Global Market
Information
Database
(GMID)
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Key databases on
Countries
Products and Markets
Companies
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Continually updated by industry and
market experts
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Unlimited desktop access to the
latest data

Available via corporate intranets and
the world-wide web
EUROMONITOR INTERNATIONAL
making sense of global markets
Content
Contents:
Introduction
3
Contact Details
3
Benefits of GMID
5
Searching GMID
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Statistics
6
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Companies and Brands
8
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Information Sources
9
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Major Market Profiles
10
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Market Analysis
11
Research Methodology
12
Appendix
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Consumer Market Sizes
14
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Marketing Parameters
16
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Forecasts
18
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Companies & Brands
20
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Information Sources
22
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Market Analysis
26
2
Euromonitor Global Market Information Database
Introduction
Introduction
Euromonitor’s Global Market Information Database (GMID) is a brand
new integrated database providing key business intelligence on countries,
markets and companies.
GMID is supplied via corporate intranets and the world-wide web, so you
can access the information you need from any desktop. To simplify login
the system allows IP registration, so there is no need for passwords.
Contact Details
For further information or help on how to use GMID contact your nearest
Euromonitor office
LONDON
Euromonitor plc
60-61 Britton Street
London EC1M 5NA
Tel: +44 171 251 8024
Fax: +44 171 608 3149
Email: gmid@euromonitor.com
CHICAGO
Euromonitor International
122 South Michigan Avenue
Ste 1200
Chicago
IL 60603
USA
SINGAPORE
Euromonitor International
(Asia) Pte Ltd
40 Tras Street
Singapore 078979
Tel: +65 429 0590
Fax: +65 324 1855
Tel: +1 (312) 922 1115
Fax: +1 (312) 922 1157
3
Euromonitor Global Market Information Database
The Global Market Information Database
The Global Market Information
Database
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4
Demographic, Economic and Country Data
207 Countries
1,200 Parameters
22 Year Time Series
A full list of the
Volume and Value
Retail Sales Data
350 Consumer Products
52 Countries
Latest 5 years
information available in
the Global Market
Information Database
can be found in the
Appendix
Consumer Market Sizes (350 Products)
Demographic and Economic Data
52 Countries
Forecasts to 2010
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150.000 Brands
15,000 Companies
100 Countries
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35,000 Sources
Publications, Organisations and Databases
Web Links
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200 Products
UK, USA, France and Germany
Consistent Ten-point Analysis
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300 reports
Global coverage
Full text market analysis
Euromonitor Global Market Information Database
Benefits of GMID
Benefits of GMID

Unique coverage of international market,
company and country data
- no other source contains all this information

Global coverage of more than 200 countries
with detailed coverage of 52 core countries
- that’s 90% of the world's population and 95% of
global consumer expenditure
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Continually updated by Euromonitor’s
industry and country analysts
- you always have access to the very latest data
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Built-in analysis functions
- allowing you to get the answers you need
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Very easy to use
You have access to GMID at
www. _________________________________
5
Euromonitor Global Market Information Database
Searching GMID
Searching GMID
Statistics
*See pages 14-19 for a
complete list of the
statistics in GMID
There are 3 ways to search for marketing parameters, market size data and
forecasts:
Product/Subject Search
Use when you want data for all countries in your chosen sector
or subject
Country Search
Use when you want to compare data for a single country
Combined Search
Combine specific criteria
 Start your search
by clicking on one of these red paddles
 Select the data of interest
If you select Product/Subject Search or Country Search you simply
select from the two lists that will appear on the screen and your results
will be presented in a data table. When using a Combined Search
select data from the four menus on the Menu Task Bar.
Note:You can select from more than one menu and you can make
multiple selections from a single menu using the <Ctrl> key.
 Click the SEARCH button to generate the results you need
Results Data
Table
Menu task bar
6
Euromonitor Global Market Information Database
Searching GMID
Results
Once you have the data you require in a data table there are a range of built
in functions which allow you to manipulate and analyse your results
Choose to
view historic
or forecast
data
Start a new search, and clear your previous criteria
Converts your data to per capita values
Converts your data into US$
Converts your data into US$ per capita
Rank the current data by the latest year shown
Restores your original results
Export Results
You may prefer to manipulate the data yourself. If you are using Internet
Explorer 4.0 or 5.0 you can highlight the data you want to use and cut and
paste it into your spreadsheet software. If you are using Netscape 4.0 you
can save the file using the browser and open it in your spreadsheet
software.
7
Euromonitor Global Market Information Database
Searching GMID
Companies and Brands
*See pages 20-21 for
the types of companies
covered
There are 2 ways to search for company and brand information.
Company Search if you are looking for information on
companies operating in your chosen sector
Brand Search if you are looking for information on the brands
available in your chosen sector
 Start your search
by clicking on one of the red paddles
 Select the countries and sectors of interest using the menu
task bar.
You can select from more than one menu and you can make multiple
selections from a single menu using the <Ctrl> key.
 Click the SEARCH button to generate the results you need
Alternatively, there is a Keyword Search facility if you know the name
of the company or brand you are looking for:
In this example we've chosen 'Sony'
Click the task bar
for fast access to:
Financial analysis
Brands
Market Shares
Links to subsidiaries/Parent Company
8
Euromonitor Global Market Information Database
Searching GMID
Information Sources
* See pages 22-23 for
the range of sources
covered in GMID
There are 2 ways to search for information sources:
Menu Search
Click the red paddle and select the information source types,
countries and sectors of interest using the Menu Taskbar.
Free Text Search
Type your search terms into the text box click on the red paddle
to begin your search. You can use the Boolean terms AND, OR
or AND NOT.
NOTE: If you are using Netscape 4.0 you need to press Return
before clicking on the paddle.
Results
Sort facilities to help you locate the information you need
Click on to
access the
records of
interest
Web Links
9
Euromonitor Global Market Information Database
Searching GMID
Major Market Profiles
*See page 24-25 for
the sectors profiled
 Search by selecting Market Sector or Country from the Menu Task Bar
 Choose a Market
Profile
Results
 Navigation Buttons
Consistent
Ten-Point
Analysis
10
Euromonitor Global Market Information Database
Searching GMID
Market Analysis
*See pages 26-27 for
the markets and
sectors analysed
 Select a country
and/or report
subject from the
menu task bar
 Click the
SEARCH button
to find the market
analysis reports
available
Result Screens
 Select the
sections you wish
to download
 Click here to
download
selected data
 Select the market
report of interest
11
Euromonitor Global Market Information Database
Research Methodology
Research Methodology
As a full service research organisation Euromonitor calls upon a range of research
skills to compile the information for the Global Market Information Database:
Desk Research
We conduct an in-depth programme of desk research to gather as much primary
and secondary source data as possible. Main sources include:
 National Statistical Offices, other governmental and official sources
 Inter-governmental bodies and other official international sources
 National and international specialist trade press
 National and international trade associations
 Industry study groups and other semi-official sources
 Reports published by major manufacturers, distributors, retailers and suppliers
 Online databases
 The financial, business and mainstream press
Company research
Analysis of the leading players in an industry calls for a programme of company
research, in turn based on interviews with the companies themselves and (where
relevant) with their suppliers and customers.
Corporate intelligence research also draws on sources such as:
 Company annual reports
 Analysis of annual accounts and balance sheets
 Independent analysts’ reports
 Trade press coverage
 Financial and mainstream press coverage
Trade interviews
As an independent and objective market analyst and through the high profile of
the Euromonitor brand, we are able to talk directly to key industry players and
therefore to inform our analysis with the knowledge and opinions of the leading
operators in a market or industry under review.
Interviews are conducted in the native language of the respondent by fluent
linguists trained in Euromonitor’s market interviewing techniques.
Store checks
Store checks are carried out by Euromonitor’s network of research associates,
based in the field in more than 70 countries worldwide. Analysts are briefed to
conduct store audits in major retail outlets of all relevant types to gather up-todate information on product types and brands.
Market analysis
The collation of data is only the initial stage of the process. Final data and reports
are generated using our team of experienced market analysts who have all written
extensively on trends and developments in consumer markets. Our in-house and
research associate teams have the breadth of regional and market/industry
specialisms required to support our global research activities.
12
Euromonitor Global Market Information Database
Appendix
Appendix
13
Euromonitor Global Market Information Database
Appendix
Consumer Market Sizes
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Volume and Value Data
350 Consumer Products
52 Countries World Wide
1993-1998
This module has up-to-date volume and value market size data (1993-1998) for 350
consumer products across 52 countries world wide. Data are presented in comparative
tables and there are a range of built in functions which allow you to manipulate and
analyse your results.
Sources
All data are source Euromonitor. Regional teams of expert Euromonitor analysts draw
on published official and semi-official sources as well as conducting interviews with the
key manufacturers, retailers and wholesalers operating in each country covered.
Sample Results
Utilities
 Menu and Text Search
 Cut and Paste
 Currency conversions (national
currency, US$, Euro)
 Per capita calculations
14
 Growth rates (% Change, real and
nominal index)
 Sorting
Euromonitor Global Market Information Database
Appendix
Product Coverage:
FOODS Meat * Beef & Veal * Pork * Lamb, Mutton & Goat * Poultry * Other Meat Fish * Fresh, Chilled & Frozen *
Dried, Salted & Smoked * Shellfish Fresh Products * Rice * Pulses * All Vegetables * Potatoes * Tomatoes (Fresh) *
Green Vegetables * All Fruit * Citrus Fruit * Non-Citrus Fruit * Eggs Dairy Products * Liquid Milk * Butter * Cheese *
Processed Cheese * Hard Cheese * Soft Cheese * Ice Cream * Impulse Ice-Cream * Take-Home/Dessert Ice-Cream *
Yoghurt * Cream * Cottage Cheese, Fromage Frais & Quark Bakery Products * Bread * Morning Goods * Cakes &
Pastries * Breakfast Cereals * Ready-to-Eat Cereals * Hot Cereals * All Pasta & Noodles * Sweet & Savoury Biscuits *
Savoury Snacks * Chips & Crisps * Coated & Flavoured Nuts * Extruded Snacks * Other Savoury Snacks Frozen Food *
Frozen & Processed Vegetables/Potatoes * Frozen & Processed Fish/Red Meats/Poultry * Frozen Bakery Products * Frozen
Ready Meals & Pizzas * Frozen Desserts * Other Frozen Foods Canned Food * Canned Meat & Meat Products * Canned
Vegetables * Canned Fruit * Canned Fish * Canned Ready Meals * Canned Beans & Pasta * Other Canned Foods Chilled
Food * Chilled Desserts * Chilled Ready Meals * Chilled Processed Meats Dried Food * Dried Milk Powders * Dried
Ready Meals * Dried Desserts * Dried Fruit Oils & Fats * All Oils & Fats * Margarine * Low Fat Spreads & Melanges *
Olive Oil * Vegetable & Seed Oil * Cooking Fats Confectionery * Chocolate Confectionery * Chocolate Countlines *
Chocolate Tablets * Bagged Chocolate Shelflines * Sugar Confectionery * Mints * Chewing Gum * Sugarised Gum * Sugarfree Gum * Bubble Gum Miscellaneous Foods * Sugar * Honey * Jams & Preserves * Sweet Spreads * Chocolate-Based
Spreads * Sauces & Dressings * All Soups All Culinary Products * Tomato Pastes & Purees * Canned Tomatoes *
Bouillon/Stock Cubes * Herbs & Spices * Fermented Sauces * Pasta Sauces * Wet Sauces * Dry Sauces/Powder Mixes *
Ketchup * Mayonnaise * Salad Dressings Baby Food* Formula Milk * Prepared Baby Foods * Dried Baby Foods * Other
Baby Foods Pet Foods Hot Beverages * Black Tea (Packaged/Bags) * Green (Asian) Tea * Speciality Teas * Herbal Teas *
Instant Tea *All Coffee * Roast/Ground/Instant Coffee * Milk Beverages DRINKS Soft Drinks * Concentrates/Dilutables *
Mineral Water * Sparkling/Still Mineral Water * Fruit Juices * Carbonated Soft Drinks * Still Fruit Drinks * Iced Tea *
Sports & Isotonic Drinks Alcoholic Drinks * All Alcoholic Drinks * Beer * Wine * Spirits TOBACCO * All Tobacco *
Cigarettes * Cigars & Cigarillos * Manufactured Tobacco HOUSEHOLD CLEANING PRODUCTS Textile Washing
Products * Powder/Liquid Detergents * Detergents Bars * Delicates/Handwash Products * Fabric Conditioners * Carpet
Shampoos * Laundry Aids Dishwashing Products * Hand/Automatic Dishwashing Products Other Cleaning Products *
Air Fresheners & Insecticides * Surface Cleaners & Scourers * Toilet Cleaners * Shoe/Floor/Furniture/Metal Polish
OTC HEALTHCARE PRODUCTS * Analgesics * Aspirin * Acetaminophen (paracetamol) * Cough & Cold Remedies *
Digestive Remedies * Antacids * Medicated Skincare * Vitamins & Dietary Supplements * Other Healthcare Products
DISPOSABLE PAPER PRODUCTS * Toilet Tissues * Facial Tissues (Boxed & Packet Handkerchiefs) * Kitchen Towels
* Sanpro Products * Nappies * Wipes * Paper Tableware * Other Disposable Paper Products
COSMETICS & TOILETRIES * Women’s/Men’s/Unisex Fragrances * All Colour Cosmetics * Facial Make-up * Lip
Products * Eye Make-up * Nail Products * All Skincare Products * Facial Skincare * Suncare * Shampoo * Hair
Conditioners * Hair Spray * Bleaches & Colourants * Styling Agents * Toilet Soaps * Bath & Shower Additives *
Deodorants * Tooth-paste * Toothbrushes * Mouthwashes/Fresheners & Dental Rinses * Men’s Shaving Products * Shaving
Preparations * Razors & Blades * Baby Care Products HOUSEWARES * Glassware * China & Porcelain * Ceramic &
Plastic Housewares * Cutlery HOME FURNISHINGS * Furniture * Carpets & Other Floor-coverings * Household
Textiles, Soft Furnishings CLOTHING & FOOTWEAR * Men’s & Women’s Outerwear * Under-wear & Nightwear *
Knitwear * Socks, Stockings & Tights * Clothing Accessories * Footwear DOMESTIC ELECTRICAL APPLIANCES
White Goods * Refrigerators * Fridge-freezers * Freezers * Cookers * Electric Cookers * Gas Cookers * Microwave Ovens
* Washing Machines * Clothes Dryers * Dishwashers Small Electrical Appliances * Air Extractors, Cooker Hoods *
Electric Blankets * Cooling Fans * Drinks Makers * Food Processors * Hair Dryers * Electric Irons * Electric Shavers *
Space Heaters * Vacuum Cleaners * Electric Toasters * Water Heaters * Sewing Machines CONSUMER ELECTRONICS
* Colour/Monochrome Televisions * Video Recorders/Cameras/Camcorders * Home Computers * Computer Peripherals *
Audio Systems/Separates * CD Separates * All Personal Stereos * Portable Cassette Recorders * All Radio Recorders *
Portable Radios * In-Car Entertainment * In-Car CD Players * Clock Radio Alarms * Telephones * Mobile Telephones
PERSONAL GOODS * Watches * Real Jewellery * Costume Jewellery * Travel Goods * Musical Instruments * Writing
Instruments * Personal Stationery LEISURE GOODS * Toys & Games * Traditional Toys * Video Games * Cameras *
Films * Recorded Music * Pre-Recorded Cassettes & Video Cassettes * Compact Discs * Singles & EPs * LP Records *
Blank Audio & Video Cassettes * Gardening Products * Lawn-mowers * Bicycles * All Books, News-papers & Magazines *
All Newspapers * Magazines AUTOMOTIVES * Passenger Cars In Use * New Registrations Of Passenger Cars * Motor
Cycles In Use * New Registrations Of Motor Cycles * Car Aftermarket * Passenger Car Tyres * Petrol/Diesel Consumption
* Leaded/Unleaded Petrol Prices * Automotive Diesel Prices
Country Coverage
Europe Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal,
Spain, Sweden, Switzerland, United Kingdom Eastern Europe Bulgaria, Czech Republic, Hungary, Poland, Romania,
Russia, Slovakia, Ukraine Latin America Argentina, Brazil, Chile, Colombia, Mexico, Venezuela Asia Pacific Australia,
China, Hong Kong-China, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Taiwan,
Thailand, Vietnam Middle East & Africa Israel, South Africa, Turkey North America Canada, USA
15
Euromonitor Global Market Information Database
Appendix
Marketing Parameters
 Demographic, Economic and Country
Data
 207 Countries
 1,200 Parameters
 1977 - 1998
This is a huge compilation of demographic, economic and background marketing statistics
for 207 countries world-wide. From the length of the average working week, to the
number of hospital beds, or the size of the population aged 65+, the database contains over
1,000 types of data for each country from 1977-1998. Data are presented in comparative
tables and there are a range of built in functions which allow you to manipulate and
analyse your results.
Sources
The database is a compilation of official statistics published by official organisations.
 International organisations - eg United Nations, OECD and the IMF
 National statistical offices in each country
 International and national trade and industry associations
Sample Results
 Menu and Text Search
 Cut and Paste
 Currency conversions (national
currency, US$, Euro)
 Per capita calculations
16
 Growth rates (% Change, real and
nominal index)
 Sorting
Euromonitor Global Market Information Database
Appendix
Data Coverage
Demographic Trends *Trends in Total Population*Birth Rates*Death Rates *Marriage *Population Density
*Urban Population Economic Indicators *Trends in Total Gross Domestic *Trends in Total Gross Domestic
Product *Trends in Money Supply *Annual Rates of Inflation *Trends in Public and Private *Trends in Public and
Private Consumption *Government Finance and International Liquidity *Government *Usage of Gross Domestic
Product *Exchange Rates Against US Dollar 1977-1999 Exchange Rates Banking and Finance *Lending Rates
*Reserves of Deposit Money Banks *Assets of Deposit Banks *Liabilities of Deposit Banks *Bank Claims on the
Private Sector
External Trade *Trends in Total Imports *Trends in Total Exports *Imports (cif) by
Country of Origin *Exports (fob) by Country of Destination 1997 *Exports (fob) by Country of Destination
*Imports (cif) by *Exports (fob) by Commodity Consumer Prices and Costs *Index of Consumer Prices *Index
of Food Prices *Costs of Selected Food and Drink Items Labour Force Indicators *General Level of
Employment *Trends in Total Unemployed *Trends in Unemployment Rate *Level of Paid Employment in
Manufacturing *Average Working Week in Non-Agricultural Activities *Average Working Week in
Manufacturing *Economically Active Population by Sex *Employment by Activity *Economically Active
Population by Age Group Industrial Resources and Output *Indices of General Industrial Production *Indices
of Manufacturing Production *Indices of Mining Production *Production of Selected Minerals *Production of
Selected Metals *Production of Selected Textiles Consumer Expenditure Patterns *Total Consumer
Expenditure *Consumer Expenditure by Object *Consumer Expenditure on Food *Consumer Expenditure on
Alcoholic Drinks *Consumer Expenditure on Non-Alcoholic Drinks *Consumer Expenditure on *Consumer
Expenditure on Clothing *Consumer Expenditure on Footwear *Consumer Expenditure on Housing *Consumer
Expenditure on Household Fuels *Consumer Expenditure on Household Goods and Services *Consumer
Expenditure on Health Goods and Medical Services *Consumer Expenditure on Transport *Consumer
Expenditure on Communications *Consumer Expenditure on Leisure and Education *Consumer Expenditure on
Hotels and Restaurants Households *Number of Households *Average Number of Occupants per Household
*Penetration of Household Goods Literacy and Eductaion *Adult Literacy Rates and School Leaving Age *PrePrimary Education: Schools, Staff and *Primary Education: Schools, Staff and Pupils *Secondary Education: Staff
and Pupils *Higher and University Education: Staff and Students Communications *Telephone Lines in Use
*Total Telephone Traffic *Outgoing Telephone Traffic *Cellular Radio Telephone Users *Telex Lines in Use
*Facsimile Machines in Use *Availability of Digital Exchanges *Expenditure on Telecommunication Services
*Internet Usership Automotives *New Registrations of Passenger Cars *New Registrations of Commercial
Vehicles *New Registrations of Diesel Cars *Production of Passenger Cars *Production of Commercial Vehicles
*Passenger Cars in Use 98 *Commercial Vehicles in Use Transport *Road Network*Trends in Car Traffic
Volume *Trends in Airline Passengers Carried Cultural Indicators *Public Library *Library Statistics *Total
Book Titles Published *Book Titles Published by Subject *Book Titles Published by Subject *Museums, Museum
Visitors *Cinema Statistics *Videotape Rental and Sales Statistics *Video Sales by Category *Long Films Shown
by Country of Origin Income and Earnings *Gross Personal Income *Personal Disposable *Net Savings from
Disposable Income *Average Gross Monthly Earnings *Average Hourly Earnings *Average Gross Monthly
Earnings by Industry
Country Coverage
Albania * Algeria * American Samoa * Angola * Anguilla * Antigua * Argentina * Armenia * Aruba * Australia
* Austria * Azerbaijan * Bahamas * Bahrain * Bangladesh * Barbados * Belarus * Belgium * Belize * Benin *
Bermuda * Bhutan * Bolivia * Bosnia-Herzegovina * Botswana * Brazil * British Virgin Islands * Brunei *
Bulgaria * Burkina Faso * Burundi * Cambodia * Cameroon * Canada * Cape Verde * Cayman Islands * Central
African Republic * Chad * Chile * China * Colombia * Comoros * Congo * Costa Rica * Côte d’Ivoire * Croatia
* Cuba * Cyprus * Czech Republic * Slovak Republic * Denmark * Djibouti * Dominica * Dominican Republic *
Ecuador * Egypt * El Salvador * Equatorial Guinea * Eritrea * Estonia * Ethiopia * Fiji * Finland * France *
French Guiana * French Polynesia * Gabon * Gambia * Georgia * Germany * Ghana * Gibraltar * Greece *
Grenada * Guadeloupe * Guam * Guatemala * Guinea * Guinea-Bissau * Guyana * Haiti * Honduras * Hong
Kong, China * Hungary * Iceland * India * Indonesia * Iran * Iraq * Ireland * Israel * Italy * Jamaica * Japan *
Jordan * Kazakhstan * Kenya * Kiribati * Kuwait * Kyrgyzstan * Laos * Latvia * Lebanon * Lesotho * Liberia
* Libya * Liechtenstein * Lithuania * Luxembourg * Macau * Macedonia * Madagascar * Malawi * Malaysia *
Maldives * Mali * Malta * Martinique * Mauritania * Mauritius * Mexico * Moldova * Monaco * Mongolia *
Morocco * Mozambique * Myanmar * Namibia * Nauru * Nepal * Netherlands * Netherlands Antilles * New
Caledonia * New Zealand * Nicaragua * Niger * Nigeria * North Korea * Norway * Oman * Pakistan * Panama *
Papua New Guinea * Paraguay * Peru * Philippines * Poland * Portugal * Puerto Rico * Qatar * Réunion *
Romania * Russia * Rwanda * Sao Tomé e Príncipe * Saudi Arabia * Senegal * Serbia and Montenegro *
Seychelles * Sierra Leone * Singapore * Slovenia * Solomon Islands * Somalia * South Africa * South Korea *
Spain * Sri Lanka * St Kitts * St Lucia * St Vincent & the Grenadines * Sudan * Suriname * Swaziland * Sweden
* Switzerland * Syria * Taiwan * Tajikistan * Tanzania * Thailand * Togo * Tonga * Trinidad and Tobago *
Tunisia * Turkey * Turkmenistan * Tuvalu * Uganda * Ukraine * United Arab Emirates * United Kingdom *
Uruguay * USA * USSR (former) * Uzbekistan * Vanuatu * Venezuela * Vietnam * Western Samoa * Yemen *
Yugoslavia (former) * Zambia * Zimbabwe
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Euromonitor Global Market Information Database
Appendix
Forecasts
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Consumer Market Sizes
Demographic & Economic Data
350 Products
52 Countries
1997 – 2010
Market, demographic and economic forecasts to 2010. This database contains
market forecasts for 350 consumer products as well as demographic breakdowns
and economic forecasts.
Sources
All forecasts are made by Euromonitor’s industry analysts who draw on data
published in other Euromonitor databases and market research reports as well as
their own in-depth knowledge of each product in each country.
Utilities
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Menu and Text Search
Cut and Paste
Currency conversions (national currency, US$)
Per capita calculations
Growth rates (% Change, nominal index)
Inflation
Sorting
Coverage
SOCIO_ECONOMIC FORECASTS
Demographic Forecasts * Total Population * Total Population aged 0-4, 5-9, 10-14, 15-19, 20-24, 25-29, 30-34,
35-39, 40-44, 45-49, 50-54, 55-59, 60-64, 65-69, 70-74, 75-79, 80+ * Birth Rates * Death Rates * Female Life
Expectancy * Male Life Expectancy * Urban Population * Rural Population * Male Population * Male Population
aged 0-4, 5-9, 10-14, 15-19, 20-24, 25-29, 30-34, 35-39, 45-49, 50-54, 55-59, 60-64, 65-69, 70-74, 75-79, 80+ *
Female Population * Female Population aged 0-4, 5-9, 10-14, 15-19, 25-29, 30-34, 35-39, 40-44, 45-49, 50-54, 5559, 60-64, 65-69, 70-74, 75-79, 80+ * Fertility Rates * Economic Forecasts * Gross Domestic Product * Growth
of Gross Domestic Product * Inflation * Trade Balance * Industrial Production * Economically Active Population
* Unemployment * Income and Earnings * Gross Personal Income * Personal Disposable Income * Net Savings
* Average Monthly Earnings * Average Hourly Earnings * Average Monthly Earnings in Agriculture, Hunting
and Forestry * Average Monthly Earnings in Construction, Education, Electricity, Gas and Water Supply,
Financial Intermediation, Fishing, Health and Social Work, Hotels and Restaurants, Manufacturing, Mining and
Quarrying, Other Services, Public Administration, Social Security, Real Estate, Renting and Related Businesses,
Trade and Repair of Consumer Goods, Transport, Storage and Communication * Average Monthly Earnings, All
Industries * Consumer Expenditure * Total Consumer Expenditure * Consumer Expenditure on Food, Alcoholic
Drinks, Non-Alcoholic Drinks, Tobacco, Clothing, Footwear, Housing, Household Fuels, Household Goods and
Services, Health Goods and Medical Services, Transport, Communications, Leisure and Education * Retail
Distribution * Trends in Total Retail Sales * Trends in Food Retail Sales * Trends in Non-Food Retail Sales *
Total Number of Retail Outlets * Number of Food Outlets * Number of Non-Food Outlets * Retail Sales by Cooperatives, Multiples, Non-Affiliated Independents, Voluntary Chains and Affiliated Retailers, Hypermarkets,
Supermarkets * Food Sales by Hypermarkets, Independent Grocers, Supermarkets * Number of Hypermarkets *
Number of Supermarkets * Sales of Private Label Goods * Advertising Patterns * Trends in Advertising
Expenditure * Trends in Advertising Expenditure (per capita) * Tourism and Travel * Trends in Tourism
Receipts * Trends in Tourism Expenditure * Trends in Foreign Tourist Arrivals at Frontiers * Households * New
Dwellings Completed * Number of Households * Average Household Size * Total Housing Stock * Possession of
Household Durables * Possession of Air Conditioners, Bicycles, Black/White TV Sets, Cameras, CD Players,
Colour TV Sets, Dishwashers, Freezers, Hi-fi Stereos, Microwave Ovens, Motorcycles, Passenger Cars, Personal
Computers, Pianos, Refrigerators, Sewing Machines, Showers, Telephones, Tumble Driers, Vacuum Cleaners,
Video Cameras, Videotape Recorders, Washing Machines * Energy * Total energy consumption * Production of
natural gas * Production of electricity * Operable nuclear capacities * Crude oil consumption
18
Euromonitor Global Market Information Database
Appendix
MAEKET SIZE FORECASTS
FOODS Meat * Beef & Veal * Pork * Lamb, Mutton & Goat * Poultry * Other Meat Fish * Fresh, Chilled &
Frozen * Dried, Salted & Smoked * Shellfish Fresh Produce * Rice * Pulses * All Vegetables * Potatoes *
Tomatoes (Fresh) * Green Vegetables * All Fruit * Citrus Fruit * Non-Citrus Fruit * Eggs Dairy Products *
Liquid Milk * Butter * Cheese * Processed Cheese * Hard Cheese * Soft Cheese * Ice Cream * Impulse IceCream * Take-Home/Dessert Ice-Cream * Yoghurt * Cream * Cottage Cheese, Fromage Frais & Quark Bakery
Products * Bread * Morning Goods * Cakes & Pastries * Breakfast Cereals * Ready-to-Eat Cereals * Hot Cereals
* All Pasta & Noodles * Sweet & Savoury Biscuits * Savoury Snacks * Chips & Crisps * Coated & Flavoured
Nuts * Extruded Snacks * Other Savoury Snacks Frozen Food * Frozen & Processed Vegetables/Potatoes *
Frozen & Processed Fish/Red Meats/Poultry * Frozen Bakery Products * Frozen Ready Meals & Pizzas * Frozen
Desserts * Other Frozen Foods Canned Food * Canned Meat & Meat Products * Canned Vegetables * Canned
Fruit * Canned Fish * Canned Ready Meals * Canned Beans & Pasta * Other Canned Foods Chilled Food *
Chilled Desserts * Chilled Ready Meals * Chilled Processed Meats Dried Food * Dried Milk Powders * Dried
Ready Meals * Dried Desserts * Dried Fruit Oils & Fats * Oils & Fats * Margarine * Low Fat Spreads &
Melanges * Olive Oil * Vegetable & Seed Oil * Cooking Fats Confectionery * Chocolate Confectionery *
Chocolate Countlines * Chocolate Tablets * Bagged Chocolate Shelflines * Sugar Confectionery * Mints *
Chewing Gum * Sugarised Gum * Sugar-free Gum * Bubble Gum Miscellaneous Foods * Sugar * Honey * Jams
& Preserves * Sweet Spreads * Chocolate-Based Spreads * Sauces & Dressings * All Soups * All Culinary
Products * Tomato Pastes & Purees * Canned Tomatoes * Bouillon/Stock Cubes * Herbs & Spices * Fermented
Sauces * Pasta Sauces * Wet Sauces * Dry Sauces/Powder Mixes * Ketchup * Mayonnaise * Salad Dressings
Baby Food * Formula Milk * Prepared Baby Foods * Dried Baby Foods * Other Baby Foods * Pet Foods Hot
Beverages * Black Tea (Packaged/Bags) * Green (Asian) Tea * Speciality Teas * Herbal Teas * Instant Tea *All
Coffee * Roast/Ground/Instant Coffee * Milk Beverages DRINKS Soft Drinks * Concentrates/Dilutables *
Mineral Water * Sparkling/Still Mineral Water * Fruit Juices * Carbonated Soft Drinks * Still Fruit Drinks * Iced
Tea * Sports & Isotonic Drinks Alcoholic Drinks * All Alcoholic Drinks * Beer * Wine * Spirits TOBACCO *
All Tobacco * Cigarettes * Cigars & Cigarillos * Manufactured Tobacco HOUSEHOLD CLEANING
PRODUCTS Textile Washing Products * Powder/Liquid Detergents * Detergents Bars * Delicates/Handwash
Products * Fabric Conditioners * Carpet Shampoos * Laundry Aids Dishwashing Products * Hand/Automatic
Dishwashing Products Other Cleaning Products * Air Fresheners & Insecticides * Surface Cleaners & Scourers
* Toilet Cleaners * Shoe/Floor/Furniture/Metal Polish OTC HEALTHCARE PRODUCTS * Analgesics *
Aspirin * Acetaminophen (paracetamol) * Cough & Cold Remedies * Digestive Remedies * Antacids * Medicated
Skincare * Vitamins & Dietary Supplements * Other Healthcare Products DISPOSABLE PAPER PRODUCTS *
Toilet Tissues * Facial Tissues (Boxed & Packet Handkerchiefs) * Kitchen Towels * Sanpro Products * Nappies *
Wipes * Paper Tableware * Other Disposable Paper Products COSMETICS & TOILETRIES *
Women’s/Men’s/Unisex Fragrances * All Colour Cosmetics * Facial Make-up * Lip Products * Eye Make-up *
Nail Products * All Skincare Products * Facial Skincare * Suncare * Shampoo * Hair Conditioners * Hair Spray *
Bleaches & Colourants * Styling Agents * Toilet Soaps * Bath & Shower Additives * Deodorants * Tooth-paste *
Toothbrushes * Mouthwashes/Fresheners & Dental Rinses * Men’s Shaving Products * Shaving Preparations *
Razors & Blades * Baby Care Products HOUSEWARES * Glassware * China & Porcelain * Ceramic & Plastic
Housewares * Cutlery HOME FURNISHINGS * Furniture * Carpets & Other Floor-coverings * Household
Textiles, Soft Furnishings CLOTHING & FOOTWEAR * Men’s & Women’s Outerwear * Under-wear &
Nightwear * Knitwear * Socks, Stockings & Tights * Clothing Accessories * Footwear DOMESTIC
ELECTRICAL APPLIANCES White Goods * Refrigerators * Fridge-freezers * Freezers * Cookers * Electric
Cookers * Gas Cookers * Microwave Ovens * Washing Machines * Clothes Dryers * Dishwashers Small
Electrical Appliances * Air Extractors, Cooker Hoods * Electric Blankets * Cooling Fans * Drinks Makers * Food
Processors * Hair Dryers * Electric Irons * Electric Shavers * Space Heaters * Vacuum Cleaners * Electric
Toasters * Water Heaters * Sewing Machines CONSUMER ELECTRONICS * Colour/Monochrome
Televisions * Video Recorders/Cameras/Camcorders * Home Computers * Computer Peripherals * Audio
Systems/Separates * CD Separates * All Personal Stereos * Portable Cassette Recorders * All Radio Recorders *
Portable Radios * In-Car Entertainment * In-Car CD Players * Clock Radio Alarms * Telephones * Mobile
Telephones PERSONAL GOODS * Watches * Real Jewellery * Costume Jewellery * Travel Goods * Musical
Instruments * Writing Instruments * Personal Stationery LEISURE GOODS * Toys & Games * Traditional Toys
* Video Games * Cameras * Films * Recorded Music * Pre-Recorded Cassettes & Video Cassettes * Compact
Discs * Singles & EPs * LP Records * Blank Audio & Video Cassettes * Gardening Products * Lawn-mowers *
Bicycles * All Books, News-papers & Magazines * All Newspapers * Magazines AUTOMOTIVES * Passenger
Cars In Use * New Registrations Of Passenger Cars * Motor Cycles In Use * New Registrations Of Motor Cycles
* Car Aftermarket * Passenger Car Tyres * Petrol/Diesel Consumption * Leaded/Unleaded Petrol Prices *
Automotive Diesel Prices
Country Coverage
Europe Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway,
Portugal, Spain, Sweden, Switzerland, United Kingdom Eastern Europe Bulgaria, Czech Republic, Hungary,
Poland, Romania, Russia, Slovakia, Ukraine Latin America Argentina, Brazil, Chile, Colombia, Mexico,
Venezuela Asia Pacific Australia, China, Hong Kong, China, India, Indonesia, Japan, Malaysia, New Zealand,
Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam Middle East & Africa Israel, South Africa,
Turkey North America Canada, USA
19
Euromonitor Global Market Information Database
Appendix
Companies & Brands
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150,000 Brands
15,000 Companies
100 Countries
600 Product Sectors
This database is a powerful marketing tool. It gives access to 150,000 consumer
brands and the 15,000 companies that own them. A team of company researchers
at Euromonitor has compiled detailed company and brand profiles by talking direct
with the major players in each of 600 product sectors.
You can establish very quickly:
 The major companies in a country or sector
 The top brands in a country or sector
 Who owns a particular brand in a specific country
 The brands owned by a particular company
Sample Results
Utilities
 Menu and Text Search
 Cut and Paste
 Links to subsidiary and parent
companies
20
 Rankings by turnover, number brands,
country, sector, company and A-Z
Euromonitor Global Market Information Database
Appendix
Sectors Coverage
Adhesives, Analgesics, Anti-histamines, Anti-smoking aids, Audio, Automotive components, Automotives, Baby
care products, Baby clothes, Baby foods, Baby goods, Bakery products, Bath and shower products, Batteries, Beer,
Biscuits, Building materials, Burglar alarms, Calculators, Camping and caravanning equipment, Candles, Canned
foods, Car aftermarket, Carpets and other floorcoverings, Ceramic housewares, Childrenswear, Chilled foods,
China and porcelain, Chocolate and sugar confectionery, Cider, Cigarette lighters, smoking accessories, Cigarettes,
Cigars and cigarillos, Cleaning goods, Clothing accessories, Clothing and textiles, Coal-burning stoves, Colour
cosmetics, Colours and dyes, Consumer electronics, Consumer healthcare, Convenience foods, Cooking
appliances, Cookware, Cosmetic accessories, Cosmetics and toiletries, Cotton/paper products, Cough and cold
remedies, Curtain accessories, Cutlery, Dairy products, Delicatessen foods, Deodorants, Diapers, Digestive
remedies, Dishwashers, Disposable household plastics, Disposable paper products, DIY and hardware, Domestic
electrical appliances, Door and window fixtures, Dried foods, Drinks, Earcare, Edible oils and fats, Electrical
accessories, Electronic musical instruments, Entertainment software, Essential oils, Ethnic foods, Eyecare
products, Fabric care products, Fabrics and yarns, Facial tissues, Fax machines, Female contraceptive products,
Fillers, pastes and adhesives, Fish, Flavours, syrups and aromas, Floor cleaning appliances, Food, Food additives,
Footwear, Footwear accessories, Fresh produce, Frozen foods, Fuel, Furniture, Garden chemicals, Gardening
products, Gas, Gas appliances, General merchandise, Giftware, Glassware, Haircare products, Hardware, Health
foods, Health testing kits, Heating and airconditioning appliances, Herbal remedies, Hobby goods, Home
computing, Home furnishings, Honey, Hot beverages, Household batteries, Household chemicals, Household
cleaning products, Household textiles, soft furnishings, Housewares and household goods, In-car entertainment,
Indoor plant products, Ingredients, Insect repellent products, Jams and preserves, Jewellery, Kitchen and bathroom
fittings, Kitchen foil, Kitchen towels, Kitchen utensils, Knitwear, Laundry appliances, Laundry care products,
Leather clothing, Leather goods, Leisure and entertainment, Leisure goods, Male contraceptive products, Meat
(fresh), Meat (prepared), Medicated skincare, Men's cosmetics and toiletries, Men's shaving products, Menswear,
Milled products, Mineral water, Mixes and desserts, Motor cycles, Musical instruments, Non-electrical appliances,
Non-leather fashion accessories, Novelty goods, Off-the-road vehicles, Office equipment and supplies, Office
stationery, Oil-fuelled appliances, Oral hygiene, Other disposable paper products, Other healthcare products, Other
household chemicals, Other manufactured tobacco, Paints and varnishes, Paper filter bags, Paper tableware,
Passenger cars, Perfumes and fragrances, Perry, Personal care appliances, Personal goods, Personal stationery, Pet
food, Pet-care, Photographic goods, Pipe tobacco, Plastic housewares, Plumbing equipment, Printers and copiers,
Radio, Refrigeration equipment, Rice, Rolling tobacco, Rubber household goods, Sanitary ware, Sanpro products,
Satellite equipment, Sauces, pickles and dressings, Self-assembly furniture, Semi-finished products, Sewing
accessories and other haberdashery, Shutters and blinds, Silverware, Skincare, Sleeping aids, Slimming aids, Small
electrical appliances, Small kitchen appliances, Snack foods, Soaps and detergents, Socks, stockings and tights,
Soft drinks, Solid fuels, Soups and stocks, Spectacles and contact lenses, Spices, herbs and condiments, Spirits,
Sports goods and equipment, Sportswear, Storage goods and accessories, Sugar, Suncare products, Sunglasses and
fashion eyewear, Sweet and savoury spreads, Tableware, Telephones, Televisions, Tobacco, Toilet tissues, Tools
and equipment, Travel goods, Trucks, Tyres, Umbrellas, Underwear and nightwear, Unisex clothing, Vans,
Vegetarian foods, Video, Vitamins and dietary supplements, Wallcoverings, Watches and clocks, Weatherproof
clothing, Wine, Wipes, Women's shaving products, Womenswear, Wood, Wood-burning stoves, Writing
instruments
Country Coverage
Argentina, Australia, Austria, Belgium, Brazil, Bulgaria, Canada, Chile, China, Columbia, Czech Republic,
Denmark, Ecuador, Egypt, Estonia, Finland, France, Germany, Ghana, Greece, Hong Kong-China Hungary, India,
Indonesia, Ireland, Israel, Italy, Japan, Kenya, Korea (South), Latvia, Lithuania, Luxembourg, Malaysia, Mexico,
Netherlands, New Zealand, Nigeria, Norway, Pakistan, Peru, Philippines, Poland, Portugal, Romania, Russia,
Saudi Arabia, Singapore, South Africa, Spain, Sri Lanka, Sweden, Switzerland, Taiwan, Thailand, Turkey,
Ukraine, United Kingdom, USA, Venezuela, Vietnam, Zimbabwe
21
Euromonitor Global Market Information Database
Appendix
Information Sources
 Publications, Organisations and
Databases
 35,000 Sources of Information
 Web Links
Over 35,000 sources of business information. This database is a powerful tool for
information managers and researchers. Available as a live, constantly updated
dataset it provides precise contact details for thousands of information sources
world-wide. These range from trade associations and industry journals to business
libraries, national statistical offices and private research publishers. The database is
used by Euromonitor's own analysts when starting new research projects.
Source Types:
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Business directories
Chambers of commerce
Databases
Electronic publications
Government departments
Industry and trade journals
Market research agencies
Online hosts
Private research publishers
Syndicated surveys
Trade associations
Trade development organisations
Utilities
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22
Menu and Text Search
Cut and Paste
Links to internet information sources
Euromonitor Global Market Information Database
Appendix
Sample Results
23
Euromonitor Global Market Information Database
Appendix
Major Market Profiles
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Major Market Profiles
200 Products
Consistent Ten-point Analysis
UK, USA, France & Germany
This database contains 6,000 market profiles. It can be used to get instant
overviews of the major market factors in the World’s leading industrialised
countries - UK, USA, France, Germany. 200 consumer and industrial product
sectors are analysed and for each product in each country, the database provides 10
‘snap-shot’ profiles. The statistical data and text are presented in an easy to
assimilate format giving users an instant understanding of the key market
parameters.
Profiles include:
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Market Size - 1993 - 1997
Market Sectors - 1993 & 1997
Market Share - 1997 manufacturer shares or rankings.
Market Activity - Advertising expenditure by brand, company or media.
Corporate Overview - External analysis of operating environment.
Key Players - Internal analysis of major players
Distribution
Consumer/End User Profile
Market Forecasts - 1998 - 2002
Sector Forecasts - 1998 & 2002
Product Coverage
Accounting, auditing and bookkeeping, Advertising, Aerospace, Agricultural
machinery, Air fresheners and insecticides, Airlines, Alternative power generation,
Aluminium, Audio products, Automobile aftercare and accessories, Baby toiletries,
Babyfoods, Baked goods/bakery products, Bath and shower products, Batteries and
rechargers, Beer, Books, Breakfast cereals, Business telecommunications
equipment, Cable and satellite TV equipment, Cable and satellite TV services, Car
rental, Cellular and wireless communications systems, Cellular communications
services, Cheese, Childrenswear, Chocolate confectionery, Cigarettes, Clothing
retailers, Colour cosmetics, Commercial and retail printing services, Commercial
banking, Commercial real estate and property management, Computer consulting
services, Computer peripherals, Construction machinery, Cookies/biscuits and
crackers, Couriers, Credit and charge cards, Crude oil, Deodorants, Department
stores, Desktop personal computers, Direct marketing, DIY and hardware retailers,
DIY products, Electric power distribution, Electronic information services,
Employment services, Engineering and construction services, Entertainment
software, Eyeglasses and contact lenses, Fast food, Fertilizers and pesticides, Film
production, Financial planning, Footwear, Fossil fuel and nuclear power
generation, Frozen food, Fruit juice, Gardening products, Glassware, Grocery
stores/food retailers/supermarkets, Haircare, Healthcare insurance, Healthfoods,
Home, leisure and entertainment software, Hot drinks, Hotels, Household cleaning
24
Euromonitor Global Market Information Database
Appendix
products, Household furniture, Ice cream, yoghurt and chilled desserts, Industrial
air conditioning, refrigeration and heating machinery, Industrial food processing
machinery, Industrial process controls, Inorganic chemicals, Investment banking
and venture capital, Large kitchen appliances, Legal services, Life insurance,
Magazines, Mail order and home shopping, Management and marketing consulting
services, Market research, Meat and poultry, Men’s toiletries, Menswear, Metallic
ores, Mineral waters, Mortgage finance, Motors and generators, Multimedia
software, Multimedia systems and hardware, Natural gas, Networking hardware,
Networking software, Newspapers, Office equipment, Oil and gas field machinery,
Oral hygiene, Organic chemicals, OTC analgesics, OTC cough and cold remedies,
OTC digestive remedies, OTC medicated skincare, OTC vitamins and dietary
supplements, Packaging machinery, Paints and coatings, Paper and cardboard
packaging, Paper and cardboard production, Passenger cars, ATVs, RVs and pickups, PC business software, Perfumes and fragrances, Pet foods and accessories,
Petroleum refining, Pharmaceuticals, Photographic equipment, Plastic materials
and resins, Plastic products, Portable personal computers, Printed circuit boards,
Property insurance, Radio broadcasting, Railroads, Residential property,
Restaurants and cafes, Retail banking services, Satellite telecommunications
services, Savoury snacks, Semi-conductors and related devices, Semi-fabricated
steel, Skincare, Small kitchen appliances, Soft drinks, Spirits and liqueurs, Sports
equipment, Stationery, Sugar confectionery, Suncare, Superstores and warehouse
clubs, Surgical and medical instruments, Surgical appliances and supplies,
Telephone services, Textile washing products, Textiles, Theme parks, Toys and
games, Travel agents' services, Travel and tourism, Trucking, Trucks, TV
broadcasting, TV, VCRs and camcorders, Water and sewerage, Wines,
Womenswear
Sample Results
25
Euromonitor Global Market Information Database
Appendix
Market Analysis
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Full-text Market Analysis
Consumer Markets
c300 reports
Global coverage
Euromonitor publish over 300 market research reports providing in-depth analysis
of global consumer markets. As an optional addition to the Global Market
Information Database you can have unlimited access to this full text analysis.
Utilities
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26
Browse Catalogue
Text Search
Cut and Paste data
Download single sections or whole reports
Euromonitor Global Market Information Database
Appendix
Types of Report
There are four types of report from country by country studies to global strategic
analysis.
Strategy 2000 reports
Euromonitor’s premium report series provide a comprehensive and strategic review
of consumer markets and services from a global perspective.
Typical reports:
 The World Market For Confectionery
 The World Market For Skin Care and Sun Care
International Market Intelligence Reports
Individually tailored reports look at the latest trends and developments in a product
market or service at a European or other pan-regional level.
Typical reports:
 Private Label in Europe
 European Tobacco Forecasts to 2010
Market Direction
These reports provide a highly detailed analysis of specific products or services
across the major industrialised economies: France, Germany, Italy, Spain, Japan,
Canada, Benelux, UK and USA.
Typical reports:
 Fast Food: The International Market
 Pet Foods & Pet Care Products: The International Market
Emerging Market reports
These reports concentrate on large consumer goods industries in China, Eastern
Europe, Latin America and South East Asia.
Typical reports:
 The Market For Soft Drinks In Eastern Europe
 The Market for OTC Healthcare in South East Asia
Sectors Covered
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Automotive
Catering and Vending
Consumer Electronics
Clothing and Footwear
Demographics and Lifestyles
Food and Beverage
Healthcare
Household Cleaning
Housewares
Leisure
Packaging
Personal Care
Retailing
Tobacco
Travel and Tourism
Telecommunications
Euromonitor Global Market Information Database
EUROMONITOR INTERNATIONAL
making sense of global markets