Investor Relations
By Ashley Nichols

Introduction
• Founding
• Walt Disney Company Divisions
• Dow Jones Industrial Average
• Fortune 500
• NYSE

Corporate Governance
• Structure:
• Chairman of the Board
• Board of Directors
• Committees

Investor Resources
• Investor Relations Website
• Conferences and Presentations
• Newsletter

Investor Resources cont.
• Fact Books
• Financial Information
• News Releases
• “My Shareholder Account”

Research
• Clients? Audiences?
• Best methods of communication
• Individual needs?

Impact Objectives
• Increase knowledge
• Enhance favorable attitudes
• Recruit new shareholders

Output Objectives
• Distribution of materials
• Earnings Calls
• Newsletters
• Financial Reports

Programming
• Annual Investor Conference
• Earnings Calls
• Themes and Messages
• Media

Evaluation
• Information availability
• Individualized attention
• Social media?

Conclusion, Questions

A Little Investing Fun