USEFUL LINKS How to Reach Gen Y

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USEFUL LINKS
How to Reach Gen Y - http://www.bcentral.com/articles/krotz/122.asp
Tough Crowd to Reach - http://www.usatoday.com/money/mlead.htm
Inside Gen Y - http://www.inside.com/product/product.asp?pf_id={D4D64B67-881C4E54-A5BD-35EDE76DA225}
Guess Who’s Teaching the Teachers - http://www.usatoday.com/tech/news/2001-08-06students-tutor-teachers.htm
Gen Y and Cars - http://www.canadiandriver.com/news/021004-2.htm
What Makes Gen Xers Tick http://www.businessweek.com/smallbiz/content/aug2001/sb20010813_986.htm
Is Gen Y Ready to Buy? - http://idsnews.com/story.php?id=13261
Generation Y: Motivating and Training a New Generation of Employees http://www.hotel-online.com/Trends/CarolVerret/GenerationY_Nov2000.html
Cash-rich Teens - http://www.inc.com/magazine/19991201/15689.html
Gen Y employees - http://www.expertmagazine.com/artman/publish/article_184.shtm
Managing Gen Y http://www.businessweek.com/smallbiz/content/sep2001/sb20010928_113.htm
What's Important to Gen Y - http://www.media3pub.com/usbank/articles/geny.html
The Generation Y Difference http://business.cisco.com/prod/tree.taf%3Fasset_id=55644&ID=48300&ListID=44691&
SubListID=47982&public_view=true&kbns=1.html
Energetic Generation Y Bores Easily - http://www.postgazette.com/businessnews/20011120forumsujansky1120bnp5.asp
Stereotype of Gen Y - http://www.americansportsdata.com/pr_08-01-02_2.asp
Gen Y Drives Extreme Sports - http://www.americansportsdata.com/pr_08-01-02_3.asp
Meet Gen Y http://www.siskiyous.edu/pio/newscolumns/Meet%20Generation%20Y.htm
KAREN WARD, Renaissance Soul
509 St. Clair Ave. West, #73560, Toronto, Ontario M6C 1C0 t. 416 652.1974 f. 416 652.0105
karen_ward@sympatico.ca
ON-LINE RESOURCES
www.surveymonkey.com (On-line Surveys)
www.intranets.com (On-line Discussions)
www.communityzero.com (On-line Discussions)
www.yahoo.com (Instant Messaging)
www.d-code.com (Monthly newsletter on Gen X and Gen Y)
www.youthography.com (Monthly newsletter on Canadian youth)
www.weekendtrips.com (Great recreational experience packaging)
GREAT BOOKS
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Managing Generation X: How to Bring Out the Best in Young Talent, Bruce Tulgan
Bridging the Boomer Xer Gap: Creating Authentic Teams for High Performance at
Work, Hank Karp, Connie Fuller and Danilo Sirias
Generations at Work: Managing the Clash of Veterans, Boomers, Xers, and Nexters in
Your Workplace, Ron Zenke, Claire Raines and Bob Filipczak
Managing Generation Y, Carolyn A. Martin, Ph.D. and Bruce Tulgan
Chips & Pop: Decoding the Nexus Generation, Robert Barnard, Dave Cosgrove and
Jennifer Welsh
Millenials Rising, Neil Howe and William Strauss
High Tech, High Touch, John Naisbitt
The Rise of the Creative Class: And How It’s Transforming Work, Leisure, Community
and Everyday Life, Richard Florida
KAREN WARD, Renaissance Soul
509 St. Clair Ave. West, #73560, Toronto, Ontario M6C 1C0 t. 416 652.1974 f. 416 652.0105
karen_ward@sympatico.ca
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