2012. 03. 27 (Tue)
PATTERN S.A
INDEX - I
Ⅰ. PAPERCOREA GROUP
Running Time : 10 min
II. NATURA MEDIA INC.
Running Time : 30 min
1. Company History
2. Business Domain
3. Competitive Edge
3. Facility Figure
4. GLOBAL SALES NETWORK
III. Overview : INKJET MARKET.
Running Time : 30 min
1. Global Competition
2. Natura Brand Positioning
IV. MEDIA APPLICATION
Running Time : 2hr
1. Core Sales Product to America Market
Running Time : 10min
2. How to use Natura Media?
3. Comparison with PVC
4. Special Media for LATEX & EPSON
Copyright © 2012 Natura Media, All rights reserved
INDEX - II
V. NEW PRODUCT
Running Time : ?
1. Media Trend
2. Recommendation Product for MASS Sales
VI. Coating Technology
1. Classification Coating Technology
2. Smart Chart of Coating & Substrate
3. Q&A
Copyright © 2012 Natura Media, All rights reserved
Ⅰ. PAPER COREA GROUP
NATURA METAL INC.
Manufacturing the paper for Newsprint
Sales in 2010: U$ 215 million
Manufacturing
Copper wire from
copper scrap
Sales in 2010: U$ 195 million
GLOBAL P&T INC.
Providing logistic services
Producing of Interior glass
Sales in 2010: U$ 10 million
GROUP
NATURA MEDIA INC.
Manufacturing Digital Printing
Inkjet Media
Sales in 2010 : U$ 22 million
Sales Amount :
About U$ 500 million
NATURA
POWER INC.
NATURA ENGINEERING.
Manufacturing blocks
for Shipbuilding
Sales in 2010: U$ 63 million
NATURA POWER INC.
Generating of Electronic
Energy
Sales in 2010 : U$ 3.5 million
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- COMPANY HISTORY
NATURA Incorporation was established in 2002, with an aim for developing advanced inkjet media satisfying various customer
needs. NATURA has made unprecedented growth in the sales of Digital Printing Media and Coating Materials through
continuous investment in R&D.
2011.03
Build CM4, CM5 Production Lines in Gunsan factory
2010.11
Acquire $5 MILLION EXPORT AWARD (by Ministry of Knowledge Economy)
2010.09
Set up Interior Glass Networks across the whole regions in Korea
2009.04
Establish LIAISION OFFICE in LA, USA
2009.03
Acquire INNOBIZ (Innovative Business) CERTIFICATE (by Korea Government)
2008.11
Establish NATURA EUROPE S.A
2007.08
Change the company name from KCTI to NATURA MEDIA INC.
2006.11
Build a new factory in Gunsan
2005.06
Acquire ISO 9001:2001 / ISO 14001:2004 Certificate
2002.11
Establish KCTI (Korea Coating Technology Institute) Corporation
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- GLOBAL SALES NETWORK
Natura JAPAN In Tokyo
www.naturamedia.jp
Natura USA
Liaison Office in LA
Natura Europe S.A
In Belgium
Head Office
Sales Turn Over
2011
US$ 25 million
2010
US$ 21 million
2009
US$ 16 million
2008
US$ 8.7 million
2007
US$ 4 .3million
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- FACILITY FIGURE
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- FACILITY FIGURE
NATURA EUROPE S.A
Mill & Warehouse
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- BUSINESS DOMAIN
Advanced Coating
- Flexible Display, Electronic Film & Paper
- Reflection/Diffusion Film
- Industrial Window Film/Deco Film
Digital Print Coating
- Laser Print Coating
- Dye Sublimation Coating
- Coating for Special Application
Inkjet Coating
- Inkjet Coating Chemical
- Photo Graphics & Advertising
- for Water-Based, Solvent-Based, Latex, UV-Curable
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- COMPETITIVE EDGE
- Hold original coating technology -> Differentiated products
- Innovate cutting edge products
- Have various ranges of products
- Brilliant performance: Korea No.1 company after 3 years of establishment
- Have the culture of ‘trust’ - focused
Copyright © 2012 Natura Media, All rights reserved
III. INKJET MARKET : Global Competition
Copyright © 2012 Natura Media, All rights reserved
Copyright © 2012 Natura Media, All rights reserved
III. INKJET MARKET : Natura Brand Positioning
PRICE
2
• Mitsubishi
2
• SIHL
3
• ARKWRIGHT / REGULUS
1
3
5
6
1
4
4
7
8
•NATURA MEDIA
5
• FOLEX / INTELICOAT
6
• Other KOREAN Manufacturer
7
• INDIA Manufacturer
8
• CHINESE Manufacturer
QUALITY
- Core Segment : Backlit, Banner, Color Separation Film, Pre-Press
- Photo : Canvas, Photo Paper, Paper
- Specialty : Self-adhesive, Textile, Sublimation paper.
Copyright © 2012 Natura Media, All rights reserved
III. INKJET MARKET : Natura Brand Positioning
1. Core Segment : Backlit, Banner, Color Separation Film, Pre-Press
2. Photo Segment : Canvas, Photo Paper, Paper
3. Specialty : Self-adhesive, Textile, Sublimation paper.
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Core Sales Product to America Market.
For SOLVENT-BASED
For SOLVENT-BASED
BACKLIT/PHOTO PAPER
BACKLIT/PHOTO PAPER
* PAPER/CLEAR FILM/CANVAS
* PAPER/CLEAR FILM/CANVAS
For SOLVENT-BASED
BACKLIT/PHOTO PAPER
PATTERN S.A
* CLEAR FILM/CANVAS
For SOLVENT-BASED
For WATER-BASED
BACKLIT/PHOTO PAPER
* SCRIM VINYL 10oz/13oz
* BLOCK OUT BANNER
- BACKLIT : SO650
- PHOTO PAPER : SO220
- BANNER : SO420
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : How to use Natura Media?
Photo
Backlit
Billboard
PAPER
Blueback paper for
outdoor
-Poster Paper
Car Lapping
Roll up Banner
Building Lapping
SOLVENT PVC
- PVC Banner
- Self-adhesive PVC
Graphic Art
Department Store
Display
SPECIALTY
MEDIA
-Aqueous-based
-Solvent-based
-UV-Curable
Copyright © 2012 Natura Media, All rights reserved
Label
Window Ad.
High Resolution Graphics
Banner
TEXTILE
V. NEW PRODUCT : Media Trend
STREAM
-GREENER COATINGS
NEEDS
-HIGHEST QUALITIES
-AFFORDABLE PRICES
-GOOD COMPATIBILITY : LOW STOCK
DEMANDS UP
-INTERIOR DECORATION
-WINDOW FILM : DECO+AD
-UV/ HP LATEX / MIMAKI LATEX / EPSON GS
-SUBLIMATION
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : How to use Natura Media?
1
BACKLIT APPLICATION
Key Point
30% Sales of Natura Media
Top grade PET, Competitive & High quality coating
HP uses all types of NATURA Backlits
for DYE, PIGMENT & LATEX
Reasons why
Superior base polyester film strong and rigid
Various options of surface finish
Perfect Light diffusion effect …
Vivid color expression with / without light …
Anti-slip & Anti-static treated backside for improved feeding
Secure display stability by PET-175 Heavy Weight
Application
1.Light box advertising :Department Stores / Subways / Airport
2.Menu board / Directory sign
3.Illuminated poster
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : How to use Natura Media?
BACKLIT SUMMARY
Solvent-Based
Water-based
SO600
SO650
ES680
Coating
•Resin
•Resin
•Multilayer
Surface
•Semi-Glossy
•Hi-Glossy
•Hi-Glossy
OLD LATEX
•EXCELLENT
•GOOD
•GOOD
NEW LATEX
•GOOD
•N.R
FOR EPSON GS
•GOOD
ECO-SOLVENT
BF700
BF600
Coating
•Nanoporous
•Porous
Surface
•Hi-Glossy
•Matte
•EXCELLENT
OLD LATEX
•GOOD
•EXCELLENT
•N.R
•EXCELLENT
NEW LATEX
•GOOD
•EXCELLENT
•GOOD
•EXCELLENT
•EXCELLENT
DYE
•GOOD
•EXCELLENT
•EXCELLENT
•EXCELLENT
•EXCELLENT
•EXCELLENT
PIGMENT
•EXCELLENT
•EXCELLENT
MILD-SOLVENT
•GOOD
•GOOD
•GOOD
•EXCELLENT
UV-Curable
•EXCELLENT
•
•
•EXCELLENT
•
•High Ink Limit
•High Ink Limit
•High Ink Limit
•High Ink Limit
•
•
•Fast Dry
•Fast Dry
•Instant Dry
•
•High Quality
•High Quality
•High Quality
•High Quality
•High Quality
•High Quality
Feature
BRAND NEW
Feature
* N.R : Not Recommend
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : How to use Natura Media?
3
BANNER APPLICATION
POP-UP
ROLL-UP
HANGING
Key Point
High Opacity
Resistance of Curling & Tunneling
Good Roll Recovery
High level of adhesion to most adhesive magnets
Vivid Color Expression
Reasons why
Perfect Opacity no transmission of back frame
Secured printing stability by Anti-static Polyester
and Special back treatment
Unroll high flat stiffness….
Diverse options assorted by the coating type, ink, and grade…
Application
1.Pop-up displays
2.Banner Stands
3.Sign Pannels
4.POS, exhibition display
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : How to use Natura Media?
2
PHOTO PAPER APPLICATION
Key Point
Special Texture such as LAMINATION.
* Especially, SATIN Texture
Limited Supply of Base material.
Water-Resistant from Base material (RCP use)
Vivid Color Expression
Application
1.Photo Market
2.Album
3.Get High quality image
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Comparison with PVC-1
PVC
- Contain HAMFUL PHTALATE
- Curling Issue
- Get Low Profitable
- Heating Shock by Heating
- Advantage : PRICE. Make easier finish product
PP/PET/PAPER/WOVEN FABRIC
- Recyclable No.1~6
- Less Quality Issue
- Get more profitable
- Weakness : PRICE. Expensive 2~4times
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Comparison with PVC-1
Proposal for Label printing MarketLABEL
- PVC/PAPER/TEXTILE/Backlite
Distinguished WINDOW FILM Market among
our competitors
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Special Media for LATEX & EPSON
LATEX Media’s features
No PVC Material
Harmful coating agency in Media
No Need lamination
High durability & Water fast without drying
problem
Backlit Application - BF600
Roll up Application - BA400, BA500
Pop up Application – BA100, BA130
Photo Paper Application – AE110
Canvas Application – CA250
Self Adhesive Materials Application
– SE300, SE400, SE500, SE600
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Special Media for LATEX & EPSON
Witness Natura,
Feel Nature…
Eco-Friendly Media
SMOOTH ROLL UP BANNER MATTE
BA500 W/B SMOOTH ROLL UP BANNER MATTE
SO490 S/B SMOOTH ROLL UP BANNER MATTE
1. Adopted Eco-Friendly Coating (PVC-Free)
2. Perfect Control of Curling with PP film
3. Cost –Effective but Guarantee high quality
4. Brilliant color reproduction, ultra white surface
Roll up
Point of Purchase
Poster
Bilboard
Poster
High Resolution
Graphics
GREEN PAPER BLUE BACK ADHESIVE
AE150 GREEN PAPER BLUEBACK SA GLOSSY 260
AE160 GREEN PAPER 160 AE161 GREEN PAPER 210
1. Eco-Friendly Coating Fluid (PVC-Free)
2. High quality opaque coated
3. PE silicon release liner- high flatness & clean surface
Label
Copyright © 2012 Natura Media, All rights reserved
Rapping
IV. MEDIA APPLICATION : Special Media for LATEX & EPSON
Ease of installation
simply peel and stick!
Can be moved
over and over again
Easy Tex
Can be re-used for
multiple application
Easily removed
Without any residue
Adhere to
nearly any surface
UV resistant and
water resistant
Copyright © 2012 Natura Media, All rights reserved
IV. MEDIA APPLICATION : Color Separation Film.
GET HIGH RESOLUTION FILM
By INK-JET
Printing film at the
plotter
Editing
Image
WORK FLOW TO USE
Natura’ s
ACE BLACK FILM
Making color separated
film
Making plate for printing
Exposing film under UV to plate
Copyright © 2012 Natura Media, All rights reserved
V. NEW PRODUCT : Recomandation product for MASS Sales
-POSTER PAPER
-GOOD COMPATIBILITY FOR LATEX MEDIA
PROMOTION Sales
Copyright © 2012 Natura Media, All rights reserved
VI. COATING TECH : Classification Coating Technology
INK DROP
RESIN
POROUS
Copyright © 2012 Natura Media, All rights reserved
Nano Porous
VI. COATING TECH : Classification Coating Technology
For Water-Based Ink-Jet
RESIN
POROUS
• Transparent coating layer
promotes the largest color
gamut the ink system can
produce
• Ink has to dissolve the surface
of the coating and start the
swelling process
• Requires a longer drying time
• Finish can be high gloss, satin
• Rapid drying
• General water resistance
• Reduced color gamut caused by
the translucent properties of
the coating layer and
the amount of ink absorption
at the surface
• Matte finish only.
NANO POROUS
•
•
•
•
Instant drying
General water proofing
Clear, to slightly translucent
Layer which yields a large
color gamut
• Surface finish can be in gloss,
satin or matte
• Photo Quality
Best Quality Ink
DYE / SOLVENT / UV
PIGMENT / UV
Copyright © 2012 Natura Media, All rights reserved
NEW PIGMENT
VI. COATING TECH : Classification Coating Technology
For Water-Based Ink-Jet
DYE
NEW
PIGMENT
PIGMENT
(UV)
LONG DRY
RESIN COATED TYPE
LATEX
THIRD
PARTY
LONG DRY
POROUS TYPE
Copyright © 2012 Natura Media, All rights reserved
MICRO (NANO)
VI. COATING TECH : Classification Coating Technology
For Solvent-Based Ink-Jet
RESIN
POROUS
• Transparent coating layer
promotes the largest color
gamut the ink system can
produce
• Ink has to dissolve the surface
of the coating and start the
swelling process
• Requires a longer drying time
• Finish can be high gloss, satin
• Rapid drying
• General water resistance
• Reduced color gamut caused by
the translucent properties of
the coating layer and
the amount of ink absorption
at the surface
• Matte finish only.
HYBRID
•
•
•
•
Instant drying
General water proofing
Clear, to slightly translucent
Layer which yields a large
color gamut
• Surface finish can be in gloss,
satin or matte
• Photo Quality
Best Quality Ink
MILD/ECO-SOL/UV
/LATEX
MILD/ECO-SOL/UV
/LATEX
Copyright © 2012 Natura Media, All rights reserved
MILD/ECO-SOL/UV
★ NEW LATEX
VI. COATING TECH : Classification Coating Technology
For Solvent-Based Ink-Jet
STRONG
ECO SOL
MILD
(HP)
LATEX
LONG DRY
SOLVENT RESIN COATING LAYER
Copyright © 2012 Natura Media, All rights reserved
THIRD
PARTY
LONG DRY
VI. COATING TECH : Smart Chart of Coating & Substrate
Copyright © 2012 Natura Media, All rights reserved
VI. COATING TECH : Smart Chart of Coating & Substrate
Copyright © 2012 Natura Media, All rights reserved
Natura Media SWOT
Strength
. Own Coating Technologies
Weakness
and Chemical Laboratoires
. Superior PET & PP sourcing
. Sometimes Long Delivery time
. High Quality orientation
for customized orders.
. Competitive Prices & Vast Product Range
. Weak in some Raw Materials
. Agressive Marketing
. Currency Exchange rates
dependant
Threat
Opportunity
. Puzzled Market Structure
. Aggressive low end products presence
. EU-KOREA Free Trade Agreement,
July 1st, 2011
. Important obsolète stocks
= No Custom Duty, 6.5% saving now
. Competitive Chinese Products
Copyright © 2012 Natura Media, All rights reserved
Ⅱ. NATURA MEDIA INC.- NEW PRODUCTS in
2010’
Witness Natura,
Feel Nature…
Eco-Friendly Media
SMOOTH ROLL UP BANNER MATTE
BA500 W/B SMOOTH ROLL UP BANNER MATTE
SO490 S/B SMOOTH ROLL UP BANNER MATTE
1. Adopted Eco-Friendly Coating (PVC-Free)
2. Perfect Control of Curling with PP film
3. Cost –Effective but Guarantee high quality
4. Brilliant color reproduction, ultra white surface
Roll up
Point of Purchase
Poster
Label
Bilboard
Poster
High Resolution
Graphics
GREEN PAPER BLUE BACK ADHESIVE
AE150 GREEN PAPER BLUEBACK SA GLOSSY 260
AE160 GREEN PAPER 160 AE161 GREEN PAPER 210
1. Eco-Friendly Coating Fluid (PVC-Free)
2. High quality opaque coated
3. PE silicon release liner- high flatness & clean surface
Copyright © 2012 Natura Media, All rights reserved
Rapping
■ NATURA MEDIA & FORTUNE 500 CORPORATIONS
1
2
More than 30% Annual Sales Growth
Year
2006’
2007’
2008’
2009’
2010’
Sales
U$1.8mil
U$4.3mil
U$8.7mil
U$16mil
U$22mil
Continuous Innovation
•• Ongoing Product Development upon customer needs
3
Vision
•• Global Hidden Champion in Digital Printing Media Market
•• Achieve U$50 million Sales Turnover in 2012’
4
Human Oriented Company
•• Human-Oriented Culture
•• Communication & Participation
Copyright © 2012 Natura Media, All rights reserved
Reference. NATURA MEDIA INC.- FACILITY CAPACITY
Process
Coating
Chemical
Machine
Product
CM 1
Slot die
Micro-porous media for
Photo & Fine art
Electronic Products
Advantage
Production
/day
1. Constant coating chemical temp`: Maintain quality
2. Even coating surface regardless of base materials
3. Microporous specialized coating
33,480 m2
1. Specialized advertising media
2. Customized approach on quality development
3. Acceptable for any viscosity coating chemical
46,800 m2
CM 2
Comma
Advertising media
CM3
Reverse Kiss
Thin film processing for
Inkjet Media
1. Thin Film coating process (Thickness : 0.5 - 10 ㎛)
2. Before/After treatment of Inkjet base materials
3. Preliminary process of CM1, 2 such as Primer, white coating
57,600 m2
CM4
Reverse Kiss
Thin film processing for
Electric/Electronic Media
1. Thin Film coating process (Thickness : 0.5 - 10 ㎛)
2. Functional coating for Electric/Electronic/Optical media
3. Anti-static, Hard Coating, OCA Coating
86,400 m2
1. Specialized advertising media
2. Customized approach on quality development
3. Acceptable for any viscosity coating chemical
57,600 m2
CM 5
Comma
Advertising media
-
Micro-porous
Porous/Resin
Specialty
1. Clean workplace and the best material preparation
2. Standardization of manufacturing process
Enhanced F/B service activity
3. Produce more stabilized coating raw chemicals
Copyright © 2012 Natura Media, All rights reserved
20 m3
