Green Management in high-tech industry:a case study of Sony Group
陳德富,柯杰亨,Chien Chao Huang,Wen Cheng Wang
Hospitality Management
Tourism
chko@chu.edu.tw
Abstract
The purpose of this study is to explore and under purpose of green management,
including both from the prespective of business management and the practitioners.
The analysis and understanding and the purpose of green management have been
explored through the case study of Sony Group.
Keyword：Green Management, high-tech industry, Environmental Positioning