U.S. Trade and Development Agency
Carl B. Kress
Regional Director for the Middle East, North Africa and Europe
TPCC Training
Sept. 25, 2012
www.ustda.gov
U.S. Trade and Development Agency
Opening Markets, Generating Exports
• Developed Countries
• Developing Countries
www.ustda.gov
U.S. Trade and Development Agency
How is USTDA Relevant to my
Work?
USTDA helps companies create
U.S. jobs through the export of
U.S. goods and services for
priority development projects
in emerging economies
USTDA links U.S. businesses to
export opportunities by
funding project planning
activities, pilot projects, and
reverse trade missions while
creating sustainable
infrastructure and economic
growth in partner countries
www.ustda.gov
U.S. Trade and Development Agency
Mission Statement
Increase U.S. exports to $3.14
trillion by 2015
Response to the National
Export Initiative:
• Launched the
International Business
Partnership
Program
• Increased Trade
Advocacy
President Obama Announces Export
Promotion Cabinet as part of the National
Export Initiative
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U.S. Trade and Development Agency
National Export Initiative
MENA/Europe
East Asia & Eurasia
South &
Southeast Asia
Latin America &
the Caribbean
Sub-Saharan
Africa
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U.S. Trade and Development Agency
USTDA Regions
USTDA By Sector
Priority Sectors:
Transportation
28%
Energy & Power
35%
Other
• Clean Energy
• ICT
• Transportation
Services
8%
Telecommunication
s
10%
www.ustda.gov
Water &
Environment
4%
U.S. Trade and Development Agency
(As a Percentage of USTDA’s FY 2011 Program Budget)
Development
DOC
USTDA
USAID
• All Countries
• All Exports
• Economic
Development
• Infrastructurerelated Exports
• Developing Countries
• Development Broadly
www.ustda.gov
U.S. Trade and Development Agency
Trade
U.S. Trade
Representative
(USTR)
U.S. Trade and
Development
Agency (USTDA)
Overseas
Private
Investment
Corporation
(OPIC)
Department
of State
Commercial
Service/DOC
Export-Import
Bank (Ex-Im)
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U.S. Trade and Development Agency
U.S. Export Assistance Team
U.S. Trade and Development Agency
U.S. Export Finance Agencies
www.ustda.gov
Matching U.S. Commercial Interests
with Development Opportunities
International Business
Partnership Program
• Reverse Trade
Missions
• Conferences
• Workshops
Project Development
Program
• Feasibility Studies
• Pilot Projects
• Technical Assistance
• Tied Training Grants
www.ustda.gov
U.S. Trade and Development Agency
USTDA Program Activities
Reverse Trade Missions:
USTDA brings foreign
project sponsors to the
United States pending
upcoming procurements
to observe the design,
manufacture, and
operation of U.S.
products and services.
www.ustda.gov
Iraq Oil & Gas RTM
U.S. Trade and Development Agency
International Business Partnership
Program
U.S. Trade and Development Agency
International Business Partnership
Program
Conferences/Workshops:
USTDA organizes these
sector or region-specific
events to connect U.S.
firms with foreign buyers.
They are designed to
highlight upcoming
projects overseas, as well
as showcase U.S. goods
and services.
www.ustda.gov
Egypt: Forward Forum
Feasibility Studies:
USTDA-funded and U.S.-led
feasibility studies link foreign
project sponsors with U.S.
businesses at the critical early
stage of project development.
Analysis includes:
• Technical
• Financial
• Legal
• Environmental
•
Lifecycle costing
Germencik Geothermal Power Plant
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U.S. Trade and Development Agency
Project Development Program
Pilot Projects:
USTDA-funded pilot
projects demonstrate the
effectiveness of
commercially proven U.S.
technologies and
equipment in the foreign
buyer’s setting.
www.ustda.gov
U.S. Trade and Development Agency
Project Development Program
Technical Assistance:
USTDA advances economic
development in partner
countries by funding technical
assistance that:
• supports legal and regulatory
reform related to commercial
activities and infrastructure
development;
• the establishment of key
industry standards ; and
• other market opening
activities.
www.ustda.gov
U.S. Trade and Development Agency
Project Development Program
Training Grants:
• Flexible assistance that is tied to a procurement contract.
• A US company bidding on a contract that can show substantial
competitive support from another government.
• Amount/content of training depends upon size of underlying
contract and needs.
• Coordinate with DOC Advocacy Center.
www.ustda.gov
U.S. Trade and Development Agency
Project Development Program
Vietnam Aircraft Engines:
• Vietnam Airlines procuring 4 engines in 2001.
• $60 million contract. Both Pratt & Whitney & GE bid.
• Strong competition from Rolls Royce.
• USTDA offered $300,000 training grant for safety, maintenance
and repair procedures if US engines selected.
• Vietnam Airlines selected GE.
www.ustda.gov
U.S. Trade and Development Agency
Project Development Program
USTDA evaluates projects based on
the following criteria:
• Developmental priority in the host country
• Likelihood of success receiving implementation financing
• Mutual benefits for the United States and partner
country, including commercial opportunities for U.S.
firms
www.ustda.gov
U.S. Trade and Development Agency
USTDA Funding Criteria
Idea /
Conversation
Contract
Proposal
Grant
Study
Implementation
Definitiona
l Mission
Funding
Request
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U.S. Trade and Development Agency
USTDA Grant Process
U.S. Trade and Development Agency
Getting Involved
www.ustda.gov
• Sponsor a study or pilot project with USTDA
• Benefit from another study
• Participate in a Reverse Trade Mission
• Attend a USTDA conference
www.ustda.gov
U.S. Trade and Development Agency
How Can Foreign Entities
Benefit from USTDA?
•
Supporting activities that inform project sponsors about
U.S. products and U.S. companies about overseas
procurement opportunities.
•
Facilitating meetings between U.S. company
representatives and project sponsors at USTDA-funded
reverse trade missions and conferences.
•
Publishing upcoming USTDA events and opportunities to
meet and work with foreign project sponsors in the
USTDA Pipeline. A free e-mail subscription is available
by signing the USTDA Guestbook at www.ustda.gov.
www.ustda.gov
U.S. Trade and Development Agency
How Does USTDA Support U.S.
Exporters?
•
Feasibility Studies or Technical Assistance
•
•
Contracts with Foreign Entities
Definitional Missions and Desk Studies
•
Direct Contracts with USTDA
www.ustda.gov
U.S. Trade and Development Agency
How Can U.S. Consulting Companies
Engage with USTDA?
U.S. Trade and
Development Agency
1000 Wilson Boulevard
Suite 1600
Arlington, VA 22209
Telephone: (703) 875-4357
Fax: (703) 875-4009
Website: www.ustda.gov
www.Facebook.com/TradeandDevelopmentAgency
www.Twitter.com/USTDA
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U.S. Trade and Development Agency
Contact USTDA