The Future of Building Unfolding
Going Green Silicon Valley – October 2010
Introduction
Mission
Blu’s mission is to build super-efficient, prefab green homes using high tech
information technology and building science tools to make the process dramatically
more enjoyable for clients, and scalable.
Problem
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Traditional homebuilding outdated, lack of technology & home monitoring
Projects usually over budget, over time, waste resources on building sites
Inefficient and low quality housing stock, not cost effective to retrofit many
– Worldwide, US accounts for more than 21% of the world's CO2
– Residential & built environment accounts for the large MAJORITY of U.S. C02 emissions
Problem
Blu transforms the homebuilding experience & quality:
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Healthy, durable, super energy efficient high quality homes
Configurable design without architect fees. Fixed, transparent pricing.
Unmatched convenience in ‘soup to nuts’ single company approach
Competitive Advantage
Blu’s building science & information technologies empower this
model…
• 3 years at MIT and RISD
• engineering software empowers steel framing & configuration
• platform powers unique integration of design, sales, engineering & ops
• disruptive folding technology, 11 patents pending
• steel makes is easier to set on site, less expensive to ship, multiple sites
• steel empowers higher ceilings, more natural light, bigger open spans
Introduction
Consumer Interface
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Unique engineering platform
3-D customizations of homes to your site, tastes, requirements
About to launch unique proprietary online 3-D system that is configurable by
clients directly
Scaling
Factory
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Dormant for 10 years – former Pratt & Whitney
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80,000 sq ft, 500 homes/year with one shift
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Climate controlled
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52-week a year staff
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Accuracy, precision, speed
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Convenience & reduced risk for clients
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Fixed pricing & procurement
Product Lines
Blu
Origin
Origin
END