INTRODUCTION
2011, 2012, & 2013 A
UDIENCE
In order to maximize the value of our conferences, The IIA provides each speaker with Speaker Guidelines. This information is of significant value for you the speaker as it provides a reference to any questions you may have on certain guidelines established by The IIA.
These guidelines will provide certain standards implemented by The IIA to insure that all presentations follow the same format and in this manner insure consistency throughout the conferences no matter who the speaker is or what the topic may be.
In 2011, the International Conference was held in Kuala Lumpur, Malaysia and had over 2,000 attendees present. Of those attendees, there were 27.7% at an Executive level and 51.1% at a Management level.
43.7% of attendees had an audit function the size of 15 and under, 16.9% with 16-20,
9.3% with 21-30 and 30.7% with over 30.
Of those registered, 60.7% of attendees were between the ages of 30-45, 39.3% were 46-60. Out of those, 5.3% resided in the United States, 37,5% in Malaysia.
In 2012, the International Conference was held in Boston, Massachusetts and had over 2,000 attendees present. Of those attendees, there were 30.3% at an Executive level and 44.6% at a Management level.
53.29% of attendees had an audit function the size of 10 and under, 16.5% with 11-20,
16% with 21-50 and 5.8% with over 51.
Of those registered, 51% of attendees were between the ages of 30-45, 41.53% were 46-
60. Out of those, 61% resided in the United
States.
In 2013, the International Conference was held in Orlando, Florida and had over
2,000 attendees present. Of those attendees, there were 29.5% at an Executive level and 40.5% at a Management level.
43% of attendees had an audit function the size of 10 and under, 19% with 11-20, 15% with 21-50 and 16% with over 51.
Of those registered, 46% of attendees were between the ages of 30-45, 39% were 46-60.
Out of those, 64.8% resided in the United
States.

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We do not produce handouts from the electronic PowerPoint you send us. After receiving your PowerPoint presentation we will change the format to a PDF. Participants will have access before and after the conference, via a designated web site.
It is important to register in the speaker ready room upon arrival. Registration will open on Saturday, 5 July, from 2:00PM to
5:00PM to better serve you.
Check the agenda in your packet for your session room and hotel floor plan. Become familiar with the location of the room and its physical set-up.
Double check with a staff member to be sure your audio visual and other requirements are known.
The IIA requires your biography, abstract and contact information for each presenter.
The bio and abstract information needs to be submitted on our web site and the mobile conference app, which includes on-site introductions and any printed marketing materials. We will not release contact information unless agreed upon by you.
The IIA requires that all PowerPoint presentations be submitted by the date established and The IIA PowerPoint template should be utilized, if possible.
Be prepared. Knowing your subject doesn’t preclude preparation. It’s a good idea to rehearse. Your audience will know whether you’ve prepared or you’re just talking on the fly.
Each slide should emphasize one main idea.
Text slides should contain no more than seven lines or six words per line and no more than 40 characters per line. If your slide is clearly readable without magnification when held up to a light, it should be effective when projected.
Use sans serif typefaces, such as Arial, for reading ease. Serif typefaces, such as
Times or Roman, are good to use on headings. Lower case letters are more legible so remember not to use all caps.
Keep in mind that words on slide should be
. You will be in a large room with over 50 people. Slides are effective only if everyone can easily see them, even from the back of the room.
When creating your presentation be innovative. Find a new twist or interesting point of view.

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Colors on your monitor may also appear differently than on the projection screen.
Meet the conference deadlines. Give yourself enough time to prepare in advance.
The IIA and speaker need to work together so that we can both put our best foot forward for everyone’s interest involved especially the conference attendees.
Graphs, charts and tables should also be clear and easily readable. You should not present a slide if you have to introduce it by saying, “I know you can’t read this slide, but…” If a slide requires 20 seconds or more to understand, consider displaying the same information on several separate slides. It is better to break a graph into several easily seen pieces than to use one complicated, unreadable slide. Simple pie charts, bar charts, or flow charts are preferable to elaborate diagrams.
Pie charts should not have more than 7 wedges and labels should be placed outside of the pie.
Line graphs should not have more than 7 bars. Again, scales and labels should be easily readable.
Bar graphs should not have more than 7 bars. Again, scales and labels should be easily readable.
Always dress appropriately. Business dress is the standard. Remember there are no second chances for a first impression.
A volunteer person will greet you in your session room. They will connect the assigned laptop computer to the projector (if applicable), and make sure your microphone is functioning properly.
A conference volunteer will introduce concurrent session speakers.
Speakers should plan to arrive at the room for their sessions at least 15 minutes before the session begins. This allows time for custom set-up of the presentation and microphone.
Direct sales pitches are not permitted.
Please do not try to sell your company. It is inappropriate to spend time on a generic description of your organization, its products or services, and its past successes.
Try to keep distractions to a minimum. If you encounter a problem a volunteer person will be close by to assist you.
Just as it is important to begin on time, ending on time is just as important. If you go

PANEL S ESSION P RESENTATIONS over the time limit , there will be a volunteer in the back of the room to give you a sign.
Finally, be yourself, relax and enjoy.
When presenting your presentation reading from a prepared script is not acceptable.
Showing enthusiasm and opening with positive remarks will set the tone of your conference presentation. Make sure to begin with a brief overview of your organization and your place in it.
Emphasize how-to, what works, and why.
Assume your audience wishes to put your ideas into practice upon returning to the office.
Provide illustrations and examples that show the audience how your ideas relate to and work in the “real world.” Avoid generic examples that are common knowledge. Also avoid examples that rely on an in-depth history or excessive background information.
Instead, search your own experience for fresh, concise illustrations and examples that will provide the audience with new insights.
In sessions shared by a consultant or an academic and a practitioner, the consultant/academic should emphasize the topic’s theoretical principles or framework, and the practitioner should emphasize practical implementation insights.
Throughout, the focus should be on the application of ideas and methods that enhance internal auditing.
Make sure when presenting your key ideas you are backing them up with statistics, demonstrations, and case studies.
Remember to choose your key ideas carefully since an audience can only remember 4 to 6 different points.
Be a catalyst; let your audience know that you encourage interaction and questions.
Let them know you want to learn from them so that everyone may benefit. People learn and remember more when they experience concepts. Create related experience for your audience, if possible.
At the beginning of Q&A period, state how much time you have for this period and then begin with your first question. Repeat the question so that everyone can hear it. End the question period by restating your summary.
A moderator will be assigned to your session to facilitate and encourage discussion.
Showing enthusiasm and opening with positive remarks will set the tone of your panel session. Make sure to begin with a

AUDIO VISUAL
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The moderator can present at the beginning of the session to set the groundwork for the basis of the discussions that will follow. Next the panelists will start the facilitated panel discussions.
A conference call one month out between the panelist and moderator will be helpful in preparing a smooth facilitation of the panel session. Allow time for Q&A as this may enhance the take away for the audience.
Videos should enhance a presentation, not be a substitute for a speaker. The video quality should be good, have clear audio and not run for more than 30% of your session time. Please notify IIA International
Conference Manager, Kristi Coombs prior to the conference if you plan on using audio or video during your presentation.
The use of flipcharts in any concurrent session is discouraged; session rooms are too large for the people in the back to see.
We suggest that workshops, or roundtables, use flipcharts and write KEY points only and write large enough for people in the back of the room to see.
Each session is evaluated by the delegates directly following the presentation. These evaluations will be quantitatively analyzed and the results sent to you within eight weeks after the conference. We will include a summary of the evaluations for your session.
Following the conference we will be emailing you a speaker communication evaluation document. We value your comments about your experience as a speaker as well as your comments on our conference.