Introductory Letter - Discovery Education

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Dear Educators,
Welcome to Open Doors: Unlock Your Future Challenge! To assist with your
communication efforts around this program, we’d like to provide you with tools you may
use to raise awareness about this great opportunity.
Here are some simple tips to help you spread the word about the Open Doors:
Unlock Your Future Challenge:
1. Contact your school’s District Administrator! Inform your district
administrator about the Open Doors: Unlock Your Future Challenge and the
many valuable resources provided to help students prepare for their future. Don’t
forget to mention the best part; the winning student’s school also receives a
$5,000 grant to go towards the school’s career readiness program! We’ve
provided a sample email for you to use in your outreach efforts to your
administrators and fellow educators.
2. Inform parents! Let your parents know about this fantastic program that
provides a variety of resources to help them better plan for their child’s future!
Don’t forget to remind them of the chance to win $5,000 for their student’s future!
We’ve provided a sample email for you to use in your communications to
parents.
3. Share the flyer with students! Download and print the enclosed flyer and be
sure to display in your classroom and send home with students. Your students
will be thrilled to know that they have the chance to win $5,000 for their future
and countless helpful career readiness resources available at their fingertips.
Dear [Administrator]
I’m excited to share some information with you about a free, new program sponsored by The Western Union
Foundation, Discovery Education and the Association of Educational Publishers that I think could make a big
difference in our students’ futures.
Open Doors: Unlock Your Future is a comprehensive career readiness program designed to educate,
motivate and inspire today’s high school students by providing them with tools to explore potential career
opportunities that match their talents and interests.
This multi-faceted program consists of the Open Doors: Unlock Your Future Challenge, a sweepstakes in
which students, parents and teachers can enter to win $10,000 -- $5,000 for our school’s career readiness
efforts, and $5,000 for the winning high school student. The Challenge also encourages students to reflect on
their own unique abilities and interests--an integral step in finding a fulfilling career.
This is a great opportunity for our school to win $5,000, and I hope you’ll join me in entering at
www.opendoorschallenge.com/school. You may enter once a day until March 27, 2014 so please enter
often and encourage your fellow administrators, teachers, friends and family to do so as well.
In addition to the Challenge, Open Doors: Unlock Your Future also offers a wide variety of resources for our
teachers, students and parents to use in helping to prepare their high school students for the workforce of
tomorrow.

Career Spotlights: Get a behind-the-scenes look at five of tomorrow’s hottest career fields.

Family Discussion Starters: Step-by-step guides intended to foster open dialogue between parents
and students regarding career exploration.

Links to Online Career Resources: Students and families can investigate different career fields,
explore various schools and programs and map out a way to finance the future with these helpful links.

Career Matching Tool: This interactive online tool will connect high school students with the career
options that are just right for them, based on their interests and skills.
I encourage you to visit www.opendoorschallenge.com/school to submit your entry on behalf of our school
as well as utilize the valuable resources provided for our students. Please let me know if you have any
questions or comments.
Sincerely,
[TEACHER NAME]
Dear [Parent Name],
I’m excited to share some information with you about a new program sponsored by The Western Union
Foundation, Discovery Education and the Association of Educational Publishers that I think could make a big
difference in your child’s future.
Open Doors: Unlock Your Future is a comprehensive career readiness program designed to educate,
motivate and inspire today’s high school students by providing them with tools to explore potential career
opportunities that match their talents and interests.
This multi-faceted program consists of the Open Doors: Unlock Your Future Challenge, a contest in which
students, parents and teachers can enter to win $10,000 -- $5,000 for the student and $5,000 for our school.
The Challenge also encourages students to reflect on their own unique abilities and interests--an integral step
in finding a fulfilling career.
This is a great opportunity for your son or daughter and our school to win $5,000 each, and I hope you’ll join
me in entering at www.opendoorschallenge.com/school. You may enter once each day until March 27,
2014, so please enter often and encourage your student, friends and family to do so as well.
In addition to the Challenge, Open Doors: Unlock Your Future also offers a wide variety of resources for
students and parents to use in helping to prepare your high school student for the future.

Career Spotlights: Get a behind-the-scenes look at five of tomorrow’s hottest career fields.

Family Discussion Starters: Step-by-step guides intended to foster open dialogue between parents
and students regarding career exploration.

Links to Online Career Resources: Students and families can investigate different career fields,
explore various schools and programs and map out a way to finance the future with these helpful links.

Career Matching Tool: This interactive online tool will connect your high school student with the career
options that are just right for them, based on their interests and skills.
I encourage you to visit www.opendoorschallenge.com/school to submit your entry on behalf of your
student and our school and utilize the valuable resources provided. Please let me know if you have any
questions or comments.
Sincerely,
[TEACHER NAME]
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