Marketing II: Sell Away – The Nature & Scope of Selling
Use this guide as a self discovery for how you are involved in the sales process & how
the sales process benefits society.
1. In your own words, describe what selling is.
What have you sold in the last month?
At your place of
work?
To your friends?
To your family?
To yourself?
What have you bought recently?
Item
Describe
Products
Utility
Where you
bought it
Tangible vs.
Intangible
Competitors
Benefits to
business
Use the following table to describe how you will make use of the selling traits in your
career that you may be choosing once you leave LHS. Describe what you think will be
expected of you in each area & how you plan on gaining the skills necessary to become
proficient in each area.
Your Personal Selling Traits
Describe a potential career you are
currently considering
Education & Training
Self Motivation
Self Confidence
Product Knowledge
Customer Knowledge
Ethics
Persistence & Patience
Selling Skills
Belief in selling as a service
Communication skills
Creativity
Personal Appearance