Josh Daniel
170 NW 73rd St. Seattle, WA. 98117
Phone: 206.713.5213
josh@contentinventions.com
Executive Producer: Content Strategist, Writer, Editor, Director
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Creates communication strategies to help companies meet goals and execute upon them.
Writes, produces, and edits content for web, mobile, games, video, animation, and print.
Manages web content launches—from concept, to completion, to digital distribution.
Develops messaging, editorial voice, and writes style guides. Knowledgeable in social media & SEO.
Manages digital content production. Directs, writes, and produces web video & animation series.
Supervises teams of producers, writers, editors, designers, tech, and videographers.
Provides content expertise in education, Common Core, ELA, parenting and child development, personal
and global health, history, science, the arts, technology, the environment, and more.
EXPERIENCE: CONTENT INVENTIONS
2001- 2015
Founder & Content Strategist @ Content Inventions www.contentinventions.com
Employed by local & national non-profits, educational institutions, and corporations including The University of
Washington, The Committee for Children, Educurious, The Teaching Channel, The Bill & Melinda Gates
Foundation, Amplify, MSN, The National Academies of Sciences, The United Nations, and Filter Digital.
Selected projects and consultancies include:
The Opportunity Agenda Survey: Executive Web Producer-Editor
2014 -2015
Developed, edited, produced & wrote website & created online report on status of opportunity in America.
Committee for Children: Executive Producer-Writer-Editor, Web Video
2013 -2014
Created, produced, wrote, and directed cartoon-style video & animation series and provided web content
strategy for campaign & curriculum for Millennial Moms on the prevention of sexual abuse.
University of Washington-SDRG: Executive Web & Video Editor-Producer
2013
Conceived, executive-produced, and edited a public website and 800-page private training site for UW
SDRG’s Communities That Care. Created site messaging, developed IA, produced videos and style guide.
Amplify: Consulting Senior Editor, Games
2012-2013
Provided editorial strategy for collateral content for games. Supervised content production, tested products.
Educurious: Executive Web Video Producer
2011-2013
Executive produced, wrote, and directed a series of 75 ELA and science web videos for a curriculum funded,
by the Gates Foundation. Videos feature prominent authors, journalists, scientists, and artists.
The Teaching Channel: Video Director & Producer
2012
Directed and produced a 20-part documentary series on how to teach ELA Common Core Standards.
Josh Daniel p2.
Hot Pepper Studios: Consulting Executive Editor/Writer
2006-2015
Wrote and edited websites for clients such as Sterling Publishers and Metro, Portland’s regional government.
ORCAS: Executive Producer
2010
Managed content production and design of healthcare products and redesign of company website.
Oversaw production of Lungtropolis, a kids’ asthma/parenting website for the American Lung Association.
Filter Studios: Managing Web Editor-Writer
2009-2010
Developed web content strategies, wrote and edited sites for various Filter clients including Bing, Amazon,
and the Gates Foundation. Served as Managing Editor of MSN’s Business on Main website and video series.
Gates Foundation: Senior Web Editor
2008-2009
Managed content development and messaging for a redesign of the Bill & Melinda Gates Foundation
website. Wrote and edited content, managed team of writers, conducted content reviews, and edited
video scripts. Conducted content reviews with all Foundation programs. Contracted through Tek Systems.
Oregon Public Broadcasting: Executive Web Editor
2002-2008
Created, wrote, and exec-produced over 10 TV-based and original PBS websites including The PBS Parents
Guide to Raising Boys, Talking With Kids about Health, History Detectives Kids, and Children’s Hospital.
National Academy of Sciences: Executive Web Producer
2004-2005
Conceived, managed production, and edited I Was Wondering, a website for 5-8th grades profiling
contemporary female scientists, based on a Scholastic book series. Produced games and lessons.
PBS Parents: Senior Editorial Advisor
2001-2002
Provided strategic direction, content planning, and editorial direction for the PBS Parents website launch.
WEB STAFF POSITIONS
Nick Jr. Editorial Director
Sesame Workshop. Senior Web Editor
Parenttime / Time Inc. New Media, Senior Editor
2000-2001
1998-2000
1997-1998
TV & FILM PRODUCTION
From 1987-1997, produced and developed TV documentaries, movies, and newsmagazine series for
companies like Bloomberg Business News, Robert Greenwald Productions/Paul Lussier, WNET, Global Vision,
Michael Moore, and King World. Produced the award-winning “Children of War” documentary for WGBH.
EDUCATION & INSTRUCTION
Consulting Expert, Yale University climate communications course with Me2Umedia
Media Bistro, Copyediting Certificate
Empire State College, BA Communications
American Film Institute, Directing Certificate
The New School University, Media Studies Courses
2015
2011
1992
1989
1986-88, 1993
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