PRESS RELEASE
31 January 2014
New ExcelGen sire is outstanding for production and type
A son of the highly rated Holstein Bookem transmitting outstanding milk, fat and protein
along with over three points for type has joined Cogent Breeding’s newly re-branded
ExcelGen genomic sire line-up.
Cogent Diego is a young sire with exceptional breeding potential whose pedigree and
genomic index have generated keen international interest.
Out of the French heifer, Daisy, which gave 12,100kg in her first (305 day) lactation,
Diego’s index is a reflection of her exceptional production. On a UK base, his Predicted
Transmitting Ability for milk weighs in at +938kg (1,841lbs in the USA) with 28kg fat
and 27.9kg protein, while his BB genotype for kappa casein is a further attraction
amongst those selling milk for cheese.
His type is equally impressive at PTAT +3.08 which reflects his outstanding transmission
of udder conformation (+2.73), with exceptionally high, wide rear udders, and his great
body traits of width, depth and dairy strength. Feet, legs and locomotion are also
outstanding and he scores well for the all-important health and fitness traits, earning
him a positive daughter Lifespan Index of +0.3. His Profitable Lifetime Index – a key
breeding goal in the UK – is £214, earning him a place amongst the esteemed ‘200 club’.
Diego’s dam, Daisy, resides at GAEC De La Pommiere in south-eastern France and is one
Europe’s highest GTPI Baxter daughters. Bred from the Naurine family, his fourth dam,
Naurine EX90, was the number one index cow in France for seven consecutive index
runs!
“We’re delighted to have Diego in our ExcelGen portfolio as consistently good breeding
runs deep through his pedigree,” says Tom Peters, from Cogent’s international
department. “His maternal sister by Man-O-Man, Feinte Pom VG87 (VG88 mammary)
2yr, is breeding high index sons and daughters in France and beyond, while a branch of
the same cow family produced the popular French bull, Vaucluse.
“We’re already exporting Diego to major dairying nations around the world where his
potential to produce high type as well as longevity and production have been widely
recognised,” he says.
For more information on Diego, please visit www.cogentuk.com or contact Cogent export
manager, Tom Peters on +44 1244 622 000 or export@cogentuk.com
-EndsNotes to editors
Photos of Cogent Diego and his dam, Daisy, are attached.

Cogent is the pioneering business behind sexed semen technology and supply
and is the UK market leader. It is wholly owned by the Grosvenor Estate, and
from its headquarters on the Grosvenor Estate in Cheshire, has established a
market-leading reputation for its world-class UK breeding programme.

Cogent's distinguished selection of high reliability UK proven bulls offers dairy
and beef farmers an unprecedented combination of production, type and value.

For more information or additional photos, please visit www.cogentuk.com or
contact Cogent export manager, Tom Peters on +44 1244 622 000 or
export@cogentuk.com
The text from this news release can be downloaded directly from the
Agriculture/Livestock section of the ABC (Agribusiness Communications Ltd)
Press Centre at www.abccomms.co.uk