Media
Kit
www.studentdoctor.net
Overview
The Student Doctor Network (SDN) is
a professional community of thousands of pre-health
and health professional students from across the
United States and Canada and around the world.
Founded in 1999, our non-profit site is run by
volunteers and is dedicated to providing students
with free and unbiased information.
Our Mission
Our Membership
The mission of SDN is to assist and
encourage all students through the
challenging and complicated healthcare
education process. Our community
includes most doctoral-level
health fields:
Our 440,000 members are what make
SDN a community. The Student Doctor
Forums, the heart of our site, contain
over 15 million posts covering all areas
of the health care education process.
Our diverse membership spans from
high school students through to
attending physicians.
• Dental
(DDS and DMD)
• Podiatry
(DPM)
• Medical
(MD – Allopathic
and DO –
Osteopathic)
• Psychology
(PsyD and PhD)
• Optometry (OD)
• Pharmacy
(PharmD)
• Physical Therapy
(PT)
• Rehabilitation
Sciences
(AuD, ODT,
PT, PhD)
• Veterinary
(DVM)
SDN is published by the Coastal Research Group. Founded in 1983, CRG is a nonprofit 501(c)(3) tax-exempt educational organization.
Services
We provide the following features
to support our community and our mission
Articles
Forums
Test Prep Forum
Feature articles, including provider
interviews, applicant stories and expert
tips, are published multiple times weekly.
Community forums allow members
to interact, giving and receiving
information, advice and encouragement.
Interview Feedback Database
School Reviews Database
Driven by member survey responses,
the interview feedback database provides
detailed information on the interview
process at health professional schools
across the United States and Canada.
The school reviews database allows
current and former medical students
to provide feedback on what it is like
to be a student at their institution.
Our community hosts a free online
exhibition featuring products and
services geared towards exam preparation, school admissions, and building
clinical skills. For more information on
becoming an Exhibitor, please e-mail
sponsorship@studentdoctor.net.
How to Choose
a Medical Specialty
SDN and Anita Taylor, author of
How to Choose a Medical Specialty,
have partnered to provide this online
overview of specialities. Community
members can learn more about each
specialty and take the assessment quiz
to find out which specialties best match
their values and personality.
Free Classifieds
Students and companies can post items
for sale, housing, job opportunities
and services. Companies are allowed
one free advertisement in the
classifieds section.
Publications
SDN offers a range of publications for
our community, including our popular
Medical School Admissions Guide and
How to Choose a Medical Specialty.
Sponsors
Sponsor Recognition Packages
Forum sponsorships are available to organizations offering products and services
which are appropriate for our members and fit within SDN’s core mission.
Sponsors can choose to sponsor one of our content sections or any one of our
over 100 individual forums. Sponsors may choose to sponsor a section or forum
for any period of three months or longer.
All sponsors will receive prominent banner placement within the section or forum
sponsored. Banners are placed above the section or forum being sponsored and
all pages within the section or forum. Sponsors may use multiple rotating banners
within a single sponsored forum or section.
There can be up to three banner sponsors per forum and eight sponsors for content
sections. Each sponsor will receive equal recognition. Sponsorship is for a specific
period, no less than three months.
Outreach Options
SDN Sponsorship
There are several options for
companies and individuals to reach
out to our community:
This is our most popular option. Organizations wishing to have high profile,
consistent and fixed-rate placement in the SDN community choose this option.
We offer a number of sponsorship recognition packages, which can be tailored
to an organization’s needs.*
Google AdWords
Using Google AdWords, a company can create a text or image ad and target it to
one of our targeted channels. Rates are not established as they constantly vary based
on the Google AdWords market-style bidding process. For more information, go to
http://google.com/adwords.
Outbound System Email Messages
We offer a rotational three month sponsorship of all our standard system messages
to members, such as welcome messages, conversation update notifications, and
thread update notifications. There are approximately 14,000 messages sent weekly
with 95% open rate.
*Please note: SDN does not participate in revenue-sharing programs or placements.
Packages
Sponsorship Availability
Forum
Sponsorship
Forum or section
recognition
Access to member
opt-in email list upon
request**
To determine if space is available or upcoming in a specific forum or section,
contact us at sponsorship@studentdoctor.net or inquire at the SDN Help Desk,
located at http://help.studentdoctor.net. In the event that an area is not currently
open to new sponsors, potential sponsors may request to be placed on the waitlist.
Those on the waitlist will be contacted in the order they were added to the list as
space becomes available.
Sponsorship Payment Schedule*
Sponsors will be invoiced in intervals of 3 to 12 months based on agreement.
Typical invoice due dates are January 1st, April 1st, July 1st, and October 1st;
or 30 days from invoicing if invoiced outside of the normal cycle. Sponsorship
payments may be made by check payable to the Coastal Research Group or by
credit card over the phone. The Coastal Research Group is the publisher of
SDN and is a nonprofit 501(c)(3) tax-exempt educational organization.
Mailing address:
Coastal Research Group website:
Coastal Research Grouphttp://coastalresearch.org/
Attn: Student Doctor Network
P.O. Box 2355
Credit Card Payments:
Granite Bay, CA 95746Please call (989) 472-2210 to pay
via credit card.
Tax ID: 77-0001066
Checks that are returned for insufficient funds will be subject to a $50 fee.
Invoices that become 30 days past due shall accrue a late fee at a rate of $100.00
per 30 day period, to a maximum of $200.00.
FOOTNOTES
* Payment shall be made via phone by credit card or by check, drawn upon a US Bank,
in US Dollars. No checks drawn on foreign banks will be accepted as payment.
** Those members that have opted-in to receive emails from sponsors. Email list can be
selected for specific member categories. In order to meet our strict TRUSTe certified
privacy standards, this list may be used during duration of sponsorship only.
It must not be transferred to third parties. Members must be able to opt-out of the
email list at anytime.
Creative
Specifications
Forum Banner Specifications
• Dimensions: 234 x 60 px
Google’s DFP System
The Student Doctor Network utilizes
Google’s DoubleClick for Publishers
(DFP) system for banner delivery.
DFP can natively manage GIF, JPG,
PNG or Adobe Flash images.
Creative must be received
no later than 5 business days
prior to flight date.
• File Size Maximum: 75K
• Images are provided by Sponsor
• Images can be GIF, JPG, PNG, Adobe Flash and TXT formats
• Animated images accepted, no more than 3 loops
Front Page and Articles Banner Specifications
• Sizes: 300 x 250 px, 728 x 90 px, and 320 x 50 px
• File Size Maximum: 100K
• S ponsors must provide banners in all specified sizes. The banner size displayed will
vary based on the resolution of the device (desktop, tablet, or mobile)
• Images can be GIF, JPG, PNG, Adobe Flash, and TXT formats
• Animated images accepted, no more than 3 loops
• The front page and articles section banner is .displayed at the articles section
main page and all articles
• The front page and articles section banner space is shared by up to eight sponsors,
with each sponsor having an equal .chance of their banner being displayed in the
space as a page loads
Applications Banner Specifications
• Sizes: 300 x 250 px, 728 x 90 px, and 320 x 50 px
• File Size Maximum: 100K
• S ponsors must provide banners in all specified sizes. The banner size displayed will
vary based on the resolution of the device (desktop, tablet, or mobile)
• Images can be GIF, JPG, PNG, Adobe Flash, and TXT formats
• Animated images accepted, no more than 3 loops
• Th
e application banner space is shared by up to 4 sponsors, with each sponsor having
an equal chance of their banner being displayed in the space as a page loads.
Outbound System Email Messages
• Format: Text only
• Size: 140 characters, including links and spaces
For additional information regarding design of banners, please contact:
sponsorship@studentdoctor.net
Sponsorships
2015
Contact us at sponsorship@studentdoctor.net
for specific sponsorship information.
Sponsorship levels are per month in U.S. Dollars.
ARTICLES AND APPLICATIONS
PRICE
Front Page and Articles Section
Opt 1: Front Page and Articles
$400
Interview Feedback (available for annual purchase only)
Opt 1: Allopathic Medical Schools
$200
Opt 2: Osteopathic Medical Schools
$200
Opt 3: Dental Schools
$200
Opt 4: Pharmacy Schools
$200
Opt 5: Optometry Schools
$100
Opt 6: Podiatry Schools
$100
Opt 7: Psychology Schools
$100
Opt 8: Veterinary Schools
$100
How to Choose a Medical Specialty (Specialty Selector)
Opt 1: Specialty Selector
$100
Outbound System Email Messages
Opt 1: Text message for all messages
$500
FORUMS
PRICE
Dental Forums
Opt 1: Pre-Dental
$350
Opt 2: DAT
$350
Opt 3: Pre-Dental and DAT
$650
Opt 4: Dental with NBDE Subforum, Dental Residents and Practicing Dentists,
and International Dental
$400
High School Forums
Opt 1: hSDN
$150
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Sponsorships
2015
FORUMS (continued)
PRICE
Interdisciplinary Forums
Opt 1: Classifieds
$100
Opt 2: Clinicians (RN/NP/PA)
$150
Opt 3: Finance and Investment
$175
Opt 4: Financial Aid
$100
Opt 5: Finance and Investment and Financial Aid
$225
Opt 6: Public Health
$100
Opt 7: Topics in Healthcare
$100
Medical Student Forums
Opt 1: Allopathic
$400
Opt 2: Osteopathic
$200
Opt 3: Clinical Rotations
$150
Opt 4: USMLE/COMLEX
$600
Opt 5: International Medical Students
$250
Opt 6: Med Student Bundle: Allopathic, Osteopathic, and Clinical Rotations
$700
Pharmacy Forums
Opt 1: Pre-Pharmacy
$250
Opt 2: PCAT
$250
Opt 3: Pharmacy
$250
Opt 4: Pre-Pharmacy and PCAT
$450
Opt 5: Pre-Pharmacy, PCAT, and Pharmacy
$650
Pre-Medical Forums
Opt 1: Pre-Allopathic, Pre-Osteopathic, Re-Applicants, Non-Traditional Students
$1200
Opt 2: MCAT
$600
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Sponsorships
2015
FORUMS (continued)
PRICE
Pre-Medical & Medical Student Forums
Opt 1: Postbaccalaureate Programs (>80% Pre-Medical)
$250
Opt 2: Physician Scientist (55% Pre-Med, 25% Med Student)
$200
Optometry Forums
Opt 1: Pre-Optometry
$100
Opt 2: OAT
$200
Opt 3: Optometry
$100
Opt 4: Pre-Optometry and OAT
$250
Opt 5: Pre-Optometry, OAT, and Optometry
$300
Physical Therapy Forums
Opt 1: Physical Therapy and Pre-Physical Therapy
$200
Podiatry Forums
Opt 1: Pre-Podiatry
$150
Opt 2: Podiatry & Podiatry Residents
$100
Opt 3: Pre-Podiatry, Podiatry, and Podiatry Residents
$200
Psychology Forums
Opt 1: Psychology and Clinical Psychology
$150
Rehabilitation Sciences Forums
Opt 1: Audiology, Occupational Therapy, and Speech Pathology
$100
Opt 2: Physical Therapy and Pre-Physical Therapy
$200
Opt 3: Audiology, Occupational Therapy, Physical Therapy, Pre-Physical Therapy, and Speech Pathology
$250
Residents and Physicians Forums
Opt 1: Military Medicine
$100
Opt 2: Practicing Physicans
$100
continued next page
Sponsorships
2015
FORUMS (continued)
PRICE
Residents and Physicians Forums (continued)
Opt 3: Internship, Residency & Fellowship Positions
$100
Opt 4: General Residency Issues
$200
Opt 5: ERAS and the NRMP Match
$100
Opt 6: Internship
$100
Opt 7: Combined Residencies
$100
Opt 8: Anesthesiology (including Anesthesiology Club, Anesthesiology Positions,
Midlevel Anesthesia Providers, ITE Keywords)
$200
Opt 9: Critical Care
$100
Opt 10: Dermatology
$100
Opt 11: Emergency Medicine (including Medical Toxicology)
$200
Opt 12: Family Medicine (including Rural and Underserved Communities)
$100
Opt 13: Hospice and Palliative Medicine
$100
Opt 14: Cardiology
$100
Opt 15: Gastroenterology
$100
Opt 16: Hematology/Oncology
$100
Opt 17: Internal Medicine and IM Subspecialties, Cardiology, Gastroenterology, Hematology/Oncology,
and Other Subspecialties
$250
Opt 18: Neonatology and Pediatric Critical Care/Cardiology
$100
Opt 19: Neurology (including MSK and EMG Case Discussions)
$100
Opt 20: Obstetrics/Gynecology
$100
Opt 21: Ophthalmology: Eye Physicians & Surgeons
$150
Opt 22: Pain Medicine
$100
Opt 23: Pathology
$100
Opt 24: Pediatrics
$100
Opt 25: Physical Medicine & Rehabilitation
$100
Opt 26: Psychiatry
$150
Opt 27: Radiation Oncology
$100
continued next page
Sponsorships
2015
FORUMS (continued)
PRICE
Residents and Physicians Forums (continued)
Opt 28: Radiology (including Interventional Radiology, Nuclear Medicine)
$100
Opt 29: Sleep Medicine
$100
Opt 30: Surgical Residency Applications and Interviews
$100
Opt 31: Plastic Surgery
$100
Opt 32: Orthopaedic Surgery
$100
Opt 33: Neurosurgery
$100
Opt 34: Otolaryngology
$100
Opt 35: Urology
$100
Opt 36: Surgery and Surgical Subspecialties
$200
Veterinary Forums
Opt 1: Pre-Veterinary
$300
Opt 2: Veterinary
$100
Opt 3: Pre-Veterinary and Veterinary
$350
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www.studentdoctor.net