Current Chair: Brian Morgan
RequestforUndergraduateCourseAddition
1. Prepare one paper copy and obtain signatures from the Department Chair/Head, Librarian, and College Dean. 2. Submit the form to your College Curriculum Committee.
3. After attaining the signature of the College Curriculum Chair, send the paper copy to in !
"#$. 4. Send an identical (sans signatures)
ELECTROINIC COPY and all supporting documentation in PDF format by email to %@marshall.edu.
Health Professions
ESS250
School of Kinesiology
College:___________________Department/Division:__________________AlphaDesignator/Number:____________Graded:____CR/NC:____
Dr. Jennifer Mak
304-696-2927
ContactPerson:_______________________________________________________________________Phone:__________________________
NEWCOURSEDATA:
Introduction to Sport Management
NewCourseTitle:______________________________________________________________________
E S S
2 5 0
AlphaDesignator/Number:____________________
I n t r o
t o
S p o r t
Ma n a g eme n t
TitleAbbreviation:__________________________________________________
(Limitof30characters andspaces.)
CourseDescription(Limitof30words): The student will gain knowledge in sport management with multiple
emphases including professional, collegiate, and recreational sports.
N/A
Fall 2011
Corequisite(s):__________________________FirstTermtobeOffered:_______________
N/A
3
Prerequisite(s):__________________________CreditHours:______________
N/A
Course(s)beingdeletedinplaceofthisaddition(mustsubmitcoursedeletionform):_______________________
CHECKLIST/REQUIREMENTS
1.
Aftercompletingthistwopageforminitsentirety,includeacompletesyllabusandroutethroughthedepartments/committeesbelow.
2.
Acompletesyllabuscanbefromwhenthiscoursewaspreviouslytaughtasaspecialtopicscourseorbycreatinganew,intendedsyllabus
tousewiththecourse.Thesamplesyllabusmustataminimumaddressthefollowingareas:
a. COURSEOBJECTIVES
b. COURSEOUTLINE
c. SAMPLETEXT(S)WITHAUTHOR(S)ANDPUBLICATIONDATE
d. INSTRUCTIONALMETHODS(Lecture,Lab,Internship,Practicum,etc...)
e. EVALUATIONMETHODS(Unit/Chapter,Midterm,Final,Projects,etc...)
3.
Ifthiscoursewillreplaceacoursethatisrequiredbyanotherdepartment,pleasesendamemototheaffecteddepartmentandincludeit
withthispacket,aswellas,theresponsereceivedfromtheaffecteddepartment.
4.
Ifthiscoursewillbesimilarintitleorcontenttoanotherdepartment’scourses,pleasesendamemototheaffecteddepartmentand
includeitwiththispacket,aswellas,theresponsereceivedfromtheaffecteddepartment.
5.
SendacopyofthiscompletedformtotheMarshallUniversityCatalogEditor.
SIGNATURES:(Ifdisapprovedatanylevel,donotsign.Returntoprevioussigner.)
DepartmentChair/DivisionHead:____________________________________
Registrar:_______________________________________________________
Librarian: _______________________________________________________
CollegeDean: ____________________________________________________
CollegeCurriculumChair: __________________________________________
&'
$* __________________________________
UniversityCurriculumCommitteeChair:_______________________________
FacultySenateChair:___________________________________________
VPAcademicAffairs/VPHealthScience_______________________________
Date:_________________________
Date:_________________________
Date: _________________________
Date: _________________________
Date: _________________________
Date: _________________________
Date: _________________________
Date:_________________________
Date:_________________________
Revised/0/2009
RequestforUndergraduateCourseAdditionPage2
AdditionalInformationRequiredforUndergraduateCourseAddition
Health Professions
School of Kinesiology
ESS250
College:_______________________Department/Division:___________________________AlphaDesignator/Number:__________________
Providecompleteinformationregardingthenewcourseadditionforeachtopiclistedbelow.Beforerouting
thisform,acompletesyllabusalsomustbeattachedaddressingtheitemslistedonthefirstpageofthisform.
1.Identifybynamethefacultyinyourdepartment/divisionwhomayteachthiscourse.
Dr. Jennifer Mak or Dr. Jarrod Schenewark
2.Ifyourdepartment/divisionrequiresadditionalfaculty,equipment,orspecializedmaterials,attachan
estimationofmoneyandtimerequiredtosecuretheseitems.
no additional equipment needed
3.Ifthiscoursewillberequiredbyadepartment/divisionotherthanyourown,identifybyname.
No additional department/division required this course.
4.Ifthereareanyagreementsrequiredtoprovideclinicalexperience,attachdetailsandsignedagreements.
No clinical experience are required in this course
5.Iflibraryresourcesaredeemedinadequate,attachaplantoovercomethis.Theplanmustincludethecost
asstatedbytheDeanofLibraries.
No additional library resources are needed
6.EQUIPMENT/SUPPLIESNEEDEDTOTEACHTHISCOURSE(thisdoesnotrefertoadditional
equipment/suppliesthatneedtobepurchased;simplywhatmaterialsareneededinordertoteachthis
coursesuccessfully.):
Regular Classroom with LCD projector and computer etc.
7.ADDITIONALGRADUATEREQUIREMENTSIFLISTEDASANUNDERGRADUATEOR
GRADUATECOURSE(pleasealsosubmittoGraduateCouncilcourseadditionfor5xxgraduatecomponent):
This course is only for undergraduate students. It is not a graduate course
8.PROVIDEACOMPLETEBIBLIOGRAPHYINCLUDINGALLPUBLICATIONSRESEARCHEDTOCREATETHIS
COURSEANDWHATPUBLICATIONSMAYBEBENEFICIALTOSTUDENTSTAKINGTHISCOURSE(separate
page).
UniversityCurriculumCommittee–CourseAdditionForm
Revised+-/2--6
BIBLIOGRAPHY:
Fried, G. (2009). Managing Sport Facilities (2nd ed). Champaign, IL: Human Kinetics.
Fried, G., Shapiro, S., & Deschriver, T.D. (2007). Sport Finance (2nd ed.). Champaign, IL: Human Kinetics.
Gillentine, A., & Crow, B.R. (2009). Foundations of Sport Management (2nd ed.). Sport Management Library.
Hoye, R., Smith, A., Nicholson, M., Stewart, B., & Westerbeek, H. (2009). Sport Management: Principles and
Applications, Volume 1, (2nd ed.). Portsmouth, NH: Butterworth-Heinemann Publications.
Krotee, M., & Bucher, C. (2006). Management of Physical Education and Sport (13th ed.). Columbus, OH: McGrawHill Publishing.
Lussier, R., & Kimball, D. (2009). Applied Sport Management Skills. Champaign, IL: Human Kinetics.
Masteralexis, L., Barr, C., & Hums, M. (2011). Principles and Practice of Sport. Sudbury, MA: Jones and Bartlett
Learning
Parkerhouse, B.L. (2004). The Management of Sport: Its Foundation and Application (4th ed). Columbus, OH:
McGraw-Hill Publishing.
Page 1 of 1
Sport Management and Marketing Program
MARSHALL UNIVERSITY
Huntington, West Virginia
ESS 250: INTRODUCTION TO SPORT MANAGEMENT
3 Credits
SAMPLE SYLLABUS
Meeting Times:
Classroom:
Instructor Name:
Instructor Office:
Instructor Phone:
Instructor Email:
Instructor Office Hours:
Instructor Address:
1.
Tue/Thur
11:00-12:15 pm
GH 120
Dr. Jennifer Mak, Professor and Director of Sport Management Program
GH 107A
696-2927
mak@marshall.edu
Tuesday
1:30pm to 4:30pm
Thursday
1:30pm to 4:30pm
Any by Appointment
Marshall University, School of Kinesiology
One John Marshall Drive, GH107-A, Huntington, WV 25755-2450
TEXT BOOKS:
Pedersen, P.M., Parks, J.B., Quarterman, J., & Thibault, L. (2010). Contemporary Sport Management (4th ed.).
Champaign, IL: Human Kinetics. (Required)
2.
COURSE DESCRIPTION:
A study of sport management as an academic major and as a professional endeavor.
3.
PRE-REQUISITE: N/A
4.
ATTENDANCE POLICY:
Full (100%) attendance at all classes is expected. To be “Excused,” absences must be communicated to the instructor in
advance, or as soon as reasonably possible in the case of an emergency. Class participation grade will be based on
student attendance and quality of participation.
5.
GRADING POLICY:
A
B
C
D
F
Points
495-550
440-494
385-439
330-384
below 330
EXCELLENT, Achievement with Distinction
VERY GOOD, Superior Work!
AVERAGE, Satisfactory Work.
BELOW AVERAGE, Poor but passing
FAILURE
Content
“UNDERSTAND, WE HAVE
HIGH EXPECTATIONS!”
Points
Class Participations
Quizzes
Discussions
Exams
45
65
40
400
Page 1 of 4
6.
STUDENT LEARNING OUTCOMES:
After completion of the class, students should be able to
Upon completion of this course, students will be able to
Define sport management and discuss the nature and scope of
opportunities in the sport industry
Explain the importance of a professional perspective
Identify the major business and market structures that allowed
people to develop various sport businesses over the past 150
years
Define, explain, and discuss the development of professional
sport
Demonstrate an understanding of the events surrounding the
development of intercollegiate athletics
Explain the differing critical views of that role that interscholastic
athletics plays in society
Explain key challenges in managing youth and community sport
and propose solutions for those challenges
Describe the intersection between sport and tourism
Describe how sports are distributed to consumers
Explain the definition and theoretical elements of sport
communication
Explain the concept of economic impact analysis and its
relationship to sport events and facilities
Describe the necessary steps in managing a facility
7.
Each student learning outcome will be
assessed in the following manner:
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
Discussions; Quizzes; Exams
ACADEMIC HONESTY:
Any act of a dishonorable nature which gives the student engaged in it an unfair advantage over others engaged in the
same or similar course of study and which, if known to the instructor in such course of study, would be prohibited.
This shall include, but is not limited to, the following: securing or giving unfair assistance of any type of required work;
submitting as one's own work or creation any oral, graphic, or written material wholly or in part created by another;
altering of any grade or other academic record; and any other type of misconduct or activity which manifests dishonesty
or unfairness in academic work. If you have any question please refer to the latest version of the Undergraduate
Catalog on Marshall University Website or your student handbook.
8.
POLICY FOR STUDENTS WITH DISABILITIES:
Marshall University is committed to equal opportunity in education for all students, including those with physical,
learning and psychological disabilities. University policy states that it is the responsibility of students with disabilities to
contact the Office of Disabled Student Services (DSS) in Prichard Hall 117, phone 304 696-2271 to provide
documentation of their disability. Following this, the DSS Coordinator will send a letter to each of the student’s
instructors outlining the academic accommodation he/she will need to ensure equality in classroom experiences, outside
assignment, testing and grading. The instructor and student will meet to discuss how the accommodation(s) requested
will be provided. For more information, please visit http://www.marshall.edu/disabled or contact Disabled Student
Services Office at Prichard Hall 11, phone 304-696-2271.
9.
UNIVERSITY COMPUTING SERVICES’ ACCEPTABLE USE POLICY:
All students are responsible for knowing this policy, which can be found on the web at
http://www.marshall.edu/ucs/CS/accptuse.asp.
Page 2 of 4
10. AFFIRMATIVE ACTION POLICY:
This course will follow Marshall University’s policy on Affirmative Action, which can be found on pp. 63 of the 20102011 undergraduate catalog at: http://www.marshall.edu/catalog/undergraduate/ug_10-11_published.pdf, or on pp. 37 of
the 2010 graduate catalog http://www.marshall.edu/catalog/Graduate/F2010/Gr_10-11_published.pdf. Specifically, all
students will be afforded equal opportunity without regard to race, color, sex, religion, age, disability, national origin, or
sexual orientation.
11. INCLEMENT WEATHER POLICY:
Students can find information concerning Marshall’s policy regarding inclement weather on pp. 64 of the 2010-2011
undergraduate online catalog at: http://www.marshall.edu/catalog/undergraduate/ug_10-11_published.pdf, or on pp. 38
of the 2010-2011 graduate catalog http://www.marshall.edu/catalog/Graduate/F2010/Gr_10-11_published.pdf. The
College of Education and Human Services has made a commitment to social justice. No one will be discriminated
against on the bases of race, sex, ethnicity, age, sexual orientation, social class, abilities, or differing viewpoints. Each
student will be viewed as a valuable part of this class.
12. SCHEDULE:
Date
Content
Week 1
Managing Sport in the 21st Century
Week 2
Developing a Professional Perspective
Week 3
Historical Aspects of the Business Industry
Week 4
Exam I Review
Professional Sport
Week 5
Professional Sport
EXAM #1
Week 6
Intercollegiate Athletics
Week 7
Interscholastic Athletics
Week 8
Youth and Community Sport
Week 9
Exam II Review
Sport Management and Marketing Agencies
Week 10
Sport Management and Marketing Agencies
EXAM #2
Week 11
Sport Tourism
Week 12
Exam III Review
Sport Marketing
Week 13
Sport Marketing
EXAM #3
Week 14
Communication in Sport Industry
Week 15
Finance and Economics in the Sport Industry
Week 16
Sport Facility and Event Management
Final Exam Review
Page 3 of 4
13. BIBLIOGRAPHY:
Fried, G. (2009). Managing Sport Facilities (2nd ed). Champaign, IL: Human Kinetics.
Fried, G., Shapiro, S., & Deschriver, T.D. (2007). Sport Finance (2nd ed.). Champaign, IL: Human Kinetics.
Gillentine, A., & Crow, B.R. (2009). Foundations of Sport Management (2nd ed.). Sport Management Library.
Hoye, R., Smith, A., Nicholson, M., Stewart, B., & Westerbeek, H. (2009). Sport Management: Principles and
Applications, Volume 1, (2nd ed.). Portsmouth, NH: Butterworth-Heinemann Publications.
Krotee, M., & Bucher, C. (2006). Management of Physical Education and Sport (13th ed.). Columbus, OH: McGrawHill Publishing.
Lussier, R., & Kimball, D. (2009). Applied Sport Management Skills. Champaign, IL: Human Kinetics.
Masteralexis, L., Barr, C., & Hums, M. (2011). Principles and Practice of Sport. Sudbury, MA: Jones and Bartlett
Learning
Parkerhouse, B.L. (2004). The Management of Sport: Its Foundation and Application (4th ed). Columbus, OH:
McGraw-Hill Publishing.
Page 4 of 4