Profile Presentation
SME Online Technologist Pvt. Ltd.
ajit@smetechnologist.com
Ph. +91 98110 92951
Regd. Office: FF-53, Omaxe Square, Jasola District Centre, Jasola; New Delhi - 110025
Chapters
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Introduction
• What the Company Intends to DO?
• Why to FOCUS on SME?
• Promoters Profile & Background
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Strategy
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Business Concept
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Vision & Mission Statement
Values
Business Goal & Objectives
Economic Intent
Business Model
Product & Services
Business Competitiveness
Service Pledge
Value Chain
Advisory Service & Program Offering
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Introduction
What Company Intend to DO?
SME Technologist intends to provide a platform for SME’s to assimilate,
review, upgrade & manage the strategically important aspects of business
and make well-examined decisions. It is a comprehensive process
specifically designed for small and medium scale businesses to improve
their organizational productivity, transparency, and decision making. It will
help SME’s to:
• Identify, Eliminate business obstacles and Manage productivity with decision
making & innovation.
• Managing data & data point for information on real time basis with reduced time
line to keep pace with rapidly changing business environment.
• Establishing and aligning all ingredients of business viz. Treasury & Accounts,
Sales & Marketing, Operations & Servicing, Admin & HR.
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Introduction
Why Sector Specific ? SME only
Indian SME units contributes :
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>45% INDIA’s GDP
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>70% Manufacturing / Service Job OUSTOURCED of Primary Industry
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>50% Direct Employment
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>35% Export Revenue
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>60% total purchase of Production Machinery.
Few Special Characteristics of SME’s
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>80% of SME’s Promoter are First Generation Entrepreneur
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>75% Investment in SME Units are from Promoter’s own POCKET
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<50% SME’s have sound BANKING relationship
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>60% SME Unit has average Fixed Asset size of <10Cr.
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>90% SME Units are driven by One or Two Person’s Vision & Personal Traits
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>80% SME Units are driven with conventional & conservative business technologies
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Introduction
Why Sector Specific ? SME only
SME sector GAP analysis – Strength & Opportunity Vs Weakness
Challenges faced: Financial & Operational
 Considered by Banks & Financial Institutions as Risky and Costly to serve
 Lack qualified staff to perform various functions
 Lack institutional support
 Non-availability of suitable technology
 Uneven production capacity
 Ineffective marketing & sales strategy
 Identification of new markets & opportunity
 Constraints on modernization & expansions
 Non availability of highly skilled labor at affordable cost
 Constraints in following up with various agencies for problem resolution
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Introduction
Role SME Technologist to tackle challenges & remove bottlenecks by
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Managing complexities of for all business ingredients and processes thereon to
upgrade the TOPLINE & BOTTOMLINE
Efficient planning and execution with people & resources management
Maintaining & tracking records to build robust & real-time MIS for management use
Measuring & managing per employee output
Taking well informed & timely business decisions
How do the SME Technologist deal with these critical issues?
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Efficient & Experienced Task Management (inter/intra departmental & industry)
Excellent Customer Service Management – Synchronised Frontend & Backend
Efficient & Transparent People Management
Stream lining of Processes Tracking & Objective
Analysis of Business Indicators
Routine Discussion with Core Team of Customer
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Introduction
Promoter’s Background & Expertise
Ajit Kumar
Experienced Sales and Service Professional with
FIFTEEN YEAR of impeccable & consistent track
record of sales execution with people management.
Having worked at almost all level of organisation
across the department and handled independently
SALES, CREDIT, OPERATION, and HR Division.
Ex. Country Head of M/s INTEC CAPITAL LIMITED, India's only SME dedicated
NBFC had been in association since inception and rose the level of bringing
strategic business thru 125 Location across country with team size of 200
plus. An excellent people manager and a great motivational trainer, has
great expertise in making and establishing process correction within and
outside the organisation.
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STRATEGY
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Strategy
Vision Statement
“To foster SME growth by creating sustainable competitive advantage by
helping people with entrepreneurial potential”
Mission Statement
To assist SME in exploring opportunities, launching new ventures, or
growing existing business by providing productive business solutions and
recommendations
Core explanation to our mission is our ability to:
attract, retain and nurture the most qualified professionals from all sector of
industry,
 deliver uniquely tailored continuously developed leading edge tools and
methodologies to our client
 create a clear competitive advantage with sustainable model for every client in an
increasingly difficult race for market share.
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Strategy
Business Values: a Management by Objective
• Values for Customer
 Service Utility
 Service Quality
 Service Satisfaction
• Values for SME Technologist (Employees)
 Organization Belongingness
 Empowerment & Knowledge enhancement
• Values for Associates & Partners
 Economic Values
 Increased Market Share
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Strategy
Business Goal & Objective. To help SMEs in:
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Identifying & seizing business opportunity
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Developing sustainable business model
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Mobility and transparency in business strategies
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Inculcating concept across Board to have company’s vision buying
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Making of business plan
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Anticipating business risks
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Developing mitigation strategies
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Creating & standardizing MIS requirement and its flow
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Strategy
Economic Intent for Business : a quantified objective
Direct Economic Intent:
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Top-line Growth
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Bottom-line Growth
Indirect Economic Intent:
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Operation & Production Line
 Economic Value of floor time reduction of inventory
 Economic Value of reduced Debtor’s turnover
 Economic Value of efficient purchase management
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HR & Admin
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Economic Value of low employee turnover & high employees satisfaction
Treasury & Accounts
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Economic Value of efficient cash-flow management
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Economic Value for efficient fund & borrowing management
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BUSINESS CONCEPT
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Business Model
Business Model:
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A FIVE-Step customized process to ensure quality & competiveness:
Initial contact
Meeting & getting to know each other
Task analysis & proposal
Research & analysis
Task Delivery
A TWO-Step Process to measure the effectiveness
Operational Intent & its Analysis – Process Establishment check
Economic Intent & its Analysis- Top line & Bottom-line check
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Product & Services
What the Company Does:
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Business Process Engineering
• Business Planning
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Yearly Business Plan with forecast & mitigation in place (existing business)
Periodic Review Model
Goal Setting & Key Performance Indicator
Identification of Correction Measure
• Existing Venture Expansion
 Forward and Backward Integration & Opportunity Identification
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Strategic Planning
• Marketing Management
 Brand Development & Positioning
• Sales Management
 Lead Management
 Conversion Management
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Product & Services
What the Company Does:
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Business Evaluation & Organisation Review
• Business Diagnosis of all department
• Balance Sheet & Cash Flow Management
 Balance Sheet Management
 Cash Flow Management
 Managing Inventory Timeline & Floor Time Reduction
 Managing Debtors Collection
 Establishing Cost Cutting Tools
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Fund Raising
• Debt Raising
• Capital Raising
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Other Services
• Legal Advisory
• Company Matter Advisory
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Business Process Engineering
Business Planning
Every business starts with a strong business plan – it is
the foundation and the building block of every
company. A good business plan will not only be the
blueprint of your business, it will also provide you with
a good entry into many doors, including the door of
investors and financial institutions. The due diligence
of starting a company can be overwhelming. With
SME Technologist‘s help, we can provide an excellent
plan for you.
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Business Process Engineering
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Business Plan Making
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Viability Study for Expansion
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New Venture (Forward and Backward only)
• Marketing Management
• Sales Management
• Business Evaluation & Organisation Review
• Business Diagnosis of all department
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Balance Sheet Management
SME Technologist’s Balance Sheet Management Services provides
comprehensive analytical services, combined with our team of experts, who
assist you in developing strategic fund raising / investment plans customized for
you. By assessing your strengths, weaknesses and sustainability against today’s
market environment, we partner and align with intended SME units seeking
growth to ensure that they meet financial goals. For doing so, we focus on:
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Revenue Earnings Management
Capital Management
Liquidity Management
Interest Rate Risk Management
Economic Value of Equity
Regulatory Consulting
Other Ancillary Objective
• Cash Flow Management
• Managing Inventory Timeline & Floor Time Reduction
• Managing Debtors Collection
• Establishing Cost Cutting Tools
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Fund Raising
For every business, fund or cash is the blood. Be it a start-up or existing venture, both the
aspects of Fund (debt or equity) are important and not only this, it need to be in a specific
proportion to have economic and competitive advantage. Skew to either side may result in
disturbance in complete business plan and may directly result in cash loss and hence
loosing business objective.
SME Technologist understands the complex nature of this MIX and its impact on CAPEX &
OPEX management. Our Team’s Expertise in managing Long Term & Short Term Fund can
help SMEs to optimize their cash flow without experiencing much on cost front.
 Debt Raising
• Long Term Debt
 Machinery Term Loan
 Working Capital Term Loan
 Project Specific Long Term Loan (for Vertically Integrating Business)
• Short Term Debt
• LC Discounting & Factoring
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Capital Raising
• Managing Strategic Investment - HNI
• Private Equity Investment
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Other Services
In today's rapidly changing business scenario, business ingredients are
increasingly becoming difficult to manage unless enterprises are on the
real time pace with inside & outside complex environment updating.
SME Technologist has created a platform where SMEs can benefit all
services under one roof. It helps in aligning all conceived concept &
forthcoming business strategies. These Services are available thru our
business associates. All our associates are among the best industry
player with excellent service record in client satisfaction. Services can be
availed of
Legal Advisory (except IT Matter)
 Company Matter Advisory
 Investment Advisory for surplus fund
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Core Competencies & Business
Competitiveness
Team SME Technologist has unique ability which is being acquired by company
from its founders and also, has developed a unique business competitiveness
within the organisation that cannot be easily imitated.
Team SME Technologist’s Core competencies are what gives a company one or
more competitive advantages, in creating and delivering value to its customers in
its chosen field. In other word we also call it ours core capabilities or distinctive
competencies. Few of the core capabilities of our team member’s are:
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Over 15 years exclusively in SME business
Over 15 years exclusively in Sales, Service & Credit Assessment.
In-Depth of experience in methods, techniques and tools
Emphasis on rapid knowledge transfer
Creation of business solutions
Behavioural aspects of dealing the problem. etc etc ...
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Service Pledge
SERVING CLIENTS
Team SME Technologist pledge to serve their clients with integrity, competence
and objectivity, using a professional approach at all times, and placing the best
interest of the client above all others.
EXPECTATIONS
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Team SME Technologist pledge to establish realistic expectations of the benefits
and results of their services.
CONFIDENTIALITY
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Team SME Technologist pledge to treat client information that is not public
knowledge as confidential, will prevent it from access by unauthorized people,
and will not take advantage of proprietary or privileged information, either for
use by them, their firm or another client, without the client’s permission.
CONFLICTS OF INTEREST
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Team SME Technologist pledge to avoid conflicts of interest, or the appearance
of such, and to disclose to a client any circumstances or interests that might
influence their judgment or objectivity.
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Service Pledge
RECRUITING CLIENT’S STAFF
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Team SME Technologist pledge to refrain from inviting an employee of an active
or inactive client to consider working elsewhere without first discussing it with
the client.
ASSIGNMENTS
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Team SME Technologist pledge to accept only assignments for which they
possess the expertise (team as well as associates) to perform and to assign only
staff with the requisite expertise.
CONFIRMING UNDERSTANDING
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Team SME Technologist pledge to ensure that before accepting any engagement,
a mutual understanding of the objectives, scope, work plan, and fee
arrangements will be established.
OFFER TO WITHDRAW
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Team SME Technologist pledge to offer to withdraw from a consulting
engagement when their objectivity or integrity may be impaired.
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Service Pledge
BASIS FOR FEES
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Team SME Technologist pledge to agree in advance with a client on the basis for
fees and expenses, and to charge fees and expenses that are reasonable,
legitimate and commensurate with the services delivered and the responsibility
accepted. Please refer to annexure for service chart & charges.
DISCLOSURE OF FEES
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Team SME Technologist pledge to disclose to their clients in advance any fees,
commissions or other considerations that they receive for equipment, supplies
or services they could recommend to their clients.
RESPECT FOR RIGHTS OF OTHERS
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Team SME Technologist pledge to respect the individual and corporate rights of
clients and consulting colleagues and not to use proprietary information or
methodologies without permission.
REPRESENTING THE PROFESSION
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Team SME Technologist pledge to represent the profession with integrity and
professionalism in their relations with clients, colleagues and the general public.
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Value Chain
In order to better understand the activities leading to the competitive advantage,
SME Technologist begins with the basics of understanding the business owner’s
philosophy and then identify / suggest the business specific strategy.
Process flows are mapped and then these flows are used to link with each other to
achieve the competitive advantage by optimization and coordination. Suggestive
model of SME Technologist for making the value chain could be of this nature
which can vary with industry and business model.:
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Research & Development
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Design of Products, Services, or Processes
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Discussion & Implementation
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Variation Analysis & Mitigation
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Economic Valuation & Service Delivery
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Advisory & Service Program
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SME Technologist has following Program under its umbrella of services:
Three to Six Month Advisory Support Program for
• Report Preparation & Initial hand-holding
• Sales & Marketing Support (Task Specific)
• Specific Diagnosis & Process Support (Department Wise)
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One Year Retainer-ship Program
• Complete Business Diagnosis & Correction along with various advisory support
related with business.
• Inventory Management
• Debtors Management
• Cost Management
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Individual Assignment Program
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Debt Raising
Capital Raising
Alliances & Tie-up
Legal Consultation
Investment & Fund Placement
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Result Can be expected
Cut in operational costs
 Reduction in business risk
 Creation in brand value
 Generation in revenue from new sources
 Transformation of company into an innovative market leader
ahead of the competition
 Investors & Financial Institution’s increased confidence
 Focused, Common & Innovative Vision across the Board
 Increased Operational Efficiency
 Increased Confidence among the TEAM
 Creation in In-house Talent Pool etc . etc …
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Annexure & Templates:
Service Agreement under the available
program (Pl. Refer Page-27) can be desired as
per the service requirement.
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Thank You
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