Name ___________________________________ Persuasion in Animal Farm
When you persuade someone to think or act in a certain way, you convince him or her by
using specific kinds of language. In Animal Farm, the animals make cases using
different kind of techniques in order to convince each other of their goals, actions, and
ideas.
You can find examples of the following types of persuasive language in Animal Farm:

Logical (logos)—an orderly and coherent set of reasons that ask you to use your
intellect to agree to a certain concept or idea

Ethical (ethos)— an argument based on the example of a highly respected
member of society, appealing to one's sense of justice or morality.

Emotional (pathos)—an argument that appeals to one’s emotional responses
such as fear, empathy, compassion, anger, hope, etc.
Propaganda can be defined as information that could be biased or misleading that is
used to promote or publicize a particular political cause or point of view. Propaganda
is spread using various kinds of media (like TV, radio, speeches, posters, pamphlets,
art). As you look for examples of persuasion, see if any of your examples might also
count as propaganda.
With your group, find at least two examples of each kind of persuasive language in
Animal Farm. Write down the page number and first and last word of each quote, then
explain what kind of persuasion is evident and WHY. We’ll gather as a group to discuss
the examples, and each person will turn in his or her work as well.
1. Two examples of logical persuasion:
a)
b)
2. Two examples of ethical persuasion:
a)
b)
3. Two examples of emotional persuasion:
a)
b)