Experience Factory
Jonathan Booth, Web Experience Factory Architect, IBM
This session will take a deep dive into developing exceptional mobile and multi-channel applications using
new Web Experience Factory tools. Live demos will show how you can quickly build smartphone applications
that have a native look and feel and can take advantage of device capabilities like geolocation and camera.
This session will also include a best practices approach to choosing the correct multi-channel architecture,
whether it be native phone application, hybrid phone applications or pure browser based applications.
TECH-D07 Applying the Power of Personalization to Your WebSphere Portal and Web Content Solutions
Dan Makuch, Technical Marketing Manager, IBM
Among the most powerful aspects of WebSphere Portal are its Personalization Services, and ability to author
and present content from IBM Web Content Manager (IWCM) to the end user. This can be made even more
compelling when leveraging the personalization capabilities of both IWCM and WebSphere Portal Personalization. The result allows the content to be targeted to the desired user, controlling what they are supposed
to see and when. This session will provide an overview of both capabilities, as well as a deeper dive into
some specific examples on how to leverage the personalization aspects of WCM and integration points with
Personalization (PZN). Attendees will understand the full range of capabilities and the benefits and set of
steps to take to leverage LWCM and WebSphere Portal Personalization to improve presentation and overall
re-use of organizational assets and deliver a relevant, personalized experience for intranet users, partners
and customers.
www.ibm.com/training/conf/europe/webexperience
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TECH-D08 Zero to Theming Hero with Portal 7
Evan Borysko, Senior Solution Architect, Ascendant Technology
Sanjeev Pant, Senior Consultant, Ascendant Technology
WebSphere Portal 7 themes have made radical leap forward in functionality and capabilities that enable your
organization to contribute and customize your web experience faster and with far less technical hurdles. This
session presents best practices and tips to developing custom themes, skins, and layouts for Portal 7. We
will provide complete view what is need to enable your web designers, developers and solution administrators to deliver themes quickly and consistently.
Evan Borysko is the Technical Director of Ascendant's Portal and Social Business practices and helped delivery over 100 portal and web content management solutions for Ascendant's customers. Most recently, Mr.
Borysko has been engaging customers in the new features of Portal 7 and potentials for them to enhance
their solution delivery.
Sanjeev Pant is an IBM Portal Specialist in Portal Development and Integration. He is currently working on a
large Portal Version 7 implementation
TECH-D09 Hands-On Lab: End to End Business Process Support in Portal Server - The Unified Task
List Portlet for IBM WebSphere Portal 7.0
Hands-On Lab
David Rockett, Software Engineer, IBM
Sandro Schwedler, Leading Technical Sales Professional, IBM
Attend this session to see demonstrations and receive hands-on instruction that will enable you to build an
end to end human task processing scenario in WebSphere Portal Server using the Unified Task List Portlet
and Business Process Support builders for WebSphere Portlet Factory. Lab session attendees will learn how
to display and process tasks from both WebSphere Process Server and WebSphere Lombardi Edition in
Portal Server using WebSphere Portlet Factory, Lombardi Authoring Environment and WebSphere Integration Developer for development.
TECH-D10 Deliver Exceptional Social Web Experiences with WebSphere Portal and IBM Connections
Thomas Schaeck, Distinguished Engineer, IBM
Adam Ginsburg, IBM Product Manager, Web Experience Solutions
Social media tightly integrated in an exceptional web experience is critical to strengthen the relationship between an organization and its clients. Whether it be reducing costs by providing self service features or leveraging customers' good experiences to help close the next sale and increase revenue, providing an integrated social experience is critical for any exception web experience. This session will cover how the IBM
Customer Experience Suite can set up organization to benefit from Social Media and engage better with their
clients including using IBM Connections 3.x Portlets Developer Pack to customize the out of the box experience.
Thomas Schaeck is a Distinguished Engineer in IBM Collaboration Solutions, working on IBM Connections,
integration of IBM Connections with WebSphere Portal, and Lotus Quickr. Previously, Thomas worked on
Web 2.0 architecture for WebSphere Portal, and was the WebSphere Portal Foundation architect from 2000
to 2004. Thomas initiated and guided the portal standards Java Portlet API and OASIS Web Services for
Remote Portlets (WSRP).
TECH-D11 Develop a Multi-channel Application using Web Experience Factory
Hands-On Lab:
Jonathan Booth, Web Experience Factory Architect, IBM
Louise Simonds, WebSphere Portal Tooling, FVT & Fixpacks; Mashups Development Manager
Learn how Web Experience Factory can you help you speed up your development of true multi-channel
applications that runs on your desktop browser, mobile device or tablet. You will not need any prior Web Experience Factory experience. In this lab you'll learn how to create applications that easily access back-end
applications and data and can be presented in a rich user friendly interface.
www.ibm.com/training/conf/europe/webexperience
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TECH-D12 A Portal Developer's Guide to the Portal Programming API's
David Winter, IBM WebSphere Portal Developer, IBM Germany Research & Development
Rising costs and competitive pressure demand increasingly faster design and realization of software projects. IBM WebSphere Portal provides a lot of reusable functionality and easy-to-use programming interfaces
that enable customers to develop portal applications more efficiency and help to integrate their own solutions
easily. This session provides an overview of Portal Interfaces including Model SPI, REST API and WebDAV
functionality. It will also cover how-to-use pattern, best practices and live examples. Get ready to enhance
your next projects with Portal functionality and bring you a step closer to business success
David Winter works as Software Engineer for IBM WebSphere Portal in the IBM Research and Development
Lab in Germany. He joined IBM and the WebSphere Portal development team in 2007. His main areas of
focus are Portal models, REST interfaces and WebDAV functionality.
TECH-D13 Developing Best of Breed User Interfaces s for WebSphere Portal deployments
Ben Allen, WebSphere Portal Web Experience Software Engineer
Web technology continues to evolve. As web browsers become more advanced, additional tools are put at
our disposal to create visually rich, highly engaging user experiences. You will learn about advanced development techniques to take your Portal site to a new level. From new web standards such as CSS3 and offline support, including the Mobile Theme, to Page Builder features and dojo effects and animations, we will
demonstrate and teach you how to implement compelling applications that will really make your Portal site
stand out.
TECH-D14 Enable Exceptional Web Experiences in your IBM WebSphere Portal 7 with JSF 2 Portlets
and PrimeFaces
Kai Jemella, Senior Consultant, Business and IT Services, PAVONE AG - A Division of GBS
Marius Neumann, Senior Consultant, Business and IT Services, PAVONE AG - A Division of GBS
This presentation will demonstrate the integration of modern Java frameworks into a IBM WebSphere Portal
7, in this instance, implemented to support an e-government solution. Using frameworks like Java Server
Faces (JSF 2) facilitates the creation of rich and user-oriented interfaces, supported by UI-frameworks like
PrimeFaces. During this session, we'll explain how this integration can be achieved using a WebSphere
Portal 7 platform. A number of examples will be used to demonstrate the concepts including the integration
of relational databases, IBM Domino applications, and document management systems will be given. The
basics of the technological background will also be explained.
Kai Jemella works as Senior Consultant in Portal and Java EE customer projects since 2007. Kai has extensive skills in the design and implementation of JSF based Portlet and Web applications. For nearly a decade, he has experience in the implementation of web solutions using various technologies and standards.
Within IBM WebSphere Portal projects he works on integration solutions for business processes, DMS and
legacy software.
Marius Neumann has a strong Lotus Notes and Domino background for more than a decade and has been
responsible for the conception, creation and operation of major portal projects during the last years. These
projects mainly focused on the integration of heterogeneous application infrastructures, connection to different backend systems, implementation of collaborative solutions, development of user friendly interfaces and
the usage of existing Lotus Domino environments. Being a member of the PAVONE Business & IT Services
team Marius accomplishes all services necessary for designing and building up a comprehensive IBM WebSphere Portal environment. Recently he has been engaged in the implementation of different portals for the
German public sector, which require special considerations and expertise in areas of user diversity and individuality of theme design.
www.ibm.com/training/conf/europe/webexperience
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TECH-D15 Advanced Topics: Developing Exceptional Web Experiences with IBM Web Content Manager
Hauke Juhls, Solution Architect, IBM Software Group
Robert Enright, Northeast IOT, IBM Collaborative Services Technical Sales Specialist
Web sites became mandatory for companies in the late 90s. Today it is not enough to have a
comprehensible web site - a web site needs to make an impact. Apart from the content and the structure of
the information, design and usability are a key differentiator for the web experience. In this lecture we will
show you how to use technologies like Dojo and Ajax together with IBM WebSphere
Portal and IBM Web Content Manager. We will also demonstrate how to interact with social networks to
make your web site known via new channels. This lecture arms the developers with the necessary
knowledge to create Web Content Manager powered pages that really impress their users.
Rob Enright is a Solution Architect with IBM Software Group Services for Lotus (ISSL) focused on IBM Web
Content Manager (WCM) and WebSphere Portal. He has been working with IBM Lotus technologies since
1996 and has been at the sharp end of delivering many successful Portal and WCM projects.
Hauke Juhls works as an Solution Architect for IBM Software Group Services for Lotus (ISSL). Being part of
the IBM Software Group and having worked in several projects he has deep knowledge of IBM WebSphere
Portal and IBM Web Content Manager (WCM) releases and development aspects. Hauke helps customers
in Europe to successfully plan, implement and improve their Portal and WCM deployments.
TECH-D16 Hands-On Lab: Developing Multi-channel Portal Applications using IBM RAD Portal
Toolkit
Saurabh Agarwal, Rational Application Developer Portal Toolkit - Engineering Manager, IBM
Adam Ginsburg, Web Experience Solutions Product Manager, IBM
This lab will focus on how IBM RAD Portal toolkit can help beginners rapidly create powerful and feature-rich
multi-channel WebSphere Portal applications. We will create portlets that do CRUD operations on a backend
using the standard Java Persistence Architecture (JPA) from Java EE stack. Inter portlet communication
with JSR286 eventing, incorporate ajax behavior and analytics into our portal applications. We will also share
some great tips, tricks and best practices.
TECH-D17 Web Content Accessibility Guidelines for Portals
William Janssen, Portal Consultant, Funatic B.V.
"Web Content Accessibility Guidelines (WCAG) covers a wide range of recommendations for making Web
content more accessible. (http://www.w3.org/TR/WCAG20/)
Following these guidelines will make content accessible to a wider range of people with disabilities, and will
also often make your Web content more usable to users in general.
In addition, there are also additional local geographic considerations. For example, the Dutch goverment
made an extension to the WCAG guidelines, and by convention all the dutch goverment sites, hospitals,
schools and other public instances need to obey these guidelines. Similar considerations are underway on a
Pan European level to potentially adopt these extensions. During this session we will present our experiences implementing Accessible portals that meet the accessibilty guidelines. We'll share our approaches,
also “ do's and don'ts” when implementing a WebSphere Portal site capable of complying with the accessibility guidelines.
TECH-D18 Process in the Context of Social Business
Marty Lechleider, Program Director, WebSphere Portal in Government Markets and Product Manager, IBM
Forms
Is your customer web experience skin deep? Can customers engage in processes and conduct social business? Portal provides the ability to expose processes along side of relevant social and web content providing all the ingredients for a social business web site. At this session you will learn about new Lombardi support for Portal and how other IBM products like Process Server, FileNet and IBM Forms can help you integrate processes into your customer web experiences. Align your process efficiencies and people with your
customer web experience to gain competitive advantages and customer loyalty. Learn about the new technologies that can help you combine these capabilities and about some of the customer who have benefited
from doing so.
www.ibm.com/training/conf/europe/webexperience
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TECH-D20 Bringing Your Exceptional Web Experience Global
Herbert Hilhorst, IBM SWG IOT Southwest Europe Collaboration Solutions Client Professional, IBM France
To exceed the web users' expectations can be challenging when your Web Experience does not speak their
language and/or does not deliver the experience to their preferences. This event is dedicated to helping attendees understand how to extend the Exceptional Web Experience to a global population while keeping
pace with the expanding, and ever increasing, web-savvy user. You’ll learn how to leverage the latest portal,
content, mobile, and other innovations available from IBM – as well as best practices and success stories.
See just how powerful and beneficial a global Exceptional Web Experience can be, and how companies and
organizations of every size can drive better business outcomes globally.
Herbert Hilhorst is an IBM Certified Senior IT Specialist based in France. He has been working with IBM /
Lotus since 1994, covering support, services, and technical sales. He has a Master of Science in Electrical
Engineering from Twente University, The Netherlands. Currently, he is working as an IOT Southwest Europe
Collaboration Solutions Client Professional where he drives IBM Collaboration Solutions software. He has
authored many internal and public articles and presented at conferences on IBM WebSphere Portal, IBM
Web Content Manager, Lotus Quickr and other IBM Collaboration Solutions software.
Track 6: Best Practices and Implementation
TECH-B01 Integrate Your Applications into Websphere Portal
Thomas Stober, IBM STSM and WebSphere Portal Foundation Architect
WebSphere Portal is a powerful platform to build rich internet applications from components. When creating
your personalized and homogenous user experience, it is important to integrate your existing IT infrastructure seamlessly. This session will show best practices to surface your enterprise systems, existing web applications, as well as third party services into WebSphere Portal. We will position the tools and components,
which will simplify this kind of integration. The session will explain approaches like WSRP, IFrame, Web Experience Factory, Web Application Integrator, and Web Application Bridge. It will also show examples of integrating IBM Connections, Domino and Sharepoint, and SAP into WebSphere Portal. This knowledge will
make it easier for customers to utilize Portal as an integration platform, which combines different technologies, products and enterprise systems to a consistent web experience
TECH-B02 Introduction to Portal Analytics
Steffen Uhlig, IBM Portal Architect, Analytics
In order to better plan, present and promote information and applications within a given WebSphere Portal
installation, it is crucial to have a good understanding of the portal user's behavior. Attend this session to
gain a technical understanding of the methods available to track and evaluate user and application access
and interaction patterns in your web experience platforms. Understand the out of box instrumentation available with the platform's Active Site Analytics capabilities, providing a rich set of page metadata as part of
themes and skins. Learn how to configure, optimize and optionally extend the information collected on user
behavior in your web experience platform for analysis and action. See how the Active Site Analytics feature
provides, when activated, valuable information on usage patterns that allow marketers as well as IT service
divisions to improve their content targeting.
Steffen is currently the architect and lead developer for analytics in WebSphere Portal. In a previous role, he
was responsible for the architecture and design of WebSphere Portal for z/OS. Before joining the portal development team in 2007, he was a lab services consultant, focused on portal architecture and development.
Steffen has a degree in Communications Engineering from the Mittweida University of Applied Sciences,
Germany, and The Robert Gordon University, Aberdeen, Scotland. He is based in Böblingen, Germany.
TECH-B03 WebSphere Portal Security – Overview and Best Practices
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Stefan Schmitt, WebSphere Portal Security Architect, IBM
WebSphere Portal provides various options in terms of how your portal system can be secured. This session
will provide an overview and update on recently introduced features including StepUp authentication and
WAS Group assertion, SPNEGO support, and all major security concepts available with WebSphere Portal
Version 6.1 and higher releases, including authentication, single-sign-on, WSRP security, Java 2 platform
security and support for multiple LDAP integration within Virtual Portal environments.
TECH-B04 WebSphere Portal Operations Architecture -Technical Deep Dive
Walter Haenel, IBM WebSphere Portal Architect
This session will give a comprehensive overview of WebSphere Portal and its underlying architecture, with a
focus on platform operations capabilities. It will provide insights on how the functions of WebSphere Portal
can be integrated with other functions out of the Northstar vision to build the operational environment to deliver an exceptional WEB Experience. Once the required functionality is integrated we will discuss the resulting operational characteristics, such as high availability, disaster recovery, zero maintenance window, or operational efficiency. A discussion on virtualization support and automated infrastructure setup will complete
the information. At the end of the session the attendee will understand the typical integration patterns of portal and how the portal operating architectures can be improved to deliver a given service characteristic. This
will enable session attendees to define the most efficient and cost effective infrastructure to operate WebSphere Portal according their requirements
TECH-B05 Hands-On Lab: On Ramp to Installation and Administration of WebSphere Portal 7
Thomas Hurek, WebSphere Portal Fixpacks Chief Architect
In this session, you'll see how easy it is to install WebSphere Portal 7, along with a demonstration of the key
parameters and fine tuning guidance you need to quickly implement your WebSphere Portal solution. We'll
explore the key administration tools for managing WebSphere Portal and highlight new enhancements introduced in Version 7. You'll walk away with an understanding of the concepts and hands-on experience with
administration and configuration practices to prepare for best success with your WebSphere Portal platform
implementations.
TECH-B06 Basic Concepts Behind Migrating to WebSphere Portal v7
Adrian Jordan, WebSphere Portal Software Engineer, IBM
The migration tooling provided in WebSphere Portal v7 is the most comprehensive migration tool set to date.
This session will provide an overview of the updated migration services, enabling in place upgrade processes to WebSphere Portal v7. It will cover the new features and enhanced capabilities of the new migration
process. Attend this presentation to increase your ability to successfully migrate to WebSphere Portal v7.
Adrian B. Jordan currently works as a Staff Software Quality Engineer on the WebSphere Portal System Verification Test (SVT) team. He tests several areas of the product, focusing primarily on WebSphere Portal
Server migration. You can reach him at adrianj@us.ibm.com.
TECH-B07 Overview - Exceptional Web Experience and Search Engine Optimization (SEO)
Andreas Prokoph, IBM WebSphere Portal Search Architect
IBM Project Northstar is a vision which lays the foundation for exceptional Web experience and driver future
and next-generation online experiences. It also requires focus on supporting technologies required to ensure
proper search engine optimization. The objective of this session is to explain what SEO is about, how Internet search engines work and what support WebSphere Portal delivers to deliver content and information in
an optimized fashion
Andreas has been working at IBM in technology areas such as text search and information retrieval for the
past 20 years. These include various positions as technical lead and software architect for various search
solutions scaling from Intranet to client-side embedded search. Also consulting and supporting IBM teams
cross brand on search topics, such as OmniFind Enterprise Search and IBM Web Content Manager. Currently he is software architect responsible for WebSphere Portal and Web Content Manager search integration as well as search engine optimization.
TECH-B08 Let's Go Farming! A Practical Guide to Sowing your Portal Farm based Deployment
Walter Haenel, WebSphere Portal Operations Architect
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Kamal Satuluru, Certified IT Architect, IBM Software Services for Lotus
A portal farm topology has a series of identically configured, standalone server instances that work together
to deliver a portal. This session looks at the new topology and answers the questions of when and why to
use it.This session covers the basic concepts of Portal Farming including the limitations, improvements in
WebSphere Portal 7, virtualization options, as well as operations and deployment aspects.
The session will also cover the work needed to install and maintain a portal farm and how to keep it going on
a 24x7 basis. The session will conclude with actual, in production customer examples and a discussion on
what was learned. If you are thinking about growing a portal farm, come on down and hear how it has been
done!
Kamal Satuluru is a Certified IT Architect currently working for IBM ISSL portal practice. He has worked extensively in WebSphere Portal technologies and successfully lead many portal implementations for various
clients. He is well versed with numerous J2EE technologies and presented in many conferences like Portal
technical conference, Portal excellence conference, IBM Academy of technology. He is chair for ISSL Portal
Share and Learn community an ISSL enablement community.
TECH-B09 Begin with the end in mind: Best Practices for Making Your Web Experiences Exceptional
Mike Ostrowski, VP PSC, Ascendant Technology
In todays Web 2.0+ and Social world, building truly exceptional web experiences requires a new set of best
practices that embodies user centered design, business analysis and technical acumen. After implementing
over 700 Portals, the session leader and practice have experienced and documented what it takes deliver
Exceptional Web Experiences. Come to this session to learn from these successful deployments. The best
practices discussed range from Visioning and Roadmapping all the way to Web 2.0 Site Optimization. Real
world customer examples will be shown to highlight the various practices.
TECH-B10 Hands-On Lab: Migrating from WebSphere Portal v6.1 to v7.0
Adrian Jordan, WebSphere Portal Software Engineer, IBM
The new migration framework to upgrade from WebSphere Portal v6.1 to v7.0 makes upgrading WebSphere
Portal easier than ever. Attendees will learn about and obtain hands on experience with:
 Using the WebSphere Application Server migration tools to recreate their v6.1 Portal profile on Application Server v7.0
 Using the WebSphere Portal migration tools to upgrade the new profile to Portal v7.0
 Performing further steps to enable new components on the migrated Portal v7.0
In addition, we'll cover other hints and tips to ensure successful update to WebSphere Portal and Web Content Manager Version 7.
Adrian B. Jordan currently works as a Staff Software Quality Engineer on the WebSphere Portal System Verification Test (SVT) team. He tests several areas of the product, focusing primarily on WebSphere Portal
Server migration. You can reach him at adrianj@us.ibm.com.
TECH-B11 Reach for the Sky - Hands on the IBM SmartCloud
Hands On Lab
J Paul Kelsey IBM WebSphere Portal Cloud, Security, and Deployment Architect
In this hands-on lab , attendees will be granted access to the IBM SmartCloud Enterprise, as well as the
Portal and WCM images hosted therein. They will be guided through the IaaS lifecycle and experience
the ease of provisioning, customizing and capturing their very own cloud image. Throughout the lab
materials, attendees will be given conceptual and concrete reinforcements to continue their learning
after they leave the session.
TECH-B12
www.ibm.com/training/conf/europe/webexperience
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IBM Web Content Manager and the Integration of External Content Management Systems
Dr. Dieter Buehler, IBM Portal Architect - IBM Web Content Manager, IBM Deutschland Research & Development
One of key principles of IBM Project Northstar vision is that “integration must be easy”. Since its initial release in 2001 IBM WebSphere Portal is one of the leading platforms for web portals. This success story is
also thanks to the capability to integrate well with existing IT infrastructures and services. Hence, in context
of integrating content centric systems like Enterprise Content Management
Systems, Document driven group ware solutions or media libraries, IBM Web Content Manager in combination with IBM Portal provides an ideal basis for developing corresponding integrated solutions which can help
to provide mechanisms to align accurate, up-to-date information with the people who affect your business:
-
Accelerate the development and consistent delivery of heterogenous but critical business information
across the enterprise.
Enable organizations to create, maintain and publish all kinds of electronic documents to Internet, intranet, extranet and portal assets in a consistent manner with comprehensive capabilities.
Deliver the right content to specific audiences via a high level of personalization and through a variety of channels.
This session presents and discusses various patterns for integrating external document management systems including approaches leveraging the "Federated Documents" concept, the "Web Content Integrator"
framework, custom workflow actions, and WebDAV driven content deployment and synchronization. In addition, we will also have a short look at new integration features contained in the IBM WebSphere Portal and
Web Content Manager V 8 Beta released earlier this year that leverage the new Content Management Interoperability Services (CMIS) open standard.
TECH-B13
What's New with High Availability Designs and Implementation with WebSphere Portal
David Eyerman, Executive I/T Architect, IBM
WebSphere Portal systems are mission critical and 24x7 access is standard. That has not changed.
WebSphere Portal has changed and this session will look at the new and emerging ways to implement highly
available portals. This session will review different, proven designs, deployment strategies, clustering approaches, farming techniques, and virtualization strategies for providing highly available portals. The session will cover how to select a design, how to implement it, and more importantly, how to maintain it on a
24x7 basis. The focus of the session will be on that works, how to get it to work, and how to keep it working.
Multiple customer examples, both good and bad, will be used throughout the session.
David Eyerman is an Executive I/T Consultant with IBM Software Services for Lotus (ISSL). He has a long
history with WebSphere Portal. He started with the WebSphere Portal SWAT team in June 2000 and was
with the team when WPS v1.0 was released. He was team lead for the technical team responsible for bringing the product out of the lab and for training the first consultants and customers. He worked with the WebSphere Portal development team as one of the original Deployment and Operations Architects and has
worked with the product management team to launch a number of new products. With ISSL, he concentrates
on large scale Portal integration projects, High Availability designs, and implementation of WebSphere Portal
with Social Software.
TECH-B14 Staging: From Design to Production
Walter Haenel, WebSphere Portal Architect, IBM
Bringing new applications and content into a web Portal often involves external parties and is done in parallel
for multiple projects. Additionally ,there are multiple artifacts that need to be handled, such as portlet code,
themes and skins, portal pages or WCM content. Setting up the right staging environment and selecting the
right strategy and tools to move the artifacts between the stages is essential.
This session gives an overview on WebSphere Portal Staging capabilities and tools, including XMLAccess,
Site Management, Syndication, the Configuration manager, and others.
At the end of the session the attendee will be able to select the right staging strategy for their needs, with an
understanding of the capabilities of the tools and strategy to make well considered plans for best success.
TECH-B15 Delivering Effective, Exceptional Search Experiences to Your Audiences
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Andreas Prokoph, Software architect , IBM R&D Germany
Wolfgang Jung, Search & Discovery Sales Leader, IBM IMT Germany
Delivering an exceptional web experience also means to provide an exceptional search experience for users
and customers of a web site. Finding the right information is not only a matter of good relevance, but also
providing effective targeting and navigation of the search result. The session will explain the high level features of WebSphere Portal Search as well as the latest information on how to how to best integrate search
services across Portal, Web Content Management, collaboration applications such as Lotus Quickr, IBM
Connections, etc. We'll also share a detailed view on the enterprise search capabilities of IBM OmniFind,
and specific values it can add to WebSphere Portal solution deployments. Get the most leverage from your
collaboration resources, content and information assets and deliver personalized, exceptional search results
to your audiences.
Andreas has been working at IBM in technology areas such as text search and information retrieval for the
past 20 years. These include various positions as technical lead and software architect for various search
solutions scaling from Intranet to client-side embedded search. Also consulting and supporting IBM teams
cross brand on search topics, such as OmniFind Enterprise Search and IBM Web Content Manager. Currently he is software architect responsible for WebSphere Portal and Web Content Manager search integration as well as search engine optimization.
TECH-B16 Web Content Manager: Best Practices
Robert Enright, Solution Architect, IBM Software Group
Hauke Juhls, IT Specialist, IBM Software Group
This session is a compilation of tips and guidelines from to help you deliver an Exceptional Web Experience
using IBM technologies with a focus on IBM Web Content Manager. Drawing on best practices learnt from
across development, support and services engagements we will cover areas such as; content creation, performance tuning, deployment, administration, caching and custom authoring interfaces. Additional topics include; delivering to multiple devices, integrating analytics and managing user generated content.
TECH-B17 Best Practices: Web Content Manager Security Configurations
Dr. Dieter Buehler, IBM Portal Architect - Web Content Manager
Stefan Schmitt, IBM Portal Security Architect
Security is a key aspect of an attractive interactive web site. Its the basis for securely routing relevant business information to the right people, building end user acceptance and loyalty as well as shielding your site
from malicious attacks. IBM Web Content Manager, basing on the security infrastructure provided by IBM
Portal and WebSphere Application server, is especially well prepared to help you building attractive interactive web sites in a secure way.
This Session will present the key security aspects of IBM Web Content Manager including, administering
access control for your rendering and authoring systems, making use of the built in Active Content Filtering
component that allows preventing Cross Site Scripting attacks, using the Member Fixer tool to synchronize
data stored in Web Content Manager with data stored in your user registry, as well using the Ajax Proxy for
securing outbound HTTP connections as required for some of the Enterprise Content Management integration scenarios.
Dr. Dieter Buehler works as Software Architect for IBM WebSphere Portal in the IBM Research and Development Lab in Germany. He joined IBM and the WebSphere Portal development team in 2002 and has had
architectural responsibility for a variety of portal topics like security, business process integration and theme
management. In his current position, Dieter works as Architect for Web Content Manager (WCM) Rendering
and Integration.
TECH-B18 Optimizing Your Portal Experience: Advanced Tuning Tips and Techniques
Denny Pichardo, Senior Managing Consultant, Performance Architect - IBM Software Services For Lotus
Get the best performance out of your WebSphere Portal and your Portal application. In this session you will
learn advance tuning techniques for optimizing different WebSphere Portal areas, like Web Content Management, Personalization, Client-Side Aggregation. Within this session you will also learn performance best
practices for the most popular Portlet development frameworks, like Portlet Factory, JSF, and JSR 286/168.
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TECH-B19 Smarter Performance Testing and Analysis for IBM WebSphere Portal
Joerg Huehne, IT-Specialist, IBM Research & Development GmbH
Users of Portals have increasing expectations concerning response time and availability.The success of IBM
WebSphere Portal solutions as the front-end for business critical applications depends therefore strongly on
the provided speed and stability. However, in many Portal projects performance aspects are often neglected,
underestimated or addressed much too late. This could lead to troubled projects, frustrated users and damaged reputation of IT departments. This session gives guidance for an optimal performance testing approach
for your IBM WebSphere Portal project. It covers planning and project management aspects, gives important
hints for successful capacity planning and provides help for collecting meaningful non-functional requirements. Further it addresses the technical areas of performance testing such as load test scenarios, load test
tooling and best practices for performance analysis and tuning.
The session is suited for IT-Architects, IT-Specialists and Project Managers working with IBM WebSphere
Portal with intermediate knowledge of performance testing..
Joerg Huehne works for the Collaboration Solutions Lab Services team of the IBM Software Lab Boeblingen.
He consults customers in portal projects all over Europe and provides deep product knowledge of IBM WebSphere Portal. He designed, planned and deployed WebSphere Portal solutions in a wide range of different
industries. Joerg Huehne's expertise is specialized in IBM WebSphere Portal architecture, infrastructure, performance tuning and trouble shooting for WebSphere Portal and supporting software components. Joerg is
an IBM Level One Certified IT-Specialist and has worked for IBM since 2002.
TECH-B20 Caching techniques for IBM WebSphere Portal and Web Content Manager
Joerg Huehne, IBM WebSphere Portal Software Engineer
User acceptance is a critical success factors for any Portal project. Users expect a rich user experience in
combination with rapid responsiveness. This can be a challenge for the IT infrastructure. Caching helps to
deliver an excellent user experience even for very high load. The right caching strategy for IBM WebSphere
Portal lets you achieve more with less: It improves scalability and throughput and minimizes total cost of
ownership at the same time. The session gives guidance for developing an effective caching strategy by discussing possible caching techniques. It covers the mechanisms inside IBM WebSphere Portal and Web Content Manager as well as accelerating your web site with additional infrastructure components.
The session is targets technical staff working with IBM WebSphere Portal and Web Content Manager. It further helps IT-Architects, IT-Specialists and IT-Project Managers to meet their functional and non-functional
requirements by applying the right caching strategy.
Joerg Huehne works for the Collaboration Solutions Lab Services team of the IBM Software Lab Boeblingen.
He consults customers in portal projects all over Europe and provides deep product knowledge of IBM WebSphere Portal. He designed, planned and deployed WebSphere Portal solutions in a wide range of different
industries. Joerg Huehne's expertise is specialized in IBM WebSphere Portal architecture, infrastructure, performance tuning and trouble shooting for WebSphere Portal and supporting software components. Joerg is
an IBM Level One Certified IT-Specialist and has worked for IBM since 2002.
TECH-B21 Portal Success Factors: Lessons to make your Portal project successful
Thomas Hurek, WebSphere Portal Chief Programmer
The Portal Seal team, part of the WebSphere Portal development organization, is active in consulting hundreds of Portal and WCM customers on site and remotely. The main lessons learned from these engagements will be discussed in this session. Topics include the Planning of a Portal / WCM project, performance
considerations and problems, tools used for analysis of issues, deployment architectures, and security considerations. All tips and tricks outlined have been proven successful at various customer installations - both
small and enterprise wide. Come and learn about lessons learned that will make your Portal project more
successful.
www.ibm.com/training/conf/europe/webexperience
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TECH-B22 Using Agile methods to develop a Customer Experience Suite project with a Worldwide
team
Uwe Hansmann, Executive Release Manager, IBM
Accelerating time-to-market, and managing through consistently strained operating budgets are just a few
challenges most of development leaders are facing today. Furthermore, a development project needs to adjust to constantly changing requirements within fast-pace business environments. As a result, software development methods are going through a continuous evolution to make them more efficient and more flexible.
Agile development methods are an approach to address these requirement and are demonstrating increased
relevance to today's project deployments. During this session we will to share the ideas , 'agile approaches'
and our experiences as we deliver IBM WebSphere Portal and Web Content Manager based solutions
across a worldwide team.
TECH-B23 GIS Collaboration Center: The Social Collaboration Portal
Andreas Hiller, Collaboration Evangelist GIS mbH
Learn to install Websphere Portal with Collaboration- and Content-Accelerator in 3 days! GIS Collaboration
Center enables you to establish a quick and easy network for employees, customers and partners, provides
elementary tools for knowledge transfer and communication, which is market-leading in the fields Social
Software & Portal. See customer examples to build up social infused Intranet- and Extranet-Solutions. We
will demonstrate many ready to go portlets to integrate IBM Connections and Quickr into Websphere Portal.
Search, Web Application Integrator (WAI) and Web application Bridge (WAB),and Self Registration are other
topics. Also see also how to integrate other collaboration tools into the portal.
TECH-B24 WebSphere Portal Solutions - Support and Maintenance Strategy
Thomas Hurek, Chief Programmer, IBM Portal Platform Serviceability
This session will provide an overview of WebSphere Portal Server and related solutions software service
strategy. We will discuss the platform support process, maintenance fixpack planning, and cover many IBM
Support tools provided from IBM that can improve your ability to manage platform support and debugging
issues. Serviceability improvements in WebSphere Portal will also be outlined. Learn to better exercise
available resources and optimize your platform planning and administration for improved business results.
Additional details on select Conference Activities:
Business and Technical Topic Roundtable Lunch Discussions
For many attendees, one of the Conference highlights is the opportunity to participate in topic-based discussions with fellow attendees and customer, IBM partner and product team experts. To facilitate these discussions, the conference is setting aside tables for roundtable discussions over lunch.
Each day, where lunch is served, several tables will be reserved for groups of attendees with similar interests to engage in focused conversations. The tables will be identified as a reserved table by the sign placed
in the middle of the table. The sign will indicate a topic of interest. We encourage attendees with an interest
in that topic area to sit at the table and participate in the discussion. No pre-registration is required.
This is a great way to exchange ideas, learn from the experience of peers, and provide input and suggestions for future directions.
Topic listings (note additional topics may be hosted during the event)
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Portal Administration, Cloud and Virtualization
Application Development Tools and Web Frameworks
Portal Integration with other Systems
Electronic Forms and Business Processes
Industry Templates for Portals
Mobile Portals
PortalNOW
Portal Performance
Portal Security
Social Software
Portal Standards: JSR 286, WSRP 2.0
Web Analytics
Web Content Management and Rich Media
zSeries and z/OS
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Portal Zone
Side Lobby East (next to Solution Village)
Monday, October 10 through Wednesday, October 12, 2011 from 14:45 p.m. – 17:30 p.m.
Available for all conference attendees each afternoon, providing an open forum setting to discuss product
offering, business value and technical strategy questions with IBM Web Experience Product and Marketing
Managers, Services Architects and Technical Leaders. Meet with IBM subject matter experts to discuss the
following topic areas, and more:
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Administration, Migration, Security, Performance
Cloud and Developer Tooling
Product Offerings
Social Business
Web Content and Design
Meet the Architect's Panel
Wednesday, October 13, 2011 9:00 a.m. - 10:15 a.m.
Hall 3, International Congress Center
Throughout the week you will have had the opportunity to see, learn and obtain hands-on experience with the latest Web
Experience software products, solutions and technical strategies, and enhance your knowledge and skills to plan and
manage your Web Experience implementations to grow your business.
A panel session providing you an opportunity to discuss technical and strategy topics, questions and answers with customer, partner and IBM colleagues in an interactive format will be held on the last day of the conference.
Attend this session for a lively, interactive panel discussion and share your experiences, insights and strategy questions
with your conference colleagues and the IBM Web Experience software product lead Architects and Software managers.
You won’t want to miss this session to add to your technical knowledge and deliver optimized IT solutions enabling you
to further grow and innovate your business.
IBM Panel Participants: (Panel members subject to revision)
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Jonathan Booth
Doug Geiger
Walter Haenel
Thomas Stober
Stefan Liesche
Thomas Schaeck
Louise Simonds
Rob Will
Uwe Hansmann
Moderators: Anthony Fiorot, Lauren Wendel
Event session listings and presenters are subject to change.
Please visit ibm.com/training/conf/europe/webexperience
for additional conference information.
www.ibm.com/training/conf/europe/webexperience
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