For Immediate Release
February 23, 2012
Media Advisory
carbonLITE OPENS THE WORLD’S LARGEST BOTTLE-TO-BOTTLE PLASTIC
RECYCLING PLANT
The 220,000 sq ft plant creates over 100 green jobs and recovers more than two billion bottles
annually for customers like PepsiCo and Nestlé Waters
WHAT:
carbonLITE is holding a Grand Opening Celebration to announce the world’s largest
post-consumer plastic bottle recycling facility devoted to producing bottle-grade raw
material used to make new bottles. Located in Riverside, Ca., the 220,000 sq ft plant
has already created over 100 green jobs and will recover more than two billion plastic
bottles annually from California’s curbside and Redemption Value (CRV) programs.
Previously, most of the plastic bottles collected in California were exported to China.
carbonLITE is changing that, and bringing both this valuable resource and jobs back to
the State. They are able to do this with the support of their customers like PepsiCo and
Nestlé Waters while helping them achieve their sustainability goals at the same time.
WHO:
Special invited guests include:
California Governor Edmund G. Brown Jr.
Jared Blumenfeld, Administrator for EPA’s Pacific Southwest Region
Mayor Ronald O. Loveridge, City of Riverside
Executives from PepsiCo and Nestlé Waters, among others
Hosted by:
Leon Farahnik, Chairman, carbonLITE
Neville Browne, President, carbonLITE
WHEN:
Friday, March 2, 2012
8:45 a.m. - 9:00 a.m. – Media Setup
9:30 a.m. - Speaking Ceremony and Ribbon Cutting Begins
10:00 a.m. - Reception with food and beverages provided
One-on-one interviews and plant tours available for media following the Ceremony
WHERE:
carbonLITE
875 Michigan Avenue
Riverside, CA 92507
# # #
Media Contacts:
Scott Samson
MWW Group
ssamson@mww.com
(213) 402-1435
Ron Demeter
MWW Group
rdemeter@mww.com
(213) 405-3789